Prediction Markets Found Their Next Demo- Gambling apps are targeting women anywhere they can.
If you turn on your TV or go to instagram you likely can't go 10 minutes without a gambling ad. From Love Island to Call Her Daddy- Kalshi and Polymarket built their audience on sports and now they are focused on women. The move isn't random.
Today's solo episode of Haley on the Go is diving deep on why these ads are everywhere, why they are so predatory and what is at risk.
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The skinny
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