Latest / Extra Serving: A restaurant industry podcast
McDonald’s value menu, Brian Niccol’s letter, and plant-based goes bust
On this week’s Extra Serving, NRN editor in chief Sam Oches and executive editor Alicia Kelso discuss the fact that restaurant menu prices are still inching upward even as supermarket prices are essentially flat. That leads them to discuss McDonald’s $5 meal deal and the risk that major chains take when discounting their way out of negative traffic trends. Plus, Brian Niccol is officially the CEO of Starbucks and he outlined his first priorities in an open letter. Will this blueprint work for the coffee giant? And senior editor Ron Ruggless joins for this week’s extra serving to discuss the…
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