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180. Why Turnkey Isn't Really Turnkey - Interview with Dawn Asher

This week we get to hear from Dawn Asher again, who you'll remember from episode 150. Dawn is the Founder & Creative Director of The Olive Jar, a vacation rental Experiential Marketing studio that helps hosts re-envision their turnkey properties. We had to catch up for a second episode together because she is now officially an investor herself and is pouring her years of expertise into her own property!

Dawn didn’t just buy a turnkey vacation rental—she is transforming it through strategic positioning, story-driven design, amenities, and media.

Dawn shares with us the realities of buying a…

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