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Collaboration Is Reshaping Sustainability with Ahold Delhaize & Mondelēz | CGF 2026 · Omni Talk Retail

• 0:00
  Hello,
• 0:00
  everyone.
• 0:00
  This
• 0:01
  is
• 0:01
  omnitalk
• 0:01
  Retail.
• 0:02
  I
• 0:02
  am
• 0:02
  Chris
• 0:02
  Walton,
• 0:02
  and
• 0:03
  we
• 0:03
  are
• 0:03
  coming
• 0:03
  to
• 0:03
  you
• 0:03
  live
• 0:04
  from
• 0:04
  the
• 0:04
  Consumer
• 0:04
  Goods
• 0:05
  Forums
• 0:05
  Global
• 0:05
  Summit
• 0:06
  in
• 0:07
  Vienna,
• 0:07
  Austria.
• 0:08
  And
• 0:08
  we
• 0:08
  are,
• 0:08
  of
• 0:08
  course,
• 0:08
  once
• 0:09
  again
• 0:09
  in
• 0:09
  the
• 0:09
  CGF
• 0:10
  Leadership
• 0:10
  Studio,
• 0:11
  which
• 0:11
  is
• 0:11
  sponsored
• 0:12
  by
• 0:12
  Vuzion.
• 0:13
  Now,
• 0:13
  joining
• 0:13
  me
• 0:13
  to
• 0:14
  kick
• 0:14
  off
• 0:14
  today
• 0:14
  are
• 0:15
  two
• 0:15
  fabulous
• 0:16
  executives.
• 0:17
  First,
• 0:17
  to
• 0:17
  my
• 0:18
  far
• 0:18
  left
• 0:18
  we
• 0:19
  have
• 0:19
  Chris
• 0:19
  McGrath.
• 0:20
  Chris
• 0:20
  is
• 0:20
  the
• 0:20
  SVP
• 0:21
  and
• 0:21
  Chief
• 0:21
  Impact
• 0:22
  and
• 0:22
  Sustainability
• 0:22
  Officer
• 0:23
  at
• 0:23
  Mondelez
• 0:24
  International.
• 0:25
  And.
• 0:25
  And
• 0:25
  also
• 0:25
  Alex
• 0:26
  Holt.
• 0:26
  And
• 0:27
  Alex
• 0:27
  is
• 0:27
  the
• 0:27
  Chief
• 0:27
  Sustainability
• 0:28
  Officer
• 0:29
  at
• 0:29
  Ajo
• 0:29
  Delez.
• 0:30
  Welcome,
• 0:30
  both
• 0:31
  of
• 0:31
  you.
• 0:31
  Alex,
• 0:31
  it's
• 0:31
  great
• 0:32
  to
• 0:32
  see
• 0:32
  you
• 0:32
  again.
• 0:32
  Yeah,
• 0:32
  fabulous
• 0:33
  to
• 0:33
  be
• 0:33
  here.
• 0:33
  Lovely
• 0:34
  to
• 0:34
  see
• 0:34
  you,
• 0:34
  Chris.
• 0:34
  Yeah.
• 0:34
  And,
• 0:34
  Chris,
• 0:35
  it's
• 0:35
  our
• 0:35
  first
• 0:35
  time
• 0:35
  interviewing
• 0:36
  you
• 0:36
  as
• 0:36
  well.
• 0:36
  Great
• 0:37
  to
• 0:37
  meet
• 0:37
  you,
• 0:37
  Chris.
• 0:37
  Thanks
• 0:38
  for
• 0:38
  having
• 0:38
  us.
• 0:38
  Yeah,
• 0:39
  no,
• 0:39
  it's
• 0:39
  great.
• 0:39
  Well,
• 0:39
  let's
• 0:40
  learn
• 0:40
  about
• 0:40
  each
• 0:40
  of
• 0:40
  you,
• 0:40
  too.
• 0:41
  And
• 0:41
  Chris,
• 0:41
  let's
• 0:41
  start
• 0:41
  with
• 0:42
  you.
• 0:42
  Talk
• 0:42
  about
• 0:42
  your
• 0:43
  background
• 0:43
  and
• 0:43
  your
• 0:43
  roles.
• 0:44
  Sure.
• 0:45
  I've
• 0:45
  been
• 0:45
  with
• 0:46
  Kraft
• 0:46
  Mondelez
• 0:47
  and
• 0:47
  before
• 0:47
  that
• 0:48
  Kraft
• 0:48
  Foods
• 0:48
  for
• 0:49
  several
• 0:50
  years
• 0:51
  and
• 0:51
  started
• 0:51
  in
• 0:52
  finance,
• 0:52
  spent
• 0:52
  most
• 0:53
  of
• 0:53
  my
• 0:53
  career
• 0:53
  in
• 0:53
  marketing
• 0:54
  and
• 0:55
  managing
• 0:55
  brands,
• 0:56
  and
• 0:56
  then
• 0:57
  parlay
• 0:58
  that
• 0:58
  into
• 0:58
  innovation
• 0:59
  and
• 0:59
  eventually
• 0:59
  sustainability.
• 1:00
  So
• 1:00
  the
• 1:01
  thread
• 1:01
  has
• 1:01
  been,
• 1:02
  what
• 1:02
  do
• 1:02
  we
• 1:02
  need
• 1:02
  to
• 1:02
  help
• 1:03
  grow
• 1:03
  businesses
• 1:04
  and
• 1:04
  innovation?
• 1:04
  Today,
• 1:05
  I
• 1:05
  lead
• 1:06
  sustainability
• 1:06
  for
• 1:06
  our
• 1:07
  company
• 1:07
  globally.
• 1:08
  Just
• 1:08
  setting
• 1:08
  the
• 1:09
  strategy
• 1:09
  and
• 1:10
  helping
• 1:10
  to
• 1:11
  bring
• 1:11
  up
• 1:11
  the
• 1:11
  capabilities
• 1:12
  and
• 1:12
  embed
• 1:12
  it
• 1:13
  across
• 1:13
  our
• 1:13
  business
• 1:13
  and
• 1:14
  for
• 1:14
  perspective
• 1:14
  for.
• 1:14
  Our
• 1:15
  audience
• 1:15
  back
• 1:15
  home.
• 1:15
  How
• 1:15
  long
• 1:15
  have
• 1:15
  you
• 1:16
  been
• 1:16
  in
• 1:16
  the
• 1:16
  role
• 1:16
  in
• 1:16
  overseeing
• 1:17
  sustainability?
• 1:18
  Since
• 1:18
  the
• 1:18
  start
• 1:19
  of
• 1:19
  our
• 1:19
  company
• 1:19
  in
• 1:19
  2012.
• 1:20
  Okay.
• 1:20
  Wow.
• 1:21
  Okay.
• 1:21
  So
• 1:21
  very
• 1:21
  long
• 1:22
  time.
• 1:22
  Wow.
• 1:22
  Okay.
• 1:23
  All
• 1:23
  right.
• 1:23
  Same
• 1:23
  question
• 1:24
  to
• 1:24
  you,
• 1:24
  Alex.
• 1:24
  Yeah,
• 1:25
  so
• 1:26
  I.
• 1:27
  Retail
• 1:27
  background,
• 1:27
  always
• 1:28
  been
• 1:28
  in
• 1:28
  retail
• 1:28
  and
• 1:29
  started
• 1:29
  in
• 1:29
  the
• 1:30
  UK
• 1:30
  companies
• 1:30
  like
• 1:31
  Tesco,
• 1:31
  then
• 1:31
  Woolworths
• 1:32
  in
• 1:32
  Australia.
• 1:32
  Now@ajo
• 1:33
  da.
• 1:34
  Most
• 1:34
  of
• 1:34
  my
• 1:35
  time
• 1:35
  in
• 1:35
  commercial,
• 1:35
  though.
• 1:36
  So
• 1:36
  kind
• 1:36
  of
• 1:37
  slightly
• 1:37
  different
• 1:37
  to
• 1:37
  you,
• 1:38
  but
• 1:38
  also
• 1:38
  similar
• 1:39
  in
• 1:39
  the
• 1:39
  sense
• 1:39
  of
• 1:40
  I
• 1:40
  took
• 1:40
  the
• 1:40
  commercial
• 1:41
  buying
• 1:41
  path
• 1:42
  and
• 1:43
  then
• 1:43
  moved
• 1:43
  into
• 1:43
  sustainability
• 1:44
  about
• 1:45
  eight
• 1:45
  years
• 1:46
  ago
• 1:46
  now.
• 1:46
  Eight
• 1:46
  years.
• 1:47
  Wow.
• 1:47
  Both
• 1:47
  of
• 1:47
  you
• 1:47
  guys,
• 1:48
  you
• 1:48
  guys
• 1:48
  are
• 1:48
  veterans
• 1:48
  in
• 1:49
  the
• 1:49
  sustainability
• 1:49
  space
• 1:50
  for
• 1:50
  sure.
• 1:51
  A
• 1:51
  lot
• 1:51
  of
• 1:51
  times
• 1:51
  I
• 1:51
  talk
• 1:51
  to
• 1:51
  people
• 1:52
  that
• 1:52
  have
• 1:52
  been
• 1:52
  doing
• 1:52
  it
• 1:52
  for
• 1:52
  like
• 1:53
  one
• 1:53
  or
• 1:53
  two
• 1:53
  years,
• 1:53
  but
• 1:53
  you
• 1:53
  guys
• 1:54
  are
• 1:54
  really
• 1:54
  steeped
• 1:54
  in
• 1:55
  the
• 1:55
  concept.
• 1:56
  All
• 1:56
  right,
• 1:56
  so
• 1:56
  the
• 1:57
  reason.
• 1:57
  One
• 1:57
  of
• 1:57
  the
• 1:57
  reasons
• 1:58
  we
• 1:58
  asked
• 1:58
  you
• 1:58
  guys,
• 1:59
  you
• 1:59
  both
• 1:59
  to
• 1:59
  join
• 1:59
  us
• 2:00
  today
• 2:00
  is
• 2:02
  your
• 2:02
  two
• 2:02
  CEOs
• 2:03
  used
• 2:03
  to
• 2:03
  be
• 2:03
  the
• 2:03
  CO
• 2:04
  chairs
• 2:04
  of
• 2:05
  CGF,
• 2:05
  and
• 2:06
  as
• 2:06
  part
• 2:06
  of
• 2:06
  that,
• 2:06
  they
• 2:07
  created
• 2:07
  the
• 2:08
  CSO
• 2:08
  Forum
• 2:09
  and
• 2:09
  they
• 2:09
  did
• 2:09
  a
• 2:10
  lot
• 2:10
  of
• 2:10
  collaboration
• 2:10
  together.
• 2:11
  So
• 2:11
  I'm
• 2:11
  curious,
• 2:11
  Alex,
• 2:12
  can
• 2:12
  you
• 2:12
  explain
• 2:12
  what
• 2:13
  the
• 2:13
  CSO
• 2:13
  Forum
• 2:14
  actually
• 2:14
  is
• 2:14
  and
• 2:14
  what
• 2:15
  it
• 2:15
  does?
• 2:15
  Yeah,
• 2:16
  yeah,
• 2:16
  absolutely.
• 2:17
  So
• 2:17
  as
• 2:17
  you
• 2:17
  say,
• 2:18
  R2
• 2:19
  chair
• 2:20
  CEOs
• 2:20
  were
• 2:20
  the
• 2:20
  CO
• 2:21
  chairs,
• 2:21
  and
• 2:22
  last
• 2:22
  year
• 2:23
  at
• 2:23
  CGF
• 2:24
  we
• 2:24
  actually
• 2:25
  heard
• 2:25
  from
• 2:25
  a
• 2:25
  number
• 2:25
  of
• 2:26
  different
• 2:26
  other
• 2:26
  companies
• 2:27
  that
• 2:27
  it
• 2:27
  would
• 2:28
  be
• 2:28
  really
• 2:28
  good
• 2:28
  to
• 2:28
  get
• 2:28
  together.
• 2:29
  And
• 2:29
  Chris
• 2:29
  and
• 2:29
  I
• 2:29
  had
• 2:29
  both
• 2:30
  spoken
• 2:30
  about,
• 2:30
  you
• 2:30
  know
• 2:30
  what,
• 2:31
  there's
• 2:31
  a
• 2:31
  lot
• 2:31
  going
• 2:31
  on.
• 2:31
  I'm
• 2:32
  on
• 2:32
  the
• 2:32
  retailer
• 2:32
  side,
• 2:33
  you're
• 2:33
  on
• 2:33
  the
• 2:33
  CPG
• 2:33
  side.
• 2:34
  There's
• 2:34
  lots
• 2:34
  of
• 2:34
  common
• 2:35
  challenges
• 2:35
  and
• 2:36
  opportunities
• 2:37
  and
• 2:37
  we
• 2:37
  thought
• 2:38
  actually
• 2:38
  why
• 2:38
  don't
• 2:39
  we
• 2:39
  just
• 2:39
  get
• 2:39
  a
• 2:39
  group
• 2:40
  of
• 2:40
  people
• 2:40
  together,
• 2:41
  CSOs
• 2:42
  across
• 2:42
  different
• 2:42
  companies
• 2:43
  and
• 2:44
  just
• 2:44
  have
• 2:44
  a
• 2:44
  conversation
• 2:45
  and
• 2:45
  a
• 2:45
  chat.
• 2:45
  A
• 2:45
  lot
• 2:46
  of
• 2:46
  the
• 2:47
  issues
• 2:47
  are
• 2:48
  the
• 2:48
  same,
• 2:48
  opportunities
• 2:49
  are
• 2:49
  the
• 2:49
  same.
• 2:50
  So
• 2:50
  we
• 2:50
  started
• 2:50
  it
• 2:50
  last
• 2:50
  year.
• 2:51
  We've
• 2:51
  now
• 2:52
  met
• 2:52
  four
• 2:52
  times
• 2:52
  in
• 2:53
  a
• 2:53
  year.
• 2:54
  Today,
• 2:54
  this
• 2:54
  morning
• 2:55
  was
• 2:55
  our
• 2:56
  in
• 2:56
  virtual
• 2:57
  one
• 2:57
  and
• 2:57
  we
• 2:58
  really
• 2:58
  coolly
• 2:59
  agreed
• 2:59
  this
• 2:59
  morning
• 3:00
  that
• 3:00
  we
• 3:00
  will
• 3:00
  continue
• 3:00
  this.
• 3:01
  And
• 3:01
  this
• 3:01
  is
• 3:01
  now
• 3:01
  a
• 3:01
  thing
• 3:02
  that
• 3:02
  is
• 3:02
  staying
• 3:03
  because
• 3:03
  it's
• 3:03
  been
• 3:03
  so
• 3:04
  valuable
• 3:04
  to
• 3:04
  all
• 3:04
  the
• 3:05
  members.
• 3:05
  It's
• 3:06
  really
• 3:06
  informal.
• 3:07
  We've
• 3:07
  got
• 3:07
  retailers,
• 3:08
  CPG
• 3:08
  companies
• 3:09
  there.
• 3:10
  Maybe
• 3:10
  Chris,
• 3:11
  a
• 3:11
  little
• 3:11
  bit
• 3:11
  about
• 3:12
  what
• 3:12
  we
• 3:12
  cover.
• 3:12
  Yeah,
• 3:13
  we
• 3:14
  really
• 3:14
  have
• 3:14
  the
• 3:14
  group
• 3:14
  guide,
• 3:15
  like
• 3:15
  what
• 3:15
  are
• 3:15
  the
• 3:16
  hot
• 3:16
  topics
• 3:16
  of
• 3:16
  the
• 3:16
  moment
• 3:17
  that
• 3:17
  are
• 3:17
  challenging
• 3:18
  sustainability
• 3:19
  officers?
• 3:20
  And
• 3:20
  there's,
• 3:20
  there's
• 3:21
  such
• 3:21
  a
• 3:21
  wealth
• 3:21
  of
• 3:21
  experience
• 3:21
  in
• 3:22
  the
• 3:22
  room
• 3:22
  and
• 3:23
  we
• 3:23
  really
• 3:24
  can
• 3:24
  learn
• 3:24
  from
• 3:24
  each
• 3:24
  other.
• 3:25
  I
• 3:25
  think
• 3:25
  it
• 3:25
  parlays
• 3:26
  off
• 3:26
  of
• 3:27
  a
• 3:27
  lot
• 3:27
  of
• 3:27
  the
• 3:27
  work
• 3:27
  we
• 3:27
  do
• 3:27
  at
• 3:28
  cgf.
• 3:28
  It's
• 3:28
  pre
• 3:29
  competitive.
• 3:30
  It's
• 3:30
  about
• 3:31
  trying
• 3:31
  to
• 3:31
  accelerate
• 3:32
  the
• 3:32
  progress
• 3:32
  that
• 3:32
  we're
• 3:33
  making
• 3:33
  on
• 3:34
  various
• 3:35
  topics.
• 3:35
  This
• 3:35
  is
• 3:36
  sort
• 3:36
  of
• 3:36
  a
• 3:36
  strategic
• 3:37
  sort
• 3:37
  of
• 3:37
  step
• 3:37
  back
• 3:38
  to
• 3:38
  say
• 3:38
  above
• 3:39
  plastic
• 3:40
  or
• 3:41
  whatever,
• 3:41
  climate,
• 3:42
  social,
• 3:42
  human
• 3:42
  rights,
• 3:43
  above
• 3:43
  that
• 3:43
  fray.
• 3:44
  What
• 3:44
  are
• 3:44
  some
• 3:45
  of
• 3:45
  the
• 3:45
  challenges
• 3:45
  and
• 3:45
  opportunities
• 3:46
  that
• 3:46
  we're
• 3:47
  all,
• 3:48
  you
• 3:48
  know,
• 3:48
  grappling
• 3:49
  with?
• 3:50
  It's
• 3:50
  been
• 3:50
  super,
• 3:50
  super
• 3:51
  helpful.
• 3:51
  Yeah,
• 3:51
  I
• 3:52
  could
• 3:52
  tell,
• 3:52
  I
• 3:52
  could
• 3:52
  tell
• 3:52
  that
• 3:52
  you
• 3:53
  all
• 3:53
  liked
• 3:53
  getting
• 3:53
  together
• 3:53
  this
• 3:54
  morning
• 3:54
  too
• 3:54
  because
• 3:54
  you
• 3:54
  guys
• 3:54
  were
• 3:54
  racing
• 3:55
  over
• 3:55
  here
• 3:55
  for
• 3:55
  the
• 3:56
  interview.
• 3:56
  So
• 3:56
  I
• 3:56
  imagine
• 3:56
  the
• 3:57
  conversation
• 3:57
  was
• 3:57
  going
• 3:57
  pretty
• 3:58
  strong.
• 3:58
  How
• 3:58
  many
• 3:58
  people
• 3:59
  are
• 3:59
  in
• 3:59
  the
• 3:59
  room?
• 4:00
  You
• 4:00
  know,
• 4:00
  you
• 4:01
  know,
• 4:01
  in
• 4:01
  this
• 4:01
  discussion.
• 4:01
  This
• 4:02
  morning,
• 4:02
  Alex,
• 4:02
  we've
• 4:03
  got
• 4:03
  just
• 4:03
  over
• 4:03
  20
• 4:04
  people
• 4:04
  were
• 4:05
  here
• 4:05
  this
• 4:05
  morning.
• 4:06
  Good
• 4:06
  mix
• 4:06
  of
• 4:06
  retailers,
• 4:07
  CPG
• 4:08
  companies,
• 4:08
  a
• 4:09
  good
• 4:09
  mix
• 4:09
  across
• 4:09
  American,
• 4:10
  European
• 4:11
  and
• 4:11
  Asian
• 4:11
  companies
• 4:12
  as
• 4:12
  well.
• 4:12
  It's
• 4:13
  also,
• 4:14
  it's
• 4:14
  Chatham
• 4:14
  House
• 4:15
  rules.
• 4:15
  So
• 4:16
  anything
• 4:16
  that
• 4:16
  we,
• 4:17
  we
• 4:17
  discuss
• 4:17
  within
• 4:18
  that
• 4:18
  is
• 4:18
  kept
• 4:19
  within
• 4:19
  really.
• 4:20
  You
• 4:20
  can
• 4:21
  talk
• 4:21
  about
• 4:21
  the
• 4:21
  themes
• 4:21
  but
• 4:22
  you
• 4:22
  can't
• 4:22
  talk
• 4:22
  about
• 4:22
  what
• 4:22
  one
• 4:23
  company
• 4:23
  said.
• 4:24
  We're
• 4:24
  sharing
• 4:24
  best
• 4:25
  practice
• 4:25
  and
• 4:26
  learnings.
• 4:26
  Yeah,
• 4:27
  that
• 4:27
  kind
• 4:27
  of
• 4:27
  thing.
• 4:27
  Chatham
• 4:28
  House
• 4:28
  rules.
• 4:29
  That's
• 4:29
  a
• 4:29
  new
• 4:29
  word.
• 4:30
  I
• 4:30
  didn't
• 4:30
  know
• 4:30
  that.
• 4:31
  I
• 4:31
  didn't
• 4:31
  know
• 4:31
  that
• 4:31
  every
• 4:31
  day's
• 4:32
  a
• 4:32
  school
• 4:32
  day.
• 4:32
  It
• 4:32
  is,
• 4:33
  right?
• 4:33
  It
• 4:33
  is,
• 4:33
  right.
• 4:34
  That's
• 4:34
  so
• 4:34
  funny.
• 4:35
  All
• 4:35
  right,
• 4:35
  so
• 4:35
  Chris,
• 4:36
  what.
• 4:36
  How
• 4:36
  would
• 4:36
  you,
• 4:37
  in
• 4:37
  maybe
• 4:38
  one
• 4:38
  or
• 4:38
  two
• 4:38
  sentences,
• 4:38
  how
• 4:39
  would
• 4:39
  you
• 4:39
  sum
• 4:39
  up
• 4:39
  the
• 4:39
  goal
• 4:40
  or
• 4:40
  aims
• 4:40
  of
• 4:41
  the.
• 4:42
  Of
• 4:42
  the
• 4:42
  CSO
• 4:43
  forum.
• 4:44
  I
• 4:44
  think
• 4:44
  it's
• 4:44
  to
• 4:44
  be
• 4:44
  a
• 4:45
  resource
• 4:45
  to
• 4:45
  help
• 4:46
  each
• 4:46
  other
• 4:46
  be
• 4:46
  able
• 4:47
  to
• 4:47
  learn
• 4:48
  and
• 4:49
  accelerate
• 4:49
  progress
• 4:51
  and
• 4:51
  go
• 4:51
  to.
• 4:52
  For
• 4:53
  sort
• 4:53
  of
• 4:53
  a
• 4:53
  sounding
• 4:54
  board
• 4:55
  on
• 4:55
  strategic
• 4:55
  issues.
• 4:56
  Anything
• 4:56
  to
• 4:56
  add?
• 4:57
  No,
• 4:57
  I
• 4:57
  think
• 4:57
  covered
• 4:57
  it
• 4:58
  perfectly.
• 4:58
  Got
• 4:58
  it.
• 4:58
  Okay.
• 4:59
  That's
• 4:59
  a
• 4:59
  good
• 4:59
  frame,
• 4:59
  though.
• 5:00
  That's
• 5:00
  a
• 5:00
  good
• 5:00
  frame
• 5:00
  to
• 5:00
  continue
• 5:01
  the
• 5:01
  conversation.
• 5:01
  All
• 5:02
  right.
• 5:02
  Since
• 5:02
  both
• 5:02
  of
• 5:02
  you
• 5:02
  are
• 5:03
  veterans
• 5:03
  in
• 5:03
  sustainability,
• 5:04
  I'm
• 5:05
  curious,
• 5:05
  Chris,
• 5:05
  how
• 5:06
  has
• 5:06
  sustainability
• 5:07
  evolved
• 5:08
  particularly
• 5:08
  over.
• 5:09
  As
• 5:09
  an
• 5:09
  effort,
• 5:10
  particularly
• 5:10
  over
• 5:10
  the
• 5:10
  last
• 5:11
  decade
• 5:11
  or
• 5:11
  so?
• 5:11
  Yeah,
• 5:12
  I
• 5:12
  think
• 5:12
  in
• 5:12
  a
• 5:12
  few
• 5:12
  ways,
• 5:13
  I
• 5:13
  think
• 5:13
  one
• 5:13
  for
• 5:14
  sure
• 5:14
  is
• 5:15
  it's
• 5:15
  gone
• 5:16
  from
• 5:16
  being
• 5:16
  sort
• 5:16
  of
• 5:17
  voluntary.
• 5:18
  Do
• 5:18
  you
• 5:19
  want
• 5:19
  to
• 5:19
  have
• 5:19
  a
• 5:20
  sustainability
• 5:20
  program
• 5:20
  because
• 5:21
  you
• 5:21
  think
• 5:21
  it's
• 5:21
  good
• 5:21
  for
• 5:21
  your
• 5:22
  business,
• 5:22
  et
• 5:22
  cetera,
• 5:23
  to
• 5:23
  now
• 5:24
  with
• 5:24
  a
• 5:24
  lot
• 5:24
  of
• 5:24
  the
• 5:24
  regulation
• 5:25
  coming
• 5:25
  in
• 5:26
  in
• 5:26
  different
• 5:26
  parts
• 5:26
  of
• 5:26
  the
• 5:27
  world
• 5:27
  becoming
• 5:28
  something
• 5:28
  that's
• 5:28
  more
• 5:29
  mandated
• 5:29
  that
• 5:29
  companies
• 5:30
  need
• 5:30
  to
• 5:31
  do
• 5:31
  and
• 5:32
  to
• 5:32
  report
• 5:32
  on?
• 5:33
  I
• 5:33
  think
• 5:33
  there's
• 5:33
  a
• 5:33
  lot
• 5:34
  more
• 5:34
  formality
• 5:34
  in
• 5:35
  terms
• 5:35
  of.
• 5:35
  In
• 5:35
  a
• 5:35
  good
• 5:36
  way,
• 5:36
  in
• 5:36
  terms
• 5:36
  of
• 5:37
  real
• 5:37
  definition
• 5:38
  so
• 5:38
  that
• 5:38
  we
• 5:38
  can
• 5:39
  get
• 5:39
  more
• 5:39
  consistent
• 5:39
  data
• 5:40
  across
• 5:40
  companies
• 5:41
  and
• 5:41
  be
• 5:41
  able
• 5:41
  to
• 5:42
  compare,
• 5:42
  etc.
• 5:42
  Got
• 5:43
  it.
• 5:43
  Alex,
• 5:43
  any
• 5:43
  color
• 5:44
  you'd
• 5:44
  add
• 5:44
  there?
• 5:45
  The
• 5:46
  only
• 5:46
  other
• 5:46
  thing
• 5:46
  that
• 5:46
  I
• 5:46
  would
• 5:46
  add
• 5:47
  or
• 5:47
  to
• 5:47
  build
• 5:47
  on.
• 5:47
  On
• 5:47
  there
• 5:48
  is
• 5:48
  that
• 5:48
  the.
• 5:49
  Particularly
• 5:49
  when
• 5:49
  you're
• 5:50
  looking
• 5:50
  at
• 5:50
  companies
• 5:50
  that
• 5:50
  are
• 5:50
  across
• 5:51
  different
• 5:51
  regions,
• 5:52
  it's
• 5:52
  actually
• 5:52
  really
• 5:53
  how
• 5:53
  you're
• 5:53
  making
• 5:53
  sure
• 5:53
  that
• 5:54
  it
• 5:54
  is
• 5:54
  business
• 5:54
  focused
• 5:55
  and
• 5:55
  it
• 5:55
  is
• 5:55
  relevant
• 5:56
  for
• 5:56
  your
• 5:56
  business
• 5:57
  on
• 5:57
  the
• 5:57
  longer
• 5:57
  term.
• 5:57
  And
• 5:58
  that's
• 5:58
  been
• 5:58
  really
• 5:58
  incredibly
• 5:59
  important.
• 5:59
  Got
• 5:59
  it.
• 5:59
  You
• 6:00
  know,
• 6:00
  to
• 6:00
  that
• 6:00
  point,
• 6:00
  Chris,
• 6:01
  I
• 6:01
  was
• 6:01
  thinking
• 6:01
  too,
• 6:01
  like
• 6:02
  something
• 6:02
  I
• 6:02
  was
• 6:02
  hearing
• 6:02
  a
• 6:02
  lot
• 6:03
  yesterday
• 6:03
  too,
• 6:03
  is
• 6:04
  sustainability
• 6:04
  feels
• 6:05
  like
• 6:05
  it's
• 6:05
  more
• 6:05
  woven
• 6:06
  into
• 6:06
  the
• 6:06
  fabric
• 6:07
  of
• 6:07
  how
• 6:07
  the
• 6:07
  business
• 6:08
  needs
• 6:08
  to
• 6:08
  get
• 6:08
  done
• 6:09
  too.
• 6:09
  Like
• 6:09
  the
• 6:10
  discussions
• 6:11
  previously
• 6:11
  maybe
• 6:11
  happened
• 6:12
  in
• 6:12
  isolation,
• 6:13
  but
• 6:13
  now
• 6:14
  they're
• 6:14
  having
• 6:14
  to
• 6:14
  be
• 6:15
  woven
• 6:15
  in
• 6:15
  for
• 6:16
  the
• 6:16
  good
• 6:16
  of
• 6:16
  the
• 6:16
  economics
• 6:17
  of
• 6:17
  the
• 6:17
  business
• 6:17
  too.
• 6:18
  Is
• 6:18
  that
• 6:18
  true?
• 6:19
  Absolutely.
• 6:19
  So
• 6:20
  we're
• 6:20
  focusing
• 6:21
  a
• 6:21
  lot
• 6:22
  on
• 6:22
  resilience.
• 6:23
  I
• 6:23
  think
• 6:24
  we've
• 6:24
  seen
• 6:24
  the
• 6:24
  impacts
• 6:25
  of
• 6:25
  things
• 6:25
  like
• 6:27
  climate
• 6:27
  change
• 6:27
  and
• 6:28
  availability,
• 6:28
  scarcity
• 6:29
  of
• 6:29
  ingredients
• 6:31
  as
• 6:31
  a
• 6:31
  result
• 6:31
  of
• 6:31
  that.
• 6:32
  So
• 6:32
  really,
• 6:32
  what
• 6:33
  do
• 6:33
  we
• 6:33
  need
• 6:33
  to
• 6:33
  do
• 6:33
  to
• 6:34
  make
• 6:34
  sure
• 6:34
  that
• 6:34
  we
• 6:34
  have
• 6:35
  resilient
• 6:36
  supply
• 6:36
  chains?
• 6:37
  Really?
• 6:38
  I
• 6:38
  would
• 6:39
  say
• 6:39
  more
• 6:39
  profitable
• 6:40
  businesses,
• 6:40
  because
• 6:41
  a
• 6:41
  lot
• 6:41
  of
• 6:41
  the
• 6:41
  work
• 6:41
  that
• 6:42
  we
• 6:42
  do
• 6:42
  in
• 6:42
  sustainability
• 6:43
  saves
• 6:43
  money.
• 6:43
  We
• 6:44
  talked
• 6:44
  about
• 6:44
  that
• 6:44
  a
• 6:44
  lot
• 6:45
  this
• 6:45
  morning
• 6:45
  in
• 6:46
  our
• 6:46
  forum
• 6:46
  about
• 6:47
  how
• 6:47
  can
• 6:47
  we
• 6:47
  better
• 6:48
  capture
• 6:48
  and
• 6:48
  measure
• 6:49
  the
• 6:49
  value
• 6:49
  that
• 6:50
  sustainability
• 6:50
  creates.
• 6:51
  Right,
• 6:51
  right.
• 6:51
  And
• 6:51
  also
• 6:52
  the
• 6:52
  ideas
• 6:52
  around
• 6:53
  regenerative
• 6:53
  agriculture
• 6:54
  play
• 6:54
  into
• 6:54
  that
• 6:54
  as
• 6:55
  well.
• 6:55
  So,
• 6:55
  Alex,
• 6:55
  I'm
• 6:56
  curious.
• 6:56
  Let's
• 6:56
  take
• 6:56
  it
• 6:57
  now
• 6:57
  the
• 6:57
  next
• 6:57
  level
• 6:57
  deeper.
• 6:58
  So
• 6:58
  we
• 6:58
  talked
• 6:58
  about
• 6:59
  sustainability,
• 6:59
  sustainability
• 7:00
  overall,
• 7:00
  broadly
• 7:00
  from
• 7:01
  a
• 7:01
  30,000
• 7:01
  foot
• 7:01
  view
• 7:02
  in
• 7:02
  terms
• 7:02
  of
• 7:02
  how
• 7:02
  it's
• 7:02
  changed
• 7:03
  over
• 7:03
  the
• 7:03
  past
• 7:03
  decade.
• 7:04
  How
• 7:04
  has
• 7:04
  your
• 7:05
  role
• 7:05
  changed?
• 7:06
  First
• 7:06
  with
• 7:06
  you,
• 7:07
  and
• 7:07
  then
• 7:07
  we'll
• 7:07
  go
• 7:07
  to
• 7:07
  Chris.
• 7:07
  How
• 7:07
  has
• 7:08
  your
• 7:08
  role
• 7:08
  changed?
• 7:08
  How
• 7:08
  is
• 7:08
  what
• 7:09
  you're
• 7:09
  doing
• 7:09
  different
• 7:09
  today
• 7:10
  than
• 7:10
  say,
• 7:10
  what
• 7:10
  it
• 7:11
  was
• 7:11
  five
• 7:11
  years
• 7:12
  ago?
• 7:12
  So
• 7:13
  I
• 7:13
  think
• 7:13
  the
• 7:13
  first
• 7:14
  piece
• 7:14
  is
• 7:15
  actually
• 7:15
  what
• 7:15
  we're
• 7:16
  doing
• 7:16
  isn't
• 7:16
  different,
• 7:17
  it's
• 7:17
  how
• 7:18
  we
• 7:18
  go
• 7:18
  about
• 7:18
  doing
• 7:19
  it.
• 7:19
  And
• 7:19
  the
• 7:20
  building
• 7:20
  on
• 7:21
  that
• 7:21
  is
• 7:21
  firstly
• 7:21
  around
• 7:22
  how
• 7:22
  it's
• 7:22
  integrated
• 7:23
  into
• 7:23
  business
• 7:23
  strategy.
• 7:24
  Okay.
• 7:24
  So
• 7:25
  really
• 7:25
  being
• 7:25
  clear
• 7:25
  around
• 7:26
  what
• 7:26
  is
• 7:26
  the
• 7:26
  role
• 7:27
  for
• 7:27
  your
• 7:27
  company
• 7:27
  and
• 7:27
  then
• 7:27
  what's
• 7:28
  the
• 7:28
  point
• 7:28
  of,
• 7:28
  of
• 7:28
  difference
• 7:28
  it
• 7:28
  can
• 7:29
  make?
• 7:29
  Second
• 7:29
  piece
• 7:29
  is
• 7:30
  it's
• 7:30
  really
• 7:30
  interwoven
• 7:31
  into
• 7:32
  finance,
• 7:33
  into
• 7:33
  metrics,
• 7:33
  into
• 7:34
  data.
• 7:34
  So
• 7:34
  really
• 7:35
  clearly
• 7:35
  you
• 7:35
  were
• 7:36
  talking
• 7:36
  about
• 7:36
  how
• 7:36
  it's
• 7:36
  much
• 7:37
  more
• 7:37
  intrinsic
• 7:37
  a
• 7:37
  part
• 7:38
  of
• 7:38
  business.
• 7:39
  And
• 7:39
  then
• 7:39
  this
• 7:39
  last
• 7:40
  piece,
• 7:40
  and
• 7:40
  building
• 7:41
  on
• 7:41
  the
• 7:41
  discussion
• 7:41
  that
• 7:42
  point
• 7:42
  Chris
• 7:43
  just
• 7:43
  mentioned
• 7:43
  this
• 7:44
  morning,
• 7:44
  we
• 7:44
  were
• 7:44
  talking
• 7:45
  about
• 7:45
  how
• 7:46
  sustainability,
• 7:46
  what
• 7:47
  is
• 7:47
  the
• 7:47
  value
• 7:47
  creation
• 7:48
  that
• 7:48
  it
• 7:48
  can
• 7:48
  make
• 7:48
  to
• 7:49
  a
• 7:49
  business?
• 7:49
  So
• 7:50
  we
• 7:50
  were
• 7:50
  going
• 7:50
  through
• 7:50
  and
• 7:50
  having
• 7:51
  a
• 7:51
  conversation
• 7:51
  around
• 7:52
  it's
• 7:52
  not
• 7:52
  just
• 7:52
  around
• 7:53
  cost
• 7:53
  reduction
• 7:53
  or
• 7:53
  cost
• 7:54
  avoidance.
• 7:55
  What's
• 7:55
  the
• 7:55
  revenue
• 7:56
  growth
• 7:56
  that
• 7:56
  you
• 7:56
  can
• 7:56
  get
• 7:56
  from
• 7:57
  it?
• 7:57
  What's
• 7:57
  the
• 7:58
  resilience
• 7:58
  and
• 7:58
  the
• 7:58
  risk
• 7:59
  mitigation
• 7:59
  as
• 7:59
  well?
• 8:00
  And
• 8:00
  how
• 8:00
  do
• 8:00
  you
• 8:00
  quantify
• 8:01
  that?
• 8:02
  So
• 8:02
  those
• 8:02
  are
• 8:03
  some
• 8:03
  of
• 8:03
  the
• 8:03
  big
• 8:03
  changes,
• 8:04
  I'd
• 8:04
  say.
• 8:04
  Yeah.
• 8:04
  And
• 8:04
  I
• 8:04
  bet
• 8:04
  that
• 8:05
  helps
• 8:05
  you
• 8:05
  sell
• 8:05
  what
• 8:05
  you
• 8:06
  need
• 8:06
  to
• 8:06
  accomplish
• 8:06
  internally
• 8:07
  too,
• 8:07
  because
• 8:07
  I
• 8:07
  bet
• 8:07
  the
• 8:08
  other
• 8:08
  thing
• 8:08
  too,
• 8:08
  I
• 8:08
  don't
• 8:08
  know.
• 8:08
  I
• 8:09
  don't
• 8:09
  want
• 8:09
  to
• 8:09
  put
• 8:09
  words
• 8:09
  in
• 8:09
  your
• 8:09
  mouth,
• 8:09
  but
• 8:10
  I'm
• 8:10
  guessing
• 8:10
  you
• 8:10
  don't
• 8:10
  have
• 8:10
  to
• 8:11
  bang
• 8:11
  on
• 8:11
  doors
• 8:11
  as
• 8:12
  loudly
• 8:12
  now
• 8:12
  as
• 8:13
  you
• 8:13
  did
• 8:13
  five
• 8:13
  years
• 8:13
  ago.
• 8:14
  Is
• 8:14
  that
• 8:14
  true?
• 8:14
  Very
• 8:15
  true,
• 8:15
  Very
• 8:15
  true.
• 8:16
  Also
• 8:16
  in
• 8:17
  a
• 8:17
  really
• 8:17
  good
• 8:17
  way
• 8:17
  comes
• 8:17
  with
• 8:18
  the
• 8:18
  business
• 8:19
  angle
• 8:19
  to
• 8:19
  it.
• 8:20
  Right.
• 8:20
  So
• 8:20
  you
• 8:20
  know,
• 8:20
  the.
• 8:20
  Why
• 8:21
  are
• 8:21
  we
• 8:21
  doing
• 8:21
  this?
• 8:21
  How,
• 8:22
  how
• 8:22
  do
• 8:22
  you
• 8:22
  quantify
• 8:22
  it?
• 8:23
  What's
• 8:23
  the
• 8:23
  impact
• 8:23
  you're
• 8:23
  going
• 8:23
  to
• 8:23
  be
• 8:24
  having
• 8:24
  as
• 8:24
  well?
• 8:24
  Right.
• 8:25
  Chris,
• 8:25
  is
• 8:25
  there
• 8:25
  any.
• 8:26
  How
• 8:27
  do
• 8:27
  you
• 8:27
  view
• 8:27
  that
• 8:27
  question?
• 8:28
  How
• 8:28
  do
• 8:28
  you
• 8:28
  think
• 8:28
  your
• 8:28
  role
• 8:28
  has
• 8:29
  changed?
• 8:29
  And
• 8:29
  I'm
• 8:29
  curious
• 8:29
  from
• 8:30
  a
• 8:30
  manager
• 8:30
  perspective
• 8:31
  too,
• 8:31
  as
• 8:31
  an
• 8:31
  executive
• 8:31
  managing
• 8:32
  a
• 8:32
  team,
• 8:32
  any
• 8:33
  angles
• 8:33
  there
• 8:33
  that
• 8:34
  you're
• 8:34
  doing
• 8:34
  differently
• 8:34
  now?
• 8:35
  I
• 8:35
  think
• 8:35
  one
• 8:35
  of
• 8:36
  the
• 8:36
  things
• 8:36
  that
• 8:37
  has
• 8:37
  continued
• 8:38
  to
• 8:38
  grow
• 8:38
  is
• 8:39
  this
• 8:39
  need
• 8:39
  for
• 8:39
  business
• 8:40
  management
• 8:40
  skills.
• 8:41
  This
• 8:41
  is
• 8:42
  very
• 8:42
  much,
• 8:42
  you
• 8:42
  know,
• 8:43
  I
• 8:43
  look
• 8:43
  for
• 8:44
  people
• 8:44
  who
• 8:44
  have
• 8:45
  managed
• 8:45
  businesses
• 8:46
  before
• 8:46
  who
• 8:47
  have
• 8:47
  a
• 8:47
  financial
• 8:48
  acumen.
• 8:49
  Right.
• 8:51
  We
• 8:51
  have
• 8:51
  folks
• 8:51
  now
• 8:52
  who
• 8:52
  have
• 8:52
  audit
• 8:52
  backgrounds
• 8:53
  because
• 8:53
  in
• 8:54
  parts
• 8:54
  of
• 8:54
  our
• 8:54
  team,
• 8:54
  because
• 8:55
  that's
• 8:55
  a
• 8:55
  big
• 8:56
  part
• 8:56
  of
• 8:56
  just
• 8:57
  understanding
• 8:58
  data.
• 8:58
  How
• 8:59
  do
• 8:59
  you
• 8:59
  manage
• 8:59
  it?
• 8:59
  What's
• 9:00
  good
• 9:00
  data
• 9:00
  and
• 9:01
  how
• 9:01
  do
• 9:01
  we.
• 9:02
  And
• 9:02
  that's
• 9:02
  really
• 9:02
  been
• 9:03
  a
• 9:03
  new
• 9:03
  part
• 9:03
  of
• 9:04
  the
• 9:04
  team
• 9:04
  in
• 9:05
  the
• 9:05
  last
• 9:05
  couple
• 9:05
  of
• 9:05
  Years.
• 9:06
  Right.
• 9:06
  So
• 9:06
  to
• 9:06
  that
• 9:07
  point,
• 9:07
  Chris,
• 9:08
  we
• 9:08
  haven't
• 9:08
  talked
• 9:08
  about
• 9:09
  it.
• 9:09
  Amazingly,
• 9:10
  we've
• 9:10
  gotten
• 9:10
  through
• 9:10
  a
• 9:10
  10
• 9:10
  or
• 9:11
  15
• 9:11
  minute
• 9:11
  interview.
• 9:11
  We
• 9:12
  haven't
• 9:12
  brought
• 9:12
  up
• 9:12
  the
• 9:12
  two
• 9:12
  initials
• 9:13
  that
• 9:13
  get
• 9:13
  discussed
• 9:14
  in
• 9:14
  almost
• 9:14
  every
• 9:14
  interview
• 9:15
  I
• 9:15
  do,
• 9:15
  which
• 9:15
  is
• 9:15
  AI.
• 9:16
  So
• 9:16
  I'm
• 9:17
  curious,
• 9:17
  how
• 9:17
  is
• 9:17
  AI
• 9:18
  changing
• 9:19
  your
• 9:19
  role?
• 9:19
  It
• 9:19
  sounds
• 9:20
  like
• 9:20
  that
• 9:20
  might
• 9:20
  be
• 9:20
  a
• 9:20
  part
• 9:20
  of
• 9:21
  what
• 9:21
  you
• 9:21
  just
• 9:21
  said
• 9:22
  and
• 9:22
  particularly
• 9:22
  the
• 9:23
  other
• 9:23
  angle
• 9:23
  we
• 9:23
  haven't
• 9:23
  really
• 9:23
  talked
• 9:23
  about
• 9:24
  is
• 9:24
  climate.
• 9:24
  So
• 9:24
  I'm
• 9:24
  curious,
• 9:25
  like
• 9:25
  how
• 9:25
  is
• 9:25
  AI
• 9:25
  changing
• 9:26
  the
• 9:26
  role
• 9:26
  in
• 9:26
  terms
• 9:27
  of
• 9:27
  how
• 9:27
  you
• 9:27
  approach
• 9:27
  your
• 9:27
  job
• 9:28
  and
• 9:28
  how
• 9:28
  do
• 9:28
  you
• 9:28
  think
• 9:28
  it's
• 9:29
  going
• 9:29
  to
• 9:29
  impact
• 9:29
  the
• 9:29
  climate
• 9:30
  initiatives
• 9:31
  too?
• 9:31
  Well,
• 9:31
  I
• 9:32
  think
• 9:32
  AI
• 9:32
  is
• 9:33
  for
• 9:33
  sustainability
• 9:34
  is
• 9:34
  similar
• 9:35
  to
• 9:35
  what
• 9:35
  we
• 9:35
  see
• 9:35
  in
• 9:35
  other
• 9:36
  parts
• 9:36
  of
• 9:36
  the
• 9:36
  business,
• 9:36
  is
• 9:36
  that
• 9:37
  it's
• 9:37
  not
• 9:37
  like
• 9:37
  a
• 9:38
  separate
• 9:38
  thing
• 9:38
  over
• 9:38
  there,
• 9:38
  but
• 9:39
  it's
• 9:39
  going
• 9:39
  to
• 9:39
  be
• 9:39
  a
• 9:39
  wonderful
• 9:40
  tool
• 9:40
  for
• 9:41
  us
• 9:41
  to
• 9:41
  be
• 9:41
  able
• 9:41
  to
• 9:41
  take
• 9:41
  a
• 9:42
  lot
• 9:42
  of
• 9:42
  data
• 9:42
  and
• 9:42
  be
• 9:42
  able
• 9:43
  to
• 9:43
  analyze
• 9:43
  it
• 9:44
  and
• 9:44
  get
• 9:44
  results
• 9:45
  faster.
• 9:45
  Being
• 9:45
  able
• 9:46
  to
• 9:46
  measure
• 9:46
  value,
• 9:47
  which
• 9:47
  is
• 9:47
  one
• 9:47
  of
• 9:47
  the
• 9:47
  things
• 9:47
  that
• 9:48
  we
• 9:48
  talked
• 9:48
  about,
• 9:48
  faster
• 9:49
  be
• 9:49
  able
• 9:49
  to.
• 9:50
  I
• 9:50
  also
• 9:50
  think
• 9:50
  one
• 9:51
  of
• 9:51
  the
• 9:51
  things
• 9:51
  that
• 9:51
  we're
• 9:51
  working
• 9:52
  on
• 9:52
  is
• 9:52
  predictive
• 9:52
  capabilities.
• 9:53
  So
• 9:53
  rather
• 9:53
  than
• 9:54
  looking
• 9:54
  in
• 9:54
  the
• 9:54
  rearview
• 9:55
  mirror,
• 9:55
  what
• 9:55
  did
• 9:56
  we
• 9:56
  do
• 9:56
  but
• 9:56
  like
• 9:57
  where
• 9:57
  could
• 9:57
  we
• 9:57
  go
• 9:58
  to?
• 9:58
  And
• 9:58
  some
• 9:59
  of
• 9:59
  the
• 9:59
  cost
• 9:59
  trade
• 9:59
  offs
• 10:00
  like
• 10:00
  the
• 10:00
  roi,
• 10:01
  if
• 10:01
  we
• 10:01
  go
• 10:01
  this
• 10:02
  climate
• 10:02
  measure,
• 10:03
  this
• 10:03
  packaging
• 10:03
  initiative,
• 10:04
  what
• 10:05
  are
• 10:05
  the
• 10:05
  better
• 10:05
  ways
• 10:05
  to
• 10:05
  be
• 10:06
  able
• 10:06
  to
• 10:06
  get
• 10:06
  it
• 10:06
  and
• 10:07
  being
• 10:07
  able
• 10:07
  to
• 10:07
  predict
• 10:08
  what's
• 10:08
  going
• 10:08
  to
• 10:09
  be
• 10:09
  able
• 10:09
  to,
• 10:09
  what's
• 10:10
  going
• 10:10
  to
• 10:10
  happen
• 10:11
  as
• 10:11
  a
• 10:11
  result
• 10:12
  of
• 10:12
  some
• 10:12
  of
• 10:12
  the
• 10:12
  externalities
• 10:13
  that
• 10:13
  we
• 10:13
  face.
• 10:13
  Chris,
• 10:14
  I'm
• 10:14
  curious,
• 10:14
  are
• 10:14
  you
• 10:14
  having
• 10:15
  to
• 10:15
  change
• 10:15
  the
• 10:15
  way
• 10:15
  you
• 10:15
  manage
• 10:16
  the
• 10:16
  process
• 10:17
  by
• 10:17
  which
• 10:17
  you
• 10:17
  decide
• 10:18
  what
• 10:18
  you're
• 10:18
  going
• 10:18
  to
• 10:18
  do?
• 10:18
  Because
• 10:19
  what
• 10:19
  I
• 10:19
  heard
• 10:19
  yesterday
• 10:19
  in
• 10:20
  some
• 10:20
  of
• 10:20
  the
• 10:20
  interviews
• 10:20
  too
• 10:20
  was
• 10:21
  AI
• 10:21
  is
• 10:21
  great
• 10:21
  because
• 10:22
  it
• 10:22
  enables
• 10:22
  us
• 10:22
  to
• 10:23
  understand
• 10:23
  where
• 10:23
  there
• 10:24
  are
• 10:24
  more
• 10:24
  opportunities
• 10:25
  for
• 10:25
  us
• 10:25
  to
• 10:26
  go
• 10:26
  after,
• 10:26
  more
• 10:26
  opportunities
• 10:27
  to
• 10:27
  impact
• 10:27
  the
• 10:27
  business.
• 10:28
  But
• 10:28
  by
• 10:29
  that
• 10:29
  token,
• 10:29
  we
• 10:29
  have
• 10:29
  to
• 10:29
  be
• 10:29
  very
• 10:30
  careful
• 10:30
  and
• 10:30
  thoughtful
• 10:31
  about
• 10:31
  where
• 10:31
  we
• 10:31
  actually
• 10:32
  start
• 10:32
  deploying
• 10:32
  the
• 10:32
  resources.
• 10:33
  And
• 10:33
  so
• 10:33
  therefore
• 10:34
  you
• 10:34
  have
• 10:34
  to
• 10:34
  be
• 10:34
  tighter
• 10:35
  on
• 10:35
  the
• 10:35
  funnel
• 10:35
  in
• 10:35
  terms
• 10:36
  of
• 10:36
  what
• 10:36
  you
• 10:36
  decide
• 10:36
  to
• 10:36
  greenlight.
• 10:37
  Would
• 10:37
  you
• 10:37
  say
• 10:37
  that
• 10:38
  that's
• 10:38
  true?
• 10:39
  Yes,
• 10:39
  I
• 10:39
  think
• 10:39
  that
• 10:40
  just
• 10:40
  having
• 10:40
  really
• 10:41
  clear
• 10:41
  criteria
• 10:42
  for
• 10:42
  the
• 10:42
  business
• 10:42
  investments
• 10:43
  that
• 10:43
  are
• 10:44
  being
• 10:44
  made
• 10:45
  and
• 10:45
  having
• 10:45
  those,
• 10:46
  we
• 10:46
  call
• 10:46
  it
• 10:47
  freedom
• 10:47
  within
• 10:47
  a
• 10:47
  framework
• 10:48
  for
• 10:48
  a
• 10:48
  company.
• 10:49
  And
• 10:49
  it
• 10:49
  fits
• 10:49
  our
• 10:49
  business
• 10:50
  model.
• 10:50
  Our
• 10:50
  business
• 10:51
  model
• 10:51
  is
• 10:52
  local
• 10:52
  first,
• 10:52
  but
• 10:52
  not
• 10:53
  local
• 10:53
  only.
• 10:53
  So
• 10:53
  we
• 10:54
  have
• 10:54
  a
• 10:54
  global
• 10:54
  sustainability
• 10:55
  strategy
• 10:55
  and
• 10:56
  framework
• 10:56
  and
• 10:56
  we
• 10:56
  let
• 10:56
  the
• 10:57
  local
• 10:57
  business
• 10:57
  units
• 10:58
  interpret
• 10:58
  that.
• 10:58
  But
• 10:59
  having
• 10:59
  the
• 10:59
  same
• 11:00
  set
• 11:00
  of
• 11:00
  criteria
• 11:01
  of
• 11:01
  what
• 11:01
  makes
• 11:01
  a
• 11:01
  good
• 11:01
  investment
• 11:02
  I
• 11:02
  think
• 11:02
  is
• 11:03
  a
• 11:03
  way
• 11:03
  that
• 11:03
  helps
• 11:04
  them
• 11:04
  be
• 11:04
  able
• 11:04
  to
• 11:04
  make
• 11:05
  the
• 11:05
  decisions
• 11:05
  locally.
• 11:06
  Okay,
• 11:06
  awesome,
• 11:06
  awesome.
• 11:07
  Alex,
• 11:07
  same
• 11:07
  question
• 11:07
  to
• 11:08
  you
• 11:08
  on
• 11:08
  AI,
• 11:09
  How's
• 11:09
  AI
• 11:09
  impacting
• 11:10
  your
• 11:10
  job?
• 11:10
  I
• 11:11
  think
• 11:11
  I
• 11:11
  would
• 11:11
  just
• 11:11
  build
• 11:11
  on
• 11:12
  what
• 11:12
  Chris
• 11:12
  has
• 11:12
  said
• 11:12
  just
• 11:12
  with
• 11:12
  two
• 11:13
  things.
• 11:13
  Okay.
• 11:14
  Punctuate
• 11:14
  two
• 11:14
  things.
• 11:15
  Okay.
• 11:15
  So
• 11:15
  on
• 11:15
  the,
• 11:16
  on
• 11:16
  the
• 11:16
  predictive
• 11:16
  piece,
• 11:17
  I
• 11:17
  think
• 11:17
  this
• 11:17
  is
• 11:18
  super
• 11:18
  cool
• 11:18
  about
• 11:19
  what
• 11:19
  this
• 11:19
  is
• 11:19
  going
• 11:19
  to
• 11:19
  be
• 11:19
  able
• 11:20
  to
• 11:20
  do
• 11:20
  for
• 11:20
  us.
• 11:20
  And
• 11:20
  there's
• 11:21
  a
• 11:21
  couple
• 11:21
  of
• 11:21
  AI
• 11:21
  tools
• 11:22
  out
• 11:22
  there
• 11:22
  already.
• 11:23
  So
• 11:23
  if
• 11:23
  we
• 11:23
  look
• 11:23
  back
• 11:24
  we
• 11:24
  can
• 11:25
  see
• 11:25
  the
• 11:25
  impact
• 11:26
  that
• 11:27
  climate
• 11:28
  change
• 11:28
  has
• 11:28
  had
• 11:29
  on
• 11:30
  extreme
• 11:30
  weather
• 11:30
  events
• 11:31
  that
• 11:31
  have
• 11:31
  then
• 11:31
  impacted
• 11:31
  crops.
• 11:32
  What
• 11:33
  if
• 11:33
  we,
• 11:33
  what
• 11:33
  we
• 11:33
  haven't
• 11:33
  been
• 11:34
  able
• 11:34
  to
• 11:34
  do
• 11:34
  though
• 11:34
  is
• 11:34
  to
• 11:34
  forward
• 11:35
  predict
• 11:36
  well
• 11:36
  actually
• 11:36
  what
• 11:37
  is
• 11:37
  coming
• 11:37
  next.
• 11:38
  Yes.
• 11:38
  So
• 11:38
  it's
• 11:39
  very
• 11:39
  much
• 11:39
  in
• 11:39
  the
• 11:39
  now
• 11:39
  and
• 11:39
  the
• 11:40
  here
• 11:40
  there
• 11:40
  are
• 11:40
  some
• 11:41
  really
• 11:41
  good
• 11:41
  tools
• 11:42
  that
• 11:42
  are
• 11:42
  just
• 11:42
  small
• 11:43
  startup
• 11:43
  companies
• 11:44
  that
• 11:44
  are
• 11:44
  out
• 11:44
  there
• 11:44
  that
• 11:45
  are
• 11:45
  using
• 11:45
  AI
• 11:46
  to
• 11:46
  be
• 11:46
  able
• 11:46
  to
• 11:47
  start
• 11:48
  to
• 11:48
  say,
• 11:48
  well
• 11:48
  if
• 11:48
  you
• 11:48
  take
• 11:48
  all
• 11:49
  of
• 11:49
  these
• 11:49
  indicators,
• 11:50
  this
• 11:50
  is
• 11:50
  what's
• 11:51
  going
• 11:51
  to
• 11:51
  happen
• 11:51
  with
• 11:51
  a
• 11:51
  crop
• 11:51
  there.
• 11:52
  How
• 11:52
  do
• 11:52
  you
• 11:53
  potentially
• 11:53
  then
• 11:53
  move
• 11:53
  forward
• 11:54
  earlier
• 11:54
  so
• 11:55
  you
• 11:55
  get
• 11:55
  competitive
• 11:55
  advantage.
• 11:56
  So
• 11:56
  there's
• 11:56
  some
• 11:57
  really
• 11:57
  cool
• 11:57
  things
• 11:57
  I
• 11:58
  think
• 11:58
  that
• 11:58
  are
• 11:58
  happening
• 11:58
  in
• 11:58
  that
• 11:59
  space.
• 11:59
  The
• 11:59
  other
• 12:00
  piece
• 12:00
  though
• 12:00
  is
• 12:01
  in
• 12:01
  our
• 12:01
  next.
• 12:02
  Either
• 12:02
  our
• 12:02
  next
• 12:02
  group
• 12:03
  forum
• 12:03
  is
• 12:03
  the
• 12:03
  CSA
• 12:04
  forum
• 12:04
  or
• 12:04
  the
• 12:04
  one
• 12:05
  after.
• 12:05
  We
• 12:05
  will
• 12:05
  be
• 12:05
  having
• 12:05
  a
• 12:06
  very
• 12:06
  conversation
• 12:06
  on
• 12:07
  AI
• 12:07
  and
• 12:08
  how's
• 12:08
  it
• 12:08
  going
• 12:08
  to
• 12:08
  be
• 12:09
  enabler
• 12:09
  and
• 12:09
  how
• 12:09
  can
• 12:10
  we
• 12:10
  really
• 12:10
  capitalize
• 12:11
  on
• 12:11
  it.
• 12:11
  Yeah.
• 12:11
  And
• 12:11
  where
• 12:11
  can
• 12:12
  you
• 12:12
  deploy
• 12:12
  it
• 12:12
  the
• 12:12
  most
• 12:12
  efficiently
• 12:13
  and
• 12:13
  most
• 12:13
  productively
• 12:14
  too?
• 12:14
  Well,
• 12:15
  well
• 12:15
  done.
• 12:15
  Well
• 12:15
  said
• 12:16
  too.
• 12:16
  As
• 12:16
  the
• 12:16
  robot
• 12:17
  is
• 12:17
  dancing
• 12:17
  next
• 12:17
  to
• 12:18
  you
• 12:18
  like
• 12:18
  you
• 12:18
  didn't
• 12:18
  even,
• 12:19
  you
• 12:19
  didn't
• 12:19
  even
• 12:19
  break,
• 12:19
  you
• 12:20
  just
• 12:20
  kept
• 12:20
  on
• 12:20
  going.
• 12:20
  It
• 12:21
  was
• 12:21
  great.
• 12:21
  It
• 12:21
  caught
• 12:21
  me
• 12:22
  20
• 12:22
  minutes.
• 12:22
  Perfect.
• 12:23
  Yeah,
• 12:23
  it
• 12:23
  was
• 12:24
  amazing.
• 12:24
  Yeah.
• 12:24
  For
• 12:24
  those
• 12:25
  watching,
• 12:25
  there's
• 12:25
  a
• 12:25
  dancing
• 12:26
  robot
• 12:26
  over
• 12:26
  here
• 12:26
  that
• 12:27
  dances
• 12:27
  to
• 12:27
  Despacito
• 12:28
  every
• 12:28
  10
• 12:28
  or
• 12:28
  15min
• 12:29
  minutes.
• 12:29
  But
• 12:29
  anyway,
• 12:30
  well,
• 12:30
  thank
• 12:30
  you
• 12:30
  Alex
• 12:30
  and
• 12:31
  Chris,
• 12:31
  thank
• 12:31
  you
• 12:31
  for
• 12:31
  joining
• 12:31
  me.
• 12:32
  It
• 12:32
  was
• 12:32
  a
• 12:32
  great
• 12:32
  conversation
• 12:33
  to
• 12:33
  start
• 12:33
  off
• 12:33
  day
• 12:34
  two
• 12:34
  of
• 12:34
  the
• 12:35
  CGF
• 12:35
  Global
• 12:35
  Summit
• 12:36
  in
• 12:36
  Vienna.
• 12:37
  Thanks
• 12:37
  to
• 12:37
  them.
• 12:37
  Thanks
• 12:38
  to
• 12:38
  VUSION
• 12:38
  for
• 12:38
  making
• 12:39
  all
• 12:39
  of
• 12:39
  our
• 12:39
  coverage
• 12:40
  and
• 12:40
  all
• 12:40
  of
• 12:40
  our
• 12:40
  interviews
• 12:41
  with
• 12:41
  executives
• 12:41
  like
• 12:41
  Chris
• 12:42
  and
• 12:42
  Alex
• 12:42
  possible
• 12:43
  throughout
• 12:43
  the
• 12:43
  conference.
• 12:44
  And
• 12:44
  as
• 12:44
  always,
• 12:45
  be
• 12:45
  careful
• 12:46
  out
• 12:46
  there.