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Creator Economy Scaling Expert Explains How to Expand

Josh Mattingly, CEO and Co-Founder of Upright Media, gives a behind-the-scenes look at what it takes to scale some of the biggest creator-led businesses in the world. In this episode of The Gimbal Podcast, Josh shares his approach to growing creator brands, building the right team, and helping creators like Jesser, MrBallen, ZHC, the Stokes Twins, and Emma Chamberlain expand their businesses.

He also dives into the best tools for running a creator business, tips for new creators, juggling multiple roles, reducing bottlenecks, and hiring great talent. Josh wraps with a creator to watch and…

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