Latest / The ROI Online Podcast
[Feature Friday] Mike Olson on Using Data to Make Better Business Decisions - The ROI Online Podcast Ep. 55
We all know data is important for our business. How can you make decisions if you don’t know what your customer does on your site or how they feel about interacting with your brand? But gathering the data and knowing how to use it effectively—without forcing it to do something for you—is slightly harder to grasp. On this episode of the ROI Online Podcast, Steve talks with Mike Olson about quantitative and qualitative data, what using it to better listen to your customers, and how that allows you to make better decisions and succeed in business.
Mike started his career in both radio and…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.