Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#741: Managing your brand reputation in real-time with Jeff Hahn, Hahn Agency
AI, real-time marketing, and influencer partnerships can be amazing ways to reach customers, but how do you manage the risk they could potentially bring to your brand and reputation—in an instant?
Agility requires a willingness to adapt quickly to changing market conditions and customer expectations. It also demands the ability to experiment, learn, and iterate on strategies in real-time.
Today, we're going to talk about navigating the evolving PR landscape and how AI is impacting communications strategies, particularly in the realm of influencer marketing and brand reputation. To help me…
The skinny
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