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USDA’s Ranchers First Plan Explained | US News

The USDA just unveiled the “Ranchers First Initiative” to combat soaring beef prices and revive America’s shrinking cattle herd — a 75-year low that’s squeezing ranchers and consumers alike. With four giant meat companies dominating the market, the plan aims to break their stranglehold while boosting domestic production through new insurance, federal land access, and expanded buying by government facilities. It also pushes for stricter “Product of USA” labeling and supports new and veteran farmers entering the industry — though tensions remain with big meat players who’ve challenged key…

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