Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#684: The founder of Reebok and CEO of Syntilay talk about AI-generated product design
When consumers can get AI-generated designs completely customized to their needs, what does this mean for the future of brands and the customer experience?
I have two guests on my show today: one is the founder of one of the world’s most iconic shoe brands, and the other is the co-creator of the first AI-designed commercial shoe.
Today we’re going to talk about what it takes to innovate and grow a brand and how things are both similar—and different since Reebok launched its brand in 1960, and now Syntilay brings a whole new era of AI-based design to the market.
To help me discuss this topic…
The skinny
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