Ido Aharoni & Asa Shapira: The Global Crisis of Communications

תל אביב 360 – ערוץ הפודקסטים של אוניברסיטת תל אביב · Oct 6, 2026 · 42m

Asa Shapira, Head of Marketing and Advertising Strategy Track, Department of Communication

Media expert Asa Shapira is Ido Aharoni’s guest in this episode. He serves as the Head of Marketing and Advertising Strategy Track, Department of Communication. Joined the Department of Communication in 2020. Expert on media, fake news, politics, etc. For more than a decade, he had been managing the advertising strategy of some of the leading brands in Israel. He gained his experience working at leading advertising agencies such as McCann, Adler Chomsky, Reuveni Friedan, and as VP of Strategy and LEAD…