713 Michael Fedele: Founder & CEO of Throne SPORT COFFEE
On today’s episode, Kara welcomes Michael Fedele, Founder and CEO of Throne SPORT COFFEE, a bold new player redefining the future of functional coffee. After helping take BODYARMOR from a $1M brand to over $1B in retail sales, Michael is back to disrupt another category—this time, merging performance, recovery, and caffeine in a way that’s never been done before.Michael shares the story behind Throne SPORT COFFEE, how he teamed up with superstar Patrick Mahomes, and what it takes to build trust, scale a brand, and win shelf space in today’s crowded beverage landscape. From lessons learned at…
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