3386: Kinsta on Why 93% of Customers Still Prefer Human Support
AI is finding its way into almost every corner of customer service, but is it really what customers want? According to Kinsta's recent survey, the answer is overwhelmingly no. An incredible 93 percent of respondents said they would rather speak to a human than an AI chatbot when they need support. Nearly half even said they would cancel a service if it relied solely on AI-driven support. In this episode, Roger Williams, Community Manager at Kinsta, breaks down the story behind those numbers and explains why his team continues to invest heavily in human-first support. Kinsta has built its…
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