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Starting A Single-Person Business: Part IV - Your First Marketing Post
You've identified the problem (Part I), defined your product (Part II), and built your collectors (Part III). Now it's time to get people into the funnel and make your first sale.
This episode cuts through the marketing noise — the gurus, the lead generation agencies, the funnel wizards — and focuses on what one person can actually do today to sign their first client.
It starts with a simple explanation of the marketing funnel: leads (they know you exist), prospects (they've said "tell me more"), and buyers (ready to decide). Your job is moving people from top to bottom.
The episode walks…
The skinny
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