Latest / Reality Writes / Four Years of Mystery Fest—Highlights and What’s Next
Transcript
- 0:05Ellie Alexander: Hello, hello, hello, and welcome back to Reality Writes.
- 0:09Ellie Alexander: I am author Ellie Alexander.
- 0:11Ellie Alexander: This is the podcast where we talk about all things writer-ish, bookish.
- 0:15Ellie Alexander: We go behind the scenes of the writing life, and I am here as always with the Tech Guy.
- 0:20Tech Guy: The Tech Guy, same Tech Guy, new space.
- 0:23Ellie Alexander: Same Tech Guy, new space.
- 0:26Tech Guy: Yeah, exciting, exciting news on the Reality Writes home front.
- 0:29Tech Guy: Um, I am in the process of setting up my new creative space, my my new old new creative space uh back in this room.
- 0:40Tech Guy: And it's kind of messy behind me right now for those watching, but we are in the process of putting together a podcast studio.
- 0:49Ellie Alexander: So exciting.
- 0:50Tech Guy: And Reality Writes is about to get real.
- 0:53Ellie Alexander: Reality Writes is about to get real, real.
- 0:56Ellie Alexander: We've been on hiatus for a few weeks because of the Ashland Mystery Fest.
- 1:01Ellie Alexander: And I am um pointing to my merch that I'm wearing from the Ashland Mystery Fest that says, I like my mysteries cozy, and I do.
- 1:11Ellie Alexander: So today we're gonna do a recap of the festival.
- 1:14Ellie Alexander: We're gonna talk about some highlights, give you an overview, a little sneak peek of 2027, and sort of talk about what makes the Ashland Mystery Fest so unique and different than a lot of other book events.
- 1:26Ellie Alexander: And I I gotta say, I'm still sort of riding high from those four days.
- 1:30Ellie Alexander: It was incredible.
- 1:32Tech Guy: Yeah, it was it's always such a great time.
- 1:35Tech Guy: And this year was even better than last year, which was better than the year before.
- 1:40Tech Guy: It just keeps getting bigger and better.
- 1:43Tech Guy: It can't get much bigger, uh, just because of what we'll get into that, but um, but it is definitely getting better.
- 1:52Tech Guy: And the people are always amazing.
- 1:56Tech Guy: Um a lot of, you know, we we get new people, uh, some of the repeat visitors are just incredible.
- 2:03Tech Guy: It's just, it's such a good time.
- 2:05Ellie Alexander: It's such a good time.
- 2:06Ellie Alexander: The vibes are high.
- 2:07Ellie Alexander: Okay, well, let's start with uh to your point, what it is.
- 2:12Ellie Alexander: So, for any darlings out there who might be new to the Ashland Mystery Festival, this was sort of the brainchild of me over the years getting so many messages, DMs, emails from readers saying, Hey, I'm coming to Ashland.
- 2:26Ellie Alexander: Give me some ideas of where I should visit.
- 2:28Ellie Alexander: That eventually snowballed into what is now the Ashland Mystery Fest.
- 2:32Ellie Alexander: But the ultimate goal and mission of the festival is that we want you to feel like you are stepping into the pages of a cozy mystery from the moment you arrive in Ashland until the time you leave.
- 2:46Ellie Alexander: And the real gift and experience of this particular festival is that it takes place throughout town, multiple places, not just one location.
- 2:58Ellie Alexander: Um, and I think by nature that just makes it so unique because you're bumping into people at coffee shops and all over the plaza in the park.
- 3:08Ellie Alexander: Um, yeah, it's great.
- 3:10Tech Guy: Yeah, I am going to read a list of words for you here.
- 3:17Tech Guy: Um, and I just want this this is for you and for the darlings out there listening, but um, but these are some of the things that people I shot video of a bunch of people just on the street, um, asked them about Mystery Fest and and everything.
- 3:35Tech Guy: Um, and I asked them to use words to like three words to describe it, and these are just some of the words kind, inclusive, yeah, fun, energetic, community, caring, friends, and probably my favorite, dream of a lifetime.
- 3:59Ellie Alexander: Oh no.
- 4:00Ellie Alexander: Okay, I'm not crying.
- 4:02Ellie Alexander: You're crying.
- 4:05Tech Guy: I was crying a little bit actually when I was talking to the woman that said dream of a lifetime because that was pretty incredible.
- 4:12Ellie Alexander: So incredible.
- 4:12Ellie Alexander: And I think um, I think that's what makes the energy so gorgeous and authentic.
- 4:18Ellie Alexander: You know, like it it doesn't feel like you're stepping into this like fake Hallmark mov Hallmark movie.
- 4:24Ellie Alexander: It feels like everybody wants to be there because they do want to be there and they've traveled near and very far.
- 4:31Ellie Alexander: So this year we had over 90s, we had readers, darlings, you traveling from over 90 cities throughout the US, the UK, Canada, and Australia.
- 4:44Ellie Alexander: Our girl Mandy came all the way from Australia, which is a giant flight just in and of itself.
- 4:50Ellie Alexander: And Ashland is not exactly then easy to get to, even when you're here in the United States.
- 4:56Ellie Alexander: So that's just incredible.
- 4:58Tech Guy: Absolutely.
- 4:59Tech Guy: Um, and it it was it's funny that you say authentic because that was a word that people used, a few different people used uh when I was doing my interviews.
- 5:11Tech Guy: And it is so true.
- 5:13Tech Guy: Um, and that goes authentic authenticity goes for the authors who attend Ashland Mystery Fest, the readers who are at the Mystery Fest, and all of the uh people from Travel Ashland, the local business community, and all the volunteers that help.
- 5:30Tech Guy: Like this is the most authentic festival that you will ever attend in your life if you're ever lucky enough to come to Ashland Mystery Fest.
- 5:40Tech Guy: It is just you just meet the real people.
- 5:44Ellie Alexander: Yeah, which is the goal all along, because I want you to get to know the real Ashland behind the books.
- 5:49Ellie Alexander: Obviously, you can go on a tour and you can see where Pucks is and you can see where Tort is, and maybe you even catch a glimpse of the terrible Richard Lord in the plaza.
- 5:59Ellie Alexander: But the whole idea is to get to experience Ashland as a community.
- 6:04Ellie Alexander: And I feel like we have really succeeded in that mission, and it's so incredible to watch the festival evolve and grow and change.
- 6:13Ellie Alexander: Um, I thought it might be fun to go over some of my favorite highlights being on the other side of it.
- 6:20Ellie Alexander: So I am always responsible for the content piece of the festival.
- 6:26Ellie Alexander: That that's the piece that I own.
- 6:27Ellie Alexander: So I invite all of the authors and then I come up with the schedule, which I don't know how I landed with that job because that's definitely not my forte in terms of actually scheduling things.
- 6:41Ellie Alexander: My office looks ridiculous.
- 6:43Ellie Alexander: It's just like a mad scientist for weeks in like early February, once we start actually mapping out the panels and the workshops and the events around town.
- 6:53Ellie Alexander: And every year I want to make sure it stays fresh.
- 6:57Ellie Alexander: And and the authors who participate are also a big part of that too.
- 7:00Ellie Alexander: And that's that's really fun because we'll have some Zoom brainstorming sessions and everyone brings ideas to the table.
- 7:07Ellie Alexander: So for me, I have known for a while that I have wanted to do a mean reviews panel.
- 7:14Ellie Alexander: Yeah.
- 7:14Ellie Alexander: And it is by far my favorite panel that I've ever done.
- 7:18Ellie Alexander: And I'm not just talking about Ashland Mystery Fest.
- 7:20Ellie Alexander: I'm talking about any conference, festival, convention that I've been to in my professional writing career.
- 7:26Ellie Alexander: It was so hilarious and cathartic.
- 7:31Tech Guy: Absolutely.
- 7:32Tech Guy: That was one of the most fun panels that I've experienced at the fest.
- 7:39Tech Guy: And it was great because all of the authors who participated got so into it.
- 7:44Tech Guy: And there seemed to be no lack of content uh to share with the audience.
- 7:51Ellie Alexander: No lack of meanness.
- 7:53Ellie Alexander: And I was talking to a darling after the fact uh who is not a writer, but said this is just true for any service industry, like any industry that you're in, you're going to get negative feedback.
- 8:03Ellie Alexander: So the cathartic piece of that, not only are they funny, um, and I will share this here with you, darlings, for anyone who wasn't at the festival.
- 8:11Ellie Alexander: We the from the author side, we all went through and culled through our mean reviews online on like Amazon and Goodreads, which is not something that I do, I never try to seek out looking for mean reviews.
- 8:24Ellie Alexander: And in fact, we've had multiple episodes of Reality Writes where I strongly suggest that you don't do that.
- 8:30Ellie Alexander: Um, but it was really funny to go back and read some.
- 8:34Ellie Alexander: So my favorite one is from Killing Me Souffle when our reader was like, you know, who should die in this book?
- 8:40Ellie Alexander: Andy.
- 8:40Ellie Alexander: I hated him.
- 8:41Ellie Alexander: And it just goes to show, like, you know, I have darlings who are in love with Andy and want to marry him and have Andy tattoos.
- 8:49Ellie Alexander: But um, after the fact, I was talking to Hannah Dennison, who was on the panel with me, and she shared some brutal like trade reviews early on and just mean things.
- 9:00Ellie Alexander: And we were saying, this would have been so helpful earlier on in our careers to know like this is something that is universal.
- 9:10Ellie Alexander: It is shared.
- 9:11Ellie Alexander: If you are putting yourself out there in any way, shape, or form, you're gonna get negative feedback.
- 9:16Ellie Alexander: And that's okay.
- 9:17Ellie Alexander: Like, that's part of putting yourself out there.
- 9:20Tech Guy: It is okay, but it's also kind of um well, that we're we're out on the live public thing for the after party.
- 9:28Tech Guy: You could you could show up if you're a patron over at Ellie's Patreon, you'll hear what I really think about people who write meme reviews.
- 9:35Tech Guy: But I digress.
- 9:37Tech Guy: I digress.
- 9:38Tech Guy: They were some of the funniest stories.
- 9:40Tech Guy: I will tell you this, darlings.
- 9:42Tech Guy: When you write, if I I know no darlings out there ever write mean reviews, but I'll tell you, if you do write a mean review, it doesn't have the impact that you think it's going to.
- 9:54Tech Guy: You will end up the laughing stock of somebody out there.
- 9:58Tech Guy: Well, it is always a good time.
- 10:01Tech Guy: So it was fun hearing that this is just something that all writers experience.
- 10:06Tech Guy: And I think that's a like you said, that's an important lesson, right?
- 10:09Tech Guy: It it is just something that's going to happen naturally, and you can laugh about it and you can learn and move on.
- 10:17Ellie Alexander: Yeah, exactly.
- 10:18Ellie Alexander: And it's always, we talked about this on the panel, but it's always the one you can have 50 glowing reviews, and one person hated it, and for whatever reason, our human brains are wired to hold on to that one.
- 10:28Ellie Alexander: Um, and so the goal is to shift away from that one.
- 10:31Ellie Alexander: Also, don't engage with that one, just let it be.
- 10:34Ellie Alexander: Like that's not for you, and move right along.
- 10:37Ellie Alexander: Okay, so that was a big highlight for me.
- 10:39Ellie Alexander: The other favorite thing that I have loved and we've done every year, and this has just gotten bigger and better is the Build a Mystery Live, where a panel of authors and everyone in the armory, it's just this free-for-all, almost like shouting match of ideas and concepts and victims and killers.
- 11:01Ellie Alexander: And somehow the panelists bring that together for a story, a mystery, a short mystery that gets read live at the dinner on Saturday night.
- 11:13Ellie Alexander: And I literally don't know how they do it.
- 11:16Ellie Alexander: It's amazing.
- 11:18Tech Guy: It's an amazing talent, honestly.
- 11:20Tech Guy: And uh this year's mystery included animals, which were including two bitchy geese.
- 11:27Ellie Alexander: Two bitchy geese, a pet psychic.
- 11:31Tech Guy: Which were amazing.
- 11:32Tech Guy: So it was hilarious as always.
- 11:36Tech Guy: Um, so for those who didn't attend the uh four authors that put this mystery together on the fly, uh, then end up performing it, re-reading it in in front of everyone at the at the uh the main dinner Saturday night.
- 11:52Tech Guy: And um just an outstanding job.
- 11:55Tech Guy: Um, I think people's cheeks hurt.
- 11:58Ellie Alexander: Mine still hurt just thinking about it.
- 12:00Ellie Alexander: Yeah.
- 12:00Ellie Alexander: Yeah.
- 12:01Ellie Alexander: And um Travel Ashland posted it on the Ashland Mystery Fest site.
- 12:05Ellie Alexander: So if you want to go read it now, you can read it um and get a taste.
- 12:09Ellie Alexander: So just imagine that this was one hour of live brainstorming, and then a few minutes later, I was downstairs in the green room and I see Aaron Scott and Lee Hollis and Ellen Byron and me and mom and Salah.
- 12:23Ellie Alexander: Erin's got her laptop out, and they're just frantically trying to pull this into anything that resembles a mystery.
- 12:29Ellie Alexander: It was Chef's kiss.
- 12:32Tech Guy: Totally.
- 12:33Tech Guy: Um, this year we actually got to see a movie, right?
- 12:40Ellie Alexander: This year we got to see a movie.
- 12:41Ellie Alexander: Jen McKinley was so nice to be able to do a screening of a few episodes of Paris is always a good idea.
- 12:50Ellie Alexander: People came in PJs, they brought popcorn.
- 12:53Ellie Alexander: She and Allison had a lot of MC, had a little chat about the process before, which was fabulous.
- 13:02Tech Guy: That's awesome.
- 13:03Tech Guy: Um, and then of course, one of the Ashland Mystery Fest traditions, and I can call it that now because this year was the fourth annual Ashland Mystery Fest, is uh you and I take the all the participating authors out to dinner.
- 13:20Tech Guy: And this year it got a little wild.
- 13:23Ellie Alexander: Got a little wild, yeah.
- 13:24Ellie Alexander: So we we have the kickoff reception that's from four to six, and then our um new like tradition, like you said, is that we take all of the participating authors out for dinner directly after.
- 13:37Ellie Alexander: It'd be great if we had more time, like if people were arriving like Tuesday or Wednesday to do that.
- 13:42Ellie Alexander: But just with the nature of the festival and how people are traveling and work schedules, not all of the authors arrive until Thursday and a lot of times right before the kickoff reception.
- 13:53Ellie Alexander: So it's sort of the only window where we can make this happen.
- 13:55Ellie Alexander: So we go out to dinner and sort of give everyone an overview of what to expect for the festival, answer any last-minute questions, go over, you know, any of the logistics, and then it turns into a raucous party.
- 14:14Tech Guy: Well, to say that the this year's group of authors was hyped for this festival is an understatement of maximum levels.
- 14:25Tech Guy: Like it was just it was super fun.
- 14:29Tech Guy: Um, we gave the venue we were at a large tip.
- 14:35Ellie Alexander: No, well, and it's like, what happens when you get like 14, 15 mystery writers together?
- 14:40Ellie Alexander: Everybody's just like talking, we're laughing, my cheeks are hurting.
- 14:44Ellie Alexander: I'm also sort of having an out-of-body experience because I'm like, oh my gosh, all of these people are here in Ashland.
- 14:49Ellie Alexander: Like, how is this even possible?
- 14:52Ellie Alexander: And then um the rest of the outdoor space was very subdued.
- 14:56Ellie Alexander: So we'd like, you know, be joking about dead bodies and all the things.
- 15:00Ellie Alexander: Yeah, yeah.
- 15:01Tech Guy: So although the the murder mystery authors would have been the ones murdered, so that would have been a little irony there.
- 15:09Tech Guy: Yeah.
- 15:09Tech Guy: Um, it was interesting for me, not being an author myself, to sit back and kind of watch because I did notice that a few of the first year participating authors, you could tell at first we're kind of like, okay, what is this going to be like?
- 15:27Tech Guy: And then, you know, and this for the darlings out there to understand, there is a tremendous amount of work that goes into setting up the Ashland Mystery Fest throughout the year.
- 15:37Tech Guy: So Ellie is meeting with the authors, you know, each month, uh uh, you know, in the run-up to the festival getting ready.
- 15:44Tech Guy: But this is the first time everybody's in person together.
- 15:47Tech Guy: And so there was there's always a little trepidation of like, okay, you know, is this going to be fun?
- 15:54Tech Guy: And that melted away in like five minutes.
- 15:57Tech Guy: And it was just like everybody was then just telling stories and laughing and hugging.
- 16:04Tech Guy: And it was, yeah, it was really fun.
- 16:06Tech Guy: And again, really fun to see.
- 16:07Ellie Alexander: From the writer's side, I think it's so important because we live in our own little separate caves and we don't recognize going back to the reviews, that everybody else is experiencing all of the same anxieties or struggles that we are, and then to be able to share space and those stories together makes a huge difference.
- 16:26Ellie Alexander: And having attended many of the conferences over the years prior to starting the Ashland Mystery Fest, it's not true for all of them, but some of the big conferences that you go to are not necessarily welcoming, especially for a new author.
- 16:42Ellie Alexander: And so my intention from the get-go is that every reader and writer who attends, I want you to feel like, hey, I am supposed to be here.
- 16:51Ellie Alexander: This is my place, these are my people.
- 16:53Ellie Alexander: Um, and that just happens naturally because the people who come are the best.
- 16:58Ellie Alexander: I'm not even biased.
- 16:59Ellie Alexander: It's true.
- 17:00Tech Guy: Absolutely.
- 17:01Tech Guy: Um, I'm looking in the show notes and I see that you left out a highlight that I'm going to add as one of my highlights.
- 17:11Tech Guy: Actually, I have two highlights.
- 17:12Ellie Alexander: Okay.
- 17:12Ellie Alexander: I I wonder if I can guess what your highlight's gonna be.
- 17:16Tech Guy: Well, first is each year at Ashland Mystery Festival, there is an overarching mystery for attendees to solve.
- 17:25Tech Guy: And it changes every year.
- 17:27Tech Guy: Sometimes it's more of a scavenger hunt, sometimes it might be like looking at a crime scene and trying to deduce, you know, who done it.
- 17:36Tech Guy: Um, and each year, the for the first couple of years, we you did it, you and I uh put the mystery together.
- 17:44Tech Guy: Um the first year maybe it was a little too hard.
- 17:48Tech Guy: I don't know.
- 17:50Tech Guy: But um uh way ahead of ourselves.
- 17:53Tech Guy: Yeah, we learned some things.
- 17:55Tech Guy: But uh, but you know, live and learn.
- 17:58Tech Guy: Yeah.
- 17:58Tech Guy: Um, and this year's mystery, you'll have to remind me who all wrote it.
- 18:05Ellie Alexander: Yes.
- 18:05Ellie Alexander: Okay, so it was a collaborative effort, and that's one of the best things as the festival grows, and one of the reasons that every year we invite, or I invite a few returning authors because then they take the lead on things.
- 18:16Ellie Alexander: So for this year's mystery around town, we had Esme and Rick and Ellen, and then um looped into that were you and I, Matthew and Gretchen.
- 18:30Ellie Alexander: So it was definitely a team effort.
- 18:34Tech Guy: And it was amazing.
- 18:36Tech Guy: There were scripts, people.
- 18:37Tech Guy: There were scripts.
- 18:39Tech Guy: I I we had to, and Ellie and I had to film a couple videos.
- 18:43Tech Guy: Um, it was, and then I ended up, Rick Lee Hollis was uh who had uh wrote the thing.
- 18:52Tech Guy: He kind of directed it all and he was going to film it.
- 18:55Tech Guy: And I was standing there, and he he's like, Oh, he looked at my phone and he's like, Oh, you have a really nice phone.
- 19:05Tech Guy: I just have an iPhone SE.
- 19:06Tech Guy: So this like you should just film everything because it's not gonna look good on this.
- 19:10Tech Guy: And I was like, What?
- 19:11Tech Guy: Now it's all of a sudden I'm filming all the videos, uh, because there were videos that were were clues that went with the the whole mystery that was going on.
- 19:20Tech Guy: But talk a little bit about uh the the main actor in the mystery.
- 19:27Ellie Alexander: Yes, and so we uh we've had the pleasure of getting to work with a number of regional actors in the Rogue Valley.
- 19:35Ellie Alexander: And Alex Boyles was kind enough to come participate again this year.
- 19:41Ellie Alexander: He's the artistic director at the Oregon Cabaret.
- 19:44Ellie Alexander: And so Rick and Esme and Ellen wrote this script for him where he is a thriller author who's coming to crash this cozy mystery weekend and you know, disparaging remarks about cozy mysteries, and he ends up dying at the opening reception.
- 19:59Ellie Alexander: Now, they wrote and did all of this unbeknownst to us, and then it turns out that one of us ended up being the killer.
- 20:06Ellie Alexander: We weren't we didn't we weren't even gonna be part of this.
- 20:09Ellie Alexander: Thanks a lot, guys.
- 20:10Ellie Alexander: No, I'm just kidding.
- 20:13Tech Guy: No, that that's right.
- 20:14Tech Guy: But the the reason I wanted you to talk about Matthew was the or sorry uh about Alex was uh that um I had to be in a couple of scenes with him.
- 20:27Tech Guy: Right.
- 20:28Tech Guy: And yes, the the so okay, so this is the artistic director of the Oregon Cabaret Theater.
- 20:35Tech Guy: Yeah, and you know he this is what this man does for a living, and he's good at it.
- 20:40Tech Guy: He is a professional actor.
- 20:43Tech Guy: Yes.
- 20:44Tech Guy: Uh so when he talks and he's in character, it sounds like he's mic'd up.
- 20:49Tech Guy: Like somehow his voice just projects naturally in the room, and his his emotions get amped up to like 10 automatically, just like you know, just a switch.
- 21:03Tech Guy: And so I was he I got a little directorial uh a couple of times, which actually I think elevated things.
- 21:11Tech Guy: Yeah, but it was it was I I was nervous.
- 21:15Tech Guy: I gotta say, I was sweating.
- 21:17Tech Guy: Like I I here I am, like I am having to act with this guy, and they turned out really, really well.
- 21:23Tech Guy: And spoiler alert, darlings, I was the killer.
- 21:27Ellie Alexander: You were the killer.
- 21:28Ellie Alexander: And again, you can go to the Ashland Mystery Fest site and watch all the fun videos that the tech guy recorded with everyone else.
- 21:34Ellie Alexander: And yeah, you really did get thrown to the wolves because Rink and Ellen wrote professionally for television, Matthew's written screenplays and regular plays of playwright.
- 21:45Ellie Alexander: In addition to this, you're just the tech.
- 21:47Ellie Alexander: Yeah, you should get a gold star for that.
- 21:50Ellie Alexander: That was a a plus.
- 21:53Tech Guy: No, it was super fun.
- 21:54Tech Guy: They uh again, the nicest people to work with.
- 21:58Tech Guy: Um, uh and And he brought so much to it.
- 22:02Tech Guy: It just, you know, how about if we shoot this one in the stairwell here?
- 22:06Tech Guy: That will be perfect.
- 22:06Tech Guy: And I was like, wow, that that's just little things like that that just he could see instantly.
- 22:12Tech Guy: And it just it helped.
- 22:14Ellie Alexander: Uh well, and it's so fun for me because they all, you know, went off and did this on their own.
- 22:19Ellie Alexander: And Esme came up off with came up with all these clues that were also phenomenal because a few days before, right when we got to town, we went and delivered them to all the participating businesses.
- 22:29Ellie Alexander: And again, talking about leveling it up, then it's like a receipt for someone's coffee and a poison plant and a job.
- 22:36Ellie Alexander: And I mean, they were it was next, it really was like solving a mystery this year.
- 22:41Ellie Alexander: So props to that team for making that happen.
- 22:45Tech Guy: Yeah, definitely.
- 22:46Tech Guy: Um, and second highlight, and then we can move on here was each year at Ashland Mystery Fest, I host a happy hour, uh, the Tech Guy Happy Hour.
- 22:56Tech Guy: And, you know, it the you you made me do this.
- 23:00Tech Guy: I didn't think you did.
- 23:01Tech Guy: I will say this is not something that I was like, yeah, I need my own event.
- 23:06Tech Guy: Um, no, this was you you said, Oh, you need to, some people want to meet you, and I was like, Yeah, yeah, yeah, whatever.
- 23:13Tech Guy: And the first year, like four or five people showed up, and and it was, you know, it was it was fun because I got to meet people who I'd been chatting with during live streams and stuff face to face for the first time and and everything.
- 23:27Tech Guy: And uh this year I was blown away.
- 23:31Tech Guy: I mean, I was a little, I was it was embarrassing.
- 23:34Tech Guy: Uh there were like 40 people showed up at the tech guy happy hour.
- 23:38Tech Guy: I was like, yeah, I'm just thank you.
- 23:42Tech Guy: For those of you who came, thank you.
- 23:44Tech Guy: That just it was it was awesome.
- 23:46Tech Guy: It's so fun to to see everybody.
- 23:48Tech Guy: And now I'm stupid.
- 23:50Tech Guy: Now I'm getting all teary.
- 23:52Tech Guy: Um but it was uh cry, cry.
- 23:54Tech Guy: No, it was it was just so great to to uh meet people for the first time and and to see people that that I've seen over the years and everything, um, but only get a chance to see at Mystery Fest and um and share a beer or wine or whatever, juice, whatever they were drinking with them.
- 24:14Tech Guy: Um it was a lot of fun.
- 24:15Tech Guy: So I hope to see everyone back again next year.
- 24:20Ellie Alexander: That's right.
- 24:20Ellie Alexander: We're gonna have to get a bigger venue for happy hour, man.
- 24:23Ellie Alexander: I love it.
- 24:25Ellie Alexander: I think that's such a highlight for me, too, is that we like every year, then it's like meeting up with the best people and old friends, and there's just never enough time.
- 24:35Ellie Alexander: That that's my only con because there's so much more that I want to do just as a participant when we're not like running things.
- 24:44Ellie Alexander: Um but you know, yeah.
- 24:45Ellie Alexander: Uh oh, go ahead.
- 24:48Tech Guy: Oh, I was just gonna say, every every year we try to add new things to a festival.
- 24:53Tech Guy: So talk a little bit about what some of the new favorites are.
- 24:59Ellie Alexander: We had so many new favorites, and this is all um ideas that have come off the author zooms and brainstorms collectively over the years, too.
- 25:08Ellie Alexander: Um, so this year we added escape rooms.
- 25:10Ellie Alexander: So Darlings went and escaped with authors, which I didn't do one, but the photos coming out of those are so great and hilarious.
- 25:19Ellie Alexander: And I did love hearing from the author side, like, oh my god, I was terrible at escape rooms.
- 25:24Ellie Alexander: Yeah, I know.
- 25:26Tech Guy: I was gonna say, I I talked to a few of the authors as well, and and they were like, I have never sweat that much in my life.
- 25:32Tech Guy: I'm a professional, and I I'm supposed to like everybody went into this thing thinking, oh, well, she's gonna get me out right away.
- 25:39Tech Guy: Right.
- 25:40Ellie Alexander: I'm gonna solve it.
- 25:40Tech Guy: I couldn't solve anything.
- 25:42unknown: Exactly.
- 25:43Ellie Alexander: That was great.
- 25:44Ellie Alexander: Uh, we did book bedazzling this year, which was a giant hit.
- 25:48Ellie Alexander: That was uh Michelle and Ellen's suggestion on one of the Zooms.
- 25:52Ellie Alexander: And uh I don't think the venue was prepared for how many people came to bedazzle, bedazzle.
- 25:57Ellie Alexander: And now I want to bedazzle a book.
- 25:59Ellie Alexander: So that's coming back next year for sure.
- 26:01Ellie Alexander: Both of those.
- 26:02Tech Guy: Yeah, there were some uh there were some amazing book covers.
- 26:06Tech Guy: I think you shared some of them on your social.
- 26:08Tech Guy: Yeah.
- 26:08Tech Guy: So impressive.
- 26:10Tech Guy: It's incredible.
- 26:11Ellie Alexander: And people did it really quickly, like within an hour or two.
- 26:14Ellie Alexander: Uh, one of the other fun highlights this year is I did sort of like a TED talk style.
- 26:19Ellie Alexander: I mean, think like don't don't set your sights as high as a TED talk, but like it was a it was a NED talk.
- 26:26Ellie Alexander: It was a NED talk, exactly.
- 26:27Ellie Alexander: What's lower than Ned?
- 26:29Ellie Alexander: It's a dead talk.
- 26:32Tech Guy: No, it wasn't.
- 26:33Ellie Alexander: Yeah, because I talk murder.
- 26:33Ellie Alexander: It's a dead talk.
- 26:34Tech Guy: Okay, all right, it's a dead talk.
- 26:36Ellie Alexander: Uh just sort of about the craft of writing, marketing, building a community.
- 26:44Ellie Alexander: And I thought that was just gonna be a small group of maybe writers who were attending the festival, and it was a packed house too.
- 26:51Ellie Alexander: So that was really fun and unexpected.
- 26:53Ellie Alexander: And it does have me thinking for future years, like, oh, how do we incorporate a little bit more of that into the festival as well?
- 27:00Ellie Alexander: While still always making sure first and foremost, it is a reader forward festival.
- 27:08Tech Guy: Reader forward festival.
- 27:09Tech Guy: Um, that's definitely what sets it apart from other, you know, author festivals that are out there for sure.
- 27:18Tech Guy: Um and the authors get involved in things.
- 27:22Tech Guy: Like you said, there were authors doing escape rooms, there were authors bedazzling books, um, you know, uh Rick and Esme and Ellen uh and Mia writing the um uh uh the mystery live with uh I think Aaron was in on that too, right?
- 27:39Tech Guy: Yeah, um yeah, and and then the the the mystery around town.
- 27:44Tech Guy: Um, but there were you had other authors that were involved as well, too, because now we have panel moderators.
- 27:54Ellie Alexander: Now we have panel moderators.
- 27:55Ellie Alexander: Also, Hannah Dennison wrote um the mystery plays.
- 27:58Ellie Alexander: So every year we do two immersive dinners.
- 28:02Ellie Alexander: We didn't get to go to it this year.
- 28:03Tech Guy: We didn't get to go, yeah.
- 28:04Ellie Alexander: Last year we went.
- 28:05Ellie Alexander: Um, and Hannah did it this year and set it at like a um neighborhood meeting, uh, like an HOA meeting in a tiny little British village, and she brought props all the way from the UK, and I heard nothing but fantastic things about that.
- 28:21Ellie Alexander: Yeah, and then this year, as we continue to grow and like think about how we can continue to just make the festival feel so polished and seamless.
- 28:33Ellie Alexander: We added Allison, um, who is our MC and she's phenomenal and such a warm welcoming spirit, too.
- 28:40Ellie Alexander: Like, you're not gonna get away from her without getting a hug.
- 28:43Ellie Alexander: Like she's gonna know your name and she's gonna remember your face, and she's gonna make sure you have somebody to go to lunch with, all those things.
- 28:50Ellie Alexander: Uh, she gets the crowd hyped before panels.
- 28:53Ellie Alexander: And then moderators, too, were able to use some previous debut authors who now have multiple books out to come back and moderate panels, which was so nice because I really think that leveled it up.
- 29:07Ellie Alexander: We had screens this year so you could have audio visual.
- 29:10Ellie Alexander: There was a um slideshow playing in the background of photos from this year and previous year.
- 29:15Ellie Alexander: So yeah, I know.
- 29:16Ellie Alexander: I was like, oh, this is so legit.
- 29:18Ellie Alexander: Look at us growing up.
- 29:21Tech Guy: Yeah, for sure.
- 29:22Tech Guy: They the Allison making sure that you had somebody to go to lunch with it reminds me.
- 29:28Tech Guy: Uh that's another thing when I was interviewing people on the street about uh Ashland Mystery Fest, when I saw people out with their badges out and around town.
- 29:37Tech Guy: Um, I can't tell you the number of people that I talked to who met at Ashland Mystery Fest, either this year or in a previous year, and now they are like lifelong friends.
- 29:49Tech Guy: And they that is just wild to me that you know essentially we've created something that like is bringing all these people together.
- 29:59Tech Guy: And I just love that about I do too.
- 30:02Ellie Alexander: That makes me teary every time, which is like the best part of the book community, right?
- 30:06Ellie Alexander: Is that I think people feel like, oh, I've I have a safe space here.
- 30:09Ellie Alexander: And um, yeah.
- 30:11Tech Guy: Especially when at its core it is a mystery, it's a festival about mystery books that involve killing people.
- 30:20Ellie Alexander: Right, I know.
- 30:21Ellie Alexander: I know it's true.
- 30:21Ellie Alexander: But mystery people like we are the most fun for sure.
- 30:25Ellie Alexander: I've been to all the big conventions, I've sat through, I mean, I'm not gonna throw shade at other genres, but I'm just saying they're usually bad people.
- 30:33Tech Guy: So right, right, yeah.
- 30:34Tech Guy: Yeah, yeah.
- 30:37Tech Guy: Yeah.
- 30:40Ellie Alexander: Uh the last sort of like highlight, I think, for me is just how the community partnerships have grown.
- 30:45Ellie Alexander: You touched on the team at Travel Ashland.
- 30:47Ellie Alexander: I mean, they have just done a phenomenal job in terms of the beautiful merch and the event flow and the program and social media and all everything that you don't see behind the scenes that again we're working on all year long.
- 31:04Ellie Alexander: Like already I'm working on 2027 and we've only been back for a couple weeks.
- 31:09Ellie Alexander: So um there's that piece, but then all of the businesses Paddington Station, Bloomsbury Books, all of the participants for Solve a Mystery, the Websters.
- 31:22Ellie Alexander: I mean, people just want to be part of it, um, which is so fun to see that little spark ignite all around town where people are like, oh, what can I do with its mystery theme?
- 31:32Tech Guy: Yeah, we uh, you know, because I shoot a lot of the social media photos and videos during Mystery Fest.
- 31:41Tech Guy: And and I was going around uh in the days leading up to Mystery Fest, and then once it started and and shooting videos inside the businesses that were participating and the sponsors and stuff and and talking to some of the business owners, and they were they were pumped.
- 31:57Tech Guy: They were they they love Mystery Fest.
- 32:00Tech Guy: Not not just because it brings more people into the shop, but the the people themselves are what they talk about over and over and over again.
- 32:09Tech Guy: I heard, I just love it, they're so nice, the people are so fun, I get to meet all these great people, and they're from all over the place.
- 32:17Tech Guy: And you know, it's just it all of that is just so great to hear.
- 32:22Tech Guy: So I I just can't wait to see what the future brings for Ashland Mystery Festival.
- 32:27Ellie Alexander: I know, me too.
- 32:28Ellie Alexander: No, when I got home, I'm still slowly working my way through email, but I was flooded with messages from Ashland locals just saying, like, everyone who comes into town is so nice.
- 32:40Ellie Alexander: I'm like, okay, yes, I told you.
- 32:42Ellie Alexander: I knew, I knew, but thank you, darlings, for uh proving it.
- 32:48Ellie Alexander: Yeah.
- 32:49Ellie Alexander: Well, I can tell you that we are going into year five.
- 32:53Ellie Alexander: 2027 will be the fifth annual Ashland Mystery Fest.
- 32:57Ellie Alexander: I already have some fun author announcements that we'll be making soon.
- 33:02Ellie Alexander: Plans are rolling already.
- 33:05Ellie Alexander: Some of the things that we talked about are coming back.
- 33:08Ellie Alexander: We've got some new stuff in store.
- 33:10Ellie Alexander: I cannot wait.
- 33:12Ellie Alexander: The dates October 14th through 17th, 2027.
- 33:18Tech Guy: That is right around the corner.
- 33:20Ellie Alexander: Mark it on your calendars now, darlings.
- 33:22Ellie Alexander: Get ready.
- 33:23Ellie Alexander: Come to Ashley.
- 33:25Tech Guy: I say, I say it's right around the corner because planning for the fifth annual Ashland Mystery Fest has already started.
- 33:32Ellie Alexander: That's right.
- 33:33Tech Guy: So, this is for all of you out there who are like, oh, I could put on an event.
- 33:39Tech Guy: How hard could it be?
- 33:40Tech Guy: It's a lot of work.
- 33:41Tech Guy: It's a lot of work.
- 33:43Tech Guy: It's so worth it.
- 33:45Tech Guy: It's so worth it.
- 33:45Tech Guy: 100%.
- 33:46Tech Guy: Yes.
- 33:46Tech Guy: It is worth it.
- 33:47Tech Guy: But it is a lot of work and it takes a long time, and it takes a lot of people willing to put in the hard work and effort that it takes to pull it off.
- 33:58Tech Guy: And it's only going to get better from here.
- 34:01Ellie Alexander: That's the goal.
- 34:02Ellie Alexander: All right.
- 34:03Ellie Alexander: So circle those dates on your calendar and uh let's get ready for year five in a big way.
- 34:13Tech Guy: That's right.
- 34:13Tech Guy: Fifth annual Astral Mystery Festival, October 14th through 17th, 2027.
- 34:20Ellie Alexander: See you there.
- 34:22Tech Guy: All right, until next time.
- 34:24Ellie Alexander: Till next time.