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Fines, Fees, and False Promises: The Reality of Dual Pricing

In this high-stakes episode of The Paycast Network, the team dives deeper into the complex world of dual pricing, surcharging, and the rising tide of non-compliance fines. Chase Gunnell and a panel of industry experts—James Ringstaff, Carlos Nieto, and Dave Humphrey—unpack why some ISOs are willing to gamble with heavy penalties and how a lack of education is leaving many sales agents vulnerable. From the nuances of B2B transactions to the technical differences between "top-up" and "bottom-down" POS systems, they reveal the critical pitfalls merchants face when pricing structures aren't…

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