Latest / Presentation Thinking
#202. Tell an SKO story with Kaitlyn Hines
As SKO (Sales Kickoff) season falls behind us in the calendar year, GhostRanch reflects on the amazing opportunities provided to us by clients to support their large-scale SKO storytelling.
THEMES are a common storytelling device for SKOs because they can help introduce a new product or hone in on an area of focus while still tying into an over-arching brand story.
Such was the case for Associate Creative Director Kaitlyn Hines who helped to create a cool series of themes like mountain climbing and F1 racing for a tech client.
We dig into Kaitlyn’s design process for strategic visual…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.