Spotlight Series | A DAM Deep Dive With Bynder's Brian Kavanaugh
Bynder’s Director of Global Field and Customer Marketing, Brian Kavanaugh, joined Chris and Anne for the second time in 2023 to give an even deeper look into Digital Asset Management.
In this podcast, Chris and Anne go deep with Brian on:
The challenges retailers are faced when it comes to Digital Asset Management (aka DAM)
Why these challenges become particularly acute during the key holiday selling season
The value gained, both in sales and productivity, from having a strong DAM setup in place
The many integration points that come into play with a DAM system, particularly a retailer’s PIM…
The skinny
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