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#451: The Post Cookie World and CX with Carl White, Nano Interactive
Nano Interactive’s recent data showed that 70% of UK consumers now regularly hide their personal data when online, and as the Government pushes through both its Data Protection and Digital Information Bill and its Online Safety Bill, marketers need to be prepared for the post cookie apocalypse or they risk being left behind and their ad effectiveness will suffer.
Today we’re going to talk about the post cookie world and what this means for advertisers and marketers, and how it stands to affect the customer experience.
To help me discuss this topic, I’d like to welcome Carl White, Co-Founder…
The skinny
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