
95. Jennifer Abril, President & CEO of The Society of Chemical Manufacturers & Affiliates (SOCMA), on B2B Networking, Nuanced Advocacy, and Membership Being a Business Imperative
How do you distill your organization’s signature member benefits to create focus in your association? How do you make membership a business imperative?
In this episode of Associations Thrive, host Joanna Pineda interviews Jennifer Abril, President & CEO of the Society of Chemical Manufacturers & Affiliates (SOCMA). Jennifer discusses:
How her members are contract chemical manufacturers or divisions within larger companies that create small batch specialty chemicals for a huge spread of industries across the country.
How SOCMA focuses on three things:
B2B Networking
Advocacy
Safety
SOCMA has…
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