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Effective Follow-Up in Sales: How Much is Too Much?

When we talk about the idea of effective follow-up in sales, what does that mean? It’s effective in terms of making sure that we’re on the same page with the person, making sure that our conversations are moving forward, making sure that their questions are being answered, and ultimately getting to a decision. Are we going forward with this? Are we not? And if so, when is that going to happen? David: Hi, and welcome to the podcast. In today's episode, co host Jay McFarland and I will be discussing effective follow-up. How much is too much? Welcome back, Jay. Jay: Thank you, David. Such an…

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