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Why Summer is the Best Time to Raise Prices (Even in This Economy)
In This Episode We Cover:
Why January isn't actually the "correct" time to raise your prices, and what happens when you raise them during a natural slow season instead
Why summer sits in the perfect spot right before your busy fall season, so a price increase doesn't hit you nearly as hard
The "missed the boat" client effect: why families who skipped spring photos due to the economy are about to come looking for fall sessions instead
Why that wave of catch-up clients means more demand hitting your calendar in fall, not less, making it a smart moment to test higher pricing
What typically…
The skinny
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