Latest / High Minded with McCarter
95: Launching a Cannabis Gummy Brand w/ Flower Union's Jon Spadafora
Edibles made with flower? YUP. In episode 95, McCarter chats with brand owner and founder Jon Spadafora of Flower Union, a bold new cannabis gummy brand making its debut in Colorado and New Jersey. From navigating complex state regulations to crafting a unique product identity, Jon shares what it really takes to launch in two of the most dynamic cannabis markets in the U.S. We dive into the brand’s origin story, Jon's unassuming backstory in Miami nightclubs, product development process, market strategy, and the challenges—and surprises—of entering the ever-evolving world of legal edibles…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.