S3 E21: Is Personal Branding Advice Already Oversaturated? | Christina Minshull
Christina Minshull spent 15 years on the corporate side - leading brand and social teams at EY, LinkedIn and WestJet, winning a Cannes award along the way - before founding The Brand Audit, a personal brand strategy agency for CEOs and executives. And she might be the only person running one who actually comes from a marketing background.
In this episode, Christina joins Sabrina for a conversation that cuts through the noise around personal branding and gets to what actually works. They get into why most personal brand agencies are run by salespeople rather than marketers (and why that's a…
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