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Target's Smart Play in E-Commerce | Raleigh News
Target’s smart, low-risk strategy is turning heads: instead of building a delivery empire from scratch, they bought Shipt for $550M and teamed up with Uber Eats and DoorDash for fast, flexible shipping. Online, they’re quietly revolutionizing their marketplace with Target Plus—an invitation-only hub for select third-party brands in home, fashion, and beauty. By curating, not competing, they’re expanding options without heavy inventory or massive spending. Growth? Over 30% last year, and climbing. This summer, more brands join the mix—giving shoppers more, Target less risk. Listen in…
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