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Will Walmart’s Medicare Advantage Play Succeed? · Omni Talk Retail

• 0:00
  Walmart
• 0:00
  has
• 0:00
  introduced
• 0:01
  a
• 0:01
  virtual
• 0:02
  badge
• 0:02
  to
• 0:02
  help
• 0:02
  Medicare
• 0:03
  Advantage
• 0:04
  members
• 0:04
  identify
• 0:05
  items
• 0:05
  they
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  can
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  buy
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  with
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  their
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  OTC
• 0:07
  benefits.
• 0:08
  According
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  to
• 0:08
  Retail
• 0:09
  Dive,
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  people
• 0:09
  can
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  add
• 0:10
  their
• 0:10
  benefit
• 0:10
  cards
• 0:11
  to
• 0:11
  their
• 0:11
  virtual
• 0:11
  Walmart
• 0:12
  wallets
• 0:12
  to
• 0:12
  access
• 0:13
  a
• 0:13
  digital
• 0:13
  experience
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  that
• 0:14
  includes
• 0:15
  a
• 0:15
  product
• 0:15
  badge
• 0:15
  and
• 0:16
  search
• 0:16
  filter
• 0:16
  to
• 0:17
  identify
• 0:18
  items
• 0:18
  that
• 0:18
  are
• 0:18
  eligible
• 0:19
  for
• 0:19
  those
• 0:20
  benefits
• 0:20
  when
• 0:20
  shopping
• 0:21
  in
• 0:21
  stores.
• 0:21
  The
• 0:21
  badge
• 0:22
  will
• 0:22
  appear
• 0:22
  when
• 0:22
  people
• 0:23
  scan
• 0:23
  eligible
• 0:23
  items
• 0:24
  barcodes
• 0:24
  with
• 0:25
  the
• 0:25
  Walmart
• 0:25
  app,
• 0:26
  the
• 0:26
  retailer's
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  Quote
• 0:28
  Benefits
• 0:28
  Program
• 0:29
  Eligible
• 0:30
  End
• 0:30
  quote
• 0:30
  badge
• 0:31
  appears
• 0:31
  on
• 0:32
  a
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  wide
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  variety
• 0:33
  of
• 0:33
  over
• 0:33
  the
• 0:33
  counter
• 0:34
  food
• 0:34
  and
• 0:34
  wellness
• 0:34
  products
• 0:35
  such
• 0:35
  as
• 0:35
  meal
• 0:36
  replacement
• 0:36
  shakes,
• 0:36
  ground
• 0:37
  coffee,
• 0:37
  vitamins
• 0:38
  and
• 0:38
  cold
• 0:39
  and
• 0:39
  flu
• 0:40
  medication.
• 0:40
  Customers
• 0:41
  can
• 0:41
  also
• 0:41
  access
• 0:42
  a
• 0:42
  tracker
• 0:42
  that
• 0:43
  lets
• 0:43
  them
• 0:43
  monitor
• 0:43
  their
• 0:44
  unused
• 0:44
  benefits.
• 0:45
  Walmart
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  said
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  the
• 0:46
  Everyday
• 0:46
  Health
• 0:47
  Signals
• 0:47
  platform
• 0:48
  can
• 0:48
  enhance
• 0:49
  the
• 0:49
  well
• 0:49
  being
• 0:50
  of
• 0:50
  Medicare
• 0:50
  Advantage
• 0:51
  customers
• 0:52
  by
• 0:52
  providing
• 0:52
  information
• 0:53
  that
• 0:53
  can
• 0:53
  help
• 0:53
  them
• 0:53
  make
• 0:53
  healthier
• 0:54
  choices.
• 0:55
  By
• 0:55
  analyzing
• 0:55
  their
• 0:56
  Walmart
• 0:56
  purchases.
• 0:56
  The
• 0:57
  AI
• 0:57
  powered
• 0:57
  tool
• 0:58
  can
• 0:58
  provide
• 0:58
  the
• 0:58
  customer
• 0:59
  with
• 0:59
  the
• 0:59
  nutrition
• 0:59
  analysis
• 1:00
  and
• 1:01
  shopping
• 1:01
  list.
• 1:02
  Chris,
• 1:02
  this
• 1:02
  is
• 1:02
  also
• 1:03
  the
• 1:03
  A
• 1:03
  and
• 1:03
  M
• 1:03
  put
• 1:04
  you
• 1:04
  on
• 1:04
  the
• 1:04
  spot
• 1:04
  right
• 1:05
  away
• 1:05
  here.
• 1:05
  Bright
• 1:06
  and
• 1:06
  early
• 1:06
  in
• 1:06
  Barcelona.
• 1:07
  A
• 1:08
  and
• 1:08
  M
• 1:08
  wants
• 1:08
  to
• 1:08
  know
• 1:09
  three.
• 1:09
  Hours
• 1:09
  of
• 1:09
  sleep
• 1:10
  in
• 1:10
  Barcelona.
• 1:10
  Yes,
• 1:11
  let's
• 1:11
  start
• 1:11
  off
• 1:11
  hot.
• 1:12
  Yes.
• 1:13
  A
• 1:13
  and
• 1:13
  M
• 1:14
  says
• 1:14
  we
• 1:14
  recognize
• 1:15
  and
• 1:15
  applaud
• 1:15
  Walmart's
• 1:16
  efforts
• 1:16
  to
• 1:16
  help
• 1:17
  Medicare
• 1:17
  members
• 1:17
  reduce
• 1:18
  the
• 1:18
  billions
• 1:18
  of
• 1:19
  dollars
• 1:19
  of
• 1:19
  their
• 1:19
  annually
• 1:20
  forfeited
• 1:20
  over
• 1:20
  the
• 1:21
  counter
• 1:21
  benefits.
• 1:21
  And
• 1:22
  given
• 1:22
  this
• 1:22
  is
• 1:23
  a
• 1:23
  digital
• 1:23
  only
• 1:24
  virtual
• 1:24
  wallet
• 1:25
  and
• 1:25
  barcode
• 1:26
  scanning
• 1:26
  discovery
• 1:27
  process,
• 1:28
  is
• 1:28
  the
• 1:28
  overlap
• 1:30
  big
• 1:30
  enough
• 1:30
  yet
• 1:31
  between
• 1:31
  Medicare
• 1:31
  members
• 1:32
  and
• 1:32
  digital
• 1:32
  savviness
• 1:33
  to
• 1:33
  meaningfully
• 1:34
  succeed
• 1:35
  in
• 1:35
  this
• 1:35
  effort?
• 1:36
  What
• 1:36
  a
• 1:36
  beautifully
• 1:37
  worded
• 1:37
  question.
• 1:38
  And
• 1:38
  now
• 1:39
  I'll
• 1:39
  let
• 1:39
  you
• 1:40
  take
• 1:40
  the
• 1:41
  stage
• 1:41
  and
• 1:42
  provide
• 1:43
  an
• 1:43
  answer.
• 1:44
  Yeah,
• 1:44
  thank
• 1:44
  you
• 1:44
  Ann.
• 1:45
  Thank
• 1:45
  you.
• 1:45
  That's
• 1:45
  so
• 1:45
  kind
• 1:46
  of
• 1:46
  you.
• 1:47
  So,
• 1:47
  yeah,
• 1:48
  I
• 1:48
  mean
• 1:48
  my
• 1:48
  answer
• 1:48
  to
• 1:48
  that
• 1:48
  question
• 1:49
  is
• 1:49
  is
• 1:50
  yes.
• 1:50
  Yes
• 1:51
  it
• 1:51
  does.
• 1:51
  I
• 1:51
  think
• 1:51
  it,
• 1:51
  I
• 1:52
  think
• 1:52
  it
• 1:52
  will
• 1:52
  be
• 1:52
  meaningful.
• 1:53
  And
• 1:53
  the
• 1:53
  reason
• 1:53
  I
• 1:53
  say
• 1:53
  that
• 1:54
  from
• 1:54
  Walmart's
• 1:55
  perspective,
• 1:55
  because
• 1:56
  the
• 1:56
  bar
• 1:56
  is
• 1:56
  incredibly
• 1:57
  low.
• 1:58
  All
• 1:58
  you're
• 1:58
  talking
• 1:58
  about
• 1:59
  here
• 1:59
  is
• 1:59
  software.
• 1:59
  You're
• 2:00
  deploying
• 2:00
  software.
• 2:01
  So
• 2:01
  any
• 2:01
  usage
• 2:01
  you
• 2:01
  get
• 2:02
  on
• 2:02
  this
• 2:02
  is.
• 2:02
  Is
• 2:03
  gravy.
• 2:03
  Yeah.
• 2:04
  And
• 2:04
  the
• 2:04
  cost
• 2:04
  of
• 2:04
  trying
• 2:05
  to
• 2:05
  do
• 2:05
  this,
• 2:05
  I
• 2:06
  imagine
• 2:06
  is
• 2:06
  not
• 2:07
  prohibitively
• 2:08
  expensive.
• 2:09
  And
• 2:09
  the
• 2:09
  upside
• 2:10
  if
• 2:10
  you
• 2:10
  get
• 2:10
  people
• 2:11
  to
• 2:11
  use
• 2:11
  it
• 2:12
  is
• 2:12
  incredibly
• 2:13
  credibly
• 2:13
  high.
• 2:14
  And
• 2:14
  digital
• 2:14
  wallets,
• 2:15
  while,
• 2:15
  while
• 2:16
  still
• 2:16
  new
• 2:16
  for
• 2:16
  some,
• 2:16
  are,
• 2:17
  you
• 2:17
  know,
• 2:17
  gaining
• 2:17
  more
• 2:18
  and
• 2:18
  more
• 2:18
  traction
• 2:18
  each
• 2:19
  and
• 2:19
  every
• 2:19
  day.
• 2:19
  So
• 2:19
  that's
• 2:19
  why
• 2:19
  I
• 2:20
  laud
• 2:20
  this
• 2:20
  move
• 2:20
  because
• 2:21
  it's
• 2:21
  a
• 2:21
  trend
• 2:21
  we
• 2:22
  talked
• 2:22
  about.
• 2:22
  You
• 2:22
  know,
• 2:22
  I
• 2:23
  said
• 2:23
  at
• 2:23
  the
• 2:23
  outset
• 2:24
  food
• 2:24
  is
• 2:24
  medicine
• 2:25
  that
• 2:25
  we're
• 2:25
  only
• 2:25
  going
• 2:25
  to
• 2:25
  hear
• 2:25
  more
• 2:26
  about
• 2:26
  because
• 2:27
  the
• 2:27
  number
• 2:28
  one
• 2:28
  answer
• 2:28
  to
• 2:28
  everything
• 2:28
  and
• 2:29
  everything
• 2:29
  in
• 2:29
  the
• 2:30
  world
• 2:30
  is
• 2:30
  money.
• 2:31
  And
• 2:31
  there's
• 2:31
  a
• 2:32
  lot
• 2:32
  of
• 2:32
  money
• 2:33
  to
• 2:33
  be
• 2:33
  claimed
• 2:33
  for
• 2:34
  programs
• 2:34
  like
• 2:34
  these
• 2:35
  that
• 2:35
  is
• 2:36
  just
• 2:36
  going
• 2:36
  unused
• 2:37
  quite
• 2:37
  frankly.
• 2:38
  So,
• 2:38
  and
• 2:38
  I've
• 2:38
  been
• 2:38
  talking
• 2:39
  to
• 2:39
  a
• 2:39
  lot
• 2:39
  of
• 2:39
  companies
• 2:40
  recently.
• 2:40
  I've
• 2:40
  been
• 2:40
  talking
• 2:40
  to
• 2:41
  I
• 2:41
  spending,
• 2:41
  I've
• 2:41
  actually
• 2:42
  been,
• 2:42
  it's
• 2:42
  funny
• 2:42
  this
• 2:43
  headline
• 2:43
  came
• 2:43
  up
• 2:43
  because
• 2:43
  I've
• 2:43
  been
• 2:43
  spending
• 2:44
  a
• 2:44
  lot
• 2:44
  of
• 2:44
  time
• 2:44
  with
• 2:44
  a
• 2:44
  company
• 2:44
  called
• 2:44
  Sifter
• 2:45
  and
• 2:45
  probably
• 2:46
  spent
• 2:46
  four
• 2:46
  hours
• 2:46
  with
• 2:46
  them
• 2:47
  in
• 2:47
  the
• 2:47
  last
• 2:47
  month
• 2:48
  just
• 2:48
  talking
• 2:49
  about
• 2:49
  this
• 2:50
  topic.
• 2:50
  And
• 2:50
  they're
• 2:50
  a
• 2:51
  company
• 2:51
  that
• 2:51
  helps
• 2:51
  retailers
• 2:52
  identify
• 2:52
  items
• 2:53
  based
• 2:53
  on
• 2:53
  their
• 2:54
  nutritional
• 2:56
  ingredients
• 2:56
  and
• 2:57
  everything.
• 2:57
  And
• 2:57
  so
• 2:58
  we
• 2:58
  were
• 2:58
  talking
• 2:58
  about
• 2:59
  like
• 2:59
  this
• 2:59
  similar
• 2:59
  use
• 3:00
  case
• 3:00
  for
• 3:00
  GLP1.
• 3:01
  Like
• 3:01
  how
• 3:01
  do
• 3:01
  you
• 3:01
  help
• 3:02
  customers
• 3:03
  identify
• 3:03
  GLP1
• 3:04
  friendly
• 3:04
  items
• 3:05
  very
• 3:05
  quickly?
• 3:06
  And
• 3:06
  there's
• 3:06
  a
• 3:06
  merchandising
• 3:07
  use
• 3:07
  case
• 3:07
  in
• 3:07
  that.
• 3:08
  So
• 3:09
  the
• 3:09
  last
• 3:09
  part
• 3:09
  I'd
• 3:10
  say
• 3:10
  is
• 3:10
  I,
• 3:11
  I
• 3:11
  just
• 3:11
  love
• 3:11
  this
• 3:11
  too
• 3:12
  because
• 3:12
  it
• 3:12
  100%
• 3:13
  aligns
• 3:13
  with
• 3:13
  Walmart's
• 3:14
  brand
• 3:14
  promise
• 3:14
  of
• 3:15
  save
• 3:15
  money,
• 3:16
  live
• 3:16
  better
• 3:17
  and
• 3:18
  that's
• 3:18
  what
• 3:18
  the
• 3:18
  world
• 3:19
  needs
• 3:19
  is
• 3:19
  right
• 3:20
  now.
• 3:20
  And
• 3:20
  so
• 3:21
  I,
• 3:21
  I,
• 3:21
  I
• 3:22
  just
• 3:22
  can't
• 3:22
  do
• 3:22
  anything
• 3:22
  but
• 3:22
  applaud
• 3:23
  this.
• 3:23
  I
• 3:23
  think,
• 3:23
  I
• 3:23
  think
• 3:23
  it's
• 3:24
  a
• 3:24
  great
• 3:24
  move
• 3:24
  and
• 3:24
  they're
• 3:24
  just
• 3:24
  going
• 3:25
  to
• 3:25
  learn
• 3:25
  from
• 3:25
  doing
• 3:25
  it
• 3:25
  too.
• 3:26
  That's
• 3:26
  the
• 3:26
  other
• 3:26
  thing.
• 3:26
  So
• 3:27
  like
• 3:27
  there's,
• 3:27
  there's
• 3:28
  no
• 3:28
  risk
• 3:28
  here.
• 3:28
  Yeah,
• 3:29
  no,
• 3:29
  I,
• 3:29
  I
• 3:30
  agree.
• 3:30
  I
• 3:30
  think
• 3:30
  it's
• 3:31
  really
• 3:31
  smart.
• 3:31
  I
• 3:32
  think
• 3:32
  you,
• 3:32
  you're,
• 3:33
  you
• 3:33
  hit
• 3:33
  on
• 3:33
  it
• 3:33
  right
• 3:34
  at
• 3:34
  the
• 3:34
  beginning
• 3:34
  when
• 3:34
  you
• 3:34
  said
• 3:35
  like
• 3:35
  it's
• 3:35
  all,
• 3:35
  there's
• 3:36
  only
• 3:36
  benefit
• 3:37
  that
• 3:37
  comes
• 3:37
  from
• 3:37
  this.
• 3:38
  Sure
• 3:38
  they
• 3:38
  might
• 3:38
  not
• 3:39
  see
• 3:39
  the
• 3:39
  adoption
• 3:40
  early
• 3:40
  on
• 3:40
  that
• 3:40
  they
• 3:40
  were
• 3:41
  hoping
• 3:41
  but
• 3:41
  it
• 3:41
  puts
• 3:42
  them
• 3:42
  in
• 3:43
  to
• 3:44
  be
• 3:44
  prepared
• 3:44
  for
• 3:45
  even
• 3:45
  the
• 3:45
  next
• 3:45
  generation
• 3:46
  which
• 3:46
  may
• 3:46
  be
• 3:47
  in
• 3:47
  a
• 3:47
  year
• 3:47
  or
• 3:47
  two,
• 3:48
  even
• 3:48
  where
• 3:49
  people
• 3:49
  are
• 3:49
  starting
• 3:50
  to
• 3:50
  use
• 3:50
  an
• 3:51
  app
• 3:51
  based
• 3:52
  platform
• 3:52
  to
• 3:53
  do
• 3:53
  shopping
• 3:54
  especially,
• 3:55
  especially
• 3:56
  as
• 3:56
  search
• 3:56
  behaviors
• 3:57
  are
• 3:57
  changing.
• 3:57
  I
• 3:57
  think
• 3:58
  yes,
• 3:59
  they
• 3:59
  may
• 3:59
  not
• 3:59
  start
• 3:59
  to
• 4:00
  adopt
• 4:00
  some
• 4:00
  of
• 4:00
  the,
• 4:01
  the
• 4:01
  apps
• 4:01
  right
• 4:01
  away
• 4:02
  but
• 4:02
  if
• 4:02
  Walmart's
• 4:03
  thinking
• 4:03
  about
• 4:03
  this
• 4:04
  now,
• 4:04
  it's
• 4:04
  not
• 4:04
  only
• 4:04
  valuable
• 4:05
  like
• 4:05
  to
• 4:05
  them
• 4:06
  I
• 4:06
  think
• 4:07
  in
• 4:07
  an
• 4:07
  app,
• 4:07
  but
• 4:08
  it
• 4:08
  also
• 4:08
  helps
• 4:09
  their
• 4:09
  ecosystem
• 4:10
  prepare
• 4:10
  for
• 4:11
  searches
• 4:12
  like
• 4:12
  the
• 4:12
  ones
• 4:12
  you're
• 4:12
  talking
• 4:13
  about
• 4:13
  where
• 4:13
  people
• 4:13
  are
• 4:14
  saying
• 4:14
  are
• 4:14
  there
• 4:15
  products
• 4:15
  that
• 4:15
  qualify
• 4:15
  for
• 4:16
  Medicare
• 4:16
  Advantage?
• 4:17
  And
• 4:17
  can
• 4:17
  you
• 4:17
  build
• 4:17
  me
• 4:18
  a
• 4:18
  shopping
• 4:18
  list
• 4:18
  and
• 4:19
  a
• 4:19
  meal
• 4:19
  planning
• 4:19
  tool
• 4:20
  for
• 4:20
  the
• 4:20
  week
• 4:21
  that
• 4:21
  includes
• 4:21
  those
• 4:21
  products?
• 4:22
  Like
• 4:22
  that's
• 4:23
  a
• 4:23
  very
• 4:23
  real
• 4:24
  search
• 4:24
  term
• 4:24
  that
• 4:25
  anyone
• 4:25
  could
• 4:25
  be
• 4:25
  searching
• 4:26
  on
• 4:26
  Walmart
• 4:26
  right
• 4:27
  now.
• 4:27
  And
• 4:27
  so
• 4:27
  I
• 4:27
  think
• 4:27
  it's
• 4:28
  natural,
• 4:28
  the
• 4:28
  natural
• 4:29
  progression
• 4:29
  is
• 4:30
  yes,
• 4:30
  now
• 4:30
  you
• 4:31
  go
• 4:31
  to
• 4:31
  the
• 4:31
  Walmart
• 4:31
  app
• 4:32
  to,
• 4:32
  to
• 4:32
  fulfill
• 4:33
  that
• 4:33
  shopping
• 4:33
  journey.
• 4:34
  And
• 4:34
  finally
• 4:35
  I
• 4:35
  think
• 4:35
  this
• 4:35
  is
• 4:36
  also
• 4:36
  something,
• 4:36
  I
• 4:36
  imagine
• 4:37
  that
• 4:37
  they
• 4:37
  could
• 4:37
  start
• 4:37
  to
• 4:38
  put
• 4:38
  on
• 4:38
  the
• 4:38
  digital
• 4:38
  shelf
• 4:39
  labels
• 4:39
  that
• 4:39
  they're
• 4:39
  going
• 4:39
  to
• 4:40
  be
• 4:40
  rolling
• 4:40
  out
• 4:40
  soon
• 4:40
  too.
• 4:41
  Like
• 4:41
  there's
• 4:42
  There's
• 4:42
  a
• 4:42
  place
• 4:42
  there
• 4:43
  potentially
• 4:44
  they
• 4:44
  could
• 4:44
  be
• 4:44
  putting
• 4:44
  some
• 4:45
  of
• 4:45
  this
• 4:45
  information.
• 4:45
  I
• 4:45
  know
• 4:46
  they've
• 4:46
  already
• 4:46
  started
• 4:46
  to
• 4:46
  do
• 4:46
  this
• 4:47
  with
• 4:47
  promos
• 4:48
  or
• 4:48
  even
• 4:48
  snap
• 4:49
  an
• 4:49
  EBT
• 4:49
  eligible
• 4:50
  item.
• 4:50
  So
• 4:50
  I
• 4:50
  think
• 4:51
  there's
• 4:51
  a
• 4:51
  state
• 4:52
  where
• 4:52
  this
• 4:52
  could
• 4:53
  go.
• 4:53
  And
• 4:53
  so
• 4:54
  the
• 4:55
  key
• 4:55
  point
• 4:55
  here
• 4:56
  is
• 4:56
  they're
• 4:56
  preparing
• 4:57
  about
• 4:57
  it,
• 4:57
  they're
• 4:57
  thinking
• 4:58
  about
• 4:58
  it
• 4:58
  right
• 4:59
  now
• 4:59
  and
• 4:59
  retailers
• 5:00
  around
• 5:00
  the
• 5:01
  globe
• 5:01
  should
• 5:01
  really
• 5:01
  be
• 5:02
  paying
• 5:02
  attention
• 5:02
  to
• 5:03
  thinking
• 5:03
  about
• 5:03
  their
• 5:04
  own
• 5:04
  investments
• 5:04
  here
• 5:05
  in
• 5:05
  this
• 5:06
  type
• 5:06
  of
• 5:06
  data
• 5:07
  about
• 5:07
  the
• 5:07
  products.
• 5:08
  It's
• 5:08
  now
• 5:09
  no
• 5:09
  longer
• 5:09
  just
• 5:10
  about
• 5:10
  ingredients
• 5:11
  anymore.
• 5:11
  It's
• 5:11
  about
• 5:12
  the
• 5:12
  other,
• 5:13
  the
• 5:13
  other
• 5:13
  queries
• 5:14
  that
• 5:14
  will
• 5:14
  be
• 5:14
  coming
• 5:14
  up
• 5:15
  or
• 5:15
  how
• 5:15
  people
• 5:15
  are
• 5:15
  going
• 5:16
  to
• 5:16
  be
• 5:16
  searching
• 5:16
  for
• 5:16
  the
• 5:16
  products.
• 5:17
  Yeah,
• 5:18
  no,
• 5:18
  it's
• 5:18
  a
• 5:18
  great
• 5:18
  point.
• 5:18
  It's
• 5:19
  about,
• 5:19
  it
• 5:19
  comes
• 5:19
  back
• 5:19
  to
• 5:19
  item
• 5:19
  data
• 5:20
  and
• 5:20
  getting
• 5:20
  your
• 5:20
  item
• 5:20
  data
• 5:21
  cataloged
• 5:22
  in
• 5:22
  similar
• 5:23
  ways
• 5:23
  like
• 5:23
  this.
• 5:23
  Because
• 5:23
  you're
• 5:24
  right.
• 5:24
  Yeah.
• 5:24
  I
• 5:24
  mean
• 5:25
  ChatGPT's
• 5:26
  usage
• 5:26
  rates
• 5:26
  are
• 5:26
  through
• 5:27
  the
• 5:27
  roof
• 5:27
  and
• 5:27
  people
• 5:27
  are
• 5:27
  going
• 5:28
  to
• 5:28
  start
• 5:28
  doing
• 5:28
  searches
• 5:29
  like
• 5:29
  that,
• 5:29
  whether
• 5:29
  it's
• 5:29
  on
• 5:30
  Walmart
• 5:30
  or
• 5:31
  through
• 5:31
  the
• 5:31
  generative
• 5:32
  AI
• 5:32
  interfaces.
• 5:33
  The
• 5:33
  other
• 5:33
  point
• 5:34
  I'd
• 5:34
  make
• 5:34
  in
• 5:34
  closing
• 5:34
  too,
• 5:35
  and
• 5:35
  we've
• 5:35
  talked
• 5:35
  a
• 5:35
  lot
• 5:35
  on
• 5:36
  the
• 5:36
  show
• 5:36
  about
• 5:37
  investments
• 5:37
  in,
• 5:37
  in
• 5:37
  store
• 5:38
  clinics
• 5:38
  and
• 5:38
  things
• 5:38
  like
• 5:39
  that,
• 5:39
  you
• 5:39
  know,
• 5:40
  I
• 5:40
  think
• 5:40
  this
• 5:40
  is
• 5:40
  a
• 5:40
  much
• 5:41
  simpler
• 5:41
  way
• 5:41
  to
• 5:41
  go
• 5:42
  about
• 5:42
  it
• 5:42
  and
• 5:42
  to
• 5:42
  make
• 5:42
  a
• 5:43
  palpably
• 5:43
  diff,
• 5:43
  you
• 5:44
  know,
• 5:44
  meaningful
• 5:45
  difference
• 5:45
  in
• 5:45
  people's
• 5:46
  lives,
• 5:46
  relatively
• 5:47
  speaking
• 5:47
  too.
• 5:47
  So
• 5:48
  I
• 5:48
  think,
• 5:48
  you
• 5:48
  know,
• 5:48
  it's,
• 5:48
  it's
• 5:49
  smart.
• 5:49
  I
• 5:49
  think
• 5:49
  we're
• 5:49
  going
• 5:49
  to
• 5:49
  see
• 5:50
  more
• 5:50
  people
• 5:50
  jumping
• 5:50
  on
• 5:51
  this
• 5:51
  bandwagon.
• 5:52
  Yeah,
• 5:52
  that
• 5:52
  makes
• 5:53
  a
• 5:53
  lot
• 5:53
  of
• 5:53
  sense.
• 5:53
  I
• 5:53
  hadn't
• 5:54
  even
• 5:54
  thought
• 5:54
  about
• 5:54
  that.
• 5:54
  But
• 5:54
  you're
• 5:55
  absolutely
• 5:55
  right.
• 5:55
  Like
• 5:55
  it's
• 5:56
  a
• 5:56
  way
• 5:56
  that
• 5:56
  they
• 5:56
  can
• 5:57
  gets
• 5:57
  back
• 5:57
  to
• 5:58
  your
• 5:58
  live
• 5:58
  better
• 5:58
  part
• 5:59
  of
• 5:59
  their,
• 5:59
  their
• 6:00
  promise.
• 6:01
  Yeah.
• 6:01
  You
• 6:01
  don't
• 6:01
  have
• 6:01
  to
• 6:02
  spend
• 6:02
  any
• 6:02
  money
• 6:02
  on
• 6:02
  physical
• 6:03
  infrastructure
• 6:03
  to
• 6:04
  make
• 6:04
  this
• 6:04
  happen,
• 6:04
  you
• 6:05
  know,
• 6:05
  as
• 6:05
  well,
• 6:05
  which
• 6:05
  is,
• 6:06
  you
• 6:06
  know,
• 6:06
  very,
• 6:07
  very
• 6:08
  enticing
• 6:09
  way
• 6:09
  to
• 6:09
  think
• 6:09
  about
• 6:10
  how
• 6:10
  do
• 6:10
  you
• 6:10
  capture
• 6:11
  the
• 6:11
  money
• 6:12
  that's
• 6:12
  going
• 6:12
  around
• 6:13
  in
• 6:13
  the
• 6:13
  healthcare
• 6:14
  and
• 6:14
  the
• 6:14
  food
• 6:14
  is
• 6:14
  medicine
• 6:14
  trend?