1702 Bob Marcus - DDS GP : Dentistry Uncensored with Howard Farran

Dentistry Uncensored with Howard Farran · May 22, 2026 · 1h 21m

In this episode, Howard Farran sits down with Dr. Bob Marcus, retired San Diego dentist, dental office coach, and co-founder of Kick Your Apps, Inc. — the company behind DDS GP, an award-winning iPad app that helps dentists explain conditions and treatment options through simple, patient-friendly visuals. Dr. Marcus brings a psychologist's eye to the treatment planning conversation, exploring why so many offices feel busy but fail to convert that activity into real production. The discussion covers what a great treatment plan presentation actually looks like, why case acceptance is about…