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Latest / The Brand is Female

Catherine Choi | Founder, SoYoung | Believing in Our Own Worth and Overcoming Self-Limiting Beliefs

This week, on the podcast, host Eva Hartling speaks with Catherine Choi, Founder of SoYoung.

In this episode, we talk about how lessons from our own personal growth journey can transpire into business, and the importance of believing in our own worth despite challenges.

Over 20 years ago, Catherine Choi overcame a drug addiction. This experience is what propelled her to launch SoYoung, a thoughtfully-made lifestyle goods company with the mission to make personal wellness sustainable. After living many years believing she was not capable, with an overwhelming feeling of unworthiness, Catherine…

The skinny

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