DTC Podcast | Ep 640: 2x LTV From Loyalty Without Discounting: Carve Designs on Retention, Direct Mail, and CTV
https://directtoconsumer.typeform.com/DTC-Brand?utm_source=podcast-640&utm_medium=podcast To Subscribe to DTC Newsletter – https://dtcnews.link/signup Hannah Fleming runs performance marketing at Carve Designs (carvedesigns.com), the Northern California swim and apparel brand founded in 2003 and acquired by Komar Brands in December 2025. Before Carve she spent years at Amer Sports on the digital team behind Salomon, Atomic, Suunto, Arc’teryx and Wilson. If you run retention or growth at a brand with a seasonal core product and a loyal base you have not fully mined, this one…
The skinny
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