Latest / NO FILTER / Joe Rogan Experience _2527 - MrBeast

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Joe Rogan Experience _2527 - MrBeast · NO FILTER

0:04
Speaker 1: The Joe Rogan Experience. Train by day, Joe Rogan podcast
0:08
by night, all day.
0:12
Speaker 2: It must be very easy to get people to do
0:15
your show.
0:16
Speaker 3: Well, I mean, yeah, seeing how we give away millions
0:18
of dollars. Yeah, usually people are very excited about it.
0:23
The only hard part for us is, you know, if
0:25
it's a longer one, just the time off work. Because
0:28
sometimes when we shoot like beast games or stuff, you know,
0:31
it can go for a month. But besides the work stuff,
0:33
of course.
0:34
Speaker 2: Are there people that haven't been able to do the
0:36
show because they couldn't get a month off work?
0:38
Speaker 3: Oh, yeah, tons, of course. So we always have, like, even, like,
0:41
the day before, you know, sometimes people get cold feet.
0:43
So if we're doing something with 100 people, we usually
0:46
have 10 backups just because, you know.
0:48
Speaker 2: I would imagine that the type of person that would
0:50
do your show would have a job that they could quit. Yeah.
0:54
Speaker 3: Well, yeah, I mean, I guess it depends, right? Whether
0:57
it's the YouTube channel where we're doing 100 families compete
1:01
for $ 250, 000 or it's Beast Games where they're competing for
1:04
$ 5 million. The $ 5 million, people are way more excited for.
1:07
Some of the YouTube videos, it's not as grandiose. They're like,
1:10
I don't know if I want to lose my job
1:11
for a 1% chance of winning $ 250, 000.
1:14
Speaker 2: Well, how many people, when you do Beast Games, how
1:16
many people are competing?
1:17
Speaker 3: 10%. So the newest season we just shot, we grabbed
1:20
one person from every country on Earth. So it was
1:22
around 200.
1:23
Speaker 2: Yeah.
1:24
Speaker 3: Which was actually pretty cool because you would put them
1:26
in these like crazy games and you'd see how someone
1:28
from like the Asian Pacific countries would react versus like
1:32
someone in South America. And they play and think so
1:34
differently because they have such different upbringings. So it was
1:37
really cool.
1:38
Speaker 2: Did you have to– I mean you must have had
1:40
to thoroughly vet these people, right? Yeah. Make sure they're
1:42
not insane? Make sure you don't have a serial killer?
1:46
Speaker 3: We do the psych and background checks, of course.
1:48
Speaker 2: How do you get that information if you're going... I mean,
1:51
if you have... How many countries are there, first of all?
1:54
Speaker 3: It's 190... We went off of whatever the Olympics do,
1:57
so it's like something around 200. Yeah, plus or minus
2:00
a couple.
2:01
Speaker 2: So some of them have to have some shitty infrastructure.
2:04
Speaker 3: Oh, I mean, I think one of them has literally 40,000
2:06
people living in it. Like, it was... What is it?
2:08
Not the... something sea islands, not the Cayman Islands, but
2:13
some island country. And yeah, I was like, wow, like
2:16
my town, which has 100,000 people, is two and a
2:18
half times the population of your country. I was joking
2:21
with the contestant because I was like, if you win
2:23
the $ 5 million, you could technically give a $ 200 dividend
2:26
to every single person in your country. It's like, it's
2:28
that crazy. It's that little people living there.
2:30
Speaker 2: Wow. Yeah. That's the kind of country you're like, I
2:33
wonder if you could buy that country.
2:35
Speaker 3: I mean, the GDP is probably, you know, a couple
2:39
hundred million dollars if I were to guess.
2:41
Speaker 2: Someone like Elon or something like that.
2:42
Speaker 3: Could buy a country. There's probably thousands of people in
2:44
America that could. I mean, I feel bad. People from
2:47
that country listening.
2:48
Speaker 2: Well, we didn't say the country.
2:49
Speaker 3: Okay, true, true.
2:50
Speaker 2: We're good. We didn't say it.
2:51
Speaker 3: Exactly.
2:52
Speaker 2: It's not yours. They should know what they are. They're
2:55
a country of 40,000 people. That's just what it is.
2:57
Nothing wrong with that. But it is weird how many
3:01
countries there are. And if you've got a person from
3:03
every country– What are the odds you're going to get
3:07
good data as to whether or not they're a criminal?
3:10
Speaker 3: Well, that's why– I mean if you saw like our
3:12
budgets on what I have to spend on casting those people,
3:15
it was ridiculous to be able to get them all.
3:17
Because basically what we did is we grabbed multiple options
3:20
for each country. And what I was worried about is
3:22
that like the contestant from blank country would suck. And
3:25
then the country would be like, Jimmy, you hate us
3:28
and you purposely picked this absolute moron. So we would
3:32
pick two or three from each country and then we
3:33
let people from those countries vote on who should compete.
3:36
So it wasn't even one. I had to get multiple
3:39
from each. So I think I ended up spending over
3:41
a million dollars just on aggregating and casting and background
3:43
checks and everything. and then putting it out there so
3:46
people can vote on it. But that way, you know, whatever,
3:48
like Georgia and Europe, if that guy's an absolute moron,
3:51
it's on them. They picked him.
3:53
Speaker 2: Right. That's actually very smart.
3:55
Speaker 3: Exactly.
3:55
Speaker 2: How did you come up with the concept for this show?
3:58
First of all, how the fuck do you have time
3:59
to do that show as well as do your YouTube show? Yeah.
4:05
Speaker 3: I just don't sleep much during those because, like, Beast
4:08
Games basically– is 30 days of just 18 hours a
4:11
day filming. And for people who might not have heard
4:14
of it, it's essentially the largest cash prize of any
4:15
show in the world. Season one, we had the most
4:17
contestants of any show in the world and the largest
4:19
sets of any show ever to exist. And I was
4:21
just like, what if you take a reality show, but
4:24
you just ramp everything up to the absolute maximum? And
4:28
season one, we gave away $ 22 million just in one season.
4:31
And some of the biggest game shows in the world
4:33
right now give away $ 250, 000. We're giving away $ 2 million
4:37
every episode.
4:38
Speaker 2: Look at that. That's wild. That's so crazy. That set's amazing, dude.
4:42
Speaker 3: And then we build a city.
4:44
Speaker 2: Holy shit.
4:46
Speaker 3: My whole thesis behind it with this is, when you
4:50
watch these game shows or reality shows, there's a lot
4:52
of takeaways. And after the show, they'll put people in
4:55
a room and they'll be like, hey, talk about what
4:56
happened here. And it's like intercut. And I was like, Well,
5:00
what if we just have a thousand cameras and we
5:02
just let people be themselves and we kind of just
5:04
show it in real time? So we also like in
5:07
season one, we broke the world record of most cameras
5:09
ever used in any production of any movie show, anything ever.
5:12
So like this set right here, there's over twelve hundred
5:15
cameras in there. And the most room is so big. Yeah,
5:19
it's bigger than the football field. And so there's a
5:22
thousand contestants. We have to have an ACAM on all
5:24
of them. So there's like a poll on each of
5:26
the platforms on them. Plus, there's hundreds of cameras in
5:29
the roof and blah, blah. There's over 1,200 here, which
5:32
outside of this, the most ever used in a production
5:34
was 400. So, like, I literally had to– and this
5:37
might seem insane, but this is why I think the
5:39
show appeals to quite a few people because normally in
5:42
a show, they would have a story producer walk up
5:44
to you, hold a camera, and be like, all right,
5:46
you got three minutes. You're kind of the bad guy.
5:48
Say roughly along these lines. Almost basically put words in
5:50
your mouth. And then they'd go, like, person to person with, like,
5:53
one camera. Whereas I go in the microphone, I go–
5:55
Say whatever the hell you want. We're recording you for
5:57
the next 10 hours. I don't care.
5:59
Speaker 2: Right.
5:59
Speaker 3: And you all have a dedicated camera on you. So
6:02
then instead of like putting words in people's mouths, they
6:04
can just do whatever they want.
6:05
Speaker 2: So do you have someone who actually has to go
6:07
back and watch all that footage and edit it and
6:09
then put it all out as a show? Yeah.
6:12
Speaker 3: Well, this is why.
6:12
Speaker 2: How many people do you have doing your editing?
6:15
Speaker 3: That season over 150 editors worked on it.
6:18
Speaker 2: Yeah. Holy shit, man.
6:20
Speaker 3: It's crazy. And that's obviously why people don't do it.
6:22
Because it's like basically we had to spend millions of
6:24
dollars in cameras. It was the world record for most
6:26
cameras ever used, which then we also broke the world
6:28
record for most camera cables used because it's 27 miles
6:31
of camera cables. Broke the world record for the largest
6:32
control room. Each of these is millions of dollars, and
6:34
you have to bring in millions of dollars of extra editors.
6:37
And so next thing you know, to take it from
6:39
10 cameras where you just essentially put words in people's
6:42
mouths to unlimited cameras, and they can do whatever you want.
6:45
You can show who they actually are as opposed to
6:47
what you think they should be, right, with a story producer.
6:50
It costs a lot of money. It's a lot of
6:51
effort and time. But it shows through in the final
6:53
product because now you get more natural, like less scripted
6:57
things when people are just themselves.
6:58
Speaker 2: You have a great ability to like see the big
7:02
picture and a great ability to put together things regardless
7:07
of what the budget is, like regardless of how much
7:10
money you're going to make to do the best product.
7:12
Like I always thought that about you when you were
7:15
doing– when you first started doing your YouTube show. I'm like,
7:17
The amount of money and time and effort involved in
7:21
this is like above and beyond what most people are
7:23
willing to do. And it's way more than a traditional
7:27
television network would ever do because a traditional television network
7:31
would look at the upside. They would look at the
7:33
money and they would go, we're going to spend X
7:35
amount of money to make it this much better. But
7:38
if we just take it down a couple of notches,
7:40
we save 80 percent.
7:42
Speaker 3: Yeah.
7:43
Speaker 2: And they would do that. But you're like, can we
7:45
make it even cooler? Let's put all the money back
7:48
into the show, which is very risky, man, because not
7:51
just very risky. It's just very risky. you have great foresight.
7:57
Like you really see the big picture of it. Obviously
7:59
you have the number one show in the world. Like
8:01
you have the most watched show on earth. You know,
8:04
your YouTube show is the most watched show on planet earth.
8:07
So it's obviously working, but it's like that ability to take,
8:12
to make that set and, Must have been bananas. That
8:16
is a fucking enormous building. Did you have to build
8:19
the building? No.
8:20
Speaker 3: So that's in Toronto, but it's basically an airport hangar.
8:23
I mean, we spent months trying to figure out how
8:25
we could make this. That also is like a thousand
8:28
trap doors because every single one of those, the trap
8:31
doors open when they get eliminated. So that set alone
8:33
was like $ 15 million.
8:35
Speaker 2: I mean, it was crazy. Oh, my God.
8:36
Speaker 3: And thousands of people's time and stuff like that. It's
8:39
actually– Where we film Beast Games is actually a pretty
8:42
big deal because it creates so many local jobs for people.
8:44
Speaker 2: Oh, I'm sure.
8:45
Speaker 3: Yeah, like there, it was like pretty wild.
8:47
Speaker 2: Can you say where you film it or you keep
8:49
it under wraps?
8:49
Speaker 3: That one was Toronto, Canada.
8:51
Speaker 2: Okay, cool.
8:52
Speaker 3: And every time I'd walk around on set, people were
8:54
loving it because even though we filmed for 30 days,
8:56
there's months leading up to it and months after. Sure.
8:58
It gives people like consistent work for six months, whereas
9:01
like before they're going project to project every week. But yeah,
9:04
back on the going above and beyond, that's kind of
9:06
my whole thing is like, why make content that isn't great?
9:09
And we just ask ourselves, how do we make the
9:12
best content possible as opposed to, you know, how do
9:14
we make the most money possible? And when you just
9:17
shockingly go in with that approach, you just kind.
9:19
Speaker 2: Of make a lot of money. Yeah.
9:21
Speaker 3: And well, and also it's, I tell my team all
9:24
the time too, like a big difference between us and
9:25
other media companies is, you know, usually like people at
9:28
the top will always shoot down crazy ideas or tell
9:30
you it's not possible. Like whenever you have like these
9:33
crazy brainstorming sessions and I tell the team, Technically, anything
9:36
is possible. As humans, we really wanted to. We could
9:38
technically blow up the moon with enough nukes. Now, we're
9:41
not going to do it because it's not worth the
9:42
time and it's not worth spending the money. But you
9:44
have to have that frame of mind. Everything is, for
9:46
the most part, possible if you're willing to spend the
9:48
time and spend the money. So before you do the
9:51
work and just figure out what time it takes and
9:53
how much money it costs, you can't say no to something.
9:55
Because almost all the time, like we filmed in the pyramids,
9:58
and I spent a hundred hours living in the pyramids
10:00
of Egypt it was fucking awesome and uh you know
10:03
for years everyone's like they're not gonna let you you
10:05
know live in the pyramids for a couple days like
10:08
that's crazy and I'm like why not like did you
10:10
get a no from the you know the leader of
10:13
Egypt No, then I'm like, well, technically it's possible, you know? And,
10:16
and after years of talking with them and helping them
10:19
understand that, you know, it's going to be more of
10:20
an educational type video. And it's not like, I'm not
10:23
going to run up the pyramids and take my shirt
10:24
off and be like a lunatic. It'll be really cool. Um,
10:28
eventually they came around to it and they loved the
10:29
video and it worked really well. And it's literally like,
10:32
I could go anywhere in the pyramids for a hundred hours.
10:34
I went all the way up to the top of
10:35
the middle pyramid. We went underneath it. It was, it
10:38
was really cool. And I like tell my team, it's like,
10:40
you know, even some of my most veteran people, when
10:42
we get these crazy ideas, their default reaction always is
10:45
to go, I just don't think it's possible. And I go, look,
10:48
it is. Sometimes it's just time and money.
10:50
Speaker 2: You know?
10:51
Speaker 3: And is it worth the effort?
10:52
Speaker 2: The pyramid one must've been nuts.
10:54
Speaker 3: Oh, it was crazy. It was one of my favorite videos.
10:56
Speaker 2: Is that your first time ever being there?
10:57
Speaker 3: Yeah, actually it was. And so that made it even
10:59
more special because I was like learning things at the
11:02
same time as I was just walking around and Um,
11:05
I'm going to be honest. It was like a year
11:06
and a half ago and it's like all a little
11:07
fuzzy because I was like so tired. I was just
11:09
walking around all night, but it was pretty crazy and surreal.
11:12
And then going down into what's that tomb cold where
11:15
you go down the ladder and, um, like a couple
11:19
hundred feet, uh, underneath the pyramid.
11:21
Speaker 2: I don't know. Is that Osiris? Yes. Yes.
11:24
Speaker 3: Osiris is. Yeah. And then, uh, it was like flooded
11:26
and swimming around under there. It was pretty wild.
11:29
Speaker 2: Yeah. Wow.
11:31
Speaker 3: I feel like you should do something like that.
11:32
Speaker 2: A hundred percent. I need to go there. I've been
11:35
talking about going there for years. For me, it's just
11:38
a time thing. My time is so many different jobs.
11:42
It's not like one all-consuming job like you have. For me,
11:45
it's like commentary for the UFC, doing stand-up comedy, doing
11:48
the podcast, and also married with children. I have a
11:52
lot of responsibilities. So it's tough to just jet off
11:54
for a month. Really, ideally, if you're going to go
11:57
to Egypt, I feel like you should go for like
11:59
10 days. I feel like at least 10 days.
12:02
Speaker 3: Do you think the... Yeah, I feel like maybe honestly, realistically,
12:07
like five days you could do it. And I'm curious, though,
12:10
if they'd let you just do a video where you
12:12
walk around and go everywhere. I wonder.
12:14
Speaker 2: I've talked a lot of shit.
12:17
Speaker 3: Exactly. Without saying it, I'm kind of implying I don't
12:20
even know if they'd want you there.
12:22
Speaker 2: Well, I never said anything bad about it. I just
12:26
think that the people that run it have a very
12:30
narrow-minded perspective on of how all that stuff was made.
12:33
And I don't think they really know. And I think
12:37
there's a lot of gatekeeping in terms of what the
12:41
official narrative is. It's like how it was all made
12:44
and who made it and what it's all about. That's
12:46
why they're really hesitant to accept any alternative perspectives because
12:52
they have a timeline and they attribute all this construction.
12:56
And there's a lot of evidence that that timeline doesn't
12:59
make any sense. Yeah. Did you check out the Sphinx?
13:02
Speaker 3: Yeah. And you can go underneath it and go in
13:04
that little room.
13:05
Speaker 2: Yeah. Did you do that? Yeah. Wow.
13:07
Speaker 3: That's the stuff. I feel like it would mean even
13:09
more if you did. You've talked to Dr. Zahi, right? Yeah.
13:13
Did you have him on the show?
13:14
Speaker 4: Yeah.
13:14
Speaker 2: Yeah. I'm on the show. Yeah. Okay. Good. Yeah.
13:16
Speaker 3: And so he's obviously the guy. So you should just
13:19
call him and see.
13:20
Speaker 4: Yeah.
13:20
Speaker 2: I'd rather go with somebody else. I'd rather go.
13:24
Speaker 3: I didn't listen to that episode, did I?
13:25
Speaker 2: I'd rather go hang out with one of the historians
13:27
that I know.
13:28
Speaker 3: Graham Hancock?
13:29
Speaker 2: Yeah, Graham Hancock would be the perfect guy to go with.
13:31
Speaker 3: You and Graham Hancock walking around?
13:33
Speaker 2: Oh, boy.
13:34
Speaker 3: There would be some crazy stuff.
13:35
Speaker 2: Yeah, well, whatever happened in that part of the world
13:40
during that time frame is pretty spectacular. It's kind of
13:43
amazing that no one has ever achieved anything remotely similar
13:47
to it since. And it's at least 4,500 years old.
13:51
That's just a guess, though. They really don't know. Yeah.
13:54
You know, it's a crazy place. The fact that you
13:57
got to film a show there is nuts. Yeah.
13:59
Speaker 3: I love how you call it a show, and to
14:01
me it's just a YouTube video, but it's just funny.
14:03
Speaker 2: It's a show.
14:04
Speaker 3: Yeah, I know, of course. It makes sense because you
14:06
do stuff with the UFC, and in your world a
14:07
lot of it's called shows.
14:09
Speaker 2: I mean, whatever it is, people are watching it.
14:10
Speaker 3: Yeah, I know. It's a show. It's just funny to me.
14:13
I haven't heard it called that in years. But, yeah,
14:16
that one was crazy. And, I mean, one thing that
14:19
I'm really proud of that we did for Season 3
14:22
of Beast Games, which– In hindsight, I'm not even sure
14:25
how this one we pulled off. So I want to
14:28
see your reaction to this. Basically, the finale where we
14:33
have the $ 5 million, you have the final contestants. We
14:37
filmed it in the Roman Coliseum.
14:39
Speaker 2: Whoa. Yeah.
14:40
Speaker 3: We crowned the winner of season three with the $ 5
14:42
million cash prize in the middle of the Roman Coliseum.
14:45
Played the first game there in over a thousand years.
14:48
Speaker 2: Wow. That's crazy.
14:51
Speaker 3: I know. I'm so grateful. Like, we just filmed that too.
14:55
So I'm like coming off the high and I just like,
14:57
like it almost makes, like gives me tears. Like what
14:59
we shot was so cool. We had like a live orchestra,
15:02
like the top ring of there too. So like as
15:04
the game got dramatic, we would have them like play
15:07
louder music and stuff. It was like, So surreal. Because
15:10
I've done really crazy things in my life, but there's
15:13
multiple moments during that where I'm just looking around in
15:16
the middle of the Coliseum as we're filming this show,
15:18
and I'm like, this doesn't feel real. It was pretty wild.
15:21
Speaker 2: It doesn't feel– I mean, I went just to visit
15:24
a few years back, and it didn't feel real. It's
15:26
so strange to imagine what that was like. How many
15:32
thousand years ago? What year were they doing the games
15:37
in the Roman Coliseum?
15:39
Speaker 3: I would guess 1,900 years ago.
15:42
Speaker 2: So, I mean, what the fuck was it like being
15:46
in there while that was happening?
15:47
Speaker 3: And imagine when they'd flood it and they'd have the
15:49
ships in there.
15:49
Speaker 2: It's like, whoa. Crazy.
15:52
Speaker 3: I know.
15:53
Speaker 2: It's nuts that you could go walk around it and
15:56
just try to understand. Like, this used to be a
15:58
place where people used to go to see people die.
16:01
They used to see people get hacked to death by swords,
16:04
to see people get killed by lions. Like, what the
16:08
fuck was.
16:09
Speaker 3: Well, it's also interesting, too, because I did a lot
16:11
of research, you know, before we filmed there. And it
16:13
also did a good job of, you know, back then
16:15
they had like the hierarchy and like the nobles people
16:18
would sit at the bottom and the poor people be
16:19
at the top. And it also played like a good
16:21
role of like showcasing unity, even though there are all
16:24
these different people from all these different, you know, economic statuses.
16:27
They would all be in the arena there, but also
16:29
remind them where they are. And there's like so many
16:31
political implications of it, too. And so just everything about it.
16:34
Speaker 2: Like basketball games. Who gets courtside tickets?
16:37
Speaker 3: I didn't even think about that.
16:40
Speaker 2: Jack Nicholson, courtside tickets. Famous people. Yeah, courtside tickets. True. Yeah.
16:45
I mean, it's the same thing. I think in the Coliseum, though,
16:48
that was the most dangerous seats because there was a
16:51
couple of incidents, I believe, when either a lion or
16:53
a tiger leapt up and got a hold of some people.
16:57
Speaker 3: Yeah. Well, I didn't hear about that, but when I
16:59
was walking around, they would have the emperor seat right there,
17:04
and I was like, man. if I was a warrior,
17:06
I could throw a spear at him. Like, this is like,
17:08
this is a killer view, but like, how did no
17:10
one ever just kill this guy?
17:11
Speaker 2: You know?
17:12
Speaker 3: Right. It was, I was like, that's all I could
17:14
think about. It's like, this is a little too close
17:15
to the battlefield.
17:16
Speaker 2: How close is it?
17:17
Speaker 3: It was like whatever, four rows up. It wasn't like
17:20
anything too crazy. But like, there's like obviously walls when
17:24
you're walking around, like little walls. So you can't just,
17:25
you know, walk into the stand. So, so they're like
17:28
kind of trapped in the arena, but it was definitely
17:30
within spear throwing distance.
17:31
Speaker 2: I wonder how long it took to build that place.
17:34
Because when you're walking around, you're like, this is an
17:36
epic piece of real estate. You guys built an insane structure.
17:45
And they did it almost 2,000 years ago or whatever
17:48
it was. Yeah. So it took eight years to build.
17:52
Speaker 4: Wow.
17:53
Speaker 2: From AD 72 to AD 80. Yeah. Wow. Construction started under.
18:01
Vespasian between AD 70 and 72. It was completed and
18:06
inaugurated under Emperor Titus around AD 79 to 80. So
18:11
the main build phase lasted roughly six to eight years.
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19:29
Speaker 3: Yeah, it's fascinating too because I like to think of
19:32
like something equivalent now would be like maybe SoFi Stadium.
19:35
Like that's such a beautiful, massive stadium. I wonder if
19:38
like 2,000 years from now, would that still be there?
19:41
Roman Colosseum's relatively still intact. It's pretty crazy.
19:45
Speaker 2: That's what's crazy. Well, it's because it's made out of stone.
19:48
All of our stuff, like cement, will rot.
19:50
Speaker 4: Out.
19:50
Speaker 2: There's no way cement lasts a thousand years. All the glass,
19:53
all the– everything will just get absorbed back into the earth. Dang.
19:56
Do you ever see that show? They had a show
19:58
like– what was it on the History Channel or something
20:00
like that where it was After Humans I think it
20:03
was called? And it essentially showed how long it would
20:06
take for cities to completely be absorbed back into the earth.
20:10
It's not that long. Yeah. It's not that long. No.
20:13
It's like a few hundred years and there's nothing left. Wow. Yeah.
20:16
Speaker 3: Actually seems like a good show. Yeah.
20:18
Speaker 2: It was kind of interesting. It was a while ago.
20:20
So it was probably like shitty AI. It was shitty CGI.
20:23
They could probably do it really good now. Yeah. But
20:25
I mean if you go to Detroit, there's houses in
20:28
Detroit now that have trees growing out of the basement
20:32
of the house through the roof.
20:34
Speaker 3: Yeah.
20:34
Speaker 2: Like they've taken over the house and nature is slowly
20:38
but surely absorbing– The building. And then skyscrapers are a
20:42
bigger endeavor, but they could still... Nature could still do it.
20:45
It just takes enough time.
20:47
Speaker 3: That makes me... Where my brain goes to is it
20:48
makes me want to do a video where it's, like... Eventually, there's, like,
20:51
an abandoned village or city that's been overgrown. And, like,
20:54
doing a video titled, like, Last Human on Earth Simulation.
20:57
And then, like, living there for a month or so
21:00
and seeing what it's like.
21:01
Speaker 2: That would be kind of cool.
21:02
Speaker 3: Kind of like the Will Smith movie back in the day.
21:04
Speaker 2: Right.
21:05
Speaker 3: Yeah, yeah, yeah. That would be so fascinating, like, to...
21:09
Or maybe do it with a contestant. Like, hey, if
21:11
you spend one month in this isolated civilization, I'll give
21:15
you a million dollars or something. And then seeing how
21:17
they use 100-year-old buildings or something. I don't know. It's
21:20
got my brain churning.
21:22
Speaker 2: It's not a bad idea, like an I Am Legend
21:23
type deal.
21:24
Speaker 3: Yeah, but real unscripted? Exactly.
21:26
Speaker 2: Right, real unscripted, but then also hire people to be
21:29
zombies and.
21:30
Speaker 3: Haunt these people while they're sleeping. I love where your
21:31
brain goes.
21:32
Speaker 2: You know what I mean? Yeah. Hire people, like, CGI
21:35
them up, scare the fuck out of people.
21:38
Speaker 3: I've been wanting to do that for a while, but
21:39
I always get, like, hung up on, like, okay, I
21:42
can make some real zombies, but the problem is, like,
21:44
how do they kill them?
21:45
Speaker 2: And then, you know. Well, the other problem is what
21:47
happens if you're not telling these contestants what That zombies
21:52
are coming. You're just trying to get a reaction out
21:53
of them. What if this guy thinks it's a real
21:55
zombie and kills one of the people? Yeah.
21:57
Speaker 3: Well, we would tell him. I would have to say
21:58
this is a zombie simulation. And then I'd have to
22:02
set rules on here's how you kill a zombie. You
22:04
don't use a– sword you use this and it's lame
22:07
which is why we never got around to it but
22:10
if there ever was a way i do think that
22:11
would be cool to like recreate a actual zombie apocalypse
22:15
and and like let someone try to live in for
22:16
a week because it'd just be cool because everyone's exposure
22:20
to this is through scripted shows right but to see
22:22
someone like truly live in an unscripted one where we
22:24
build rundown gas stations and there's like food that like
22:27
we would say this is set in the year 2060
22:29
so i'd have set designers and everything, design it where
22:31
only Laffy Taffy is still edible and stuff. And it
22:33
was like a true recreation of it. I've always wanted
22:37
to do stuff like that.
22:38
Speaker 2: You could totally do that. There's a bunch of abandoned towns.
22:40
Speaker 3: No, it's just the one thing we could never figure
22:42
out is how does someone kill a zombie and it's
22:44
not lame, right? Because imagine someone with a Nerf sword
22:46
hitting a zombie. Now it's like, okay, this is fucking lame. Yeah.
22:50
Speaker 2: Maybe a paintball type deal. Yeah.
22:54
Speaker 3: And that's where our head goes because we have a
22:56
different video, similar thing. But the problem with paintball and
22:59
airsoft is then you have to wear a mask, right?
23:01
Because you don't want people to get shot in the face, obviously.
23:03
And then it kind of kills it.
23:06
Speaker 2: Yeah, unless the zombie masks was the protection.
23:13
Speaker 3: Yeah, we put it over top of the paintball mask.
23:15
That's for poor actors. They're going to burn alive.
23:18
Speaker 2: Or you just have, instead of like a regular paintball mask,
23:21
have something that's just a hard structure that is like
23:25
the shape of your face. Exactly. So you make it
23:27
deform fits to your face. And then you give them goggles,
23:31
something clear so their eyes are protected. And then you
23:33
do all the makeup on top of it.
23:34
Speaker 3: Yeah.
23:35
Speaker 2: You know what?
23:35
Speaker 3: I should hit you up for these zombie things.
23:38
Speaker 2: That actually would work. There you go.
23:40
Speaker 3: Yes, exactly that. That's perfect.
23:42
Speaker 2: That's an airsoft mask.
23:44
Speaker 3: That would be pretty cool.
23:46
Speaker 2: Oh, dude, that's actually dope. Look at those masks, the
23:49
half-faced zombie ones. Yeah. That's fucking dope. Like you could,
23:53
that would be terrifying coming at you in the middle
23:55
of the night. I have to shoot those off.
23:57
Speaker 3: If anyone listening wants to live in an abandoned town
23:59
for 10 days while zombies try to kill you.
24:02
Speaker 2: I think we're onto something now. Now that I saw
24:04
those masks, I'm like, okay, I like it. Cause that
24:06
could be the zombies.
24:07
Speaker 3: Well, where my head goes, because the videos are so big, right?
24:11
This is probably a five, $ 10 million project. It probably
24:13
would build this abandoned city. Do I am the last
24:17
man on the planet. And it's like me there for
24:19
some time. And then afterwards, like a couple months, like
24:21
film then right afterwards, film a video where I give
24:24
someone a million dollars. They live there for 10 days,
24:25
but they have to fend off zombies with their friends.
24:27
So then we reuse the set location because if I'm
24:29
going to completely set deck basically a whole city. Oh,
24:33
my gosh, that's going to be a monster. But, yeah,
24:35
if I did both those back to back, that actually
24:37
be pretty, pretty gnarly and worth the effort.
24:39
Speaker 2: I think I like the idea now. Yeah. Now that
24:41
I see those masks and I think about like paintball
24:45
or something along those lines.
24:47
Speaker 3: What I'm picturing, too, is ideally we could find a
24:49
scene with a skyscraper. Because I want someone with a
24:52
long lens pointed down. Picture them on a street. It's
24:55
pitch black and they have a fire. And it's them
24:57
and their three friends. And then they hear noise and
25:00
zombies and stuff. Those shots would be so beautiful. It
25:03
would probably be one of the most beautiful videos ever.
25:05
And I'm picturing we put vines on all the buildings
25:09
and stuff, too.
25:10
Speaker 2: Well, if you wanted no one around... It's going to
25:13
be hard because you're going to have to do it
25:14
in an abandoned place. Exactly. And you're not going to
25:17
get an abandoned skyscraper.
25:19
Speaker 3: Maybe. Unless you're in Detroit. Well, we also– it doesn't
25:22
have to be in the US. We did a video
25:24
seven days in an abandoned city where there's like someplace
25:27
in Europe where there was a city that was like
25:29
war-torn and stuff like that. And it had like hotels
25:32
and tall buildings and everything. It was pretty wild.
25:34
Speaker 2: Really? Yeah. And there's no one in it now?
25:36
Speaker 3: No, no one in it. Like tourists go there or whatever.
25:38
But they let us close it off for a week.
25:41
It was pretty crazy.
25:41
Speaker 2: Well, that's the place then. Yeah.
25:43
Speaker 3: I just wonder if they'll, you know, it's a little
25:45
bit of history there. So I doubt they'll let me
25:46
go in and like set deck everything like crazy, but.
25:49
Speaker 2: And also paintball everything.
25:50
Speaker 3: Exactly.
25:51
Speaker 2: Yeah.
25:51
Speaker 3: Well, with those masks, we could do airsoft, which would
25:53
be maybe even easier. Well, actually, no, the problem with
25:55
airsoft then is the trust system. You don't know if
25:57
they got hit. So paintball is probably more effective.
25:59
Speaker 4: Yeah.
25:59
Speaker 2: You need paintball.
26:00
Speaker 3: Yeah.
26:01
Speaker 2: You need paintball and it needs to look good when
26:03
it splatters against them.
26:05
Speaker 3: I just, you know, if someone on my team is
26:07
watching this, just clip the last 10 minutes of this
26:09
and send it to the creative team. You guys, I.
26:12
Speaker 2: Believe in you. Is there another way to kill a
26:15
zombie other than paintball that would be wild? Like, is
26:18
there something else?
26:20
Speaker 3: Well, one thing we've been working on, because I've always
26:24
wanted to, like, do Hunger Games in real life as well,
26:26
is to, like, these, like, suits where you could, you know, electronic, like,
26:30
laser tag where you could just shoot and then it just, like,
26:32
lights up.
26:34
Speaker 2: What about shotguns with beanbags? You know, because they use
26:38
those for people to, like, take out like when the
26:42
non-lethal loads, you know, they have like bean bags that
26:46
they shoot out of a shotgun.
26:47
Speaker 3: The question I would need is like, If I shot
26:49
you with it like three feet away, would you still
26:51
be fine? I guess you could probably adjust the pressure
26:53
and stuff where it's not.
26:54
Speaker 2: Not really. Okay, well... I mean, you could, but you
26:58
couldn't bury it.
26:59
Speaker 3: See, this isn't Fear Factor. This is Mr.
27:02
Speaker 2: Beast. I understand, but it's a gray line.
27:05
Speaker 3: You know, it's so funny. I need to give you
27:07
a blunt and let you just help me cook on
27:09
this video. I can see this is something you're interested in.
27:11
Speaker 2: There's something there. You just have to figure out an
27:13
exciting way to kill them where it doesn't actually hurt
27:16
the stunt people or whoever's wearing the masks. Exactly. whoever
27:19
pretends to be a zombie. It would have to be something.
27:22
I was thinking light him on fire, but that's.
27:25
Speaker 3: Could you pull up the seven days abandoned city video
27:27
and just skip to some random part? I'd love for
27:29
him to see like the, like how it looks because
27:33
that with what you're picturing and that really would be
27:35
something you can't find anywhere else. And that's what like
27:37
gets me excited is when it's content you can't find
27:40
anywhere else. That's typically, you know, a huge indicator that
27:43
if it's done well, people like it. Have you seen
27:45
the show from, from, I don't think so.
27:48
Speaker 2: No, it's great. Great show. But it's about these people.
27:50
Speaker 3: Wait, wait, look at that shot. Pause it right there.
27:54
So that's just one random building. But you can maybe
27:56
go to the intro or something if you want to
27:58
just show them like, Yeah, this whole place.
28:01
Speaker 2: Like, look at these buildings. Oh, my God. This is perfect. Yeah.
28:04
Speaker 3: And then, like, yeah, if you pause it there, those
28:05
are all the buildings in the city.
28:07
Speaker 2: Oh, dude, this is the spot. Listen, the show starts
28:11
at sundown every night.
28:13
Speaker 3: Okay.
28:14
Speaker 2: As soon as the sun goes down, that's when the
28:16
games begin. Nothing happens until it gets dark out. Everything
28:20
is in the dark. And these people have no idea
28:22
when it's going to happen, when they're going to get hit.
28:25
And so they try to get their sleep whenever they can.
28:27
But you keep them awake during the day with tasks.
28:30
You keep them awake. So during the day, they have
28:35
all sorts of materials. They have supplies. They have all
28:39
sorts of things. And they have to figure out how
28:41
to protect themselves, how to develop shelter, alarm systems for
28:46
when the zombies are close. Oh, really? Yeah. Give them
28:49
time to figure out stuff to do to keep the
28:53
zombies away. And a limited amount of materials that they
28:56
can work with. And just let these people get creative
28:58
in their ingenuity. But then you keep– so they'll be
29:01
busy during the day. So they're not going to be
29:03
able to sleep. So at nighttime when it gets dark out,
29:07
then they don't know when it's going to hit. So
29:09
you have these people sitting around and it might be–
29:11
7 p.m., 8 p.m., 9 p.m., and then 3 in
29:15
the morning, shit starts happening.
29:17
Speaker 3: There's 30 zombies coming, and they've got to shoot them
29:19
all with paintballs. And they're creeping in.
29:21
Speaker 2: Yeah. Like, they're creeping in.
29:23
Speaker 3: Bro, you're getting me excited. I mean, it would be
29:25
so fucking cool to, like, let them build a structure
29:29
or something, and then, like in I Am Legend where
29:31
he has to point the lights because they hate lights, but, like,
29:33
at nighttime, like, they'll have to, we can uh hide
29:35
lights throughout the city that they'd have to collect and
29:37
then set up so they have good vision around their
29:39
fort and everything and then they have like you know
29:42
cycles where they take turns watching and stuff and then
29:44
we only send the zombies out theoretically at night or
29:46
whatever the structure would be so they have chill time
29:49
or maybe every night 40 zombies are unleashed and then
29:52
so they're like they shot like 35 of them but
29:55
they're like oh shit there's five hidden around the city
29:57
so that day while they're walking around they're like on
29:59
edge and the tension throughout the day would be phenomenal
30:01
yeah there's so many cool ways to do.
30:03
Speaker 2: It and you know you don't have to tell them
30:06
that the zombies are only going to come out at
30:08
night yeah just have it that way I'm excited.
30:11
Speaker 3: We need to stop talking about this because I'm going
30:13
to leave and go film it right now. I'm fighting
30:16
the urge to go call my team.
30:17
Speaker 2: Also, with the zombies, they can come out in the daytime.
30:21
These people don't know because they never do it. True.
30:24
Speaker 3: Like the first five days, it's only at night.
30:25
Speaker 2: Yeah.
30:26
Speaker 3: And then day six, boom.
30:27
Speaker 2: Exactly. So people get snatched up in the middle of
30:29
their house.
30:30
Speaker 5: This company we used before as a gel blaster.
30:34
Speaker 4: It's almost like airsoft, but it doesn't hurt as bad.
30:37
Speaker 3: Oh, it shoots water?
30:38
Speaker 5: And these vests that they have set up, Our sensors,
30:42
so you can almost like what you're saying, it's like VR,
30:44
laser tag.
30:45
Speaker 2: So it lights up when you hit it?
30:47
Speaker 5: Yeah, and there's like a little talking system that says
30:48
like you have this many shots left, you have this
30:50
much energy left.
30:50
Speaker 2: Can we see a video?
30:51
Speaker 3: Yeah, wait.
30:52
Speaker 2: Is this a video?
30:53
Speaker 3: We did this at night at somebody's house.
30:54
Speaker 2: Oh, you did? Yeah, yeah, yeah. When did you do this?
30:57
Speaker 4: A couple months ago.
30:58
Speaker 2: Oh, nice. I don't... Oh, shit. It's only coming out. Ah.
31:03
Speaker 3: Wait, actually, now that you've had music, but you pointed out,
31:06
I have seen like Nerf gel blasters. I actually never
31:08
thought of that.
31:09
Speaker 4: So, I mean, you could just redo the suits so
31:12
that it makes sense.
31:12
Speaker 3: Yeah, and then reskin the guns because those look a
31:14
little lame. But, yeah, that would be.
31:16
Speaker 2: It's kind of lame. I kind of like shotguns with beanbags.
31:19
Speaker 3: Let's fuck people up. I think we all can easily
31:21
picture the aesthetic you're looking for. I have to find
31:24
the blend between Joe's, like, recreation of this video and, like,
31:28
what I could actually do. But I actually am more
31:30
inspired than ever. I think it's very doable.
31:32
Speaker 2: It's very doable. You just have to figure out a
31:34
way to make it exciting but still not hurt anybody. Exactly.
31:37
You know, not hurt the zombies. You'd have to, like,
31:40
armor these people up somehow.
31:42
Speaker 3: I mean, well, the thing, too, is, like, you know,
31:45
one thing that would help is, like, if the zombies
31:47
were ex-Navy SEALs or something.
31:48
Speaker 2: Yeah, yeah, yeah.
31:49
Speaker 3: Then it's a little different than if they were, like,
31:50
typical Hollywood actors and things like that. So I've learned for, like,
31:53
some of these other things, like, it's also who you
31:55
cast to do it.
31:56
Speaker 2: Right.
31:57
Speaker 3: If it was, like, Navy SEALs dressed up as zombies
31:59
and I paid them up, you know, they wouldn't care.
32:02
Speaker 2: Also, it could be like a zombie army, like an army,
32:10
some army somewhere got taken over and turned into zombies.
32:17
Those are the people you're fighting against. So you could
32:20
put them with like plate carriers on and you could
32:25
armor them up a little bit so they could take
32:26
some hits. Have some lore behind it.
32:28
Speaker 3: Yeah.
32:29
Speaker 2: It would make sense too.
32:33
Speaker 3: Bro, I'm sold. I just got to find an abandoned city.
32:36
Speaker 2: Give them glowing eyes.
32:37
Speaker 3: That's the only way you know they're out there. This
32:39
whole podcast is going to be Joe helping me figure
32:41
out how to do zombies.
32:42
Speaker 2: Dude, it would be fucking terrifying. It would be awesome.
32:44
Imagine there's people that are in this city. There's no lights.
32:48
There's no electricity. And then at nighttime, it goes dark.
32:52
And maybe they have flashlights, but each flashlight only has
32:55
like one hour of battery life. And so you have
32:58
to like judiciously use that flashlight throughout the evening. To
33:02
shine it around. Shut it off. So you give like
33:04
a little extra tension that the flashlight's going to die
33:07
because you only have one hour of flashlight battery.
33:09
Speaker 3: Yeah.
33:09
Speaker 2: And then you see these red eyes. Like you give
33:12
them like a slightly glowing red eye. Yeah. And that's
33:17
how you can find the zombies.
33:18
Speaker 3: That would be cool.
33:19
Speaker 4: Yeah.
33:20
Speaker 2: So you just look out into the woods.
33:22
Speaker 3: Yeah.
33:22
Speaker 2: You see the fucking eyes, man. You see the eyes.
33:24
Speaker 3: That would be crazy. Yeah. And the other thing too
33:26
would be. Because I go to, like, how do we
33:29
execute it? We could do it, too, where, like, there's, like,
33:32
every day at, like, a certain period, we pull off
33:34
all the dead zombies, which are humans, and we just
33:36
swap them with, like, I could have recreated versions of
33:38
them there. So there's, like, actual zombie bodies, like, piling up.
33:42
Speaker 4: Right.
33:43
Speaker 3: So as the video progresses, they're, like, literally stepping over, like,
33:45
mannequins that are set decked identically how the– the people were.
33:49
So when they die and then they're just like literally
33:51
stepping on zombies as they go building the building, that'd
33:53
be crazy.
33:54
Speaker 2: That would be crazy. You know, and actually, because if
33:56
I put a million chalk outlines around the zombies, so
33:59
you can identify the fact that this one's a dead zombie.
34:03
Speaker 3: Uh, or no, don't, you know, let that be the
34:05
fun part. But then we, if we put like a
34:07
crazy prize on it, we could do, you only get
34:09
the prize or maybe the prize is split amongst everyone
34:11
who survives the whole 10 days or whatever. And then
34:14
it's like to really build up like this crescendo at
34:16
the end, we can have it where, uh, the final
34:18
day there's a massive invasion coming or something, so it's
34:21
like the whole time, what if like every day more
34:24
and more came, so day one it was 10, day
34:26
two it was 20, and then 50, and then I'm like,
34:28
you know, we're gonna have 400 zombies come on the
34:30
final day, so the whole video they're prepping for this
34:32
like Game of Thrones type invasion.
34:35
Speaker 2: Not only that, but the people that get killed by
34:37
the zombie, we think they're out of the game, but
34:40
they actually become zombies. So when you think you won
34:43
at the end, now the final game is you're competing
34:47
against the zombies. The zombies who can't win because they're
34:51
already dead.
34:52
Speaker 3: But they can make you lose. Yeah, and they know
34:54
you're four. You don't actually be even crazier if instead
34:56
of– well, maybe we have Navy SEALs as the zombies,
34:59
but also– What if the contestants are, like, ex-Navy SEALs, too?
35:02
So they have, like, real strategy and stuff like that.
35:04
That would be cool.
35:05
Speaker 2: Just get the most badass people that you can get
35:08
for this zombie thing. Like, survivalists, martial artists. Exactly. Yes! Yeah,
35:14
that would be crazy. Dude!
35:16
Speaker 3: Actually, that's not bad. Like, you know, a UFC champion,
35:19
a Navy SEAL, like a taekwondo, blah, blah, blah. And
35:23
it's like, all right, what happens if you put six
35:25
experts in different fields together and And simulate a real
35:28
zombie apocalypse.
35:29
Speaker 2: Right.
35:29
Speaker 3: You have 50 acres of this abandoned city sealed off.
35:31
We set decked it all. And every day a wave
35:34
of zombie that gets bigger and bigger until the big
35:36
crescendo at the end hits. Yeah. And if you survive
35:38
it all, you split a million dollars.
35:40
Speaker 2: I think the really difficult challenge is figuring out a
35:44
way to kill zombies that's not lame. Exactly. And doesn't
35:47
hurt anybody. Actually doesn't kill people.
35:49
Speaker 3: I don't know if that's your second thought process, but
35:51
of course.
35:52
Speaker 2: But it has to– because it's– If you're hitting them,
35:54
even with the gel soft, it'll look kind of cool,
35:56
but it's like pew, pew, pew. Exactly.
35:57
Speaker 4: Pew, pew, pew.
35:58
Speaker 2: No, it's got to be.
35:59
Speaker 3: Ba-bang, ba-bang. And I can add those sounds in post,
36:01
but we're big fans of practical. So I'd have my
36:04
team take apart the guns and see if there's some
36:05
way they can make it, even though it's shooting the gel,
36:07
like make it go bang, bang, and then add the effects.
36:10
And then we'd have to re-skin the guns to look
36:12
like real guns.
36:14
Speaker 2: It doesn't have to look like real guns because it
36:16
could be a gun from the future. Yeah, but that's lame.
36:19
Speaker 3: When you think of zombie apocalypse, it has to look
36:21
like a gun that they grab from some dude's tape
36:23
that they found in a house, right? That's what a
36:25
zombie apocalypse is to me.
36:26
Speaker 2: Yeah, I guess. Yeah. Yeah. So it would have to
36:31
look like a real gun. So that's why I like
36:33
the shotguns with the beanbags. And also with a shotgun, like,
36:37
you're only going to get so many shells. Like, as
36:40
long as you don't have one of those big, like,
36:41
Terran tactical ones that has actually a magazine. It can hold, like,
36:44
15 rounds. I think a regular shotgun like a Benelli,
36:50
how many shells can you put in one of those?
36:52
I think six. I think maybe six. Something like that
36:55
is good too. You have a limited amount of bullets
36:57
and reloading is hard. We just got to find out.
37:00
Maybe if it was like 20-gauge shotgun like birdshot with
37:07
a beanbag. Maybe that wouldn't fuck people up, but it
37:10
would make a big bang and you'd be hitting them.
37:14
And if you could find a way to light up
37:17
wherever they got hit, like if you could put them
37:20
in some sort of a suit where when they get hit.
37:25
There's like gel packs.
37:26
Speaker 4: There's no way you can shoot shotguns at people.
37:28
Speaker 2: Yeah.
37:28
Speaker 3: There's just not possible.
37:29
Speaker 2: Not a real one. You're so wrong.
37:31
Speaker 3: But here, he's living in his utopia. I haven't seen
37:34
his eyes light up like this in years.
37:36
Speaker 4: Let him have fun.
37:37
Speaker 2: No, no, no, no, no. This stuff isn't like a
37:39
gun at a person. Okay, well, I don't know a
37:41
lot about shotguns, so let's find out.
37:43
Speaker 3: I'm never going to have someone point a real shotgun
37:45
at someone else, but yeah.
37:46
Speaker 2: Yeah, you will. Trust me. We're gonna work this out.
37:49
Speaker 3: Oh, you wanna help co-direct it?
37:50
Speaker 2: I'm gonna help. Yeah, you'll see.
37:52
Speaker 3: You'll actually see in, like, the background one-shot Joe.
37:54
Speaker 4: Just be like this.
37:55
Speaker 3: He's like, yeah! It's like the Navy SEALs are fighting
37:58
off a zombie apocalypse.
37:59
Speaker 2: I'm gonna be one zombie one night. I'll sneak in.
38:02
Speaker 3: Everyone's like, who's that bald guy over there? That's just like, oh,
38:05
fuck yeah!
38:05
Speaker 4: Shotgun damage on a zombie, you have to blow their
38:07
head off, right? How would you?
38:08
Speaker 2: Oh, God. Don't even get him started.
38:10
Speaker 3: He's going to be talking about hit damage for 20 minutes.
38:13
Speaker 2: Well, it depends on what kind of zombie. Like walking
38:15
dead zombies are so stupid, you get stabbed in the
38:16
head with a pencil and they die. Remember, it was
38:18
just going through the head because they would shoot him
38:21
with those crossbows. And like crossbow wouldn't even kill a person.
38:25
Like with those field tips, they're using field tips. This
38:28
is basically like a pencil going through you. It's not
38:31
like a broad head. Like if you shot an animal
38:33
with a crossbow, you would use a broadhead, which is
38:37
a big, sharp blade that cuts a giant channel through
38:40
an animal. What those things are using is target points.
38:43
Like that dude in The Walking Dead would drive me nuts.
38:47
Because he would shoot them in the head. It would
38:48
just stick in their head and then they'd be dead.
38:50
It's so funny because... Get the fuck out of here.
38:52
Speaker 3: I watched the same thing and I'm like, oh, that's cool.
38:54
Speaker 2: Different audience. Well, it's just all it takes is like
38:58
one arrow to go into your head and you're dead
39:00
if you're a zombie.
39:00
Speaker 3: Yeah, totally.
39:01
Speaker 4: One arrow.
39:02
Speaker 2: This is nonsense.
39:03
Speaker 3: Yeah, right, guys? Watch it. Yeah, one arrow in the head.
39:05
Speaker 2: You'd be.
39:06
Speaker 3: Yeah, you wouldn't die.
39:06
Speaker 2: The thing is people have lived... Humans have lived through
39:10
arrows through the head like that, accidentally gotten shot in
39:12
the head with a bow and arrow, with a field
39:15
tip and lived because it basically just– it's like a
39:18
pencil going through your head. Really? The way people die
39:21
from an arrow is hemorrhage. You die from massive hemorrhage
39:24
and it's usually because there's a blade. So like this.
39:27
Like this is what the Native Americans used to use.
39:30
Speaker 3: But that's why.
39:31
Speaker 2: This is actually– yes. That's an actual arrowhead. But the
39:34
thing about this is when it's attached to a stick,
39:37
this is cutting. So it's causing hemorrhage inside the body.
39:41
The little field tip doesn't do that.
39:42
Speaker 3: And the field tip wouldn't puncture enough veins where you
39:44
just bleed to death?
39:45
Speaker 2: Maybe, but most likely not. I mean, if it went
39:48
through your heart, yeah, you'd be dead. But if it
39:50
just goes through, like, this side of your lungs and
39:52
pokes out your back, you'll live.
39:53
Speaker 3: Wow.
39:54
Speaker 4: Yeah.
39:54
Speaker 3: Would you want to live?
39:55
Speaker 2: You would be in pain. It would suck.
39:58
Speaker 3: Yeah.
39:58
Speaker 2: It would certainly suck, but it's not like getting hit
40:00
with a broadhead. My point is— I don't remember my point.
40:03
But if I had a point, it would be there's
40:06
got to be a level of shotgun that's the– what
40:09
is the lowest powered shotgun available? It's not a– I
40:14
know 20 gauge is light. I've used those before for, like,
40:18
shooting clay pigeons, and I've used 12 gauges. You don't
40:23
want to get hit with a 12 gauge, even if
40:26
it's a beanbag. 410 bore? Smallest gauge? Oh, here we go.
40:35
Now we're talking. That's a bitch ass round.
40:39
Speaker 3: Oh God.
40:39
Speaker 2: Let's see what that looks like. Shoot a, let's, let's
40:43
see what a four 10 gauge shotgun or 67 gauge
40:48
shotgun looks like when they.
40:49
Speaker 4: Shoot a bullshit gun. It looks like it's going to
40:51
still hurt.
40:51
Speaker 2: No, no, no. You'll be fine. Okay.
40:54
Speaker 3: Can I test it on you?
40:55
Speaker 2: Yeah. Yeah. Just give me a plate carrier. And if
40:59
you're going to use a bean bag.
41:00
Speaker 4: Yeah.
41:00
Speaker 2: Because that's what I'm thinking. Like, if you have a
41:02
chest plate, you know, so a plate carrier is bulletproof. Yeah,
41:07
but what are you going to hit? Everything you'll cover up.
41:09
You'll cover up the shoulders and the arms. You give them, like,
41:12
military-style armor, like body armor. Because none of this is
41:17
going to penetrate. So if it's a beanbag round, what
41:20
it is is just, like, it's basically a bag that's
41:23
going to, like, shoot out of the shotgun and blast you.
41:27
But I don't– they're not lethal, right? Let me see
41:31
what it looks like Just go to a video just
41:34
go to a video of lowest powered shotgun That's weird looking.
41:39
That's cool. That one looks Yeah, that's dope I've never
41:44
seen one of those before power it says Interesting.
41:48
Speaker 3: Yeah, that's deadliest.
41:51
Speaker 2: Yeah, I think it's smallest in terms of like the
41:53
size of it Not not the round itself Yeah.
41:56
Speaker 4: This isn't good.
41:57
Speaker 5: I did ask for lowest powered, but that's not what
42:00
people want to click on videos for.
42:01
Speaker 2: I know, psychos.
42:02
Speaker 3: I feel like most people who buy shotguns are looking
42:04
for shotguns that don't.
42:05
Speaker 2: Well, how about this? Look up 67 gauge shotgun.
42:08
Speaker 4: Oh, I've done that here.
42:09
Speaker 2: And does it show you a video of that? Okay,
42:12
let's see what it says. Let me see what it
42:14
looks like when it's shooting.
42:18
Speaker 4: It says it's 12 gauge.
42:19
Speaker 2: Oh, that's a big.
42:20
Speaker 4: Yeah, that's what I'm trying to.
42:21
Speaker 2: Yeah.
42:22
Speaker 4: They're like modified 12 gauges.
42:25
Speaker 2: That's a lot.
42:26
Speaker 3: I just don't like the point.
42:28
Speaker 4: The shotgun isn't going to kill a zombie.
42:30
Speaker 2: Yeah, but it could in this game, Jamie.
42:32
Speaker 4: I know, but you have to get so close to
42:34
get a fucking headshot or whatever. It's more fun to
42:37
get snipers and grenades.
42:39
Speaker 2: I don't know if you have to use headshots. This
42:43
little kid's going to shoot a shotgun?
42:45
Speaker 3: Yes.
42:46
Speaker 2: Okay, let me see. Can you give me some volume?
42:49
Let me hear this. Put back that up a little bit. Yeah,
42:54
that's what we need. We need that kind of shotgun
42:57
with like a beanbag round or a rock salt.
43:00
Speaker 3: I got it. The team, they're listening.
43:01
Speaker 2: They're on it. Yeah. Something where it makes an impact.
43:06
There's a sound like a gun going off, but you
43:09
can't really kill anybody with it. Yeah. This is totally possible, dude.
43:13
You'd have to have like very strict safety protocols in
43:17
the set, though, because one of the things. When I
43:18
was in– when I first moved to LA in like 1994,
43:23
there was a guy that a friend of mine actually
43:25
knew who was an actor who was on a set
43:28
who took a gun that had a blank in it
43:31
and thought it would be funny to just put the
43:32
thing to his head and pull the trigger. And he
43:35
didn't realize that just the actual air coming out of
43:39
the gun, if you put it right to your head,
43:40
is lethal. And he blew his brains out.
43:43
Speaker 4: Oh, my gosh.
43:43
Speaker 2: Yeah, with a blank. He just didn't.
43:45
Speaker 3: I mean, or like the Alec Baldwin situation.
43:47
Speaker 2: Yeah, that was actually probably negligence because it seems like,
43:53
it seems like there was an error where they were
43:55
using like real rounds and then they would take the
43:59
same guns that would use like real rounds on a
44:01
range and then take the same guns and bring them
44:03
to set and they didn't clear everything. So I don't
44:07
know who's responsible for that. I don't know what ultimately
44:10
came out of that, but. You're never supposed to point
44:13
a gun even if it's not loaded. You're never supposed
44:15
to point a gun at someone ever. In movies now,
44:18
like if you.
44:19
Speaker 3: Were– Which is why I'm like so hesitant to this
44:21
whole shotgun thing. Welcome back to reality, Joe.
44:24
Speaker 2: We're going to be fine. In movies, you're supposed to–
44:27
like if I was shooting at you in a movie,
44:28
I'm really supposed to shoot over here. And I think
44:30
that came out of the movie The Crow because Bruce
44:34
Lee's son died because there was something that was in
44:38
the gun itself. It wasn't even a bullet that killed him.
44:41
It was like there was a particle or something that
44:44
hit him from the blank.
44:46
Speaker 3: When there's effects and CG and everything is so good now, too,
44:49
you probably don't even have to put a blank in there.
44:51
You just overlay the sound effect. I mean, put the
44:53
effect in, no one would even be able to tell
44:55
sometimes too.
44:56
Speaker 2: That's true, but you want something that's scary for the
44:59
actual people.
45:00
Speaker 3: And the recoil and stuff.
45:01
Speaker 2: Yeah.
45:02
Speaker 3: So it's more real.
45:03
Speaker 2: Like a really light shotgun.
45:05
Speaker 3: And I guess even if you know it's a blank,
45:07
like having a gun pointed at you as an actor
45:09
makes you feel more in this situation too probably.
45:12
Speaker 2: Well, just rock salt. If you have a really light shotgun,
45:15
even if it's a 20 gauge with rock salt, it
45:17
would suck. It would sting. But if you've got these
45:21
guys all protected– And you could find a way where
45:25
when it hits them, like you have gel packs on
45:28
them or something. So if you have them all, they're
45:30
in like these like tattered looking white outfits. Right. And
45:36
when you hit them, there's red gel packs underneath and
45:39
they splatter. Yeah. And you could, you know, if you
45:42
get a direct hit.
45:43
Speaker 3: We did something similar when we recreated Squid Games. We
45:45
put like squibs on them when they got eliminated and
45:47
grew up. And so, yeah, you'd put like little squibs
45:49
and then. When the sensors went off, it would just–
45:52
and the liquid would go across her body. Yeah.
45:55
Speaker 2: So you could do that. So if you do that, actually,
45:59
you could have blanks. And maybe a laser sight. Exactly.
46:04
Speaker 3: That's where we went with the Hunger Games stuff is
46:06
laser tag. And then it would just trigger squibs if
46:09
you pointed at them. And then maybe in post, we'd
46:11
have a track where the trajectory of where the bullets were.
46:14
And we could just overlay the lasers or whatever in
46:17
post so you could visually see it. But obviously in
46:20
the time that you were actually filming, practically it would
46:22
just be invisible. You'd just know if you got hit,
46:25
if your suit lit up.
46:26
Speaker 2: And it seems like you could... sync up a laser
46:30
tag with an actual blank round to make so you
46:35
can make the boom and then the laser actually hits
46:39
the person at the same time okay right yeah that
46:42
wouldn't be hard to do because if you have lasers
46:45
you have guns that shoot lasers that's what laser tag
46:48
is that's a pretty simple mechanism all you would do
46:51
is have like sort of a dual trigger setup where
46:53
you have As you pull the trigger back, you get
46:56
the explosion from the round going off, and you also
46:59
get the laser at the same time. And so the
47:02
squibs go off. You say the boom, and then the
47:05
squibs go off, and you have it all coordinated together.
47:08
And then it looks wild. And so then you have
47:09
these zombies. Boom! You shoot them. You see splatter all
47:14
over their chest.
47:15
Speaker 3: The only other thing we have to figure out is
47:16
where is this going? Because if it's going on my
47:18
YouTube channel, we don't usually show gore and blood. So
47:22
we might have to hit up wherever you use to
47:25
put Fear Factor and stuff because that definitely seems like
47:27
a more– it's going from like we're usually family-friendly to
47:30
now this is very rated R.
47:31
Speaker 2: Yeah, it's not family-friendly because you're killing zombies.
47:35
Speaker 3: Yeah. You know if something is family-friendly or not if
47:39
you say eliminated instead of killing. Yes. If you're eliminating zombies,
47:43
that's family-friendly. If you're killing zombies, that's rated R.
47:47
Speaker 2: Well, they're already dead, so you're eliminating them. There you go.
47:50
Speaker 3: See, now we're back.
47:51
Speaker 2: See, they're already dead.
47:52
Speaker 3: And, like, you can tell if, like, a show's, like,
47:54
for 18-plus or, like, 13-plus if, like, before they shoot
47:58
the person or whatever, if it cuts away, right? And, like,
48:00
there's all these little things. Dude, this could be wild.
48:04
I mean, if some streaming platform was like, yo, here's whatever, whatever,
48:08
a blank check, just make it happen.
48:10
Speaker 2: Oh my gosh. Amazon should do it. They need people
48:12
over there anyway. Yeah.
48:13
Speaker 3: Or I mean, really even Netflix, anyone, right? Like it's,
48:15
it's the biggest no brainer in the history of ever.
48:17
Like the, actually the fact that no one's recreated, this
48:19
is kind of absurd when you think about it, but
48:21
it's also like if traditional, you know, independent of like
48:24
the shock and stuff you're talking about, like a traditional
48:26
people with traditional world views did this, it'd be so
48:28
stringent and structured and stuff like that. Whereas like, If
48:32
we did it with the Beast Games mindset where it's
48:34
just like, there's cameras everywhere, they can truly do whatever
48:37
the hell they want, and it's not this guarded thing,
48:40
and it's an actual abandoned city. Oh my gosh, it
48:43
would go crazy.
48:44
Speaker 2: Now we need a task. We need a goal.
48:47
Speaker 3: The goal would be survival.
48:49
Speaker 2: Right, but maybe survival while you're trying to accomplish something.
48:53
Speaker 3: Okay. Well, then this is like a mechanism that usually
48:56
would work well, is the tasks every day will grow
48:59
the prize pool. And if it's on a streaming platform...
49:01
then the prize pool could be crazy, right? It doesn't
49:03
have to be a million dollars. It could grow to
49:05
10 million, theoretically, if they weren't being cheap. And so
49:07
then it could be like, every day, if you complete
49:09
the task, I put a million dollars in the prize pool.
49:11
Each episode's one whole day. It's 10 episodes, 10 days.
49:14
And so they could technically grow the prize pool to
49:16
$ 10 million. You put some like, you know, the UFC
49:19
people and... like Navy SEALs and like these hardcore people
49:22
and you tell them like they could potentially share $ 10 million, bro,
49:25
they would be trying their butts off those 10 days.
49:27
The footage would be crazy. I mean, they would probably
49:29
be like practicing during the day, like their rotations and
49:32
everything on like holding off zombies. It would, That would
49:34
be really cool.
49:35
Speaker 2: Yeah, they would run training routes.
49:37
Speaker 3: Exactly.
49:37
Speaker 2: You know, it's really interesting. We'd have to figure out
49:39
how the zombies get them. Because you don't want physical
49:43
conflict between the stunt people, the zombie people, and the contestants.
49:47
You don't want to actually fight. Exactly. Right? So, like,
49:49
you would have to have rules as to what.
49:53
Speaker 3: It would probably be, in my default intuition, is if
49:55
the zombie just purely touches you, then you're just dead. Like,
49:58
we wouldn't be able to take it any further than that.
50:00
you know but if they.
50:01
Speaker 2: Like right like 28 days later zombies all they have
50:03
to do is like scratch you yeah.
50:05
Speaker 3: Or breathe in front of you yeah exactly but in
50:07
this case if they touch you that way it's not
50:09
like the navy seal like pushing and flipping them off
50:11
like because if you went to push them or touch
50:13
them then you'd be out so people be keeping their
50:15
distance but even then It'd get pretty crazy if they
50:17
were like, because obviously they would run and there'd be
50:20
chase scenes and stuff. Honestly, I know some great stunt
50:24
choreographers like Ken and a bunch of other people. I
50:25
would just call them and be like, yo, how do
50:27
I do this? And they'd probably be like, oh, here's
50:29
how I.
50:29
Speaker 4: Would do it or whatever.
50:30
Speaker 2: Dude, this could be mad. Yeah. This could be a
50:33
mad show.
50:34
Speaker 3: To set the stage, it's like abandoned city, dozens of acres,
50:38
sealed off. I could literally build a wall around it
50:41
so the seals and whoever the contestants know, this is
50:44
the edge. They're walled in. And then, yeah, they're walking around.
50:47
And then we have some of the best set designers
50:50
in the world come in. And basically, we'd pick a
50:53
time in the future. We'd say, this is 50 years
50:54
in the future. And they would match exactly what all
50:57
these buildings would look like 50 years from now. They'd
50:59
put vines on this. If there's a gas station, they'd
51:01
go through, and this is what would happen to Doritos
51:03
50 years from now. They'd literally mirror it identically across
51:07
100 buildings. And then we'd have a helicopter fly in,
51:10
drop them off, and then it's like every day we
51:13
could have an eagle fly over and drop their task
51:15
of the day. And in the middle of the city
51:17
is a million. Oh, that's what we could do. The
51:18
prize pool in the middle, if the zombies touch it
51:20
as well, then they lose the money. So they're not
51:22
only defending themselves but also the prize pool. So in
51:24
the middle of the city, so that's why they have
51:25
to build a fort around it. And then every day,
51:27
if they complete their crazy task, right, which is distracting
51:30
them from building their fort, then a helicopter will drop
51:33
another million dollars on their prize pool. So then it's like,
51:37
so episode one, they complete the task before the zombies
51:39
come at night. And then it's like, I come in
51:41
on a helicopter. We have a rope lower down a
51:43
million dollars. It's massive in ones.
51:46
Speaker 4: Right.
51:46
Speaker 3: And then it. On hooks, and now they have $ 2
51:48
million there. Like, good luck, guys. And if there's six
51:51
of them, then it's like you're now, if you survive,
51:53
are all winning over $ 300, 000. And then, you know, but
51:56
if you grow the prize pool to $ 6 million without
51:58
getting eliminated, you're all millionaires in nine days. Bro, that
52:01
would be crazy. And then, yeah, the zombies come in.
52:04
We figure out the practical guns with the right sound effects.
52:07
Speaker 2: Yeah, practical guns, right sound effects, and what entails you
52:12
getting killed by a zombie. Yeah. Like, how do they work?
52:14
Speaker 3: And the other thing, too, to make it fun is
52:16
if a zombie eliminates one of you, they get one-sixth
52:19
of the prize pool or whatever. So then now the
52:20
zombies are incentivized, right, to try to— So then it's
52:23
like if a zombie touches the Navy SEAL, whatever the
52:26
way is, it's like, congrats, now you're a millionaire if
52:28
it's later on. So then— Like, as it goes on,
52:30
things are going to get really tense on both sides, and.
52:32
Speaker 2: It'll be really cool. Yeah, dude.
52:36
Speaker 3: Because that's how you take it where people don't want
52:37
to be zombies to now they're, like, excited to be zombies.
52:40
They're like, ooh. I actually sneak up behind them, and
52:43
I get a million bucks.
52:43
Speaker 2: People are going to want to be zombies anyway.
52:45
Speaker 3: True, because it's going to look sick.
52:46
Speaker 2: It's going to be sick. Honestly.
52:48
Speaker 3: I would want to be a zombie. Just, like, imagine
52:50
walking in a horde and role-playing being a zombie. That'd
52:52
actually be a pretty cool afternoon.
52:53
Speaker 2: Dude, it'd be so sick. It's total pitch black. There's
52:56
no power, no electricity. You just see red eyes in
52:59
the woods. Oh, my gosh. While these dudes are sneaking in.
53:01
And you'd have to have some sort of rules, like
53:04
how the zombies can move, whether they can run, whether
53:07
they can, you know what I mean? Yeah. Because, like,
53:08
we have to decide, are these 28 Days Later zombies
53:11
that run at you?
53:12
Speaker 4: Ah!
53:13
Speaker 2: Or these like walking dead zombies that are like kind
53:15
of like.
53:16
Speaker 3: We'd probably start off that way, but they evolve with time.
53:19
And I'm a big fan of like usually when you
53:21
have like people who are playing certain roles, they usually
53:24
end up going rogue. It's really hard to get hundreds
53:26
of people to do like certain things like, you know,
53:29
in an unscripted sandbox environment. So we would have to
53:31
constrict them in a way where like if we didn't
53:33
want them to move past a certain speed. We'd probably
53:35
have to figure out some way to put like a
53:37
chain around their feet or something that physically wouldn't allow
53:39
them to do it. Or like if you have 300
53:41
zombies going, right, you can't redo it, right? Like if
53:44
one of those zombies goes rogue and scratch, it's like
53:47
I can't reshoot the shell, right? That's what's so high
53:49
stakes about the things we do in a super world.
53:51
So we'd have to physically make it where they couldn't
53:54
do things they're not supposed to do in a perfect world.
53:57
Or if you have 300 people, if 2% go rogue,
53:59
that's still six zombies going rogue, which is brutal.
54:02
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advertised are intended for a United States audience. Yeah, it
55:04
is brutal, but I think with proper planning, if you
55:08
really sit down and plan out what the zombie's task is,
55:14
what it means, and what these people are doing... And
55:19
what goals are they trying to achieve while they're there
55:21
and while they're defending against zombies? You got to give
55:23
them stuff to do during the day so that they're
55:27
fully occupied so they can't sleep. Okay. It's really important.
55:31
Like the more they do during the day, it optimizes
55:35
the amount of money they can win. Like as they
55:37
complete tasks, if they stay alive, they have a higher threshold.
55:41
Whereas if someone just fucking sleeps all day. Yeah. And
55:44
doesn't get anything done. Even if they survive, they can't
55:47
make any money. Yeah.
55:48
Speaker 3: I get what you're saying.
55:49
Speaker 2: You know what I'm saying?
55:49
Speaker 3: And that works that these are, you know, hardcore, like, people.
55:52
So it's good. Like, if I had normal contestants, they'd
55:55
be like, oh, this is horrible.
55:56
Speaker 2: You want that, though. You want people to bitch out.
55:59
You want a few people to quit because there's always
56:01
going to be people that won't quit.
56:02
Speaker 3: Me and you are held to different standards. If I
56:04
did that, there would be... Maybe 10 trillion articles written
56:07
about how I'm the most evil man on the planet. Why?
56:10
If I made it too hard where people couldn't.
56:12
Speaker 2: Sleep or whatever. No, listen, you can't read those articles.
56:14
Fuck those people. You just got to make an awesome show.
56:17
The awesome show is you keep these motherfuckers awake. And
56:20
you make it so that they can choose to sleep
56:22
if they want. But there are tasks to achieve. And
56:26
if you can complete these tasks, you have the potential
56:29
to make a lot of money. But if you don't
56:31
complete the tasks, you can't make any money even if
56:34
you survive.
56:34
Speaker 3: Bro, I'm sold. Amazon, Netflix, whoever wants it, let us know.
56:38
Speaker 2: Right? You got to keep these motherfuckers awake so that
56:41
nighttime is terrifying. Can you imagine seeing people sitting there
56:44
with their shotguns? Just nodding out and opening their eyes
56:48
and looking out and seeing red eyes in the woods like, fuck!
56:51
Speaker 3: We get a tight shot of their faces as they're asleep.
56:53
And then one of the other guys goes, zombies! And
56:55
you hear bang, bang. And then they wake up and
56:57
they grab their gun.
56:57
Speaker 2: That's a problem of people randomly shooting wild while there's
57:01
other people around them. So it kind of would have
57:04
to be blanks and lasers. Because now that I'm thinking
57:07
about it, like people are going to spaz out and
57:09
accidentally shoot someone in the face. This is where– Especially
57:11
if they're tired.
57:12
Speaker 3: I've done– I mean obviously you did unscripted with Free Friday.
57:15
But I've done lots of unscripted stuff with lots of people.
57:17
And exactly. When you're talking about the shotgun stuff, I'm like,
57:20
you know, there's just no shot in hell that we'd
57:23
ever be able to– It would have to be like–
57:24
but I love the gel rounds. And we could do
57:26
it in a way where we set the guns where
57:27
it looks really cool. And we could recreate the sound effect.
57:30
But then gel rounds, like those– it's essentially like the
57:32
Nerf ones. Now I'm remembering them. Like they're like water
57:34
that explodes on impact. Those would be perfect, honestly.
57:36
Speaker 2: Yeah, but you want blanks because you want the bang.
57:40
You want the bang for the people, for the psychological effect,
57:43
the fear. It's in the middle of the night. It's dark.
57:46
You're making a bang go off, the flash of the
57:48
bang going off. Yeah. And then maybe to avoid people
57:53
being able to shoot each other, maybe at nighttime they're
57:56
completely separated. Maybe at nighttime– No, you.
57:59
Speaker 3: Want them together. I'm telling you, like if they built
58:01
a fort around the money, what you want in the
58:03
shots is you always want to– people to be able
58:06
to tell what they're competing for and like their why.
58:09
And you usually, but you don't want to have to
58:10
say it, right? You don't want to have to say, oh,
58:11
I'm competing for this money. But if you have the
58:13
money in the back of the shot, intuitively viewers will
58:15
be like, that's what they're competing for. So like a
58:17
fort built around it where they have walls and they're
58:19
standing on it and you see the money behind them
58:21
in the shots, like intuitively to a viewer, you're going
58:23
to instantly understand the motivation and it's going to be like,
58:26
I mean, it would just be so crazy, the shots.
58:28
Speaker 2: Maybe it's like a super advanced game of hide and
58:31
seek at night. Where the people can't talk. They have
58:36
to be very quiet because the zombies have like hyper hearing.
58:41
You give the zombies like walker game ears. You know
58:43
what those things are? No. It's like– do you ever
58:46
go to a gun range? Yeah. Because you have those headphones. Oh,
58:49
and they amplify. You can hear everything else way louder.
58:53
But when guns go off, it kills volume above a
58:56
certain amount of decibels. Yeah. So they can hear everything.
58:59
So if you hear someone. The zombies will be able
59:03
to key in on it. They'll know where the people are.
59:06
And these people have to hide from the zombies. at night. True.
59:11
Speaker 3: Because I guess the other thing is if they built
59:14
a fort around it, how would the zombies even get
59:15
to them?
59:16
Speaker 2: Right.
59:16
Speaker 4: Because now they're going to have elevated walls.
59:17
Speaker 2: So instead of that, you have people that are trying
59:19
to hide. So you've got these zombies slowly creeping through.
59:23
These abandoned buildings looking for people.
59:25
Speaker 3: Yeah, we'd have to get it to where the seals
59:28
and stuff couldn't lock doors or anything, right? Right, right, right.
59:31
Speaker 2: No locks. No doors have locks. That's what makes the
59:34
hide-and-go-seek so good. All the handles or all the doors
59:36
are removed. There's no locks.
59:38
Speaker 3: So every night, maybe, we would brainstorm it more, but theoretically,
59:42
they all have to hide in a different building or something.
59:44
They couldn't be in the same building. And then the
59:46
zombies scatter across the city. And then wherever you are
59:49
in the building, people have to be able to get
59:51
to you. The zombies have to be able to get
59:52
to you unrestricted, right?
59:54
Speaker 2: Yeah.
59:54
Speaker 3: And so maybe before we release the zombies, we'd have
59:56
a producer just go in and.
59:58
Speaker 2: Walk a path.
59:58
Speaker 3: Like, all right, there's a factual path where you could
1:00:00
die to a zombie. This is good. And then we'd
1:00:03
let them loose. That makes sense. No cheating.
1:00:05
Speaker 2: There's something. This would be wild.
1:00:07
Speaker 3: Honestly, this is one of those things where. I say
1:00:10
this to my team quite a bit. It's either going
1:00:12
to be like the worst show imaginable that people clown
1:00:14
on or it's going to be like the number one
1:00:16
show ever. And there's no in between. Like you don't
1:00:18
do this like kind of all right where people are like,
1:00:20
I like it. It's either like cringe.
1:00:22
Speaker 2: We failed.
1:00:23
Speaker 3: This sucks. Or it's like, this is the greatest thing ever.
1:00:25
Why did this not exist before? Like The Walking Dead
1:00:28
or what's the HBO show called? The one with the
1:00:30
last of us. Yeah. The last of us in real life.
1:00:32
Like how has no one done this? You know what
1:00:34
I mean? Like, like actual true simulation. And like, if
1:00:37
we execute it properly, I really could see it be
1:00:39
like a number one show in the world type thing
1:00:40
that people would like. Cause also you have to think
1:00:42
like the world is ran by clips these days. I don't,
1:00:45
you know, on like Tik TOK feeds, Instagram reels and
1:00:47
YouTube shorts. And like, it is arguably the most clippable
1:00:50
thing ever. Like any 10 second scene of that, you
1:00:53
could just throw on YouTube shorts and go viral. Cause
1:00:55
it's freaking zombies getting shot at.
1:00:56
Speaker 2: And you know how cool they can make those masks look. Yeah.
1:00:59
I mean, you get a real special effects guy to
1:01:02
work on those masks.
1:01:03
Speaker 3: Yeah.
1:01:03
Speaker 2: Like, one of those experts from the movies.
1:01:05
Speaker 3: Can you search up Mr. Beast Zombies? We have a
1:01:07
video on our channel from, like, I mean, God knows
1:01:09
how long ago, seven years ago, where we did, like, make, like,
1:01:12
a mini zombie horde, but not, like, in a simulation
1:01:14
like this, just for fun to see how people in
1:01:16
public are going to react. And, like, it looks disgusting,
1:01:19
the things they were able to do. It's pretty crazy.
1:01:21
Speaker 2: Yeah, modern special effects and makeup artists, they could do
1:01:24
amazing stuff, man.
1:01:27
Speaker 3: If you can find, like, a close-up of my face or... Like,
1:01:30
it was, like, crazy. We just brought in people for...
1:01:32
Is this where they come in? Yeah, like, that kind
1:01:34
of stuff. Like, look at my face right there.
1:01:36
Speaker 2: Like, pause it.
1:01:37
Speaker 3: It's freaking wild.
1:01:39
Speaker 2: Dude, you could totally do something like that on the
1:01:42
outside of one of those masks. Yeah, 100%. 100%.
1:01:44
Speaker 4: Exactly.
1:01:44
Speaker 2: 100%. Yeah, that was really all bad. That's the look.
1:01:50
What yours looks like with the teeth and everything and
1:01:53
fucked up flesh, that is the mask.
1:01:55
Speaker 3: Exactly.
1:01:55
Speaker 2: So you take that hard Airsoft mask and you put
1:01:58
that shit on it.
1:01:59
Speaker 3: Joe, the problem is I want to go work on
1:02:00
this now. It's funny. I have this thing where... Um,
1:02:06
this might sound like crazy to some people, but when I,
1:02:09
you can, you know, when you feel your heart rate
1:02:10
get elevated, when I talk about an idea and I
1:02:12
can feel my heart rate get elevated, I'm usually like,
1:02:13
that's a good indicator that it's like a good idea.
1:02:16
Cause it means I'm getting like, dude, this is a
1:02:17
good idea.
1:02:18
Speaker 4: Yeah, I know.
1:02:18
Speaker 3: I can literally feel or not anymore, but like a
1:02:20
couple of minutes ago, I could feel my heart beating
1:02:22
cause I was getting excited. And that's like, that usually
1:02:25
almost always correlates with people because if I'm getting excited
1:02:28
talking about it, you have to think like a lot
1:02:30
of things right now are because of TikTok and Reels
1:02:33
and stuff, they go viral because of word of mouth.
1:02:35
And so like, if just talking about the idea gets
1:02:37
someone excited, then that usually means like a lot of
1:02:40
people are just gonna talk about it. And if a
1:02:42
lot of people are talking about it, obviously a lot
1:02:43
of people watch it. And so that's why I call
1:02:45
it kind of like the heart rate effect. That's like
1:02:47
my number one signal that like people are going to
1:02:49
talk about this and freaking love it.
1:02:50
Speaker 2: I can see it. I can see scenes. I can
1:02:54
see darkness starting to settle in on the town. And
1:02:57
I can see the people like trying to figure out
1:02:59
where to hide and what to do.
1:03:00
Speaker 3: And the eyes at night. That was genius, dude.
1:03:02
Speaker 4: Yeah, dude.
1:03:03
Speaker 2: I can see the eyes.
1:03:04
Speaker 3: And it's interesting because it's like combining the Venn diagram
1:03:06
of us, right? You're kind of representative of the very
1:03:09
like– I don't know. You're– like just ability to really
1:03:14
think deeply of like what makes it fucking cool. And
1:03:17
you're really hyper fixating on what makes the zombies cool
1:03:20
and like the realistic nature of it. And I'm hyper
1:03:22
fixating on just kind of the overall set design and things.
1:03:25
There's like a Venn diagram in the middle where we
1:03:27
combine like the two like obsessions and it really like
1:03:30
merges together and makes something beautiful.
1:03:32
Speaker 2: Yeah, man. And you could also have like, Not just zombies.
1:03:36
You could have, like, some other things that are out there, too,
1:03:39
that can get people.
1:03:40
Speaker 3: Yeah, Jamie, can we get 10 days on his schedule?
1:03:42
Can he do one of the— Actually, no, because you
1:03:46
don't need the money. But it would be cool if
1:03:47
you were competing in it because then that would be insane.
1:03:51
Speaker 2: Yeah, it's too much time. Exactly.
1:03:53
Speaker 3: Just cancel some podcasts.
1:03:55
Speaker 2: I like the idea of it, though.
1:03:56
Speaker 3: How about we– or never mind. You pick them up
1:03:59
in the car to take them to a podcast and
1:04:00
they're like, oh, whoops. We're in an abandoned city. Oh,
1:04:03
here's your shotgun you talked about a year ago, Joe.
1:04:05
Speaker 2: Wow.
1:04:06
Speaker 3: Anyway, zombies are coming tonight.
1:04:07
Speaker 2: What?
1:04:08
Speaker 3: He's going to leave and not shoot zombies? Come on.
1:04:10
Speaker 2: Have you ever done sandbox VR?
1:04:14
Speaker 3: Is that the one where it's like you just go
1:04:16
in and there's random worlds and you can walk around
1:04:18
on them?
1:04:19
Speaker 2: It's a warehouse. You go in there and they have
1:04:21
fans and stuff. So it simulates the wind. And you
1:04:25
go in there and you put on a headset and
1:04:26
you put on a haptic feedback vest. And one of
1:04:29
them is called Deadwood Mansion. That's my favorite one. And
1:04:32
you go in there and you shoot zombies. You're in
1:04:34
a mansion. You're in this abandoned mansion and rats come
1:04:38
out and zombies and there's guys in the ceiling. It's
1:04:40
fucking awesome. You would love it. But you might get
1:04:43
some ideas if you do that. You mean we?
1:04:45
Speaker 3: We're co-producing this now. You're too invested. You just spent
1:04:49
34 minutes on a whatever podcast ripping on it.
1:04:52
Speaker 2: Well, there's something to it, man. I just I see
1:04:55
it in my head. I'm like, that would be an
1:04:57
amazing show. I just see these people like in the
1:05:00
like in a parking structure, like setting up, getting ready
1:05:05
and the sun's coming down. And they're like, look, we
1:05:07
got it. We have about 20 minutes of daylight left.
1:05:10
And you realize, like, God, I'm so fucking tired.
1:05:12
Speaker 3: I haven't slept. They're like, there's still $ 200, 000 left we
1:05:15
could earn today. But we need to start prepping this.
1:05:18
And one guy's just greedy as hell. And another guy's like,
1:05:20
we're going to lose if you do that. And they're, like,
1:05:22
infighting and stuff as we're getting, like, dramatic, like, you know,
1:05:25
B-roll of it from, like, wide shot. Because everything, too,
1:05:28
could be shot really far away. So, like, it's like
1:05:31
lenses are punching in. And so it's not like there's
1:05:33
a camera crew on them.
1:05:34
Speaker 2: And you could have each day when it's tasks, right?
1:05:37
So you have to accomplish something. And the more you accomplish,
1:05:39
the more money you could potentially make. Each day is
1:05:42
an escape room. So every day there's new puzzles to solve.
1:05:47
And then you're getting fucking tired because you're not sleeping.
1:05:50
Speaker 3: Actually, the escape room is a good through way to
1:05:52
do the task. It's not like some goofy stuff like
1:05:54
move this rock from one side to the other. But
1:05:56
like an actual escape room. And maybe the million dollars
1:05:58
they win each day is inside like– So it could
1:06:01
be like I drop a volt every day in the middle,
1:06:03
and then you have to do a series of things
1:06:05
to figure out the combination that are hard.
1:06:07
Speaker 2: Yes, yes.
1:06:07
Speaker 3: And then when you solve it, then it goes on
1:06:10
the money pile.
1:06:10
Speaker 2: Have you done money escape rooms?
1:06:12
Speaker 3: I live in Greenville, North Carolina. There's not many there.
1:06:16
Speaker 2: Me and my family, we do them everywhere we go.
1:06:18
They're fucking awesome. And the best ones are in Vegas.
1:06:21
They have an It one in Vegas, It one and
1:06:24
It two. It's fucking incredible. It's so good. And it's huge.
1:06:29
It's like 30,000 square feet, this place. And they actually
1:06:32
have Pennywise the clown. They have an actor who wears
1:06:34
the fucking suit and looks just like Pennywise and scares
1:06:37
the shit out of you. It's amazing. But those kind
1:06:40
of people, you could recruit those kind of people to
1:06:43
design puzzles and things where people have to do every day.
1:06:46
And then you're dealing with sleep deprivation and people having
1:06:49
to work together. Oh, my God, dude.
1:06:52
Speaker 3: And I know the perfect people for it. We did–
1:06:55
for Salesforce, we did their Super Bowl commercial this year.
1:06:57
And in the commercial, I hid a million dollars in it.
1:07:01
Like basically if you watch the commercial just with your
1:07:03
computer in the commercial, you can win a million dollars.
1:07:05
And there's like a bunch of random clues and puzzles
1:07:07
hidden through it. And over– so the first thing it did,
1:07:11
it took you to a website that just like loosely
1:07:12
explained it. Over 60 million people visited that site and
1:07:15
attempted it, but it still took weeks for people to
1:07:18
find the million dollars. And it was like one of
1:07:19
the craziest internet puzzle hunts ever because it would take
1:07:23
you to this website, which then would take you to
1:07:25
this other one where you'd have to call a number,
1:07:27
and it's a four-hour voicemail. But at the very end,
1:07:30
I would say like, one, two, three, four, eight, blah, blah, blah.
1:07:33
And if you weren't recording this, you're going to have
1:07:34
to listen to all four hours again, hang up. And
1:07:35
then it's just sending you everywhere. And it's basically like
1:07:39
100 of the most complex puzzles on the internet. And like,
1:07:42
it took this like group of like really high level
1:07:45
puzzle solvers almost an entire month to solve it with
1:07:47
a million dollars on the line and millions of people
1:07:49
were trying and there's a whole subreddit dedicated to it.
1:07:51
And so I just, uh, I just basically went on
1:07:54
red and I got all the, like the most cracked out,
1:07:56
like a puzzle solvers in the world. And I was like,
1:07:58
if you had unlimited budget, how would you make the
1:08:00
most insane puzzle ever? And then that's what they came
1:08:02
up with. And it was like, it's like hard to
1:08:04
even articulate the steps on it. Like some of it was, uh, uh,
1:08:09
how do I, I don't even know how to describe it.
1:08:10
It was like so complicated. Like sometimes there's like a
1:08:13
page with like a, a bunch of buttons on it,
1:08:15
like a million buttons, but only one works. And now
1:08:17
you have to go through and click it all. And
1:08:18
so some of them were mundane and then other stuff
1:08:20
is like, you know, paragraph attacks and you have to
1:08:22
like use some old language, like decipher the text to
1:08:24
figure out what the words were. And so like each
1:08:26
puzzle required like a different skillset to like get through it.
1:08:30
Speaker 2: Yeah. I could, I could think of all sorts of
1:08:33
different things you could have these people do like during
1:08:36
the day, these different tasks, different puzzles that they have
1:08:39
to solve. Yeah.
1:08:41
Speaker 3: There's languages I didn't even know exist. So in the commercial,
1:08:44
I'm wearing a belt that just had different colors on it.
1:08:46
But if you put the colors in order, it translates
1:08:48
to this thing. And I don't even understand what half
1:08:51
the things were, but people were able to figure it
1:08:53
out eventually. They're just showing me like, oh, this represents Braille,
1:08:57
these dots. And so we put them in this wave.
1:08:59
And then if you combine it with these colors and
1:09:01
it got like pretty insane. And so it all ties
1:09:03
back to like the Super Bowl commercial and like all
1:09:06
every little thing in there. And like one part of
1:09:08
the puzzle is you have to find locations on a map.
1:09:10
And like in the commercial, I've holed up a grenade.
1:09:12
And it's, like, one plus question mark equals, like, whatever.
1:09:16
And it ends up being, like, but the text is yellow. And, like, it's, like,
1:09:21
a stone was drawing on it. And, like, it basically
1:09:23
meant yellow stone. And then you put in yellow stone in, like,
1:09:26
this location thing on a different website. And then it
1:09:29
unlocks this. And you had to draw, like, a circle
1:09:30
on a globe. It got like pretty crazy. Wow.
1:09:33
Speaker 4: Yeah, I know.
1:09:34
Speaker 3: Which is why like tens of millions of people attempted it,
1:09:36
but it took almost a month for someone to win
1:09:38
a million dollars. And like there's a million dollars online
1:09:40
and all you need to win it was your computer.
1:09:42
So it was like pretty cool to see like communities
1:09:44
form and like people are doing like daily like podcasts
1:09:47
and updates on it of like what the next like
1:09:49
step of the puzzle were. Because what you'll see in
1:09:51
these puzzles too is like, because we also did.
1:09:53
Speaker 2: One years ago.
1:09:54
Speaker 3: I love doing these like online scavenger hunts that with
1:09:56
just your computer, you can win a bunch of money.
1:09:58
And you'll see like when one person will solve a thing,
1:10:02
And then hundreds of people will solve it right afterwards
1:10:04
because they'll go post it on Reddit or they're working
1:10:06
in groups. And so it will be like standstill at
1:10:08
like step 42. You know, no one's there. And then
1:10:11
you'll just see one person goes on this website that's
1:10:13
step 42. And then tens of thousands of people will
1:10:15
go there. But then as you get closer to the end,
1:10:18
you stop seeing that effect. They start being more secretive
1:10:21
and quiet about it. And so it's pretty cool to
1:10:22
see like the psychology of how they do it.
1:10:24
Speaker 2: You could have these people completely unarmed in the beginning.
1:10:28
And the only way they can get guns is to
1:10:30
solve puzzles.
1:10:31
Speaker 3: Yeah, or just find them, right? Because if it's a
1:10:33
bigger city, we just.
1:10:33
Speaker 2: Go hide them. Well, maybe that's the puzzle. The puzzle
1:10:35
is finding guns. Like, if there's some sort of a puzzle,
1:10:40
and if you unlock that, it'll give you the location
1:10:43
of where guns are. Yeah.
1:10:45
Speaker 3: Yeah, and maybe, you know, I also think of, like,
1:10:48
fun stuff, too. Like, we could give them, like, there
1:10:51
could be a gun safe or armory in the city,
1:10:53
but it's, like, they have to, like, break into it, right?
1:10:55
Speaker 2: Right.
1:10:55
Speaker 3: And that could just be a thing that takes, like,
1:10:57
a ton of time. Like, so they have to, like,
1:10:59
go find guns. you know, maybe one of the contestants
1:11:02
we make sure is, like, certified in, like, explosives and stuff,
1:11:05
and they have to, like, oh, no, no shot of
1:11:07
shrimp plop would be okay with this, but it would
1:11:09
be cool if we let them, like, there's, like, mixtures
1:11:11
and stuff to make a bomb hidden throughout the thing,
1:11:13
and they have to go find it, and he makes, like,
1:11:15
a mock C4 and puts it on it, and, you know,
1:11:17
and then that's how they get in the gun safe,
1:11:18
but maybe it's more, like, what's that, Hacksaw or whatever,
1:11:22
and it's, like, You get a safe where if you
1:11:24
hacksaw it for like 10 hours, you can like break
1:11:26
the lock on it and get in. So then someone
1:11:28
just has to stand there and hold it.
1:11:29
Speaker 2: Or you give people a stethoscope and a book on
1:11:33
how to crack safes. True. And you have like click, click, click, click, click.
1:11:36
You have to try to figure it out. Yeah.
1:11:38
Speaker 3: And someone's just like there for like two days straight.
1:11:41
But then if he gets in, it's just straight loaded
1:11:43
with ammo and stuff. So it's like a risk reward.
1:11:45
Speaker 2: There are old school safes that you can do that to.
1:11:48
I don't know if they can do that with the
1:11:49
new ones. But if you have, like, an old-school safe
1:11:52
where you can actually hear the tumblers turning.
1:11:54
Speaker 3: Exactly.
1:11:55
Speaker 2: Click, click, click.
1:11:55
Speaker 3: Well, we could also just build the lock. I mean,
1:11:58
the beauty of a team like ours is, like, it's possible. Just, like,
1:12:02
get the safe that looks aesthetically how you want and
1:12:04
then just replace the lock, right?
1:12:05
Speaker 2: Yeah, just make it so that it's fixable but complicated. Yeah.
1:12:10
Speaker 3: Yeah, that would be cool. Because then it's, like, I'm
1:12:13
a big fan of when they have agency, and so it's, like,
1:12:16
You know, it's like we could even lay it out
1:12:17
there like this will take days to solve.
1:12:19
Speaker 2: Yeah.
1:12:19
Speaker 3: And so you could spend days going collecting guns or
1:12:21
days making money to grow the prize pool. Or you
1:12:24
could spend days trying to get lucky on this like
1:12:26
safe that is doable, but there's no guarantee you figure
1:12:28
it out. And having tons of stuff like that, that's
1:12:30
what like makes it interesting, too, for the viewer. Because
1:12:32
you're like, I love in these kind of reality shows
1:12:35
where a viewer can ask, what would I do? Right.
1:12:38
Speaker 2: Yes.
1:12:38
Speaker 3: And that's what tends to be. what, like, people and families,
1:12:41
when they watch together, they love, like, in Beast Games,
1:12:44
when I offer someone a million dollars, but you have
1:12:45
to eliminate your friends, you know, sometimes people turn down
1:12:48
the million dollars. Sometimes people take the million dollars and
1:12:50
eliminate their friends. And, like, that's an interesting thing to go, well,
1:12:52
if I was in their spot, I don't care. Like,
1:12:55
it's a million dollars. The point is to make money.
1:12:57
That's why I'm on the show.
1:12:57
Speaker 2: Take the money.
1:12:58
Speaker 3: But other people see that, and they're like, no, like,
1:13:01
my integrity is worth, you know, I wouldn't take a
1:13:02
billion dollars over my integrity, right? And, you know, and
1:13:05
some people... Even though it's a game show, they're like, no,
1:13:08
I care. But giving them these kind of dilemmas all
1:13:12
throughout it too so then as a viewer I can
1:13:14
be like, yeah, I wouldn't do that. I would just
1:13:16
go scavenge. It would be cool.
1:13:18
Speaker 2: Also you could make it so that ammo and certain
1:13:22
supplies are only available at night.
1:13:26
Speaker 3: So they're incentivized to move at night.
1:13:28
Speaker 2: You have to go out. You have to decide whether
1:13:31
or not it's worth getting caught whether or not you
1:13:34
can sneak around and grab the ammo, and then you
1:13:37
also have to find it. You have to find the ammo,
1:13:39
maybe find food, find supplies. Like, supplies are left in
1:13:43
duffel bags at night.
1:13:45
Speaker 3: You know, bro, there's so many ways we could take this.
1:13:48
Something that would be cool is every night, we move
1:13:50
their pile of money into a random building that they
1:13:52
don't know.
1:13:53
Speaker 2: Right.
1:13:53
Speaker 3: But it's all preselected, so it's not that we're screwing them. So, like, we,
1:13:56
as producers, know the 10 buildings each episode. So then
1:13:59
night comes... come in, lift up the money. And we
1:14:02
put like a helicopter literally lifts it up, puts it
1:14:04
on top of a different building. So now they have
1:14:05
to get set up in this building to defend it,
1:14:08
but they, they weren't planned on it. So that's why,
1:14:10
cause also, yeah, that's the other thing you have to
1:14:11
make where every episode is not the same. So then
1:14:13
now every nighttime would be different because they're in a
1:14:15
different building and they don't know. Yeah.
1:14:18
Speaker 2: That's cool. Yeah. And finding like having like random ammo caches,
1:14:25
maybe during the day they have to solve the puzzle that,
1:14:30
It lets them acquire a map and then they have
1:14:33
to figure out where these random ammo dumps are and
1:14:37
supply dumps are and food dumps are. So they're already hidden. Well, actually,
1:14:41
you know what? You have to go out at night
1:14:42
to find them.
1:14:43
Speaker 3: What would be really cool is if we can find
1:14:44
a abandoned city that had like miles away, like some
1:14:48
other little location that we could like. So they find
1:14:50
a map. And it's like, yeah, on the other side
1:14:52
of those woods, but it's like a 10 mile hike.
1:14:54
You know what I mean? And so could you get there,
1:14:55
go grab tons of ammo and then get back before nighttime. Right.
1:14:59
And so then that's also like, I'm a big fan
1:15:01
of like seeing diversity and biodiversity. So things don't feel repetitive.
1:15:03
So then they're going to a different city, but they're
1:15:05
million or whatever. The prize pool is still in the
1:15:07
other one. So you have to go and then come
1:15:09
back to defend it at night. And so it's like,
1:15:11
now you get like, you can like dual cut because
1:15:13
you can have the people in the city. Do you
1:15:15
have the people journeying through the woods? And it's like
1:15:16
interesting to cut back and forth.
1:15:18
Speaker 2: And then if they go out to that city, And
1:15:20
they make the journey and they realize it's going to
1:15:22
take us 10 hours to solve this. By that time,
1:15:25
it'll be 2 in the morning. It's already going to
1:15:26
be dark. We should go back now. Fuck it. We're here.
1:15:29
Speaker 3: Exactly. And then agency, right? Do they stay and spend
1:15:32
the night there and trust their friends? And they have
1:15:35
maybe no walkie-talkie, so they can't communicate. And their friends
1:15:37
are holding down a fort with a million dollars on top.
1:15:40
And they're like, where the heck are they? And we
1:15:43
get so many cool shots like that.
1:15:45
Speaker 2: I mean, we've only done this in an hour, right?
1:15:48
An hour or so. There's so many different possibilities if
1:15:51
you just sat down and worked. It must be so
1:15:53
fun to do what you do, dude.
1:15:55
Speaker 3: Exactly. What we're doing right now is what I would
1:15:59
call blue-skying. We're not thinking about, for the most part, restrictions.
1:16:02
We're just thinking about what's great content. And a lot
1:16:04
of that's lost. People in a lot of writers' rooms,
1:16:06
they'd instantly be like, you can't do that or that's
1:16:08
not possible or whatever. And it's like right now we're
1:16:11
just figuring out what is the best show possible. And
1:16:13
then I'll just have people go figure out what is
1:16:16
possible or not. And in reality, everything we've said is possible.
1:16:19
It's just certain things will require a little bit of time,
1:16:21
like the safe, you know, using a modern safe, but
1:16:23
changing the lock. That's possible. What does it cost? And
1:16:25
how long does it take? Right. And you just go
1:16:27
through and you attach all that to everything. And you
1:16:28
do a very first principles way of going about it.
1:16:31
And it's just objective. It would take X amount of time.
1:16:33
It would cost as much money. And then like, you know,
1:16:35
and then you just go through and figure out what's
1:16:37
worth it, what's not, as opposed to, you know, every
1:16:40
step of the way, people be like, no, you can't
1:16:41
do that. Go ahead and redo it. And it's just
1:16:42
like a, It seems obvious, but I'm not really sure
1:16:45
of many media companies that approach it like we do,
1:16:47
which is. No.
1:16:48
Speaker 2: Well, the thing about what you've done is you've built
1:16:51
it from the ground up with yourself and with your team. Right.
1:16:55
So you've never had a bunch of executives telling you
1:16:58
what you should be or shouldn't be doing. And that's
1:17:00
why it's so great. It's like there's a bunch. You
1:17:02
have creative people and then you have the business people
1:17:05
and the business people. They think they're creative, but they're
1:17:07
generally not. And they want to tell the creative people
1:17:09
what to do so that they can say, that was
1:17:11
my idea. And so then you get a bunch of
1:17:13
people in meetings that give you terrible advice and terrible ideas.
1:17:16
And then they also want to compare it to shows
1:17:18
that have already been successful.
1:17:20
Speaker 3: Exactly.
1:17:20
Speaker 2: Well, we've already done this, and why don't we do
1:17:22
it this way?
1:17:22
Speaker 3: And then you don't get the purple cow effect, which
1:17:24
everyone knows. What's the purple cow effect? So if you're
1:17:27
driving down the road and you see a cow, who cares?
1:17:29
You'll never think of it. But if you're driving down
1:17:31
the road and you see a purple cow– you're going
1:17:33
to think about it like, why was that Cal purple?
1:17:35
And it'll stick in your brain. It's the same thing
1:17:36
with content. If it's a show you've seen multiple times
1:17:39
or a format that's similar, you won't think twice. But
1:17:41
if it's a purple Cal, but something you've never seen,
1:17:43
then you'll think about it again. And that's what's counterintuitive
1:17:45
to how you were saying most execs think. They think, well,
1:17:48
we did this before. It did well. Repeat it. But
1:17:50
it's actually the inverse of how you should look at it.
1:17:52
And thankfully, that's why with Beast Games, I've worked with
1:17:54
Prime Video because they just give us creative control. And
1:17:56
they're like, you know what you're doing? You can do it.
1:17:58
But Well, everyone sees that creators are growing bigger and
1:18:01
bigger audiences. And so a lot of, you know, every
1:18:04
platform on earth is trying to work with them. And
1:18:06
I can't count the amount of times like a creator's
1:18:08
worked with a streaming platform. And then, you know, what
1:18:11
they have is great. But then the execs start giving
1:18:12
notes and it starts to lose a little bit of
1:18:14
the soul, a little bit of the funny. And then
1:18:15
it goes from this like amazing thing to like, it's
1:18:17
all right. And it's like, it's just so frustrating because
1:18:21
it's like you're paying them. Because they get millions of
1:18:23
views a video because they have a core audience. And
1:18:24
then you're stripping the thing away that got them that
1:18:26
core audience. And it's like, why are you even working
1:18:28
with them at that point? And more and more platforms
1:18:31
are waking up to it. But it's just comical how
1:18:33
slow they are to it. And they should just trust
1:18:35
them more.
1:18:36
Speaker 2: Well, it's hard for them because they have to put
1:18:38
up so much money and not everybody is Mr. Beast.
1:18:41
That's the problem. It's like you have a great vision
1:18:43
and you're really good at executing. But some people aren't.
1:18:45
And so if you're gonna dump a bunch of money
1:18:47
into something you see them making a disaster you know
1:18:50
like the joker 2 or something like that yeah like
1:18:52
hey hey hey yeah the fuck are you doing.
1:18:55
Speaker 3: Of course and that's where it's like well what to
1:18:58
an exec might be a disaster to like a creator
1:19:00
might be a masterpiece and so that's obviously where But
1:19:03
it's evolving. I mean, I think obviously with Obsession, I mean,
1:19:06
they just grossed $ 400 million.
1:19:07
Speaker 2: Isn't that crazy? I know. I still haven't seen it,
1:19:09
but I heard it's amazing.
1:19:10
Speaker 1: Oh, what?
1:19:10
Speaker 3: You would love it.
1:19:11
Speaker 2: I know. I just don't go to movie theaters anymore.
1:19:13
Speaker 3: I don't either, but that one, with how well people
1:19:16
are talking about it, I had to see it.
1:19:17
Speaker 2: It'll be streaming soon. I think it'll be streaming in
1:19:20
July or something like that.
1:19:21
Speaker 3: Yeah, Obsession, Back Rooms, which was made by a creator,
1:19:23
Amazing Digital Circus, they've been crushing it, Iron Like. So
1:19:26
it's like Hollywood seeing it more and more. But the
1:19:28
writing's been there for years, but- Now that– I mean
1:19:30
we just had essentially four hit films made by creators
1:19:33
back to back to back to back.
1:19:34
Speaker 2: Well, did you see Talk to Me? No. Talk to Me,
1:19:37
the horror movie?
1:19:38
Speaker 3: No.
1:19:38
Speaker 2: It was great. These two guys from Australia, they were hilarious.
1:19:41
These two brothers, they came in and they talked to
1:19:44
me about it. But they were making YouTube videos. Yeah.
1:19:46
What's their name again? It's called Talk to Me, right?
1:19:48
Speaker 4: No.
1:19:49
Speaker 3: What's the creator's names?
1:19:50
Speaker 2: Jamie will pull it up.
1:19:51
Speaker 4: Michael and Danny Philippou.
1:19:54
Speaker 2: OK. So they're so funny. They were on the podcast.
1:19:57
Speaker 3: What's their YouTube channel though?
1:19:58
Speaker 2: A million miles an hour.
1:20:00
Speaker 3: Yeah. I can't think of their channel.
1:20:03
Speaker 2: They're... The.
1:20:03
Speaker 3: Rack of Rackers. Rack of Rackers, yeah, of course.
1:20:07
Speaker 2: Yeah, I've... That movie is great. Have you seen it?
1:20:10
Speaker 3: No, I haven't seen it, no.
1:20:11
Speaker 2: It's really good. It's really scary, and it's very original.
1:20:14
Speaker 3: Wait, when did you have the Rack of Rackers brothers on?
1:20:16
Speaker 2: A couple years ago.
1:20:17
Speaker 4: Oh, really?
1:20:18
Speaker 2: Two years ago?
1:20:18
Speaker 3: Yeah, they talk fast as hell.
1:20:20
Speaker 2: Dude, they're just... I'm, like, trying to corral them. It's like, hey,
1:20:24
I don't know what the fuck you're saying.
1:20:25
Speaker 3: They're super cool guys. Last time I hung out with them, I...
1:20:28
Weirdly enough, they're really into Uno, and I, whatever, I
1:20:31
like competitive games, and I played a $ 1, 000 game of
1:20:33
Uno against one of them. And so we filmed it
1:20:37
for a little short for them, and I lost. And
1:20:41
I was like, okay, well, at least this will be funny.
1:20:43
And then after they leave to go back to our show,
1:20:44
they're like, fuck, The SD card's corrupt. And I was like, oh, what?
1:20:48
Speaker 2: Oh, no.
1:20:48
Speaker 3: So we didn't even get to upload it.
1:20:50
Speaker 2: Oh, no.
1:20:50
Speaker 3: But it was just funny because it was, like, we
1:20:52
had this, like, mini set. And we were playing, like,
1:20:54
a really intense game of Uno where we were, like,
1:20:56
slapping cards down.
1:20:57
Speaker 2: The SD card's corrupt? That's crazy.
1:20:58
Speaker 3: I know.
1:20:59
Speaker 2: It was, like, wild.
1:21:00
Speaker 3: And, like, we were, like, flipping desks and, like, going. Like,
1:21:02
we were just the most batshit game of Uno you've
1:21:04
ever seen. And it's just funny. The kids came, like,
1:21:07
taking over top. Yeah, those guys are super cool.
1:21:09
Speaker 2: Well, they made a movie about a hand. And so it's, like,
1:21:12
this ancient hand. It looks like a sculpture and it's
1:21:17
got all this weird cryptic writing on it. And if
1:21:19
you put your hand on it, you hold on to
1:21:21
it and you say, talk to me. Like all of
1:21:24
a sudden you get possessed by something and you're supposed
1:21:30
to let go within a certain amount of seconds. And
1:21:32
if you let go within a certain amount of seconds,
1:21:34
you're okay. But somebody doesn't. Somebody doesn't let go. I
1:21:37
don't want to say anything more. It's really good.
1:21:40
Speaker 3: Is it like scary, scary?
1:21:42
Speaker 2: Yes.
1:21:42
Speaker 3: It's a horror movie.
1:21:43
Speaker 2: It's fun. It's really good.
1:21:45
Speaker 3: My fiance loves horror films.
1:21:47
Speaker 2: You'll love it. It's really well made. When I saw it,
1:21:50
I was like, this is crazy. These guys are like
1:21:52
super young guys. Just energetic, enthusiastic, creative guys just figured
1:21:56
out how to make a horror movie. And it's all
1:21:58
done in Australia. So it's like everyone's driving on the
1:22:01
wrong side of the road and they're all Australian people.
1:22:04
So it's like you don't have to have famous actors
1:22:06
to make these amazing movies. It's like it's not really necessary.
1:22:09
Speaker 3: Well, like the back rooms, I think the director I
1:22:12
think is like 20 years old or whatever. I mean very,
1:22:14
very young. And I think it just crossed 100 million.
1:22:16
Speaker 2: And Obsession, same thing, right? Yeah.
1:22:18
Speaker 3: I think they're a little older. But yeah, in their 20s, YouTubers.
1:22:21
And they make like. Curry, just the silliest, goofiest skits
1:22:25
on TikTok and Instagram Reels. And then you watch Obsession.
1:22:28
It really is one of the best movies I've seen
1:22:30
in a while. And it's just hilarious to see the jump.
1:22:33
But when you look backwards, it's kind of like Steve
1:22:35
Jobs says, it's hard to connect the dots going forward,
1:22:37
but you can connect them looking backwards. When you look
1:22:38
back at his skits, they were very well shot and
1:22:41
very beautiful. And you can kind of connect in your dots.
1:22:45
I can see how this person made hundreds upon hundreds
1:22:48
of these little scenes on TikTok and Instagram. And then
1:22:50
that led to being able to compile a bunch. And
1:22:52
it was essentially practice for the movie. And it's just
1:22:55
cool to see the progression of so many directors going over.
1:22:58
And what's interesting, though, is when you see these things happen,
1:23:00
there's obviously a delay, right? Because producing films takes sometimes years.
1:23:04
And so now that you see all these hits, bang, bang, bang,
1:23:07
coming out of the creator space over in traditional Hollywood,
1:23:10
then you're not going to see the fact six months
1:23:12
from now. But 18 months from now, I would bet
1:23:15
money you're going to see dozens of other movies made
1:23:17
by creators. And obviously these people are going to get
1:23:19
more funding because now everyone's eyes are being opened to
1:23:22
what should have been open a while ago. But this
1:23:24
is what people are watching now, especially people under the
1:23:26
age of 30. They grow up watching YouTube and they're spending,
1:23:29
you know, two hours a day flipping through sub 60
1:23:31
second vertical feeds of TikTok reels and, you know, shorts.
1:23:34
And this is this is culture for them. This is
1:23:36
their world. You know, I don't watch besides Christopher Nolan. Like,
1:23:40
I'm not really going to a movie theater for anything.
1:23:42
But when a creator drops a movie like, OK, like
1:23:44
I want to see what they did.
1:23:45
Speaker 2: You know, I always want to see what new innovators
1:23:48
are coming up with, like people that are just thinking
1:23:51
outside the box that aren't. They're not trapped in that
1:23:54
sort of a weird world of like how to make
1:23:56
a successful film. They just– they're just– they have a
1:23:59
creative vision. They're just trying to follow it out. And
1:24:02
people are not limited to whatever genre you know them from.
1:24:05
Just because someone makes like funny TikTok reels doesn't mean
1:24:07
they can't make a great horror film. Exactly. But think
1:24:10
about like Jordan Peele, right? Made Keen Peele, made this
1:24:14
comedy sketch show. And then all of a sudden he
1:24:17
makes these, you know, like Get Out reels. And you're like,
1:24:19
what the fuck?
1:24:20
Speaker 3: It seems like comedy sketches is the gateway to great
1:24:23
horror films. I mean, I'm sure people have connected that dots.
1:24:25
I'm probably like two years late to saying that, but
1:24:28
I never even realized that. But yeah, Keaton Peele, Curry, Baker,
1:24:31
a bunch of other people. It's so funny.
1:24:33
Speaker 2: Well, it seems like if you're creative, you can be
1:24:35
like most people have a variety of things that are
1:24:38
interesting to them. You know, you like comedy movies, like
1:24:41
horror movies. And just because you make comedies. doesn't mean
1:24:44
you don't have some good ideas about something that's absolutely terrifying. Yeah.
1:24:47
Speaker 3: And I wonder too, I feel like horror films, it's
1:24:49
a little easier to do on a smaller budget because
1:24:51
it's like a lot of it is like the unknown
1:24:53
and you're not necessarily having to show it and suspense
1:24:55
and stuff. Whereas like, you know, you don't really see like,
1:24:58
I can't really think of like a sub like couple
1:25:01
million dollar action film that like really crushed because like,
1:25:04
obviously those are very expensive. So it seems like also
1:25:06
a good place where you can make something like the
1:25:09
difference between a hundred million dollar horror film and like a,
1:25:11
$ 10 million horror film I would argue honestly really isn't
1:25:15
that big like because it's.
1:25:16
Speaker 2: More depends on what you're doing right but it's like what.
1:25:18
Speaker 3: Makes it good is is the the premise behind it
1:25:21
right like the tension and like if the the thing
1:25:25
that's scary it like makes you feel that way but
1:25:27
like feelings aren't directly correlated to money spent and like
1:25:30
you know you you could have like this monster that
1:25:32
doesn't appear to the end and you don't need to
1:25:34
like CGI it throughout the whole thing but if you
1:25:36
tell the story in the right way and the constant
1:25:37
tension you can feel like phenomenal throughout the whole thing yeah.
1:25:42
Speaker 2: And a lot of the older films that didn't have
1:25:44
the kind of special effects that they have today in
1:25:46
terms of like CGI, like there was something better about
1:25:50
not seeing the monster, like American Werewolf in London is
1:25:53
the best example. You barely see it. You see it
1:25:56
for like literally half a second, a few times in
1:25:59
the early parts.
1:25:59
Speaker 3: Of the movie. I haven't seen the movie.
1:26:01
Speaker 2: Oh, you haven't seen it?
1:26:02
Speaker 4: No.
1:26:02
Speaker 2: Oh my God, it's amazing.
1:26:03
Speaker 3: Speaking of not seeing a movie, I did watch Ex
1:26:05
Machina after the last podcast.
1:26:07
Speaker 2: How good is it?
1:26:07
Speaker 3: Oh, it was really good.
1:26:08
Speaker 2: Really good.
1:26:09
Speaker 3: You know, honestly, I was like, It's probably silly, but
1:26:12
I'll watch it because, you know, Joe told me years ago.
1:26:14
I loved it. I didn't realize it was that good.
1:26:17
Speaker 2: It's one of my top ten all-time favorite movies. Also
1:26:19
because it's coming. That's coming.
1:26:22
Speaker 3: Oh, now, yeah. It's more relevant than ever.
1:26:23
Speaker 2: Did you see the computer electronics show from Vegas this year?
1:26:26
Speaker 3: Computer electronics? With the drones?
1:26:28
Speaker 2: CES. Well, they have everything. And one of the things
1:26:30
they had was an AI companion. And this AI companion
1:26:34
is a hot Asian lady with big boobs. And the
1:26:37
lips don't sync up with the mouth, which is with
1:26:41
the way the sound's coming out. But it's talking to
1:26:43
you in A.I. Yeah. So it literally can have a
1:26:47
back and forth conversation with you just like perplexity can. Yeah.
1:26:50
Speaker 3: Or chat GPT or Gemini.
1:26:51
Speaker 2: And it's doing it with a voice. Yeah. So with
1:26:53
a hot voice. I mean– And it's like that's common, dude. Well,
1:26:57
of course.
1:26:57
Speaker 3: I mean the language model is already there, right?
1:27:00
Speaker 4: Yeah.
1:27:00
Speaker 3: You can open up Gemini right now and talk to
1:27:02
it like a normal human. Yeah. And if you just
1:27:03
tell it to respond quick, it will talk to you.
1:27:05
Speaker 2: And it will talk to you with slang.
1:27:06
Speaker 3: Exactly.
1:27:07
Speaker 2: It will talk to you and say that part.
1:27:10
Speaker 3: Like it will say– Well, one thing that's– it's funny.
1:27:12
I– I play this board game a lot called Dune, whatever,
1:27:16
like I'm a big nerd, but there's like this one.
1:27:18
Speaker 2: It's called Dune? Yeah, Dune. Like Dune the movies?
1:27:19
Speaker 3: Yeah, it's a recreation. What's funny, I hadn't even seen
1:27:22
the movies when I started playing the game. I didn't
1:27:24
realize there was movies. I didn't even know there was books.
1:27:25
I just was looking for like fun strategy board games.
1:27:28
I used to play a lot of Catan, but the
1:27:30
problem was Catan, it's like dice roll and, you know,
1:27:33
if you get unlucky, you don't really win. There's like
1:27:35
games where, you know, there's a skill ceiling where, you know,
1:27:38
the best player always wins, which is chess is a
1:27:39
perfect example of that. But then it gets to the
1:27:41
point of like, well, if you want to be really
1:27:43
great at that, it's who spends the most time doing it.
1:27:45
So I don't want one that's a hundred percent skill,
1:27:47
but I don't want something that's too much randomness. That's
1:27:49
why I take board games a little serious because I
1:27:51
love strategy games. And like, because if it's too much
1:27:54
dice roll, like theoretically Monopoly or Catan, then it's like,
1:27:57
who cares? It's just whether or not you got lucky.
1:27:59
So that it's like, I did a lot of research
1:28:01
into like finding a game where there's like a, a
1:28:03
little bit of randomness, so it's not just devote all
1:28:05
your life, but there, like, is an infinite skill ceiling,
1:28:07
and that's where I kind of landed on this game
1:28:09
called Dune, and I started playing it, and it also
1:28:11
had to be a game where enough people played it
1:28:12
where I could actually find people to play it, and
1:28:14
I got really hooked into it, but it's ironic because
1:28:16
then I saw, like, the movies were dropping, and I
1:28:18
was like, oh, and then all the characters started to
1:28:21
make sense after I watched the movies. After I'd been, like,
1:28:23
probably a thousand hours into the game, I was totally
1:28:25
backwards on the IP, but anyways, because we were talking
1:28:28
about talking to one of the top players, like, makes
1:28:32
YouTube videos on it, and I was like, Kind of
1:28:33
curious what he would do if he was in certain
1:28:37
positions as me. So I just took all the transcripts.
1:28:40
of 100 of his YouTube videos and I just put
1:28:42
it into Gemini. And I was just like, hey, respond
1:28:46
to me based on how this person would and talk
1:28:48
to me like this person would and what would this
1:28:50
person say in this scenario. And then when I was
1:28:52
playing a game, I would just ask the questions like,
1:28:55
the player's name is Dino, whatever. And so I called
1:28:57
it dino.io. And I'd be like, what would dino.io do here?
1:29:01
And it was pretty funny because it would respond just
1:29:03
like him because it had so many words from all
1:29:05
his videos, like dozens of hours. And I know one
1:29:10
of Dino's friends, his name is Che. And I was like,
1:29:12
would you take a bullet for Che? And Dino's like
1:29:14
a very analytical guy. And the AI was like, well...
1:29:17
It depends. Is it in the foot? Is it in
1:29:19
the chest? And it responded exactly how, like, my friend would. Like,
1:29:22
to a T, like, with the same mannerisms and everything.
1:29:25
I was like, this is crazy. Like, this is absolutely insane.
1:29:28
And then so I would put it where it was
1:29:30
on a Discord call. And, like, Dino, we would be playing.
1:29:33
And then I'd ask questions. And I'd be like, no, actually, Dino,
1:29:36
don't say anything. And I'd ask Dino.io. And it would
1:29:38
respond exactly how he would respond in most of these situations.
1:29:40
Because it had to. so much like contextual relevance from
1:29:43
all his live streams on his YouTube channel. And it was,
1:29:45
it was pretty crazy.
1:29:47
Speaker 2: And, um, yeah.
1:29:48
Speaker 3: And so it's, uh, it was just so surreal. So
1:29:50
talking about like the robot thing, I just wonder too,
1:29:52
if like, if you put like a pendant around someone's
1:29:54
neck and you just recorded them talking for like a
1:29:56
week or two, And then you just fed that into
1:29:58
an LLM. And then you were like, hey, talk to
1:30:00
me like this person talks. Like you could have that,
1:30:02
you know, whatever Asian robot you're talking about. You could
1:30:05
have it literally talk to you like some other human, right?
1:30:08
Because it's interesting, too, because I was like, hey, give
1:30:10
me a breakdown of Dino's speech. And it was like, hey, 0.15%
1:30:14
of his words are um. Around 0.3% of what he
1:30:17
says is like. It gave me like a full breakdown
1:30:19
of like the last 100,000 words he said, what percentage
1:30:21
they are, how he typically structures his things like that.
1:30:23
If you put him in a stressful situation, he'll like
1:30:25
kind of respond more like this. But if it's more chill,
1:30:27
he'll use this vocabulary. It was like really cool. But
1:30:31
also scary because I was like, man, I have a
1:30:34
lot of me talking, right? Like this podcast, theoretically, people
1:30:37
could just take dozens of hours of this and just
1:30:38
make like a little Jimmy.io. And it's enough where it
1:30:41
can pick up on my speech patterns and how I
1:30:43
would respond to certain situations.
1:30:44
Speaker 2: 100%. They can do that easily. And then just put
1:30:47
you in a robot and now Jimmy lives forever.
1:30:49
Speaker 3: Exactly. Or you can just have your robot be whoever,
1:30:51
which is like kind of weird.
1:30:54
Speaker 2: Like, ew. That would be very weird. You living with you.
1:30:56
Imagine you have a robot and you get the robot
1:30:59
to do stuff around your house. Instead of hiring a housekeeper,
1:31:03
you come home and Jimmy's vacuuming. Oh, God.
1:31:06
Speaker 3: Or not even cynically, just sad. It's like. you know,
1:31:09
if you lost a loved one or something.
1:31:10
Speaker 2: And then, yeah, I know, but that's pet cemetery talk. Yeah.
1:31:13
Speaker 3: But if someone's like really grieving, they might, you know,
1:31:15
do it because they want some normalcy back or something.
1:31:18
Speaker 2: I'll probably feel empty and hollow and even creepier. You
1:31:21
have a robot that's pretending to be your husband. Yeah. Yeah.
1:31:25
Fuck off. That's crazy.
1:31:27
Speaker 3: I know, but it just, I don't know. These next
1:31:29
few years are gonna be crazy, man. Everything's developing so
1:31:31
rapidly and it's just, uh, yeah, it's, uh, 2036 is
1:31:35
going to be completely different than 2026.
1:31:37
Speaker 2: I know, isn't it? There's never been a time where
1:31:41
the future is so uncertain, where no one can give
1:31:44
you a really accurate map of what 10 years from
1:31:46
now looks like. The difference between 1930 and 1940, not
1:31:50
much other than world events. Yeah. The difference between– 1600
1:31:56
and 1700, not much, not much different. Maybe better boats,
1:32:01
you know, maybe better muskets. Yeah. The difference between 2026
1:32:05
and 2036 is going to be who fucking knows.
1:32:08
Speaker 3: I know, man.
1:32:09
Speaker 2: Full on Blade Runner.
1:32:11
Speaker 3: I mean, it's just like the, some of the people
1:32:14
I see working on like, you know, augmented reality glasses
1:32:17
and like, where, you know, like there's animes where people
1:32:20
get trapped in video games and stuff like that. And
1:32:21
I could really see like, you know, with AI advancing
1:32:23
and with more and more compute where you could just,
1:32:25
you know, put on a headset and live in a
1:32:26
video game and you could literally just gender or generate
1:32:30
whatever the world is you want. And literally like, you know,
1:32:32
10 years from now, potentially just real-time generate the video
1:32:35
game you want to be in and cater to what
1:32:36
you like and just so many possibilities. And obviously with
1:32:39
humanoid robots just skyrocketing, I mean, it doesn't take a
1:32:42
genius to see, well, with intelligence, you know, computer intelligence
1:32:45
getting better and humanoid robots, all these just tens of
1:32:47
billions of dollars pouring into it. They're obviously, someone's going
1:32:50
to figure out how to merge them together and And yeah,
1:32:52
I mean, 10 years from now, we're definitely going to just,
1:32:54
there's going to be humanoid robots and so many things
1:32:56
that now would seem weird as hell. But 10 years
1:32:58
from now, we'd be like, oh, it's normal.
1:32:59
Speaker 2: 10 years from now, you're going to have a show
1:33:01
where people have to figure out whether or not someone's
1:33:04
a robot or a real person.
1:33:06
Speaker 3: I would say 10 years from now, that would be
1:33:09
five years from now, probably. 10 years from now, I
1:33:11
feel like that would just be like, you know, is
1:33:13
this a rock or an iPhone or whatever? Like no
1:33:15
one would care. They're just going to be normalized to
1:33:16
especially like younger people, like younger kids who grow up
1:33:20
with chat GPT and AI and stuff like that. It's like,
1:33:22
it's just intuitive to them, you know, to use these
1:33:24
things or, um, as opposed to other means. And so
1:33:28
it's just like, as that generation, you know, grow, once
1:33:31
they become a thing, then give it a couple of
1:33:32
years for people to get used to it and normalize
1:33:34
to it. And then, you know, it's not going to
1:33:35
take that long. Yeah.
1:33:36
Speaker 2: It's going to be very, very, very weird.
1:33:38
Speaker 3: Yeah, it is. It's like, and it's also like scary
1:33:42
because you don't know the implications, like whether it'll be negative, positive,
1:33:45
you know, some people will be negative for other people
1:33:48
will probably be positive.
1:33:49
Speaker 5: Right.
1:33:49
Speaker 3: You know, like if you're a VFX artist in media,
1:33:52
you'll probably be able to spend more time doing cool
1:33:54
stuff and creative work and, and less time like going
1:33:57
frame by frame and like, you know, like no one
1:34:00
actually enjoys like, rotoscoping someone's hair and like, you know,
1:34:03
so you can, you know, remove a background shot or whatever.
1:34:06
So like for certain people like that, ideally, you know,
1:34:09
it allowed them to, you know, instead of you just,
1:34:12
you know, draw a circle around them and then it
1:34:13
just collapses on them and AI just figures it out.
1:34:15
So you're not going, you know, frame by frame and
1:34:17
drawing around their body and it does that. And you
1:34:19
can spend more time doing actual like creative fun work,
1:34:21
you know, and hopefully that's where it goes and not
1:34:24
to the point where you just don't even need the
1:34:25
person entirely, but it's like anyone's guess where like the
1:34:28
puck ends up stopping, you know?
1:34:30
Speaker 2: Yeah, it's going to be real weird, man. Real weird.
1:34:33
It's going to be interesting. Hopefully we'll survive. I mean,
1:34:39
I'm an optimist.
1:34:40
Speaker 3: I think we'll survive, but yeah.
1:34:41
Speaker 2: I'm an optimist too, but I have a feeling that
1:34:44
we'll have a different role in society.
1:34:47
Speaker 3: That's for sure.
1:34:47
Speaker 2: I don't think we'll be the leaders anymore. Oh, that far?
1:34:51
Speaker 4: Okay.
1:34:51
Speaker 2: Yeah, I think AI is going to take over most things.
1:34:55
Speaker 3: Yeah.
1:34:55
Speaker 2: Including government. Including allocation of resources.
1:34:58
Speaker 5: Yeah.
1:34:59
Speaker 2: It's going to probably restrict people's ability to make decisions
1:35:03
because we're so destructive.
1:35:05
Speaker 3: I listened to your podcast with Marc Andreessen, and I
1:35:08
do like what he said, or not like, but it's
1:35:10
just interesting when he pointed out that AI is the
1:35:13
smartest doctor in the world, is the smartest blank in
1:35:15
the world, is the smartest of everything, right? And typically,
1:35:17
billionaires like him would only have limited access to these
1:35:21
high-level professionals in each industry, but now it's essentially democratized that,
1:35:24
and everyone has access to the smartest person in the
1:35:26
world in each of these industries, and so It is
1:35:28
pretty interesting because if it is not omnipotent but all-knowing
1:35:32
and knows all these things, it's scary because it's like
1:35:35
we don't want– as a human, I'm like, no, I
1:35:37
don't want to make those decisions. But if you purely
1:35:39
take emotion out of it, logically, it's like, well, would
1:35:42
you rather a human with flaws that could do something
1:35:44
fairly bad or this thing that has a lot more
1:35:46
context and knowledge and experience, right? You say you want
1:35:49
an experienced person making a decision. Well, technically, this has
1:35:51
the experience of everyone ever in history on the internet, right?
1:35:54
But it's also– I don't even know, man. It's crazy.
1:35:57
But hopefully, for the most part, right now, at least,
1:36:01
it seems like it's allowing people to do less busy
1:36:05
work and less things that they don't enjoy and focus more,
1:36:07
at least in media, what I'm seeing, focus more on
1:36:09
things they do enjoy. Like I was saying, the example
1:36:12
of not having to roto every single frame on a
1:36:14
body or... Being able to pre-visualize scenes or whatever. So
1:36:18
it's like it seems– and everything I'm seeing and maybe
1:36:21
I live in a bubble on Twitter. It seems like
1:36:22
it's not killing that many jobs yet.
1:36:25
Speaker 2: Not yet. But it could. But the idea is that
1:36:28
it could also provide so much wealth for everybody that
1:36:32
we no longer have to think about money in terms
1:36:35
of like you need food. You need shelter. Yeah.
1:36:38
Speaker 3: Yeah.
1:36:38
Speaker 2: Like this is universal high income is Elon's concept. He
1:36:43
thinks that literally people are not going to have to
1:36:45
work anymore. Then the problem with that is like then
1:36:48
you run into human nature problems. And so we have
1:36:50
to teach children how to pursue their interests rather than
1:36:54
how to just worry about having a job to feed themselves.
1:36:57
And so then you have to give them motivation. So
1:36:59
you have to explain to them at an early age
1:37:01
that going after tasks, completing tasks, doing things that are
1:37:05
difficult and challenging. It's actually exciting and fun. And that's
1:37:08
what you should generate. And then we're going to have
1:37:10
to reward people based on that. And it's just to
1:37:13
figure out like what incentivizes people to do things. Because
1:37:17
if they don't get incentivized and then we also have
1:37:21
VR and AR and games that you can play all
1:37:24
day long that are way more exciting than real life.
1:37:27
You don't want to just take your government money and
1:37:29
play Call of Duty all day, especially if it becomes
1:37:32
VR Call of Duty.
1:37:33
Speaker 3: Exactly. That's where it's going to get hard because I
1:37:35
think of how addicted to video games I was when
1:37:37
I was a kid. I mean, still to some degree now.
1:37:40
And if it was in a headset in a completely
1:37:43
different world, oh my gosh, my poor mom, good luck
1:37:46
getting me out of that. She struggled to get me
1:37:48
to stop staring at a screen and making Call of
1:37:50
Duty YouTube videos and playing Call of Duty when I
1:37:51
was younger. And, you know, but if I was like
1:37:54
actually in a headset and all my friends are on it,
1:37:57
you know, and then you take it off and now
1:37:58
you have freaking homework and like real life stuff. And
1:38:01
like you went from the most overstimulating, beautiful, different utopia
1:38:06
world where everything's amazing and you're with your friends and
1:38:08
you're having fun. And then you take it off and
1:38:10
you're back in like real life, which sucks. Like that's
1:38:13
like a whole different level of addiction than like current
1:38:15
video games would have.
1:38:16
Speaker 4: And.
1:38:17
Speaker 3: I mean, I don't know what the timeline is on
1:38:18
that stuff, but it's clear that that's going to happen
1:38:21
in our lifetimes.
1:38:22
Speaker 2: That's the matrix, and that's coming. And there's going to
1:38:24
be multiple levels of that, and it's also going to
1:38:26
exponentially get better and better with each iteration. Exactly. There's
1:38:29
no way to stop it. It's going to happen. And
1:38:32
that's sandbox VR, but times a million. If you go
1:38:35
to play those games, you're in a small room that's
1:38:38
like a part of a giant warehouse where they have
1:38:40
these things set up, and your room is like 50
1:38:43
feet by 50 feet and you move around and there
1:38:46
you do a bunch of stuff. But if this is
1:38:47
an actual fucking warehouse, you have physical boundaries that exist. Like,
1:38:52
and then you're in a virtual space where as you're walking,
1:38:56
it looks like the actual ground that you're walking on. Yeah.
1:38:59
And you're, you're involved. You won't be able to tell
1:39:02
what's real and what's not real.
1:39:03
Speaker 3: And with those omni-directional treadmills and stuff, when someone cracks
1:39:06
the code, it's a, you've probably never heard of it,
1:39:08
but there's a popular anime called Sword Art Online. It's where,
1:39:11
it's just a guy gets trapped in a video game
1:39:14
and he lives his life through there. And I remember
1:39:16
watching that when I was younger. And I remember like
1:39:19
when I was really young, we're fresh off of watching
1:39:21
that anime. I was like, man, I hope they figure
1:39:23
this out in my lifetime. So I'm like 80 years old.
1:39:25
I could just put one of those on and just
1:39:26
live in the video game. And it's like, at first
1:39:28
he's scared, but then he ends up loving it because
1:39:30
it's just like, everything's great. And, and yeah, so I think, yeah, Yeah,
1:39:35
there's just.
1:39:36
Speaker 2: Well, the problem is, like, what's real and what's not real?
1:39:39
You know, is it really important for things to happen
1:39:42
physically in the real, air quotes, real world? Or will
1:39:48
it be just as fulfilling to exist in these virtual worlds?
1:39:51
Speaker 3: I mean, there are... I remember when I was younger,
1:39:54
I would play, like, this game called Wizard 101. It's
1:39:55
like World of Warcraft, like an MMORPG. And, like, there
1:39:58
are definitely times in my life, maybe there were short periods, where, like,
1:40:01
when I was a young kid, like, my character in
1:40:03
that game definitely... mattered like pretty similar to like me
1:40:06
in real life like I was really hooked you know
1:40:08
on that game and so like I could see it
1:40:10
like you know where people like look at people who've
1:40:13
dedicated their entire lives to World of Warcraft there's you
1:40:15
know probably hundreds of thousands or at least tens of
1:40:17
thousands and it's like you know, if you could recreate
1:40:20
that same effect, people would feel that same way. Well,
1:40:22
if I'm 90 years old and I'm better and like,
1:40:24
I don't care, put that headset on me. Like I'm done.
1:40:26
Let me just live it out in here. You know,
1:40:29
someone come in, stretch my limbs every couple of days. Like,
1:40:32
you know, put an IV in me. I don't even
1:40:33
want to take the headset off to eat.
1:40:34
Speaker 2: Well, then there's a question of, is that already happening
1:40:37
right now? So if a simulation exists and it's so
1:40:43
good that it's impossible to differentiate between the simulation and
1:40:47
real life and, There's a lot of people that are
1:40:51
very intelligent people that believe we are inside of some
1:40:54
sort of a simulation currently. Elon is one of them.
1:40:56
He said the odds of us not being in a
1:40:58
simulation are in billions. Really? Yeah. So something akin to
1:41:03
a simulation he believes is running right now. So maybe–
1:41:07
Maybe we are in Beast Games.
1:41:10
Speaker 3: Some me a thousand years in the future.
1:41:12
Speaker 2: Yeah, the hundredth version of Beast Games.
1:41:14
Speaker 3: Yeah, with compute growing and growing, if someone figured out
1:41:18
how to harvest the energy of a single star.
1:41:21
Speaker 2: Maybe that's what this is about. As we grow older,
1:41:23
technology becomes crazier and crazier. And it reaches some sort
1:41:27
of a tipping point while we're alive. And this is
1:41:30
the end of the game.
1:41:31
Speaker 3: That would be crazy. Right?
1:41:32
Speaker 2: It reaches some sort of event horizon.
1:41:34
Speaker 3: Or it's some actual civilization similar to us. But then
1:41:37
they just wanted to– they lost– like how we lost
1:41:39
a lot of our ancient history, they did too. So
1:41:40
this is a simulation to see how did we come
1:41:43
to be with all this stuff? And so, yeah. I mean, yeah,
1:41:47
if you're harvesting the energy of the sun and you
1:41:48
have all that compute, I mean, look at what we're
1:41:50
currently able to do with just data centers on the planet.
1:41:52
Like it's not far-fetched to think you could have someone
1:41:55
put a headset on or whatever and simulate it. You know,
1:41:57
trillions of things.
1:41:58
Speaker 2: So not just that, but then there's the reality of
1:42:01
the structure of the universe itself, like subatomic particles acting
1:42:07
differently when they're observed. Yeah. So it's like, OK, what
1:42:12
what effect is consciousness having on reality itself? And are
1:42:16
we limited in our senses and our ability to recognize
1:42:19
the impact of it? And do we live in a
1:42:21
siloed version of reality that we're imprisoned by our limited
1:42:27
senses of sight, smell, touch?
1:42:28
Speaker 3: Exactly.
1:42:29
Speaker 2: Like there could be way more weird shit going on
1:42:32
around us all the time. We just don't have the ability.
1:42:35
And that's what the simulation is. Exactly. But it's not
1:42:38
as simple as like you show up with your lunch
1:42:41
pail and you go to work. No, there might be
1:42:42
some weird shit that's going on all along with consciousness.
1:42:47
Speaker 3: It's– you know, we did a video where we helped
1:42:49
a thousand, you know, blind people or people who couldn't
1:42:52
CC again with cataract surgeries. And I, I did think
1:42:55
about that. It's like fascinating because, you know, if they
1:42:57
didn't have other humans around them, they, they just would
1:42:59
have never known that sight was a thing. Like they,
1:43:02
you know, if we, as other humans didn't tell them,
1:43:04
I mean, they just couldn't see. And so it is like,
1:43:06
is there a sense that we might not be aware
1:43:09
of that?
1:43:09
Speaker 2: A bunch of them, I bet.
1:43:10
Speaker 3: Yeah. I mean, but that, that is like an interesting
1:43:14
thought experiment. And like, cause like to those people, um,
1:43:17
It was actually a random memory I just got, too.
1:43:21
We also did a video where we helped 1,000 deaf
1:43:24
people hear again. And a lot of them, it was
1:43:26
just giving them, like, really, really advanced hearing aids. And
1:43:29
they just hadn't heard in years. And there's this one
1:43:31
scene we did where a guy had a newborn child
1:43:34
that was, like, a couple years old, but was deaf
1:43:36
since the child was born and had never heard his child.
1:43:39
And so we put it in, and it, like, really,
1:43:41
really amplified sound where he could actually hear. He hadn't
1:43:44
heard sound in God knows how long. And then the
1:43:46
first thing he heard is we had his child just
1:43:49
say daddy. And he, like, lost it. That was the
1:43:51
first word he heard in years. And it was the
1:43:53
first time he ever heard her. And I don't even
1:43:56
know why that memory popped in my head. That's incredible. Like,
1:43:58
one of the most special things we've ever filmed was, like,
1:44:02
that moment right there. I was like, wow, that's crazy.
1:44:04
Speaker 2: Yeah, we assume that the senses that we have detect
1:44:08
everything that's around us. But we know that's really not
1:44:11
true because they're so limited. Just in terms of our
1:44:14
ability to see things, right? We see more things with
1:44:16
a microscope than you can with the naked eye. Exactly.
1:44:19
And we have no idea what the senses are missing.
1:44:22
Speaker 3: And all you have to do is ask yourself, if
1:44:23
you were those people and you didn't have other people
1:44:25
around you telling you, you wouldn't have known. Like you
1:44:27
would have thought that was reality.
1:44:28
Speaker 2: Right.
1:44:29
Speaker 3: It's just, yeah.
1:44:31
Speaker 2: Yeah.
1:44:31
Speaker 3: I don't know if we'll ever know, but.
1:44:33
Speaker 2: Well, just think about the sense of smell, where that is.
1:44:36
There's an invisible thing. And when someone farts, you go, oh.
1:44:39
Speaker 3: Exactly.
1:44:40
Speaker 2: Yeah.
1:44:40
Speaker 4: And like.
1:44:41
Speaker 3: You'd have no idea.
1:44:43
Speaker 2: If you didn't have a sense of smell, you would
1:44:45
just be existing just like everybody else. And without a
1:44:49
sense of smell, life is not that much different. It's different,
1:44:52
but not that much different. Everything looks exactly the same,
1:44:55
but no one can smell anything. But think of gases
1:44:59
and all sorts of gas leak in your house or
1:45:01
weird shit that you smell, skunks. All that stuff you'd
1:45:04
be missing out on.
1:45:05
Speaker 3: I guess if you had to get rid of one
1:45:07
of the five senses.
1:45:08
Speaker 2: That would be the one.
1:45:08
Speaker 3: Yeah, exactly. I feel like that's the least necessary to survival.
1:45:11
Speaker 2: It would suck. Food wouldn't taste as good.
1:45:13
Speaker 3: Yeah.
1:45:14
Speaker 2: You wouldn't know if you had BO. Yeah.
1:45:16
Speaker 3: But for the most part, your odds of living don't
1:45:19
really drop that much. And like your overall happiness wouldn't
1:45:22
change dramatically.
1:45:23
Speaker 2: Yeah. The only thing that would be a problem is
1:45:26
impact by chemicals. Like you wouldn't be able to smell
1:45:29
like horrible chemicals that your body is like rejecting. There
1:45:32
are certain things you smell. You go, oh, what the
1:45:34
fuck is this? I got to get away from that
1:45:36
because your body is letting you know. Like this is toxic.
1:45:38
Whatever you're breathing in is not normal air. Environmental poisons
1:45:43
would be a problem. But other than that, regular life,
1:45:46
if you lived in a contained, safe environment like most cities,
1:45:49
most offices, most places that people work, it's not that
1:45:53
big of a deal to lose your sense of smell. Yeah.
1:45:56
Speaker 3: You know what? It's funny because on the car ride
1:45:59
over here, I was listening to a podcast we did, whatever,
1:46:01
four years ago. And it's, like, especially, like, the entire podcast.
1:46:05
I was way younger back then. It was all about, like,
1:46:07
YouTube data and analytics. I don't know if you remember that.
1:46:10
And it's, like, I do, like, one thing I've noticed.
1:46:14
It's interesting because, like, I started making videos when I
1:46:16
was 11. So my entire life is on the internet, right? And, like,
1:46:20
my puberty, every development and stuff. And I look at that,
1:46:23
our old podcast, and, like, it is so interesting. Like, uh, brutal,
1:46:27
like I have borderline, like autism on like this one subject.
1:46:30
And it's like, I was so one dimensional back then
1:46:32
because I was just young and I'd only ever done
1:46:34
one thing. It's just so interesting because it's like. If
1:46:38
someone were to theoretically search MrBeastJoeRogan and they– if they
1:46:41
clicked on either one of these podcasts, it would be
1:46:43
two completely different experiences.
1:46:44
Speaker 2: Right. Well, you look differently. Yeah. I mean you look great, man.
1:46:49
I was saying before the podcast, you look fantastic. You
1:46:52
lost weight. You look really healthy.
1:46:54
Speaker 3: Thank you. Yeah, I was telling Joe before the podcast
1:46:56
I lost 50 pounds between the last one and this one.
1:46:59
Speaker 2: That's awesome, man.
1:47:00
Speaker 3: Yeah, and last time when you had asked me about
1:47:02
movies or you asked me about– all these things, every–
1:47:04
because I was listening to it on 3XV on the
1:47:06
car right here. Every single thing, I was like, I
1:47:08
don't know.
1:47:09
Speaker 2: I don't know.
1:47:10
Speaker 3: I was like, one thing and one thing only. I
1:47:12
know YouTube. I know nothing else. I blocked everything else
1:47:16
out of my world, which is interesting because I actually
1:47:18
think that wasn't a positive. I think if I consumed
1:47:20
more other medians and culture, it would have been better inspiration.
1:47:23
I would have been a better storyteller. So I actually
1:47:25
don't think it was a good thing, which is why
1:47:27
I've since then opened up and I let more things
1:47:30
into my mind.
1:47:30
Speaker 2: If I could push back on that, though, I think
1:47:32
it allowed you to be hyper successful because you were
1:47:35
so focused on it. that I think it really worked
1:47:38
out to your benefit. I don't think it's a bad thing.
1:47:40
Speaker 3: Yeah, no, I think the hours put in, yes, but
1:47:43
it's like instead of consuming four hours of YouTube a day,
1:47:46
allowing myself to occasionally watch a movie, I think I
1:47:48
would have been more tapped in and understood how to
1:47:50
tell stories.
1:47:50
Speaker 2: Well, you were younger, and that's a part of the process.
1:47:54
Speaker 4: I know.
1:47:54
Speaker 3: It's just so funny listening to that podcast because even I,
1:47:57
as myself, I watched that. I was on the car.
1:47:59
Speaker 2: I was like, wow.
1:48:00
Speaker 3: I like seem like borderline, like a freak on certain
1:48:03
things here. It was like, you were like, you would
1:48:05
like change the subject on certain things. And then I
1:48:07
instantly bring it back to the one thing I knew,
1:48:09
like YouTube data. And like, I could like tell that
1:48:12
I didn't even know. And I would just be like,
1:48:14
oh yeah, that thing anyways, retention. And it was just
1:48:17
so funny listening to it, but it's just, interesting, though, because,
1:48:21
you know, I'm sure you see, like, a lot of
1:48:23
your podcasts you do. Most people consume it through clips
1:48:26
on social media, right? That's, like, their exposure to it.
1:48:28
Speaker 2: Most people consume most things through clips.
1:48:30
Speaker 3: Yeah. And what's fascinating, though, is clips don't have context
1:48:33
on the time range, right?
1:48:34
Speaker 2: Right.
1:48:34
Speaker 3: And like, you know, so like whatever a clip from
1:48:36
the podcast we did years ago, I'll see on my
1:48:39
feed or it'll just randomly start going viral.
1:48:41
Speaker 2: One of them now.
1:48:42
Speaker 3: And like, um, and like, sometimes there'll be things that like,
1:48:45
you know, I've grown up or I don't like necessarily
1:48:47
agree with or, or whatever. I speak differently, but because
1:48:50
they're not like timestamped, it's like interesting because a clip
1:48:53
from something you did years ago can randomly go viral now.
1:48:55
And people won't even know that it's like years ago.
1:48:57
And it's so fascinating because they, they just like pop
1:49:00
off and it's like, More people are going to listen
1:49:02
to this podcast through like random clips, probably 10, 15
1:49:06
times folds than like actually going on Spotify or wherever
1:49:09
you post it.
1:49:09
Speaker 2: Yeah, probably.
1:49:10
Speaker 3: And it's so interesting because that's like the new form
1:49:13
of culture, especially for younger people, is sub one minute-ish
1:49:19
vertical content that they swipe through the feed.
1:49:22
Speaker 2: But it does inspire people to listen to the whole thing.
1:49:25
And only a certain percentage of them will do that.
1:49:28
But it's like that's a thing with sporting clips. Like
1:49:32
you see the game-winning touchdown. You watch that. It probably
1:49:37
gets watched more than the actual full game.
1:49:39
Speaker 3: I saw a survey of like 56% of people now
1:49:41
prefer to watch a sporting event through clips as opposed
1:49:43
to like the actual thing. Like they'll just get it
1:49:45
on their feed.
1:49:46
Speaker 2: I guarantee you that's the case with like the UFC
1:49:48
because I know for the UFC when they analyze the
1:49:51
performance of a show, like how many people watched it
1:49:54
on Paramount +. Versus how many people consumed it on TikTok. Oh,
1:49:59
my gosh. Yeah. It's many, many fold. It's like, you know,
1:50:05
they get hundreds of millions of views on social media. Yeah.
1:50:10
Of different, you know, different fights.
1:50:11
Speaker 3: I haven't watched a fight live in a while. But like,
1:50:13
you know, the White House one. I mean, I saw
1:50:16
everything on my TikTok feed. I mean, I probably saw
1:50:18
150 clips of it. So I have like a relatively
1:50:20
good grasp of what it looked like and what happened.
1:50:22
But I didn't watch it live, you know.
1:50:24
Speaker 2: If you wanted to watch that one live, really you
1:50:26
should have been there. Like that was when you really
1:50:29
absorbed how bizarre it was to actually be at the
1:50:32
White House. It was very bizarre. The whole thing was
1:50:35
very surreal. Like me and Daniel Cormier and John Anik,
1:50:38
there were so many moments like the day before the
1:50:40
event where we were rehearsing. So we're standing by the–
1:50:43
and I made a video of it where I put
1:50:45
it on DC. It's like the White House. What the fuck?
1:50:48
Like I'm showing the White House. There's the cage and
1:50:51
then the White House is right there.
1:50:53
Speaker 3: Yeah, and the flyover and everything.
1:50:55
Speaker 2: Nuts.
1:50:55
Speaker 3: But see, that's how– when I was talking about the
1:50:57
Roman Coliseum before, that's how I felt.
1:50:58
Speaker 2: Yes.
1:50:59
Speaker 3: But I didn't get the– Well.
1:51:00
Speaker 2: You know, they were going to do Elon Musk versus
1:51:02
Mark Zuckerberg in the Roman Coliseum. But it was going
1:51:05
to cost $ 150 million just to secure the venue and
1:51:08
set everything up.
1:51:09
Speaker 3: I mean– I could have hooked him up.
1:51:11
Speaker 2: Also, it would have been a terrible fight.
1:51:13
Speaker 3: Eli would have been destroyed. It would have just been
1:51:16
a clown show.
1:51:16
Speaker 2: He thinks he's big, and so that's going to be enough.
1:51:19
But Mark knows how to fight. Mark is, like, really
1:51:22
into it. He trains all the time. I mean, he's obsessed.
1:51:26
He brought this guy that I know, Dave Camarillo, who's
1:51:29
a world-class coach, who's a Brazilian jiu-jitsu black belt, judo
1:51:33
black belt, been training him. Like, he's training with, like,
1:51:36
hardcore people.
1:51:37
Speaker 3: Well, because I– I don't think he'd care if I
1:51:40
told the story. Like, the first time I talked to
1:51:41
him years ago, like, you know, we were just shooting
1:51:45
the shit, chatting, and then, like, at the end of it,
1:51:47
he's like, yeah, you want to come train MMA or
1:51:49
whatever at my lake? And I was like, oh. no
1:51:54
but I appreciate the offer but it's just like instantly
1:51:57
like that I can tell that's like his way of
1:51:58
like bonding and building friendships and like yeah he just
1:52:01
like he was being very serious like he wanted to
1:52:03
roll and I've never done that in my life and
1:52:05
I was like yeah.
1:52:06
Speaker 2: He invited me to go bow hunting with him.
1:52:08
Speaker 3: So it's definitely not fake like that was a one-on-one
1:52:10
conversation oh no no no I know you know that
1:52:13
but a lot of people think he's just like puts
1:52:14
on the facade or stuff but like Oh, and ironically,
1:52:17
like our first time meeting, he was just like, yeah,
1:52:18
let's hang out. Let's do like, go roll on some
1:52:20
mats and stuff. Like he was being dead serious.
1:52:22
Speaker 2: Well, the way you could tell that it's not fake
1:52:23
is watching him train because there's no way he could
1:52:27
be that good if he's not actually putting in the time. Yeah.
1:52:29
Because even his striking, his jujitsu, all that stuff is like,
1:52:33
it's clear. There's many hours been spent working on technique
1:52:38
to achieve this level of proficiency. I mean, he doesn't
1:52:40
look like a world champion or anything like that, but.
1:52:42
He looks like a guy who's training a lot. Yeah.
1:52:45
You know, there's no way you can't be enthusiastic about
1:52:48
it and be doing that. So he's definitely really into it.
1:52:50
Speaker 3: Every time I listen to whenever you have a podcast
1:52:54
and you talk about the UFC and stuff like that,
1:52:55
it always makes me, like, I feel that masculine urge to, like,
1:52:58
go train and do it.
1:52:59
Speaker 2: But it's like.
1:53:02
Speaker 3: I wish I could fork my life and have one
1:53:05
where I keep going down this path of just grinding
1:53:06
18 hours a day and building all these companies. And
1:53:09
then another where I could pursue fun stuff like that.
1:53:11
Because that would be fun.
1:53:13
Speaker 2: Well, how old are you, Jimmy? 28. Yeah, you're still
1:53:15
so young. You could just do this for another 10
1:53:18
years and amass so much money that you could never
1:53:20
spend it. And then 10 years from now, just slack
1:53:24
off a little bit on that and just go do
1:53:26
a bunch of stuff. And not only that, you could
1:53:28
create content doing a bunch of stuff. Like Mr. Beast
1:53:31
discovers the world. Like you could, you could do anything, man.
1:53:35
Speaker 3: Yeah.
1:53:35
Speaker 2: I think we're so young. I have so much time
1:53:38
ahead of you. Yeah.
1:53:39
Speaker 3: It's hard to even, I think you, you like as humans,
1:53:42
we like build the patterns and stuff. And I've been
1:53:44
working so many hours every day for so long that
1:53:46
it's like, like literally like ingrained in me that it's
1:53:49
hard to ever really imagine a world where like it
1:53:51
shuts off because you have to think like I started
1:53:52
when I was 11. So basically now all I really
1:53:55
do is just, you know, work, whether it's building companies
1:53:57
or making content. And like another 10 years from now,
1:53:59
that would be essentially 20 years straight of like training
1:54:02
my nervous system of like this is what you do
1:54:04
all day, every day, like constantly being war mode obsessed
1:54:06
with it. So it's hard to envision a world where
1:54:08
I could ever shut it off.
1:54:09
Speaker 2: You know what's interesting? You and I have been doing
1:54:11
it about the same time. Like we started this podcast
1:54:16
around 17 years ago.
1:54:18
Speaker 3: Holy crap.
1:54:19
Speaker 2: Yeah, it'll be– won't it be 17 years in December?
1:54:22
I think so, right? I think in this December, it's
1:54:24
17 years. So it's basically we've been on these parallel paths.
1:54:28
Speaker 3: Which is crazy. You know what would be funny? Like
1:54:31
envision like 17 years ago you had 11-year-old me sitting
1:54:33
here and then you sitting there and like comped it
1:54:36
to today.
1:54:36
Speaker 2: That would be amazing.
1:54:38
Speaker 3: That would be amazing.
1:54:40
Speaker 2: So what are you going to do? You're going to
1:54:42
do a show on YouTube? Where did you get this idea?
1:54:46
Speaker 4: YouTube.
1:54:46
Speaker 3: Does your mom know about this? Shouldn't you be in school?
1:54:50
I'd be like– I was such a like.
1:54:51
Speaker 2: How many hours a day do you spend waking on content?
1:54:54
Hey man, go outside, go talk.
1:54:56
Speaker 3: To a woman. I mean, back then too, I was
1:54:59
so like introverted and self-conscious. Like I probably wouldn't have
1:55:02
said anything. I would have been like, you know, cause
1:55:06
you have to kind of be a little, it's, it's
1:55:08
interesting too, because it's like, very accepted to be a
1:55:11
content creator. It's like, cool. People love it. It's like,
1:55:14
even parents now, like, you know, they're like, do it.
1:55:16
And they realize that while being a content creator, you
1:55:18
learn a lot of different skill sets and it teaches
1:55:20
self agency, et cetera. But back then, I mean, it
1:55:22
was like, you're batshit crazy, very frowned upon. And like,
1:55:26
so it's so funny to see how that changes because like,
1:55:29
you know, it's the number one most coveted job in
1:55:31
America right now. Like if you were to go serve,
1:55:32
survey like a hundred random teenagers, a lot of them,
1:55:35
a good chunk of them would say they want to
1:55:36
be a content creator, maybe not specifically a YouTuber, but like,
1:55:39
Between TikTok, Instagram, influencer.
1:55:41
Speaker 2: Yeah. It's probably the number one job that kids want.
1:55:45
Speaker 3: It is, factually, yes. But when I was coming up,
1:55:49
heck no. It's like, what are you, a weirdo? That's
1:55:52
not a job. YouTubers don't even make money. How are
1:55:54
you going to make money? You're going to be homeless.
1:55:56
And so it's so funny to see how it changes.
1:55:58
Speaker 2: Well, it's the same thing with podcasts. Back then, I
1:56:02
would tell people I'm doing a podcast, and they would
1:56:04
be sad. Like, oh, poor guy. Like, what the fuck's
1:56:07
wrong with him? He used to be on TV. Like, oh,
1:56:09
I'm having fun.
1:56:09
Speaker 3: Yeah, you've fallen from grace. And it's so interesting, too,
1:56:12
to see, like, you know, as YouTubers and stuff first
1:56:14
started getting big, like, they all used to have launch
1:56:16
pads to jump to Hollywood. And then it's, like, the
1:56:18
ones like me who are just, like, who really cares?
1:56:21
You know, like, just stay over here and focus on
1:56:22
YouTube are the ones that are the biggest. And Mike
1:56:24
just believed in the future.
1:56:26
Speaker 2: This is the same as podcasts as well because there's
1:56:27
a lot of people that started off podcasts. And then
1:56:29
their podcast got a little bit of popularity and they
1:56:31
went and did a show somewhere. Yeah. And it sort
1:56:34
of stalled them out in the podcast world.
1:56:36
Speaker 3: Exactly.
1:56:37
Speaker 2: Because now you're working for the man, air quotes, and
1:56:40
you're working for some studio or something like that.
1:56:42
Speaker 3: And split time and you're not as passionate and stuff.
1:56:46
Speaker 2: Yeah.
1:56:46
Speaker 3: Well, it's something I think about too, which is a
1:56:49
message I feel like a lot of people need to
1:56:50
hear because a lot of people don't realize that– you know,
1:56:55
not everyone can make tens of millions of dollars or
1:56:57
maybe be as successful as like you or I can,
1:56:59
but I do believe most people, if they, you know,
1:57:02
find something they like put in a lot of hours,
1:57:05
like a ridiculous amount of hours consume, you know, basically
1:57:07
everything's available on the internet. Now consume all knowledge available
1:57:10
on how to be good at certain thing. And then,
1:57:13
you know, do a thousand iterations on it. Um, then
1:57:15
they can come out the other side and do it
1:57:17
for a living. You know what I mean? Like, I
1:57:18
feel like there, but most people aren't exposed to that
1:57:21
kind of, I mean, to be honest, rhetoric, like they,
1:57:23
they think still, you know, their parents went to college, God,
1:57:26
that's how you get a job. And so a lot
1:57:27
of people today, because obviously your parents educate you and
1:57:29
teach a lot of these things. And I'm not saying
1:57:31
college is bad, just think it's the same pathway. And
1:57:33
then they get in a lot of debt and they
1:57:34
don't fully realize that, you know, if you just like,
1:57:38
there are like, you know, certain content creators that might
1:57:40
blow up in two years. And there are others like
1:57:41
me that take 10 years and it's just like a
1:57:43
distribution chart. And, you know, probably the average somewhere in
1:57:45
the middle. And you just have to like, there's no
1:57:47
like set timeframe you can give yourself. But if you're
1:57:49
surrounded with other people obsessed with, The certain thing you're
1:57:51
obsessed over, whatever it is, you put in 10,000 hours,
1:57:54
and in those 10,000 hours, you do 1,000 iterations, and
1:57:56
you consume all knowledge available on it. It's like the
1:58:00
better you do it, the further to the right, like
1:58:02
the two-year mark you'd be of being able to do
1:58:03
it for a career. But you know, it's sometimes it
1:58:06
will take longer and you just have to give yourself
1:58:08
enough time in it, but eventually you can make it happen.
1:58:10
And I think that just more young people need to
1:58:12
hear that really. Because they, they just don't even really,
1:58:15
the dots don't connect in their mind that that's really
1:58:17
even an option, right?
1:58:18
Speaker 2: Well, it's a completely new career path, right? And the
1:58:21
only way that people really can get a map of
1:58:24
the territory is from someone like you, who's gone through
1:58:26
the very early days of it and They could show, hey,
1:58:29
not only is this guy successful, he's fucking hyper successful.
1:58:32
Like this is not a dream. Like this is a possibility.
1:58:36
You just have to figure out your version of what
1:58:38
he did. Yeah. And it's a process.
1:58:40
Speaker 3: But I would argue it's not even just for content creation.
1:58:42
Like if you wanted to be an accountant or really anything,
1:58:44
it's like just put in a lot of hours, do
1:58:47
a lot of iterations, surround yourself with great people and
1:58:48
obsess over it. Stay focused. Consume it. And then recognize
1:58:52
like you might be like, oh, well, this person did
1:58:54
it in 10 months. Why is it taking me so long?
1:58:55
It's just it's average and statistics and just. Give yourself
1:58:58
enough time frame and like it's hard to– again, I'm
1:59:01
not saying you'll make tens of millions of dollars. But
1:59:03
if you want to do that thing for a living,
1:59:05
if you follow those traits, like it's going to happen
1:59:09
eventually because.
1:59:10
Speaker 2: Well, you have to be process-oriented, not goal-oriented. The process
1:59:13
is getting better at stuff. The goal of being financially
1:59:16
secure comes with it eventually. But if you think– I
1:59:19
want X amount of money. Well, that's what you're going
1:59:21
to think about. You're not going to think about the
1:59:22
actual thing you're making. So it won't be as good.
1:59:24
So you'll probably never get there. Bingo. Yeah. And this
1:59:27
is– one of the cool things about owning a comedy
1:59:30
club is that we've set up the club so there's
1:59:34
a real path there. Like these people understand how you
1:59:37
can become a professional. Because becoming a professional when I
1:59:40
first started was this very vague, weird thing. Like no
1:59:45
one knew how it was done. Like you went to
1:59:48
open mic nights. You did open mic nights. How do
1:59:49
I get paid? How do I ever be a professional?
1:59:51
Someone has to ask you to go with them on
1:59:53
the road. And then you wind up getting mentored by
1:59:56
another comedian, which is nice because they usually need opening acts.
1:59:59
And that's kind of how we did it. But what
2:00:00
we set up at the comedy club. We have a
2:00:02
real creative director, this guy Adam Egan, who is the
2:00:05
creative director at the Comedy Store, the talent coordinator. He
2:00:08
watches all the open micers, and he finds people that
2:00:11
are good. We have two nights of open mic nights,
2:00:13
and then we have Kill Tony. So we have Kill Tony,
2:00:15
the show, which is every Monday, where these people pull
2:00:18
a random name out of a bucket and you have
2:00:21
a chance to go up.
2:00:21
Speaker 3: Phenomenal show if people don't watch it.
2:00:22
Speaker 2: It's amazing.
2:00:23
Speaker 3: It's hilarious.
2:00:23
Speaker 2: The best fucking show ever. Yeah. And these people get
2:00:26
to do one minute of stand-up. And if it blows
2:00:29
up and they do well, they get to come back.
2:00:31
And if they get to come back, then all of
2:00:32
a sudden millions of people have seen them do stand-up.
2:00:35
And now they're selling out comedy clubs and they have
2:00:37
real careers. And some of these people are just grinding
2:00:40
it out.
2:00:40
Speaker 3: Exactly.
2:00:41
Speaker 2: You know, my friend Dedrick Flynn, he was out in
2:00:43
Atlanta doing it. And my friend Ari Matty was in
2:00:46
Estonia and he went to Australia for 10 years just grinding,
2:00:50
trying to make it in comedy. Gets on Kill Tony. Boom.
2:00:53
Now he has a career. It's incredible.
2:00:55
Speaker 3: And I don't recognize those names, but like as me,
2:00:57
it's a case study, right? if they're doing stuff in
2:00:59
Estonia or other, I'd never want to see it, but
2:01:01
if they're on Kill Tony, I'll see it.
2:01:03
Speaker 2: Exactly.
2:01:03
Speaker 3: And there are millions of people like me that we're
2:01:05
not like, we're casual comedy watchers, right? I don't, you know,
2:01:08
maybe I'll watch a Netflix special here or there and
2:01:10
I watch Kill Tony. And so like, if you don't
2:01:12
exist in one of those two things, you just don't
2:01:13
exist in my world. And there's so many people like me.
2:01:15
Speaker 2: There's a lot of people now like that particularly. And
2:01:19
we wanted to set up a network. We wanted to
2:01:22
set up like a real pathway where these people can,
2:01:26
you can see, Hey, Other people like Cam Patterson. He
2:01:30
was a doorman at the comedy store, and now he's
2:01:32
on Saturday Night Live. Or doorman at the Mothership, rather.
2:01:34
And now he's on Saturday Night Live. He started out
2:01:36
at the Mothership. And he's working there as an employee.
2:01:39
Speaker 3: And he's funny, and I know who he is.
2:01:41
Speaker 2: He's amazing.
2:01:42
Speaker 3: Because he killed Tony.
2:01:42
Speaker 2: Yes, because he killed Tony.
2:01:43
Speaker 3: Exactly.
2:01:44
Speaker 2: But there's multiple versions of that now that are coming
2:01:47
out of the club. And so we wanted to set
2:01:50
it up like that. So you still have to do
2:01:52
all the work, but we want to, like– Like, illuminate
2:01:55
the pathway. Exactly. Like, there's a clear pathway.
2:01:57
Speaker 3: Well, because it's different skill sets, right? Like, being able
2:02:00
to get attention and get in front of people might
2:02:03
be a different skill set than being funny and being
2:02:04
able to make them laugh and, you know, the things
2:02:06
that make a great comic. And so it also makes
2:02:08
it a little straightforward for people who might be just
2:02:10
world-class cinema comics, but they don't know how to scrounge
2:02:13
up enough money to travel the world and do all
2:02:14
these things and smart enough to figure it out. And so, like,
2:02:16
handling that part, because at the end of the day, like,
2:02:19
As a viewer, I just want to watch funny people, right?
2:02:21
Speaker 2: There's also you have to be able to see other
2:02:23
people who have done it already and how they did it.
2:02:25
So because of a guy like Cam Patterson goes from
2:02:28
being a doorman at the mothership to now being on SNL,
2:02:32
people see it and they go, oh, it can be done.
2:02:34
What did he do? Well, he kept killing every time
2:02:36
he got on stage. So that's what I got to do.
2:02:38
I got to work on my set, really grind it out.
2:02:40
And I was with this guy three years ago. And
2:02:43
now this guy is rich and he's famous. This is amazing.
2:02:47
He was poor, just like me, like literally working for,
2:02:50
you know. I'm sure you pay well. Yeah. Yeah. But
2:02:53
I mean, doing road gigs and doing whatever you can.
2:02:56
Guys are barely getting by. But that's the key. It's
2:02:58
like you got to know that it's possible. And before
2:03:02
someone like you became, you know, a real content creator, like,
2:03:06
Imagine just trying to explain to someone what your YouTube show,
2:03:10
what your goal was. Imagine this. Imagine 15 years ago,
2:03:16
you sitting down with someone when you're 13 years old.
2:03:19
And trying to explain, I want the show to have
2:03:22
hundreds of millions of subscribers. I want billions of hours
2:03:26
consumed worldwide. I want it to be, like, one of
2:03:30
the biggest shows in human history. And I'm going to
2:03:34
do it on YouTube. They'd be like, you're out of
2:03:36
your fucking mind. Yeah. Right?
2:03:38
Speaker 3: Well, and back then, like, viral videos back then were, like,
2:03:41
2 million views.
2:03:42
Speaker 2: Right.
2:03:42
Speaker 3: And so, like, if you would have said back then,
2:03:44
I want to get 100 million views a video. I
2:03:47
mean people would call.
2:03:47
Speaker 2: You a lunatic. Delusional. Not even delusional.
2:03:51
Speaker 3: Like a certified lunatic. Like you're not even living in reality.
2:03:54
Speaker 2: But now that you've paved the path and then you've
2:03:57
shown people that it can be done, now you.
2:04:00
Speaker 3: See– Everyone has a lot more confidence to reinvest.
2:04:02
Speaker 2: It's a real career path. It's a real career path.
2:04:05
If you pursue it the way someone pursues learning how
2:04:08
to play guitar and being in a band, like do
2:04:10
it the right way. I want to be a pilot.
2:04:12
What do I have to do? I've got to go
2:04:13
to pilot school. I've got to do the work. Exactly.
2:04:15
Go through the process.
2:04:15
Speaker 3: Like factually, or I mean, I don't know if it's factually,
2:04:18
but it's like millions of people over the next 10
2:04:20
years that will, you know, find a job, you know,
2:04:23
being a creator or working for creators, right?
2:04:25
Speaker 4: I know.
2:04:25
Speaker 2: Yes.
2:04:25
Speaker 3: I mean, dozens upon dozens of creators who are hiring
2:04:27
dozens of people each. I have 150 open recs in
2:04:29
my business. I mean, they're, you know, these creators, Hundreds
2:04:32
of thousands of people are going to become creators themselves
2:04:33
full time, and those creators are going to hire millions
2:04:35
of employees over the next decade or so. So even
2:04:38
if you– which is what I see. A lot of
2:04:39
people who try to become a creator who end up failing,
2:04:41
they end up being phenomenal partners or employees for other creators, right?
2:04:46
And the space is growing so big, and there's just
2:04:48
so much demand for it because not everyone who did
2:04:50
stuff in traditional Hollywood acclimates as well over here. So
2:04:53
there's just so much demand. Like everyone I know just
2:04:55
needs like five or six people. So it's like it's
2:04:58
a pretty useful thing. And it's like almost like the
2:04:59
equivalent of getting a college degree, right? If you're a
2:05:01
teenager now and you put in 5,000 hours, 500 iterations,
2:05:04
you obsess over this thing, blah, blah. You come out
2:05:06
the other end. Even if you don't make it as
2:05:08
a YouTuber, now you know how to edit. Now you
2:05:10
know how to tell a story. Now you have all
2:05:11
these character traits. And, yeah, some other YouTuber will pick
2:05:14
you up in a heartbeat.
2:05:15
Speaker 2: Yeah, for sure. And it's also it's this is the
2:05:17
new Hollywood. I mean, this is really.
2:05:20
Speaker 3: I mean, literally now, four of the biggest films came
2:05:23
from creators. It's like, not even like, it is like
2:05:26
a factual thing now. Some of the biggest new IPs
2:05:28
are coming out of them. It's where all the viewership
2:05:30
is going. I mean, when I was on this podcast
2:05:32
last time, it was probably like, whatever, 1.8 billion people
2:05:35
use YouTube every month. Now it's over 3 billion.
2:05:38
Speaker 2: That's nuts.
2:05:39
Speaker 3: It's growing, and it's not slowing down. It's growing more
2:05:41
and more and more, which is what I said would
2:05:43
happen last time I was on here, and what I
2:05:45
still believe. I don't think these things have peaked. I
2:05:47
think they're going to keep growing, and Um, you know,
2:05:49
it's just what younger people use. They never watched television,
2:05:51
which is obvious to me and you, but, you know,
2:05:54
but to some older people who still watch, you know,
2:05:56
news and get it through there, it still blows their
2:05:58
mind that they're like, they never use cable. And it's like,
2:06:00
like a 15 year old right now, outside of like,
2:06:03
you know, watching an NBA game or an NFL game
2:06:05
has never used cable television. They've never even seen it.
2:06:07
They don't like, they don't even fully understand. Like they're like,
2:06:11
like sometimes when I'm talking to like a younger person, like, um,
2:06:14
if I'm like trying to get a gauge of what
2:06:16
do you think of our new video? Like, I'll just ask, like,
2:06:18
have you ever watched cable television to see what they say?
2:06:20
And they're like, no. And I'll explain to them that there's, like,
2:06:22
two to three minutes of commercial breaks, kind of like
2:06:24
when you watch NBA. But instead of, like, a sporting event, it's, like, entertainment.
2:06:28
And they'll be like, why would you do that? Why
2:06:32
would you put, like, three minutes of ads every four minutes?
2:06:35
And I'm like, well, that's just how things were. And
2:06:36
they're like, why?
2:06:38
Speaker 2: It's so dumb that they still do it that way.
2:06:40
It really is so dumb.
2:06:41
Speaker 3: It makes no sense.
2:06:42
Speaker 2: It makes no sense. You don't have to do it
2:06:44
that way. They could probably make as much money through
2:06:47
product placement and having an ad at the beginning and
2:06:51
doing it. And you'll probably get more retention. You'll probably
2:06:53
get more views. Like no one– He's going to sit
2:06:56
and watch CBS.
2:06:57
Speaker 3: What's even crazier is you would have to pay money.
2:07:00
You'd have to pay like $ 50 a month for cable
2:07:02
to then have like 33% of what you consume be ads,
2:07:05
which is a higher ratio than when you watch YouTube,
2:07:07
which is free.
2:07:08
Speaker 2: It's crazy. Wow.
2:07:10
Speaker 3: And then you wonder why people are moving in hundreds
2:07:12
of millions of droves over to this new forum. Yeah.
2:07:16
Speaker 2: And then there's podcasts, which is like– how many podcasts
2:07:19
are there now?
2:07:20
Speaker 4: Oh, pfft.
2:07:21
Speaker 3: Millions, obviously, but how many successful ones? Yeah, obviously there's millions.
2:07:25
Speaker 2: But I mean the barrier to entry is the lowest.
2:07:27
Like at least what you're doing is complex. I mean
2:07:31
you've created a show. You have game shows. You have
2:07:34
charity shows. You're giving away stuff. You have a bunch
2:07:37
of crazy things you guys do. You have tasks. You
2:07:39
have to plan it out. Podcasts, you're just sitting down.
2:07:43
We talked for five minutes before we started this podcast.
2:07:46
We said hi. Hey, you look great. What's up? Good
2:07:47
to see you. Give me a hug.
2:07:48
Speaker 3: You gave me some caffeine to get me cracked out.
2:07:51
Speaker 2: Let's go. And that's it. So there's zero preparation other
2:07:54
than the preparation that the host does beforehand. But the
2:07:58
difference between that conversation of preparation, the kind of preparation
2:08:01
involved in one of your shows is fucking immense. And
2:08:03
so the barrier to entry just to be someone who's
2:08:06
a content creator, like a podcaster, is– how many podcasts
2:08:10
are there? Let's guess. How many do you think there are, Jamie?
2:08:14
Active podcasts.
2:08:15
Speaker 4: Yeah, you have to– How many have been uploaded this week?
2:08:19
That's what, you know.
2:08:20
Speaker 3: Active, yeah. Still posting on them.
2:08:21
Speaker 2: Yeah, let's say.
2:08:22
Speaker 4: Seven million or something like that.
2:08:24
Speaker 2: That's crazy. That's crazy.
2:08:28
Speaker 3: I would guess two. Active, probably one million.
2:08:32
Speaker 2: Please put this. This is what I want to know.
2:08:34
How many podcasts were active in 2009? Ooh.
2:08:37
Speaker 3: Oh.
2:08:40
Speaker 2: Let's guess that.
2:08:41
Speaker 4: Okay.
2:08:41
Speaker 2: Okay. Put that in our AI sponsor, Perplexity. Perplexity probably
2:08:46
has the answer to that.
2:08:46
Speaker 3: Wait, they sponsor you guys?
2:08:48
Speaker 2: Yeah.
2:08:48
Speaker 3: Is that why you had the founder on recently?
2:08:50
Speaker 2: Yeah. Well, also because he's cool. I talked to him
2:08:52
and we started talking about ancient Hindu mythology. I was like, dude,
2:08:55
this guy would be a cool guest.
2:08:57
Speaker 3: I haven't downloaded it. I haven't listened yet.
2:08:58
Speaker 2: He's really interesting. He's a fascinating guy. We were talking
2:09:01
about these temples in India. And I've been down these
2:09:04
multiple rabbit holes about these temples that they carved out
2:09:07
of a single– 2009, there were 69,000 podcasts.
2:09:12
Speaker 3: Holy shit. But that's not active. That just means 69
2:09:15
in Apple's directory. So that means roughly 70,000 people had
2:09:18
done one at some point. But then, yeah, I would
2:09:20
wager a small percentage were actually active at the time.
2:09:23
Speaker 2: Still, that's a lot. So that's when I started.
2:09:26
Speaker 3: Now, what is it now? I'm curious. Now, in 2026,
2:09:29
how many podcasts are there?
2:09:32
Speaker 2: I bet 7 million.
2:09:35
Speaker 3: Yeah, actually, I'm going to up my guess. I'm going
2:09:36
to up mine to 10 million.
2:09:37
Speaker 2: Worldwide.
2:09:38
Speaker 3: I'm upping mine to 10.
2:09:39
Speaker 2: What does it say? So since 2009, there are 69,000
2:09:43
versus several million shows today, depending on the database you
2:09:46
look at. Okay. But what is the number, though? 4.5
2:09:50
to 4.7 million podcast shows globally as of 2026.
2:09:53
Speaker 3: You know what I'd be curious of? How many people
2:09:57
do content creation full time?
2:09:59
Speaker 2: I'm wondering what that's a good question. Okay. Let's, let's
2:10:01
figure that out. Yeah. And how many people make a living?
2:10:04
Let's guess how many people make a living doing content.
2:10:07
Speaker 3: Creation in 2009 versus now I'd say 2009, maybe zero.
2:10:11
Speaker 2: Yeah.
2:10:11
Speaker 3: Or a thousand or something.
2:10:13
Speaker 2: No, I was, I was a little kid.
2:10:15
Speaker 3: I was, I'll say 5,000.
2:10:17
Speaker 2: Okay. Maybe five. Content creation is like a very online
2:10:21
content creation. Yeah. But the problem is that's like bloggers
2:10:25
and yeah.
2:10:25
Speaker 3: Through social media.
2:10:26
Speaker 2: Uh, yeah. But 2009, social media is just coming out, right? Oh, true.
2:10:30
Speaker 3: You're right. $ 5, 000 is probably not.
2:10:31
Speaker 2: So let's just think. Let's just not even think about that.
2:10:34
Let's just think about today. How many people are professional
2:10:37
content creators today? Let's guess. I say 25 million.
2:10:42
Speaker 3: I would say lower, probably eight. Let's see what that is.
2:10:45
Speaker 2: Eight million? Yeah. That's probably more like it.
2:10:47
Speaker 5: The barrier to entry you're making me look up here
2:10:49
is also tough. In the U.S., like taxpayers, people who
2:10:52
are like filing.
2:10:53
Speaker 4: Or just like kids.
2:10:54
Speaker 3: How many people do content creation full time, right?
2:10:57
Speaker 2: Yeah, just how many content creators, how many professional content
2:11:02
creators are there worldwide? Slept perplexed to try to figure
2:11:05
it out.
2:11:07
Speaker 4: I will, but I'm just like, I don't know.
2:11:10
Speaker 2: I know what it's going to do.
2:11:11
Speaker 4: What do you think it's going to do? It's going
2:11:13
to freak out and it's going to say there's a lot.
2:11:17
Speaker 2: Let's see what it says, though.
2:11:18
Speaker 4: That's going to say the same sort of thing. What
2:11:20
does professional mean?
2:11:21
Speaker 2: Okay, people that make a living. They pay their bills
2:11:25
off of content creation. I know. It's not a great question.
2:11:30
But let's just see what it says. Just out of curiosity.
2:11:32
It might have an answer. How would it know, really?
2:11:35
It could guess. Because it guessed there. 4.5 to 4.7 million.
2:11:41
Speaker 3: It's probably just going to look for any database online.
2:11:44
Speaker 2: 8 to 12 million professional content creators worldwide. Depending upon
2:11:49
how professional is defined. Roughly 200 to 300 million people
2:11:53
identify as content creators globally in 2026. Holy shit, man.
2:11:58
Holy shit.
2:11:59
Speaker 4: Are they making money?
2:12:00
Speaker 2: Are they not?
2:12:01
Speaker 3: Yeah, this seems relatively like it got the gist, though.
2:12:04
Speaker 2: Yeah, it got it. It wasn't a problem, Jamie. You
2:12:06
were pessimistic.
2:12:07
Speaker 3: We don't have an answer.
2:12:10
Speaker 2: It's given us rough data. The rough data is 8
2:12:13
to 12 million professional content creators. 200, 300 million people
2:12:18
identify as content creators worldwide. So out of those, which
2:12:21
kind of makes sense that, you know, a small percentage
2:12:24
of them are going to be able to figure out
2:12:25
how to make a living entirely off of it. One
2:12:27
analyst estimates that about 4% of creators are professional, meaning
2:12:32
they treat content creation as their main job and earn
2:12:35
a full-time living. So that makes sense.
2:12:39
Speaker 3: Yeah.
2:12:40
Speaker 2: That seems about right. And that's about right with kind
2:12:42
of a lot of things. Yeah. There's a bunch of
2:12:45
people that try it and a small amount of people actually,
2:12:49
like if you think about how many people If you
2:12:51
go to an open mic night in stand-up comedy and
2:12:55
how many people are actively participating in open mic nights
2:12:59
where they visit one or two open mics a week
2:13:02
and how many will eventually become professional stand-up comedians and
2:13:05
make a living off of it, you're probably in the
2:13:07
same range of like 4% or something like that. Probably less.
2:13:11
Speaker 3: Yeah, it makes sense. But the interesting part is that
2:13:13
number is going to keep skyrocketing year over year. I
2:13:15
don't see any signs that any of this stuff is
2:13:17
slowing down.
2:13:17
Speaker 2: Yeah. Especially if people see that this is a real path.
2:13:22
This isn't a pie-in-the-sky dream.
2:13:25
Speaker 3: There's a lot of— I mean, at this point, if
2:13:27
they don't see it, then I don't know what to
2:13:29
tell you. I'm literally spending hundreds of millions of dollars
2:13:31
a year or investing hundreds of millions of dollars a
2:13:32
year into content. And so, I mean, it shows what
2:13:34
the upper bounds look like.
2:13:36
Speaker 2: Well, you're really wise in that regard is that you
2:13:39
spent so much money dumping it back into the business.
2:13:43
Speaker 4: Yeah.
2:13:44
Speaker 2: And by doing that, your content is just so much
2:13:47
more advanced than anybody else's. And that's such a big
2:13:50
risk because a lot of people would say, I'm making
2:13:52
all this money. Who knows when this is going to end?
2:13:54
Let me squirrel this away and make sure that I've
2:13:56
got money saved up forever. You're just like, fuck it.
2:13:59
Let's just spend it.
2:14:00
Speaker 3: Let's go hard. Well, it's what I used to call
2:14:02
the creators would back in the day reach like 5
2:14:05
million subscribers. And then it was a real inflection point
2:14:08
that I would notice where they'd either keep growing or
2:14:11
that's where they'd start to teeter off because it's around
2:14:13
the time where they'd start to make good money. And
2:14:14
it's either like, okay, now they have a house, they
2:14:16
have a car paid off. And like the ones that
2:14:18
are really money motivated, they kind of got that security.
2:14:21
And so that burning fire that was pushing them to
2:14:24
do crazy things, like kind of started to die off.
2:14:26
And like, it's like the Fermi paradox, like for quite
2:14:29
a few people, it's around that range is where you
2:14:31
see like your favorite creators start to get lazy, upload less,
2:14:33
not put as much effort and not care as much.
2:14:35
And so- Um, but yeah, I never really had any
2:14:37
of that. I just like, you know, I mean, like
2:14:39
I probably talked about last time we were on here,
2:14:41
I used to live in a apartment that I would
2:14:42
share that was $.
2:14:43
Speaker 2: 720 a month.
2:14:44
Speaker 3: So like 360 rent. And, um, I drove a 2006
2:14:47
Dodge Durango that cost a couple thousand bucks and I
2:14:49
just didn't have any liabilities. So I was just like,
2:14:51
screw it. I'll just keep my lifestyle cheap so I
2:14:53
can just reinvest it all. And you know, that's so wise.
2:14:56
Speaker 2: Most people don't do that. And most people don't have
2:14:58
the discipline to work as much as you do.
2:15:00
Speaker 3: Well, and yeah, the harder part too, is when you
2:15:02
have the pressure of your parents and stuff. And I
2:15:04
don't know.
2:15:04
Speaker 4: I'm weird.
2:15:05
Speaker 3: Like when my mom would, I mean, as sad as
2:15:07
it sounds, like she would literally cry sometimes and be like, man,
2:15:09
I'm just so worried you're going to lose everything. Like
2:15:12
what if these videos stop getting views? And I don't
2:15:14
know what would come over me, but I'd be like,
2:15:16
it'll be fine, mom.
2:15:17
Speaker 2: Don't worry.
2:15:17
Speaker 3: And I just like very calmly just say it to her.
2:15:19
I wouldn't argue with her. I'd be like, just have faith.
2:15:21
Speaker 2: Well, you were right.
2:15:23
Speaker 3: I know.
2:15:23
Speaker 2: And we're great now. But it's up to parents. Parents
2:15:25
always worry about their kids.
2:15:26
Speaker 3: Exactly. So I don't think it's like she was doing
2:15:28
anything wrong. By all purposes, like she was doing the
2:15:30
right thing. It's just so you also have to overcome
2:15:33
that pressure as well, because there's so many forces around
2:15:35
you where even if you believe in yourself, all it
2:15:36
takes is one person like saying something like that puts
2:15:39
self-doubt in you. And then you're like, you know, but
2:15:42
that's where I'm a big believer. If you really want it,
2:15:44
just keep your liabilities low, like live below your means and.
2:15:47
That way it's like, you know, it's a little easier
2:15:49
to be riskier if you aren't, you know, have all
2:15:51
these things you got to afford because what really changes
2:15:53
if you fail?
2:15:54
Speaker 2: That's definitely smart. But there's something happens also to people
2:15:58
where just the constant grind of work, it diminishes their
2:16:03
enthusiasm and they lose their perspective. They lose this perspective of, God,
2:16:07
you're so fortunate to be able to do this. Yeah.
2:16:09
You're so fortunate. Exactly. And people just get really complacent. Yeah.
2:16:16
It's so easy for people to just forget how fortunate
2:16:19
they are to be able to do what they're doing. Yeah.
2:16:22
I'll admit it.
2:16:22
Speaker 3: Sometimes I get hit with that where, you know, it'll
2:16:25
be a late day of shooting and I'm in an
2:16:27
airport and, you know, a bunch of people are following
2:16:28
me around and filming me. And I'm like, ah, you know,
2:16:31
and you get those thoughts in your head where it's like,
2:16:33
is this really the life I wanted? And you like
2:16:35
start to like be like, ah, you kind of regret
2:16:37
your decisions. But then you got to like snap out
2:16:38
of it and you're like. okay, like the small subset
2:16:41
of time, yeah, it might be brutal, but for the
2:16:43
most part, I'm doing dope stuff. Like I'm in the pyramids,
2:16:45
I'm in the Roman Coliseum, I'm doing like beautiful, amazing things.
2:16:48
And I get to entertain and help people. And it's like,
2:16:50
and you just have to, I think it's very important
2:16:52
you're around people who like, if you have a group
2:16:55
of people around you who, when you get in those
2:16:56
negative thought loops, encourage it and help you spiral, then
2:16:59
it's bad. But if you have people who are which,
2:17:01
you know, not everyone in my position has, like, people
2:17:04
who are, you know, willing to tell them how it is, right,
2:17:06
who are just like, bro, grow up.
2:17:07
Speaker 2: Like, it's fine.
2:17:08
Speaker 3: You know, this will be done in 20 minutes, and then,
2:17:10
you know, your life's pretty good. Like, you know, it's
2:17:13
like a weird thing. Like, you really– because, like, I've
2:17:15
had some of those conversations with people where I give
2:17:17
them the perspective, and I can tell, like, they haven't
2:17:19
had that perspective fed to them in a very long time.
2:17:21
And you can, like, see it in their eyes and
2:17:22
be like, yeah, you're right. And it's like, yeah, you
2:17:24
really need some, like, better people around you because– You
2:17:26
feel like you're like spiraling in these like really weird thoughts.
2:17:29
But like if you look at it objectively, it's not
2:17:31
as bad as you think.
2:17:32
Speaker 2: That's the really difficult resource to acquire is being around
2:17:37
positive people, powerful people, people that really get things done
2:17:40
and people that are motivating and people that are really exciting.
2:17:43
That's because so many people have fast things. So many
2:17:47
people do just enough, just barely enough. You're supposed to
2:17:51
go all the way. You go three quarters of the way.
2:17:53
So many people just they don't– but if you're around
2:17:58
someone who really gets after it and really is enthusiastic
2:18:02
and really is powerful and very positive, Then it's contagious.
2:18:06
Speaker 3: It literally is. It's infectious. And it makes something mundane
2:18:08
honestly fun too. And especially if you respect each other,
2:18:11
then it just like– it really compounds. And so it's
2:18:14
so important. Like even at this stage, like I say,
2:18:16
for newer, younger entrepreneurs or people trying to be content
2:18:18
creators or friend groups, everything, even at the stage I'm at,
2:18:21
it really is because you are– like you think, speak, talk,
2:18:23
act like the people you're around. And like they say,
2:18:26
show me the five people you're around the most. I'll
2:18:27
show you what your future is. And it applies at
2:18:29
every level.
2:18:30
Speaker 4: Yeah.
2:18:30
Speaker 2: Yeah. My friend Brian Simpson has a great saying. He says,
2:18:33
you can't be your own boss and be a shitty employee.
2:18:38
Speaker 3: Wait, elaborate on that.
2:18:39
Speaker 2: So if you work for yourself, if like you're the
2:18:41
one who's out there doing it, like, so you don't
2:18:44
work for anybody, but you also can't be a fucking
2:18:46
lazy half-ass employee. It's like, you can't be both things.
2:18:50
He goes, if you're going to be your own boss,
2:18:51
you better be a great employee. And I was like,
2:18:54
Oh shit. Like you can't be your own boss and
2:18:57
a shitty employee. Like if you are going to work
2:19:00
for yourself, you've got to get some shit done because
2:19:02
that's a very rare position to be a person that
2:19:05
works for themselves. Yeah. Do the thing you actually love
2:19:07
to do. Yeah. And I think one of the things
2:19:10
that's really powerful about this time, as opposed to any
2:19:12
other time in history, is that there's so many conversations
2:19:16
like this, where you get to hear from a guy
2:19:18
like you who is doing that. So people, young people
2:19:21
who are listening to this right now, they listen to
2:19:23
you like, fucking Mr. Beast is just getting after it, man.
2:19:27
I want to do that. And instead of like, Hanging
2:19:30
out with your friend who just gets stoned and plays
2:19:31
Call of Duty all day and is always complaining about
2:19:34
everything in his life. But meanwhile, he doesn't do anything.
2:19:37
You're like, that's not how I want to think and behave.
2:19:40
But that guy is. And so you get examples outside
2:19:43
of your own personal social circle because maybe they don't
2:19:46
know a Mr. Beast. Maybe they don't know someone who's
2:19:49
out there doing whatever they want to do with their life.
2:19:51
But they get examples of it online and they can
2:19:54
listen to these people talk. And then get inspired. Exactly.
2:19:57
Speaker 3: And I would assume you have a lot of parents
2:19:59
who watch these that, you know, have kids. And I
2:20:01
would encourage the parents to, like, the last three minutes
2:20:04
of what he just said there, like, maybe play that
2:20:06
for your kids. And I can, like, go on top
2:20:08
of it to say because I agree. I don't think
2:20:10
enough young people get exposure to this kind of mindset that,
2:20:13
you know, it really is time, friend group. you know,
2:20:16
iterations on certain thing and consuming all knowledge available. It's
2:20:19
those four things and do those four things. And like,
2:20:21
you'll make it further than you can imagine. And like,
2:20:24
you know, there's outliers like you, this is what like
2:20:26
skews a lot of people's perceptions. They'll find an outlier
2:20:29
of like, well, this person became very hyper successful in
2:20:31
this thing, but they didn't do those four things. And there's,
2:20:34
there's outliers everywhere. But if you look at statistically the average, right,
2:20:37
the person listened to this, you're not going to be
2:20:39
this one in a million freak outlier. Statistically, If you
2:20:42
want to make a good income doing something you're not
2:20:44
currently doing and you're not currently very knowledgeable in it
2:20:46
or have much experience, it's just those four things. Find
2:20:48
those people, put in the time. But it's like if
2:20:51
you just listen to every Joe Rogan podcast, you're not
2:20:53
going to be a great podcaster. So it's time plus iterations, right?
2:20:56
You would have to go do– an example of that
2:20:57
would be do 500 mock podcasts while also consuming all
2:21:00
of Joe Rogan's podcasts, right? So you're doing both while
2:21:02
also consuming all knowledge available about podcasts while also surrounding
2:21:05
yourself with other people who want to be podcasts. And then, yes,
2:21:08
this podcast might have blown up in a year, but– statistically,
2:21:10
that's not going to happen, right? You have to give
2:21:12
yourself like the average might be four or five years.
2:21:14
And some people like me take 10 years and you
2:21:16
just have to be so in love with the journey
2:21:18
that you're cool with it. You're just like, I'm just
2:21:19
going to do it till it works out. And, you know,
2:21:22
it could be as soon as this, more than likely
2:21:24
it'll be here, but there's a chance it could be there.
2:21:26
And if that freaks you out and then scares you,
2:21:28
then you probably don't love it enough. But if you're like, well,
2:21:31
I'll have fun while I'm doing it, then yeah, do
2:21:33
those four things over the long horizon and Again, you
2:21:36
probably won't make $ 100 million, but if you want to
2:21:38
make $ 100, 000 a year or whatever, it's not out of
2:21:41
the realm of possibility. And just those sentences alone, for
2:21:44
a young person, when they hear it, it opens like
2:21:46
a third eye in their mind where they've just been
2:21:47
told their whole life, go to college, get a job.
2:21:50
This doesn't even exist to them.
2:21:52
Speaker 2: Yeah. Again, it's like you have to be concerned about
2:21:55
the process and doing a thing that you love to
2:21:57
do and trying to get better at it. And it's
2:22:00
like– Let's say you want a million dollars. Well, you
2:22:05
could win the lottery. You might win the lottery, but
2:22:08
the odds are very low. Or you could find a
2:22:10
bunch of people that work really hard, and what do
2:22:12
they do? Well, they just kept working hard, and they
2:22:13
figured out what it is they do, and they made money.
2:22:16
That's probably more likely. So just go in the general direction,
2:22:20
and who knows? Along the way, you might hit it quick.
2:22:23
Something might happen really quick, or you might figure something out,
2:22:25
and you might be an outlier. But the point is
2:22:28
the process is available. And the process is available to anybody.
2:22:31
You just keep doing something. You'll get better at it.
2:22:34
Be objective. Be self-analytical. Recognize what you're doing wrong and
2:22:38
what you're doing right and get better at it and
2:22:40
constantly try to improve. And just because something doesn't exist
2:22:44
as what is your occupation in a form– From 2001.
2:22:51
It doesn't mean it's not a real job. Just because
2:22:54
you can't tell people– if I told people at a
2:22:56
cocktail party in 2009 that, oh, I'm a podcaster, that
2:23:01
means zero. You tell them today, they go, oh, amazing.
2:23:04
How long have you been doing that? It's a job now, right?
2:23:07
So how did it become a job? A job because
2:23:09
people figured out how to make it a job and
2:23:11
they did it and it worked. And so there's a process.
2:23:13
So that process exists with virtually anything you want to
2:23:16
do that somebody does for a living. I don't care
2:23:18
if it's a rock and roll star, stand-up comedian, novelist.
2:23:21
There's a thing out there that you want to do
2:23:24
that someone is making a living. But meanwhile, there's going
2:23:26
to be people who are like, oh, the odds of
2:23:28
you making it and that. Like, okay, is that what
2:23:30
we're doing? Are we just fucking playing odds? The odds
2:23:33
of you dying are 100%.
2:23:34
Speaker 3: Once you adopt this mindset, though, then the naysayers go
2:23:39
from being– uh, brutal to actually being good because now
2:23:44
the naysayers are what stop other people from doing the
2:23:47
thing you're doing, which actually increases your odds.
2:23:49
Speaker 2: Right.
2:23:49
Speaker 3: So once you get over the hump where, you know,
2:23:52
you reach a certain point where, you know, someone, as
2:23:54
you're going on the climb, like where someone going, this
2:23:56
is stupid, this is unrealistic or whatever, where you just like,
2:23:58
it starts to feel like it goes from like something
2:24:00
that makes you nervous and keeps you up at night
2:24:02
to like, you don't even really care anymore because you've
2:24:04
just heard it so many times. And then it's like,
2:24:06
but there are people who hear it and they quit.
2:24:07
And so it's technically a benefit for you. So I
2:24:09
like to always, Not always, but on a lot of
2:24:11
things I like to try to spin it as like
2:24:13
a positive too. Like this thing that's annoying, well, what's
2:24:15
the positive side of it? And the positive is technically
2:24:18
it will make less people do the thing you're doing,
2:24:19
which makes it easier for you.
2:24:21
Speaker 2: I guess it does, but I don't ever think that way.
2:24:24
I just think if someone can do it, you can
2:24:26
do it. And the problem is you have to make
2:24:29
sure that you're not spending too much time doing it
2:24:31
the wrong way. And so that's where it helps that
2:24:35
someone's already paved the path. Oh, yeah.
2:24:37
Speaker 3: I mean if you could get a mentor.
2:24:38
Speaker 2: Here's the real question. So 2009, content creators, there's fucking
2:24:42
very few of them, right? What are we missing? Like
2:24:46
what is going to be a job that no one
2:24:49
sees coming that's going to be like a content creator
2:24:52
or a YouTube creator 10, 15 years from now? You know? Gosh.
2:24:57
Speaker 3: I mean it would have to be something with AI
2:24:58
that you couldn't even see now.
2:25:00
Speaker 2: So what could it even be? Like what would it
2:25:02
be that people are missing that other people.
2:25:05
Speaker 3: Are going to– It's changing so quick, like, my brain
2:25:09
can't even comprehend it.
2:25:10
Speaker 2: Like, nobody even thought OnlyFans would be a possibility, that
2:25:14
there'd be a large amount of girls that just show
2:25:16
their naked body for a living.
2:25:19
Speaker 3: Yeah.
2:25:20
Speaker 2: I mean, and not even for a living. Like, most
2:25:22
of them don't even get paid very much, but a
2:25:23
lot of them have OnlyFans pages. Some crazy number. It's
2:25:27
like 10% of girls 18 to whatever have OnlyFans.
2:25:31
Speaker 3: Is that in the U.S.? Yeah. Wow.
2:25:33
Speaker 2: It's a nutty number.
2:25:34
Speaker 3: It's crazy.
2:25:35
Speaker 2: Yeah. And an enormous number of people subscribe. Yeah. I
2:25:39
think it's like literally half of American males have at
2:25:44
one point in time subscribed to OnlyFans.
2:25:46
Speaker 3: That can't be real.
2:25:47
Speaker 2: That's– I think it's like 150 million.
2:25:49
Speaker 3: Holy crap.
2:25:50
Speaker 2: Yeah. I think it's crazy. I think the numbers are
2:25:53
crazy high.
2:25:54
Speaker 3: I mean– I mean, where my head's going, if we're
2:25:57
trying to predict the future, maybe it would be, like,
2:25:59
AI filmmakers or, like, something like that.
2:26:01
Speaker 2: But I don't even know. But, I mean, what are
2:26:03
you doing there?
2:26:03
Speaker 3: You're doing prompts and making things.
2:26:06
Speaker 2: Like, yeah. It's lame. But what are we missing? Because
2:26:09
the YouTube thing, nobody saw that coming.
2:26:11
Speaker 4: Yeah.
2:26:11
Speaker 2: The podcast thing, nobody saw that coming either.
2:26:13
Speaker 4: OnlyFans stuff's not new, though. It's just changed the money.
2:26:17
Speaker 3: Yeah, it's just from ads to subscription.
2:26:20
Speaker 2: Playboy. But also, he centralized it in, like, where... Playboy
2:26:25
was always a thing where you had to get picked
2:26:27
by Playboy. You know, now all you have to do
2:26:29
is just take a photo of your box and.
2:26:31
Speaker 4: There's always the local.
2:26:35
Speaker 2: Yeah, I mean, but it's not centralized like OnlyFans is
2:26:39
where you go there and there's like thousands and I
2:26:41
don't know how many more than that content creators, you know?
2:26:44
Speaker 3: Yeah, I don't know. Time will tell.
2:26:47
Speaker 2: Yeah, time will tell. But it's just such a fascinating
2:26:51
world that we live in where.
2:26:54
The number one most watched show in the world is yours.
2:26:59
Like you have the number one– well, if it's on YouTube,
2:27:02
then it's the number one most watched show, period. Yeah.
2:27:05
In the known universe. Well, right now– You're the most
2:27:07
watched person in the known universe.
2:27:09
Speaker 3: I opened it up on the way in because I
2:27:10
figured we'd talk about the size of the show. In
2:27:13
the last 90 days on just our main channel– It's
2:27:15
like around 850 million unique people have watched a video
2:27:18
in the last quarter.
2:27:19
Speaker 2: That's so crazy.
2:27:21
Speaker 3: Yeah, so we're doing around 4 billion.
2:27:22
Speaker 2: Views a month. 850 million people is so crazy.
2:27:27
Speaker 3: Unique too, because we did around 12 billion views in
2:27:30
the last 90 days on just the main channel. And
2:27:33
of those 12 billion views, like whatever, 8% of them
2:27:35
are different humans. So it's like factually like 850 million.
2:27:38
Like when I say that, people are like, Oh, that's
2:27:40
850 million views. So like, you know, 80 million, but no,
2:27:43
it's 12 billion views, 850 million unique. So it's just like,
2:27:47
it's crazy, man. And it's like, what's fascinating is you
2:27:50
like 10 years ago, like even with cable or whatever,
2:27:52
20 years ago, 850 million people didn't use the same platform, right?
2:27:56
It's like, You wouldn't have even been able to reach
2:27:58
that many people, even if you were the biggest in anything.
2:28:00
It's like a very interesting time where essentially as internet
2:28:04
usage grows worldwide outside of China, so does YouTube usage.
2:28:08
Because if you Google something, YouTube pops up. Or now
2:28:10
if you're Jim Nye-ing something, they'll eventually have YouTube. Or
2:28:13
if you buy an Android phone, which most phones have
2:28:15
their operating system, YouTube's there. So everyone just, as you
2:28:18
use the internet, you end up on YouTube. And so
2:28:20
that's why, even though it's, whatever, theoretically 3.2 billion monthly
2:28:23
active users, I would be shocked if they didn't hit
2:28:26
$ 4 billion in a couple years and keep growing. It
2:28:28
shows no signs of stopping as the internet's growing. And
2:28:30
so it's like to be number one on this platform
2:28:33
that is basically mirrored to the internet, it's crazy. It's
2:28:38
a really wild opportunity.
2:28:41
Speaker 2: And because it's a platform where anyone can upload, the
2:28:45
variety of content is extraordinary. Because there's no gatekeepers, like
2:28:50
a lot of it's trash and nonsense, but there's so
2:28:54
many gatekeepers. interesting shows. There's so many interesting shows on science,
2:28:59
on cosmology, on history, on fill in the blank. There's
2:29:03
so many people that just have a passion for a
2:29:06
certain thing and they made a channel. And now that
2:29:08
channel all of a sudden has millions.
2:29:10
Speaker 3: Our pages are very similar probably. I have so many
2:29:12
like old history videos where it's like some old guy
2:29:14
that's just breaking down World War II battle scenes or whatever. Agreed.
2:29:18
And like they go as niche as possible down to
2:29:20
like this is like the most, you know, largest fights
2:29:23
in history and like a ranking of like the top
2:29:25
ten deadliest fights. Yeah. Like I would say like a
2:29:28
third of my homepage is like just history videos.
2:29:31
Speaker 2: What does this say here? YouTube uploads, users upload roughly
2:29:36
500 hours of video every minute.
2:29:39
Speaker 3: Okay, not to be that guy. That's very outdated, I believe.
2:29:44
Or actually, no, no.
2:29:46
Speaker 2: Sorry.
2:29:46
Speaker 3: So people watch a billion hours a day on YouTube,
2:29:49
I believe. So this is uploaded. Never mind.
2:29:51
Speaker 2: This might be accurate. So 500 hours of video every minute, 30,000
2:29:53
hours per hour uploaded, 720,000 hours are uploaded per day.
2:30:02
Watching just one day's new uploads would take over 82 years. Day. Whoa. YouTube.
2:30:12
Speaker 3: Well, this is the 20 million videos uploaded a day.
2:30:15
That's quoting. That was probably before shorts. I bet you
2:30:18
now that so many people are posting, you know, shorts,
2:30:21
it's probably like way higher now.
2:30:23
Speaker 2: That's nuts. But, I mean, what we're talking about, like
2:30:29
having a platform like that where anybody can upload anything.
2:30:33
It just makes the variety so intense. Like there's anything
2:30:37
you want to watch, any video you want to watch
2:30:40
on nature, any video you want to watch on– you
2:30:43
have a question about science, just put it in there.
2:30:46
And there's some guy who's got a fucking one-and-a-half-hour lecture
2:30:48
on it. Exactly. It's nuts.
2:30:49
Speaker 3: And that's the beauty. To tie everything together like a bow,
2:30:54
that's why you can learn anything and you can do
2:30:55
anything you want for a living for the most part
2:30:57
if you allocate the time because it's all there. There's
2:30:59
literally on YouTube Harvard classes that are recorded. The same
2:31:02
thing you would go into crippling debt to attend is
2:31:05
literally there for free, right? It's all there. All knowledge
2:31:08
is available there. And if you, you know, it's not easy, right?
2:31:11
No one's laying out like how you're doing at the mothership.
2:31:14
Here's A to Z on how you could become a
2:31:16
Cam Patterson. It's not necessarily there, which is why it's hard,
2:31:19
but you can, all the ingredients are there. You just
2:31:20
have to go collect it, put them together and put
2:31:22
in the work to get A to Z, Z being,
2:31:24
you know, the career you want to do. Um, it's
2:31:26
cause all the knowledge is there ever. Like even I've
2:31:29
literally gone on podcasts countless times and said everything I
2:31:32
know about YouTube with no gatekeeping whatsoever. I've literally had people,
2:31:36
where was it? I was in some gym. This, uh,
2:31:38
I think it was in LA or whatever in between shoots,
2:31:41
just working out. And a guy literally came up to
2:31:42
me and I have no idea who he is, but
2:31:45
he's like, I have 3 million subscribers on YouTube. I
2:31:47
started like 18 months ago and I just listened to
2:31:50
one of your podcasts and I just did like exactly
2:31:52
what you said. And I got a friend group. I
2:31:54
started obsessing over it. And, you know, and I did
2:31:56
like these analytical things and I just like quit my
2:31:59
job a couple of months ago. And I was like,
2:32:01
no shot. This is like a coincidence. You were like,
2:32:02
you're like tracking me or anything.
2:32:03
Speaker 2: He's like, no.
2:32:04
Speaker 3: And he's in gym clothes, sweaty. He's like, I was
2:32:06
just running on the treadmill. And I just wanted to
2:32:07
tell you that, like, I literally just quit my job
2:32:10
and I'm making more money because I just listened to
2:32:11
one of your podcasts. And I was like, Whoa. And
2:32:14
it was, it was crazy, but I've had experiences like
2:32:16
that countless times where like these, these things, which is
2:32:19
why I'm so passionate about sharing it, like opens people's minds.
2:32:21
And he's like, yeah, I just, I didn't realize that
2:32:23
was a possibility in life, you know?
2:32:25
Speaker 2: Well, that's, you're, you're coming from life with a, with
2:32:29
a perspective of feast, not famine. And that's the, the
2:32:34
good thing about it, that there's, there's enough opportunity for everybody.
2:32:37
Speaker 3: And I have a contrarian view on that because a
2:32:39
lot of creators do see other creators as competitors, but
2:32:41
I've always been like, If someone's doing well, I don't
2:32:45
get threatened. I'm like, yo, let's just film together. Collaborators,
2:32:48
not competitors. There's literally trillions of views going around. If
2:32:52
you think this person getting an extra, even if they
2:32:54
crush a billion views a year, has any impact on me,
2:32:58
you're crazy. It has no impact. People are sometimes spending
2:33:01
four or five hours a day consuming content. They watch
2:33:04
their little 20-minute video that they upload every two weeks.
2:33:08
No impact whatsoever. And so I think it– and I
2:33:11
was really the first person to kind of adopt that
2:33:12
mindset and more people are doing it now. But, yeah,
2:33:15
that's why I go and share everything, like literally to
2:33:17
a T. And, like, I'll help people make– some people
2:33:20
end up making millions of dollars that I've helped mentor.
2:33:22
And I'm just like, yeah, it's just fun. Because they
2:33:24
always ask me, like, why are you doing it? I'm like,
2:33:25
why not?
2:33:26
Speaker 2: You know what I mean?
2:33:26
Speaker 3: What's the downside?
2:33:27
Speaker 2: It's only positive. It's an abundance mindset. And that– I
2:33:30
think the internet encourages that, fortunately, because television is the
2:33:35
opposite of that. So television, the problem was there was
2:33:37
only a certain amount of slots. So if the Mr.
2:33:39
Beast show was on NBC and then there was another
2:33:42
guy who was on CBS, he might also be at
2:33:44
8 p.m. on Wednesdays. You're like, fuck that guy. Yeah, true.
2:33:46
Speaker 3: I'm not going to give him my secrets.
2:33:47
Speaker 2: Yes, you would never. But because the fact that YouTube
2:33:51
is available literally to anybody and the amount of people
2:33:53
that are viewing it is so immense. It's an abundance
2:33:56
and you treat it like that and it actually just
2:33:58
makes you grow. Exactly. It's awesome.
2:34:00
Speaker 3: It's also if you share with people, they'll share with you.
2:34:02
And there's no one who will at this point in
2:34:04
my career, you know, be able to go tell me
2:34:06
something that will make me 10% better. But there are
2:34:08
infinite amounts of people that can make me a better
2:34:10
storyteller or better, you know, at like, you know, leader
2:34:13
or better communicator or better at set design. And it's
2:34:15
like it's more about grabbing those 0.1% here and there
2:34:18
and like adding them together. And so like, you know,
2:34:20
sometimes I'll give someone something that, you know, might fundamentally
2:34:22
change everything for them. But then they'll teach me something
2:34:25
very small and I'm like, oh, that's actually very useful.
2:34:27
And if I retain it, I can see how, you know,
2:34:29
that'd be really cool on like on the set design
2:34:31
on how we could do a background or like, hey,
2:34:33
after X amount of feet, you don't need as much detail.
2:34:36
So now we can put more time into like the
2:34:38
detailed stuff up front. But, you know, and sometimes it's
2:34:40
being too particular and things really far. Like it's all
2:34:42
these little things that you just accumulate over being around
2:34:44
different people with different expertise. And you just have to like, yeah,
2:34:47
you just have to like, some people don't see the
2:34:49
value in that kind of stuff, but you get in.
2:34:51
learn anything or you can learn something from almost anyone.
2:34:54
And I do believe that because everyone has like different
2:34:57
things and different experiences and stuff like that, especially as
2:35:00
a content creator, because you're also making content for millions
2:35:03
of people. So even just learning, you know, what a
2:35:04
normal person is going through or what their life is
2:35:07
like is helpful for being able to relate with them
2:35:09
and through the content or make something that is interesting
2:35:11
to them. So if you approach people like that, where
2:35:13
it's like, I can learn something from you, no matter
2:35:15
who it is. It's also, I feel like not many
2:35:18
people take that approach either.
2:35:19
Speaker 2: Fuck yeah, dude. I think your approach is very valuable
2:35:24
for a lot of people to hear and very valuable
2:35:26
for young people to hear because if they just follow
2:35:29
those principles and just follow your passion and really be
2:35:33
disciplined and focused, you could do a lot of things
2:35:35
in this life. Exactly. You could be like Jimmy.
2:35:37
Speaker 4: You could.
2:35:38
Speaker 3: Probably not. Statistically not. Statistically not. Could you be a
2:35:41
person with a couple less zeros on all the numbers?
2:35:43
Speaker 4: Of course.
2:35:44
Speaker 2: Yeah. And also just be enjoying your life because you're
2:35:47
doing something you want. You're actually creating something. Yeah. And
2:35:50
something you'd be proud of and something that people enjoy.
2:35:52
And that makes you feel good, that people are enjoying
2:35:54
your work. Yeah.
2:35:55
Speaker 3: And speaking of something you're proud of. Since the last
2:35:58
time I was on here, a big thing I've been
2:35:59
working on is are you aware of how many kids
2:36:02
are like working illegal child labor on cacao farms? I
2:36:04
think last time I was on here, we talked about
2:36:06
how I sell chocolate.
2:36:07
Speaker 2: Yes. Yeah.
2:36:08
Speaker 3: Do you know that there's over a million kids that
2:36:10
work in illegal child labor on cacao farms?
2:36:12
Speaker 2: Wow. Yeah. Where?
2:36:14
Speaker 3: In West Africa. So Cote d'Ivoire in Ghana, which is
2:36:16
where like majority of the world's cacao comes from. There's
2:36:19
rampant child labor. You can ask perplexity. I'd love for
2:36:21
you to pull up data so we could see it
2:36:23
that I'm not just making it up. And when, um,
2:36:25
I think when I last came on here, it was
2:36:26
right after I started a chocolate company and I had
2:36:28
no idea like how bad it was. And the last
2:36:31
few years I've been trying to figure out how we
2:36:32
can build our own supply chain where we can actually
2:36:34
get kids out of illegal child labor. And there's, it's like, really,
2:36:38
I don't know if you're interested in it, but it's
2:36:39
like a lot of stuff I'd love to share on that.
2:36:41
Speaker 2: No, that's very cool. Yeah.
2:36:42
Speaker 3: So, um, basically if it just asked perplexity, how many
2:36:46
kids work in child labor in West Africa and cacao farms? Uh, and, uh,
2:36:50
Right here. 1.5 to 1.8 million people or children.
2:36:55
Speaker 2: Yeah.
2:36:56
Speaker 3: It's pretty wild. And I had no idea. And it's
2:36:59
been like this for decades. So it's so normalized in
2:37:02
the chocolate industry that when I would talk to other
2:37:05
people who work at chocolate companies or execs, they're just like, Yeah,
2:37:07
it just kind of is what it is. That's how
2:37:09
it works.
2:37:09
Speaker 2: So that's just how they get their chocolate, period. Yeah.
2:37:12
Speaker 3: I mean, it's not all the labor. It's around, whatever,
2:37:13
46% of the labor. So if you were to work
2:37:16
with– how it works is like there's well over a
2:37:19
million farms in those areas, and you don't buy from
2:37:21
farms because they have no leverage. So farms form cooperatives.
2:37:25
So like these hundred farms will gather, aggregate their beans
2:37:27
so they have a little leverage, and they'll sell it
2:37:28
to you. So you buy it from a cooperative. and statistically,
2:37:31
you know, 46% of those farms will have child labor.
2:37:33
Some won't, some will. And so you're, you're buying at
2:37:35
a cooperative level. And so when I went to all
2:37:38
the biggest distributors and everyone, you know, that does all
2:37:41
the sourcing for cacao and I was like, so is
2:37:42
there any way I can pay a premium and not
2:37:45
have little kids work on my farms? And, uh, it
2:37:48
literally didn't exist. I was just so mind blown. And
2:37:51
it really was frustrating because it's not even did it
2:37:54
not exist. No one really seemed to even think it
2:37:57
needed to exist. I was like, you guys, these are kids.
2:38:00
You have no issue making billions of dollars in profit
2:38:03
on little kids working on the farms. It was like
2:38:05
a very weird... That's crazy.
2:38:08
Speaker 2: So that's most chocolate?
2:38:10
Speaker 3: Well, majority of the world's cacao, as you saw, comes
2:38:12
from West Africa.
2:38:13
Speaker 2: Holy shit, man.
2:38:15
Speaker 3: Yeah, I know. And so that's what I mean. I'm
2:38:17
thousands of hours deep into this. And so I met
2:38:19
a different company called Tony's Chocolony, who is like a
2:38:21
reporter who started talking about this. Wait a minute.
2:38:25
Speaker 2: His name is Chocolony?
2:38:26
Speaker 3: Tony. But the chocolate brand is Tony's Chocolony. They did
2:38:29
ethical sourcing. And I spent a lot of time learning
2:38:31
from them. And like I've just been on this journey
2:38:33
with Feastables is how can we ethically source, you know,
2:38:36
Feastables cacao? And so we actually this is a fun
2:38:39
thing I've never said publicly. So we we started doing
2:38:42
working with certain farms. But then I started around seven
2:38:46
months ago, a big case study where we went to
2:38:48
five villages that the average child labor there was like
2:38:51
45 percent. So 45 percent of the labor on the
2:38:53
farms in these villages was illegal child labor there. And
2:38:56
we went on the doors and we collected every single
2:38:58
data point. We knocked on every door. There's around 10,000
2:39:01
people that live in those five communities. We knew everything
2:39:03
from the child labor rates to school attendance to everything.
2:39:06
And then throughout the last few years, we've just been
2:39:08
collecting tons of data on why kids work in child labor,
2:39:10
how you get kids out of child labor, which most
2:39:12
of it comes back to poverty. Big chocolate pays farmers
2:39:14
so little that they just can't afford to not use children.
2:39:18
So part of it is there's this thing called a
2:39:20
living income reference price. which looks at the cost to
2:39:23
actually live there. So we guarantee 100% of our farmers
2:39:26
that we'll pay a living income reference price. And then
2:39:28
we work with Fair Trade, which the cooperatives I was
2:39:31
explaining to you, sometimes they're not democratically elected, right? So
2:39:33
you can pay more money, but if the cooperative is
2:39:35
like someone skimming off money or taking it, it doesn't
2:39:38
flow through to the farmers. So we go through, we
2:39:40
make sure, it's complicated. It's like, I thought this would
2:39:43
be an easier problem to solve. This is a multi-year
2:39:44
journey for me. But we go to the cooperatives, which
2:39:46
again is just a collection of farms that pool their
2:39:49
cacao so they have more leverage, so you can't take
2:39:50
advantage of them. And we make sure through Fairtrade that
2:39:53
they're democratically elected cooperatives so the farmers actually get the money.
2:39:57
We pay a living income reference price. And in exchange
2:39:59
for doing those things, they have to let us audit
2:40:01
and remediate the child labor on the farms. And so
2:40:04
in this five village case study that we did, there's
2:40:06
around 10,000 people living in there. And about seven months ago,
2:40:11
there's around 550 kids that were in illegal child labor
2:40:14
in those communities. And so then we started taking over
2:40:17
sourcing from there. So we started doing our sourcing principles
2:40:19
and paying the Farmers Living Income Reference Prize. fair trade
2:40:22
came in, come in, started paying the premium. And now
2:40:24
seven months later, uh, we just got the initial results
2:40:28
after we did our, our check-ins and, and some of
2:40:30
the communities, we were getting so many kids out of
2:40:32
child labor. There literally wasn't a school because kids just
2:40:34
worked on the farm. So like some of these, we
2:40:36
literally built a school so they could go to school.
2:40:38
Cause the goal isn't just to get the kids out
2:40:39
of child labor. It's also to get them an education.
2:40:41
So they're not, you know, because if you grow up
2:40:43
only working on a cacao farm, you have no education.
2:40:46
So then you're basically doomed to working on it your
2:40:48
whole life, you know, cause you don't, you don't know
2:40:50
anything else. Right. Um, And so we just did our
2:40:53
recent wave of check-ins where we knocked on all the doors,
2:40:55
checked school attendance and everything. And so seven months ago,
2:40:58
it was 550 kids-ish roughly in illegal child labor. What
2:41:00
do you think it was now, basically six, seven months later?
2:41:03
Speaker 2: I don't know. How many?
2:41:05
Speaker 3: We were able to get a 90% reduction and get
2:41:07
it to where there's only like around 50 still in
2:41:09
child labor with our first check-in. And now we constitute
2:41:13
a kid remediate out of child labor with two check-ins.
2:41:15
So that was just the first one. So technically by
2:41:17
our books, they wouldn't be fully remediated because, you know,
2:41:20
there might've been an accident or whatever. So we like
2:41:21
to double check it to make sure things are accurate.
2:41:23
So we'll do another check-in in the future. So they're
2:41:25
not technically officially remediated, but it just shows that like,
2:41:28
it's possible to reduce the child labor in these areas,
2:41:31
like dramatically, right? Like if you were to apply the
2:41:33
things we did there, but macroly across the whole country,
2:41:36
I mean, you're talking, you could get swarms of hundreds
2:41:37
of thousands of kids out of illegal child labor. And
2:41:39
so my, the big way I've been doing or been
2:41:42
on is like, step one is have to prove it's possible.
2:41:45
So then we can start, um, Most people like you,
2:41:48
they just have no idea that there's this much rampant
2:41:50
child labor in chocolate.
2:41:51
Speaker 2: I had no idea until you brought it up.
2:41:53
Speaker 3: I know, which is crazy. It honestly really frustrates me
2:41:57
because no one has any idea. Everyone's just kind of
2:41:59
cool with it. I think part of the problem, too,
2:42:01
is if you were to Google it, they use confusing
2:42:03
language where they're like, yeah, this is our ethical sourcing strategy.
2:42:06
But at the end of the day, obviously— Most cows
2:42:09
go into Big Chocolate, and they can say they're doing
2:42:11
all these things, but factually there's all these kids in
2:42:13
illegal child labor.
2:42:14
Speaker 2: So it's like, I mean— And no one's put in
2:42:16
the effort that you're doing when you just said that.
2:42:18
Speaker 3: Yeah, and so— That's amazing, man. Yeah, and well, that's
2:42:20
what I'm really excited about. And I just wanted to
2:42:23
mention it, A, because obviously you're the biggest podcast in
2:42:25
the world, and I just want to educate people on
2:42:26
it that it's fucking crazy when you're buying chocolate. And B,
2:42:30
I'm really excited, though, with what we're doing because we're essentially,
2:42:33
with Feastables, building one of the most effective— like systems
2:42:36
for getting kids out of illegal child labor in the world.
2:42:38
Like by the more cacao we're sourcing, the more we're
2:42:40
able to pay a living income reference price and then
2:42:42
audit the farms and then get the kids into schools.
2:42:44
And it's like, it's pretty interesting. Like with that village,
2:42:46
you know, right now, you know, it went, it was
2:42:49
a 90% reduction. It went from over 500 kids in
2:42:51
illegal child labor down to 50. And obviously we're not done.
2:42:53
We're going to keep over time trying to get those
2:42:54
50 out of child labor. But now imagine that if
2:42:57
we can keep sourcing more cacao as we keep growing
2:42:59
and we could keep getting more and more kids out
2:43:00
of illegal child labor. And then eventually, because, you know,
2:43:03
I have over a billion followers across all my platforms,
2:43:05
I can show these case studies and then just like
2:43:08
berate big chocolate into switching over because they make billions
2:43:11
of dollars a year in profit. They don't have to
2:43:12
use child labor. And I think step one is showing
2:43:15
that it's actually possible to not use it because right
2:43:17
now technically there's not really a way you could like–
2:43:20
I think.
2:43:20
Speaker 2: What's really important is getting people to understand that that's happening. Exactly.
2:43:24
And you talking about it right now, now people will
2:43:26
be aware of it because I think the vast majority
2:43:29
of people, me included, were not aware.
2:43:31
Speaker 3: I know.
2:43:31
Speaker 2: So then they hear it. They go, wait, hold on.
2:43:34
What about this company that I'm buying chocolate from? Are
2:43:36
they using child labor and then.
2:43:39
Speaker 3: And technically I can never– like Feastables, I can't say
2:43:42
it's child labor-free because it's not like I have security
2:43:44
cameras on the farm. A kid could just walk on
2:43:46
it and then.
2:43:47
Speaker 2: Well, he lied, right?
2:43:48
Speaker 3: So I'll never be able to say that. But you're
2:43:49
making– We're doing everything we can to make it as
2:43:52
ethically sourced as possible, and that's why I'm doing these
2:43:53
case studies where I can literally factually show like people
2:43:56
knocking on the doors, show like without a– Because obviously
2:43:59
I know as I start to talk about this more,
2:44:00
there's no doubt in my mind they're going to sue
2:44:02
me because obviously Big Chocolate doesn't like the idea that
2:44:05
people are learning that there's so many kids in illegal
2:44:07
child labor. And because my microphone is so big, they're
2:44:09
going to want me to be quiet. But in a
2:44:11
perfect world, they'd hear these messages and they would have
2:44:14
a soul and be like, you're right. We shouldn't make
2:44:16
billions of dollars in profit off the back of little kids.
2:44:18
Let's just put a little bit of the money towards
2:44:20
getting the kids into school and putting people that aren't
2:44:24
kids on the farms. And so ideally– That's what comes
2:44:27
of it. We'll see in the long run. But right
2:44:28
now I'm just really focused on building these case studies
2:44:30
and really showing like in depth exactly how they could
2:44:33
do it. So then hopefully they just come around to,
2:44:36
you know, give them the avenue to go, oh, we
2:44:38
just didn't know. This is cool.
2:44:39
Speaker 2: Cool.
2:44:39
Speaker 3: We'll start doing it. I mean, because technically there isn't
2:44:42
really like all these shop companies are so old, like
2:44:45
technically the people who built and grew it, like the founders,
2:44:48
they're dead, right? This is third, fourth generation people. Like
2:44:51
some of these people have never built a business from
2:44:53
ground up. So maybe you could give them a little
2:44:55
slack and be like, they just don't know any better.
2:44:57
And it's a problem they don't know how to solve.
2:44:58
Speaker 2: Fuck them. They know.
2:44:59
Speaker 3: I mean, I'm trying to be cooperative because in a
2:45:02
perfect world, if we could get them all to switch,
2:45:04
I mean, I don't.
2:45:05
Speaker 2: Well, maybe force their hand. I mean, maybe just making
2:45:08
people aware of it will help force their hand.
2:45:10
Speaker 3: If I wasn't the biggest YouTuber in the world, if
2:45:13
I were... Here's a crazy sentence that I do believe
2:45:15
to be true. If I stopped caring about this issue
2:45:17
and did nothing, then 1.5 million kids in illegal child labor,
2:45:20
I guarantee you it wouldn't change at all. Like it
2:45:22
wouldn't change at all in the next five, 10 years.
2:45:23
Like who else? It's been like, look at how many
2:45:26
kids are in illegal child labor in West Africa on
2:45:29
cacao farms.
2:45:29
Speaker 4: Okay, we're back.
2:45:30
Speaker 2: We're back.
2:45:30
Speaker 3: Big chocolate sent in an attack.
2:45:32
Speaker 2: We've had this issue. You're good. But listen, man, it's
2:45:35
just another example of that. You're an awesome guy. And
2:45:39
the fact that you don't just care about money and
2:45:41
you really care about doing the right thing and that
2:45:43
you've decided to do this is just another example of
2:45:45
why you're great. Thank you.
2:45:47
Speaker 3: Well, and I wanted to educate people on that. And
2:45:48
another thing I'd also, I think is a thing that
2:45:51
people should hear is especially in America. Do you know that?
2:45:55
I mean, it's probably not going to surprise you, but
2:45:56
40% of food that's produced in America ends up getting
2:45:59
thrown away.
2:45:59
Speaker 2: I have heard that. Yeah.
2:46:01
Speaker 3: And it's, and so a lot of what we've been
2:46:02
doing is working with, uh, it's like working with nonprofits
2:46:05
and setting up essentially like, you know, so many stores
2:46:08
and restaurants just throw away perfectly good food or like
2:46:11
they'll have things like if something's like within a week
2:46:13
of being expired, uh, They just toss it out because whatever,
2:46:16
but it's like, it's perfectly edible. There's literally nothing wrong
2:46:18
with the food. And we've been, uh, just setting up
2:46:20
like mini, uh, there's a 501c nonprofit called sharing excess
2:46:23
who crushes at this. And we've been funding and building
2:46:25
like these, uh, small logistics hubs, like one in New York. Um,
2:46:29
you know, and we've been through them and then also
2:46:31
our food banks, we've been able to distribute over 40
2:46:33
million meals to people in need across America. And instead of, like,
2:46:38
buying food and taking it and storing it and distributing it,
2:46:40
just taking food that would have been thrown away but
2:46:41
is perfectly fine and perfectly healthy and just, you know,
2:46:44
figuring out how in a couple of days to just
2:46:45
get it to food drives or people in need. And
2:46:47
that's another thing, too. Illegal child labor and cacao and
2:46:50
that are, like, two things that I feel like people
2:46:52
should just be aware of because it's a very solvable thing.
2:46:55
You know what I mean? Like, if you work at
2:46:56
a retailer, I'm sure a lot of people here do,
2:46:58
that throws away perfectly good food because they're, like, you know,
2:47:01
they never want to run a risk of something being
2:47:03
bad on the shelf, so they'll preemptively throw it away.
2:47:05
just call a local nonprofit and be like, hey, every
2:47:08
week we tend to throw away food around this time,
2:47:09
come pick it up. Little tweaks like that is so simple,
2:47:13
but would feed so many people in need and save
2:47:15
us so much money. And I feel like it's kind
2:47:17
of a no brainer. And I've literally seen it in effect.
2:47:19
Like we're opening up another facility that, you know, over
2:47:22
the next 12 months should be able to distribute around
2:47:24
10 million pounds of food. So whatever that is, maybe
2:47:26
like 7 million meals. And it's like just taking food
2:47:29
that would have been thrown away. And it's kind of
2:47:30
like mind blowing that in America, like more people aren't
2:47:33
aware of that because it's a very solvable thing, to
2:47:36
be honest.
2:47:37
Speaker 2: I think there's so many people that are Only concentrating
2:47:40
on what's going to make them money. Of course. It's
2:47:44
very rare that someone like you thinks about greater good
2:47:49
and actually.
2:47:50
Speaker 3: Puts a lot of effort. But in this case, that
2:47:51
one doesn't even cost you money. We're just talking about
2:47:53
instead of putting it in a dumpster, put it in
2:47:55
a truck.
2:47:56
Speaker 2: But the effort to enact greater good.
2:47:58
Speaker 3: Well, maybe one of you, if you're a Walmart or
2:48:00
I don't even know, some random store owner listening to this,
2:48:02
just consider it. Don't throw the food away.
2:48:05
Speaker 2: You're an awesome guy, Jimmy. Thank you. Thank you for
2:48:07
being here, man. It was really fun. I really appreciate it.
2:48:09
Speaker 3: Congratulations on everything. And we got to make the zombie show.
2:48:11
We'll do it. We're doing it.
2:48:13
Speaker 2: Yeah, I think we should do it.
2:48:13
Speaker 3: I'll handle all the work and stuff, but you got.
2:48:15
Speaker 2: To co-produce it. I'll think about it some more, too. Yeah.
2:48:17
I'm going to bounce this around because I got excited. Yeah.
2:48:20
I think there's something to it.
2:48:21
Speaker 3: Next time you see me and Joe together, it's going
2:48:23
to be fighting off some zombies.
2:48:24
Speaker 2: All right. Sounds good. Thank you. That was awesome.
2:48:26
Speaker 3: Thanks for having me.
2:48:27
Speaker 4: My pleasure.
2:48:28
Speaker 2: Thank you. Bye, everybody. Bye.