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AI Before It Was Trending: Brand Strategy at LVMH, Amazon & Beyond | Anthony Reeves
What does it look like to be ahead of the curve — not once, but consistently, across decades and some of the most iconic brands in the world?
In this episode, I sit down with Anthony Reeves — a brand and creative executive whose career has taken him from the Australian Outback to the C-suite of LVMH, Amazon, WPP, and Kohler Co. He delivered his first AI keynote in 2017 and spoke at Cannes Lions in 2018 on AI in a way people are still referencing today.
We talk about what it takes to scale acquired brands without losing their soul, how he led Amazon's global creative agency through its fastest…
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