Latest / Kvetch & Release / Spying in the Fast Lane: How Automakers Have Monetized Driver Telemetry
Transcript
- 0:00Speaker 1: Right now, though, it is time for another edition of
- 0:04Speaker 1: Litkey's Got a Take with John Litkey. And good morning, John.
- 0:08Speaker 2: Good morning, Gene.
- 0:09Speaker 1: And happy birthday to you. You didn't even know that
- 0:12Speaker 1: I knew that, did you?
- 0:13Speaker 2: Thank you so much.
- 0:14Speaker 1: It means a lot. Hey, while everybody in Canada is
- 0:17Speaker 1: obsessing over foreign tech and Chinese EVs and Doug Ford
- 0:22Speaker 1: calling them spy cars, GM... And you just told me
- 0:28Speaker 1: about this story. GM got selling driving habits behind people's
- 0:33Speaker 1: backs to insurance data brokers. So how does a company
- 0:37Speaker 1: that build cars and pickup trucks end up acting like
- 0:41Speaker 1: a digital wiretap on your morning commute and selling these
- 0:46Speaker 1: things to insurance companies?
- 0:48Speaker 2: I can tell you, Gene, you were saying people need
- 0:50Speaker 2: a deep breath on a Friday morning. GM definitely needs
- 0:53Speaker 2: a deep breath after this $ 220 million-plus settlement. U.S., and
- 0:58Speaker 2: this is just across the U.S., brought by 26 attorneys general.
- 1:01Speaker 1: But how did it happen?
- 1:02Speaker 2: Automakers ran the numbers and realized that stamping sheet metal
- 1:06Speaker 2: earns pennies, but flogging live drivers' telemetry to corporate brokers
- 1:10Speaker 2: can print money. They rolled off the assembly line straight
- 1:14Speaker 2: into the surveillance racket. They dressed up invasive surveillance as
- 1:17Speaker 2: helpful dashboard babysitting, promising maintenance pings and gamified driving badges,
- 1:23Speaker 2: while quietly... routing every hard tap on the brakes and
- 1:27Speaker 2: quickly passing maneuver directly to brokers like Lexus Nexus, who
- 1:31Speaker 2: sells that data to insurance brokers who raise your insurance
- 1:34Speaker 2: when they see that you're a bad driver or a
- 1:36Speaker 2: risky driver. It's a shakedown. Working people shelling out $ 60, 000
- 1:41Speaker 2: to get a truck? to get to the job site,
- 1:44Speaker 2: I mean, they shouldn't have to worry that their car
- 1:46Speaker 2: is going to become a back-channel cash cow for insurance
- 1:49Speaker 2: underwriters and the companies themselves, the automakers.
- 1:52Speaker 1: Well, listen, when people go on to certain websites and
- 1:56Speaker 1: they want to purchase something or become a part of
- 1:58Speaker 1: a social media platform, you have to click on that
- 2:02Speaker 1: I agree routine at the bottom of 18 million pages
- 2:06Speaker 1: of legal stuff. Nobody ever reads that stuff. However... Don't
- 2:11Speaker 1: drivers bear some responsibility here for signing away their rights
- 2:14Speaker 1: without reading the fine print?
- 2:19Speaker 2: I think far more so for drivers than if you're
- 2:21Speaker 2: downloading an app on your phone, for example. But I
- 2:25Speaker 2: think it's still a bit of a lazy excuse because
- 2:27Speaker 2: in cars, in terms of service... It's not an informed contract.
- 2:32Speaker 2: It's an arbitrary hostage-taking toll booth that you click through
- 2:35Speaker 2: at a red light just to get to your heater
- 2:37Speaker 2: controls or your Apple CarPlay to work or something, or
- 2:39Speaker 2: your auto drive on a Tesla. I think that meaningful
- 2:42Speaker 2: consent should require plain language and genuine awareness, not buying
- 2:46Speaker 2: predatory insurance-gouging clauses. underneath 40 pages of microscopic, court-tested corporate legalese.
- 2:54Speaker 2: It should be a stand-alone contract that people pay for
- 2:58Speaker 2: or sign up for after the fact. The blame sits,
- 3:01Speaker 2: in my opinion, with the corporate executives who are deceiving
- 3:04Speaker 2: the consumer alongside the asleep-at-the-wheel regulators primarily who are letting
- 3:08Speaker 2: them get away with it. But as long as the
- 3:11Speaker 2: money's there to be made, they're going to do this. Yeah.
- 3:13Speaker 1: Well, I mentioned this before. We've heard nonstop panicking from politicians,
- 3:17Speaker 1: specifically Doug Ford in Ontario, about these Chinese electric vehicles
- 3:22Speaker 1: spying on Canadians. Now, are we sounding alarms about Beijing
- 3:28Speaker 1: while ignoring the cars that are already in our parking
- 3:31Speaker 1: lots and driveways?
- 3:32Speaker 2: Yeah, I think that's a big risk, Gene, is that
- 3:34Speaker 2: we are chasing our own tails while ignoring the obvious,
- 3:37Speaker 2: if you will. Corporate capital is thoroughly agnostic. You know that.
- 3:41Speaker 2: From Detroit to Tokyo, Wolfsburg, Shenzhen. I'm sure you've lived
- 3:45Speaker 2: in all those places with how much you've globetrotted. I mean,
- 3:47Speaker 2: if you don't lock down driver data by law, boards
- 3:50Speaker 2: of directors will monetize it every single day of the week,
- 3:53Speaker 2: and they'll be incentivized to do it by... their sales
- 3:56Speaker 2: departments or by external parties who want that data, as
- 3:58Speaker 2: we've seen. So Ottawa has spent two years hyperventilating across
- 4:02Speaker 2: all media about hypothetical foreign software and the need to
- 4:05Speaker 2: limit Chinese EVs while letting in small amounts of Chinese
- 4:09Speaker 2: EVs that could open the door to moat or Chinese
- 4:11Speaker 2: EVs that they say is a national security issue and
- 4:14Speaker 2: could spy on us, while the traditional domestic fleet sitting
- 4:17Speaker 2: in every Canadian driveway was already systemically pillaging driver data
- 4:21Speaker 2: and shipping it out the back door.
- 4:23Speaker 1: Wow. Well, you know, down south, America's attorneys general just
- 4:28Speaker 1: hit GM with a lawsuit, which resulted in a massive
- 4:32Speaker 1: $ 200 million settlement. Now, what I'm wondering is, why does
- 4:35Speaker 1: Canada always seem to be sitting on its hands when
- 4:38Speaker 1: it comes to big tech and privacy?
- 4:41Speaker 2: Because federal privacy law in Canada, Gene, is a polite farce.
- 4:45Speaker 2: I'm sure you've filed freedom of information before. I filed
- 4:48Speaker 2: one at the beginning of COVID in 2020, actually the
- 4:51Speaker 2: first year, and I'm still waiting to receive a response
- 4:53Speaker 2: from it. It's been six years. One agency got a
- 4:56Speaker 2: response saying it would take 90 years to get the information.
- 5:00Speaker 1: What?
- 5:01Speaker 2: Yeah, and this is just, that's our freedom of information.
- 5:04Speaker 2: So if that's how they're treating us from government, it's
- 5:06Speaker 2: not a surprise that in corporations that we don't have
- 5:10Speaker 2: privacy law that's impacting them. And so when the 26th U.S.
- 5:13Speaker 2: State Attorney's General brought the hammer down with crushing nine-figure settlements,
- 5:18Speaker 2: Ottawa drafts tepid, hand-wringing press releases and conducts multi-year stakeholder dialogues.
- 5:24Speaker 2: And when non-compliance penalties amount to petty pocket change compared
- 5:28Speaker 2: to multi-million dollar data monetization profits or even bigger, corporate
- 5:33Speaker 2: suites treat privacy violations as the cost of doing business.
- 5:37Speaker 2: And they'll just pay the fine. Meaningful corporate compliance only
- 5:40Speaker 2: starts when regulatory penalties... punch a massive, unignorable hole directly
- 5:44Speaker 2: through their bottom line.
- 5:47Speaker 1: Well, you know, I have to be honest with you.
- 5:50Speaker 1: You sent me an email and you said, here's my
- 5:52Speaker 1: take for 9-15 Friday morning. And I'm a news junkie
- 5:56Speaker 1: and I had never even heard of this going on.
- 5:59Speaker 1: So what does real government action look like? How do
- 6:02Speaker 1: you stop insurers from tapping into this data stream?
- 6:06Speaker 2: I think it's actually pretty simple and i think it
- 6:08Speaker 2: needs a regulatory sledgehammer across every level of jurisdiction first
- 6:12Speaker 2: federal authorities must pass aggressive statutory crackdowns that inflict crippling
- 6:17Speaker 2: penalty and financial spent all these sanctions he's for buried
- 6:21Speaker 2: or deceptive consent traps. That's number one. Two, provincial insurance
- 6:26Speaker 2: watchdogs across the country need to immediately prohibit underwriters from
- 6:30Speaker 2: accessing telemetry data unless a consumer affirmatively signs an explicit,
- 6:34Speaker 2: completely unbundled, standalone contract, as I mentioned. When I click
- 6:39Speaker 2: I agree to the terms of service on my phone,
- 6:41Speaker 2: it's not going to affect me in a meaningful way.
- 6:44Speaker 2: When I agree to the terms of service in a car,
- 6:46Speaker 2: my insurance rates could be jacked up. That's crazy. The
- 6:49Speaker 2: third thing that needs to be done is just clear
- 6:50Speaker 2: out the legal hurdles for massive consumer class actions to
- 6:54Speaker 2: drag these automakers into court and bleed their profit margins
- 6:57Speaker 2: until they realize that deceptive data harvesting ceases to be
- 7:00Speaker 2: a viable business model.
- 7:02Speaker 1: Wow. Well, thank you for bringing this to our attention.
- 7:06Speaker 1: I had no idea this was going on, and I
- 7:09Speaker 1: suspect a lot of the good listenership didn't know about
- 7:11Speaker 1: this either. In fact, great takes this week, Mr. Litke.
- 7:14Speaker 1: Have a fantastic birthday. We'll talk to you again Monday
- 7:18Speaker 1: at 945.
- 7:18Speaker 2: Thank you so much, Gene. Have a great weekend.
- 7:22Speaker 1: Litke's Got a Take.