Generational differences in planning for the future: Same goal, different paths

Economic Insights by Nationwide · Jun 2, 2026 · 34m

In this five-part series, we’ll explore how four generations—Baby Boomers, Gen X, Millennials, and Gen Z—are approaching retirement and investing. While each group faces different challenges, new research suggests they may be more alike than we think. In this episode, Nationwide's Chief Economist Kathy Bostjancic and Senior Vice President of Nationwide Financial Marketing & Nationwide Retirement Institute Kristi Rodriguez kick off this series by sharing their insight on what defines each generation, what shaped their financial mindset, and what each group can learn from one another…