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Calgary’s Bold Move to Capture Toronto | Calgary News
Tourism Calgary just dropped a jaw-dropping subway station takeover in downtown Toronto — a $500K, six-week splash of Calgary’s vibrant colors and culture designed to lure Ontarians beyond the Stampede and the Rockies. With eye-catching visuals celebrating craft beer, food, parks, and sunshine, the “Colours of Calgary” campaign is already paying off: three times the usual Toronto web traffic and an 8.5% surge in Ontario tourism spending last year. And they’re not done — another winter-themed blitz is coming this fall to keep Calgary front and center year-round. Listen in comfort:Get a…
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