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Marketing Lessons from Classic Infomercials | Ep. #387

In Episode #387, Eric and Neil discuss marketing lessons you can gain from watching classic infomercials. Tune in to discover the similarities between infomercials and regular marketing tactics. You’ll also find out how infomercials have become so effective in their niche.

Time Stamped Show Notes:

00:27 – Today’s topic: Marketing Lessons from Classic Infomercials

00:35 – Neil remembers an infomercial he watched from OxiClean

00:50 – Neil learns about infomercials from his friend Ryan Deiss, who is a copywriter

01:04 – Ryan learned how to write copy from his childhood experiences

01:23 –…

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