Latest / Elon Musk Podcast / Estee Lauder AI has fired a make up artist - They sued and won

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Estee Lauder AI has fired a make up artist - They sued and won · Elon Musk Podcast

• 0:01
  Hey everybody, welcome back to the Elon Musk podcast.
• 0:05
  This is a show where we discuss. The critical.
• 0:07
  Crossroads the shape. SpaceX.
• 0:09
  Tesla X, The Boring Company and Neuralink and I'm your host Will
• 0:15
  Walden if you want uninterrupted episodes of the Elon Musk
• 0:18
  podcast. Please go to.
• 0:20
  Clubelon.supercast.com to find out how there's a link in the
• 0:26
  show notes. AI can either help us or it
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  could hurt us, and those are the narratives that are going around
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  right now. But recently, a professional
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  makeup artist found her career with a leading cosmetic brand
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  abruptly ended due to an AI recruitment tools interpretation
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  of her body language during a video interview.
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  This incident sheds light on the growing reliance on artificial
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  intelligence in the recruitment process, particularly in the
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  United Kingdom, which is now recognized as a front runner in
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  integrating AI with human resources.
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  The make up artist Anthea Mordois experienced his
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  unexpected turn in her career trajectory following a
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  compulsory RE evaluation of her position at Mac Cosmetics during
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  a furlough period. Despite her commendable
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  performance in the video interview, the AI system
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  developed by High Review, a recruitment firm based in the
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  United States, scored her low on nonverbal communication, leading
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  to her dismissal. Now this case comes at a time
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  when the United Kingdom is reported to be the second
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  largest adopter of AI in the field of recruitment and human
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  resources, following closely behind India and on par with
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  United Arab Emirates. A study conducted by IBM in
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  November of this year encompassed 20 countries found
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  that 41% of the companies are now leveraging AI to streamline
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  the recruiting and HR functions. Now this controversy surrounding
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  this dismissal highlights the ethical and practical concerns
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  associated with AI in employment decisions.
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  Higher Review's decision to discontinue its facial analysis
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  feature in 2020 was a response to the growing unease amongst
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  workers about the implications of such technology on their
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  careers and their personal well-being.
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  Now This ordeal had significant repercussions, though both
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  professionally and personally, for this person in the industry.
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  Feeling unjustly outed from a career she passionately pursued,
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  she embarked on legal proceedings against Estate
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  Lauder, the parent company of Mac Cosmetics.
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  The matter was eventually settled outside of court, but
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  not without leaving a lasting impact on their mental health
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  and her outlook on the use of AI in employment practices.
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  Now, the broader context of this incident is the increasing
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  incorporation of AI tools in the recruitment process, aiming at
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  enhancing efficiency and also decision making.
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  From scanning resumes to analyzing candidates,
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  expressions and gestures and video interviews, AI is
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  reshaping how companies assess potential hires.
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  This trend is supported by a notable increase in job
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  applications through platforms like LinkedIn, indicating a
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  shift towards more digitalized employment processes.
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  However, the effectiveness and fairness of AI is selecting the
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  most qualified candidate remains subject of debate.
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  Critics argue that despite the cost saving advantages for
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  companies, there's scant evidence to suggest that AI
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  consistently identifies the best suited candidates for positions.
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  And the growing use of AI in HR has raised alarms about the
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  transparency in such practices and the need for regulatory
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  oversight to protect workers rights.
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  The concern is that employees and job seekers are often
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  unaware of the extent to which AI influences their employment
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  prospects and workplace evaluations.
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  Now, legal experts and labor unions in the UK are advocating
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  for stringent regulations to govern the use of AI and
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  employment decisions. The goal is to ensure that these
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  technologies are applied ethically and that there are
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  mechanisms in place to challenge and rectify erroneous AI
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  judgments that could adversely affect individuals careers.
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  Now, in response to this controversy, both Estee Lauder
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  and Higher View have defended their employment assessment
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  practices, emphasizing the comprehensive and multifaceted
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  nature of the decision making processes.
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  They assert that AI and visual recognition technologies
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  constitute a minor part of a broader array of performance
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  related data and qualitative feedback considering in
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  employment evaluations aiming to maintain fairness and
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  objectability in hiring processes.
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  Now concerns are mounting over the transparency and the
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  regulatory oversight of AI tools in the UK.
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  What's calls for protective measures for workers?
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  Of course. Legal experts stress the
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  necessity of regulating this to ensure fairness and
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  accountability and AI driven employment decisions.
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  Now, I'm not sure how I feel about this.
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  I think there are some parts of AI that are great.
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  It helps us go through the HR process when scanning resumes
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  very easily. Candidates that aren't going to
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  work out get weeded out very quickly.
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  Candidates that wanna rise to the top, they can do that
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  relatively easily if we use AI technology to scan the resumes.
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  But the body language thing, But that's what's getting me here,
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  because some people, they just don't have the same body
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  language as other people. They don't know how to express
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  themselves and they never have. And it's OK if they get the work
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  done in my opinion, but they're a great worker.
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  They they know their industry and they can produce really
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  great products. There's no reason for them not
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  to get hired or for them to be fired.
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  Sometimes communication is something that people have to
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  work on and that's OK. So for right now, this is still
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  up in the air. Estee Lauder and Hireview have
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  both defended themselves, and it looks like they're going to
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  continue to use products like this in their hiring process.
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  Hey, thank you so much for listening today.
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  I really do appreciate your support.
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  please take care of yourselves and each other.
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  I'll see you tomorrow.