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Eggs 388: From Corporate to Startup with Jeroen Corthout

Summary

In this episode, Jeroen Corthout, co-founder of SalesFlare, shares his entrepreneurial journey from a corporate background to founding a CRM tailored for small businesses. He discusses the challenges of building a software product in a saturated market, the importance of usability and automation, and the strategies for funding and hiring in a bootstrap environment. Jeroen emphasizes the significance of understanding customer needs and creating a product that genuinely helps sales teams succeed.

Takeaways

Jeroen's journey began with a passion for building websites.

He transitioned from…

The skinny

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