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Latest / The Katie Lance Podcast

Social Media is Rented Ground: Navigating Change and Building Momentum for 2025

In this episode of the #GetSocialSmart Podcast, Katie Lance dives into why social media is rented ground and what it means for your business in 2025. Reflecting on the recent TikTok ban and reversal, Katie explores the ever-changing landscape of social media, the importance of privacy and data, and how to take control of your content strategy by focusing on what you own—your email list, website, and core content.

She also shares highlights from January, including actionable tips for organizing your content calendar, building pillar content, setting meaningful business goals, and starting the…

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