Latest / Omni Talk Retail / Fast Five Shorts | Macy’s Announces Store Closures
Transcript
- 0:00All
- 0:00right,
- 0:00Chris.
- 0:00Macy's
- 0:01last
- 0:01Thursday
- 0:01revealed
- 0:02that
- 0:02the
- 0:02revealed
- 0:03the
- 0:03first
- 0:0366
- 0:04locations
- 0:05that
- 0:05it
- 0:05plans
- 0:05to
- 0:06close
- 0:06as
- 0:06part
- 0:06of
- 0:06its
- 0:07plans
- 0:07announced
- 0:08nearly
- 0:08a
- 0:08year
- 0:08ago
- 0:09to
- 0:09shutter
- 0:09about
- 0:09150
- 0:10stores.
- 0:11According
- 0:11to
- 0:11Retail
- 0:12Dive.
- 0:12The
- 0:1266
- 0:13locations
- 0:13span
- 0:1322
- 0:14states
- 0:14and
- 0:15many
- 0:15are
- 0:15mall
- 0:16anchor
- 0:16locations.
- 0:17Several
- 0:18are
- 0:18also
- 0:18standalone
- 0:19furniture
- 0:19stores
- 0:20that
- 0:20in
- 0:21some
- 0:21cases
- 0:21will
- 0:22shift
- 0:22operations
- 0:22to
- 0:23nearby
- 0:24full
- 0:24line
- 0:24stores.
- 0:25Department
- 0:25store
- 0:25is
- 0:26closing
- 0:26four
- 0:27of
- 0:27its
- 0:2724
- 0:28small
- 0:28format
- 0:29stores,
- 0:29a
- 0:30shift
- 0:30from
- 0:30the
- 0:30acceleration
- 0:31of
- 0:31small
- 0:31farmland
- 0:31at
- 0:32openings
- 0:33announced
- 0:33in
- 0:332023.
- 0:35Six
- 0:35out
- 0:35of
- 0:35the
- 0:36nine
- 0:36of
- 0:36the
- 0:36retailers
- 0:37freestanding
- 0:38off
- 0:38price
- 0:38backstage
- 0:39locations
- 0:40will
- 0:40also
- 0:40close.
- 0:41Chris,
- 0:42are
- 0:42you
- 0:42surprised
- 0:43at
- 0:43all
- 0:43by
- 0:43the
- 0:44details
- 0:44surrounding
- 0:45Macy's
- 0:45store
- 0:46closure
- 0:46news?
- 0:47I
- 0:47think
- 0:47I
- 0:47might
- 0:48know
- 0:48the
- 0:48answer
- 0:48to
- 0:49this.
- 0:50Yeah,
- 0:50I
- 0:50think
- 0:51I
- 0:51am.
- 0:51I
- 0:51am
- 0:51somewhat
- 0:51surprised.
- 0:52Yeah,
- 0:52I'm
- 0:53not,
- 0:53I'm
- 0:53not,
- 0:53I'm
- 0:54like,
- 0:54I'm
- 0:54not
- 0:54like
- 0:54on
- 0:54the
- 0:55shocked
- 0:55level.
- 0:55Like
- 0:56if
- 0:561
- 0:56through
- 0:5610
- 0:56with
- 0:5710
- 0:57was
- 0:57shocked,
- 0:58I'm
- 0:58probably
- 0:58like
- 0:58a
- 0:595
- 0:59here.
- 0:59Like
- 1:00I'm
- 1:00surprised
- 1:01that
- 1:01this
- 1:01is
- 1:01what
- 1:01they're
- 1:01saying
- 1:02because
- 1:03particularly
- 1:03that
- 1:03it
- 1:03looks
- 1:04like
- 1:04it's
- 1:04in
- 1:04a,
- 1:04it's
- 1:04an
- 1:05about
- 1:05face
- 1:05on
- 1:05their
- 1:06small
- 1:06format
- 1:06stores,
- 1:07you
- 1:07know,
- 1:07and
- 1:07like
- 1:07it's
- 1:08100%
- 1:08about
- 1:08face.
- 1:09And,
- 1:09and
- 1:10I
- 1:10think,
- 1:10I
- 1:10think
- 1:10that
- 1:11about
- 1:11face
- 1:11is
- 1:11important
- 1:12to
- 1:12call
- 1:12out
- 1:12for
- 1:12two
- 1:12reasons.
- 1:13First,
- 1:14we
- 1:14visited
- 1:14these
- 1:14stores
- 1:15in
- 1:15Texas,
- 1:15I
- 1:15think
- 1:16one
- 1:16of
- 1:16which
- 1:16is
- 1:16closing
- 1:17now
- 1:17if
- 1:17I'm
- 1:17not
- 1:17mistaken
- 1:18from
- 1:18reading
- 1:18the
- 1:19article.
- 1:20And
- 1:20we
- 1:20were
- 1:21not
- 1:21impressed.
- 1:21In
- 1:22fact,
- 1:22I
- 1:22think
- 1:22my
- 1:22joke
- 1:23at
- 1:23the
- 1:23end
- 1:23of
- 1:23that
- 1:23video
- 1:24tour
- 1:24was
- 1:24if
- 1:25it
- 1:25walks
- 1:25like
- 1:25a
- 1:25Macy's
- 1:26and
- 1:26quacks
- 1:26like
- 1:26a
- 1:27Macy's,
- 1:27it's
- 1:27still
- 1:27a
- 1:27Macy's
- 1:28because.
- 1:29And
- 1:29I
- 1:29still
- 1:30for
- 1:30the
- 1:30life
- 1:30of
- 1:30me
- 1:30can't
- 1:30understand
- 1:31why
- 1:31the
- 1:31world
- 1:31needs
- 1:32a
- 1:32scaled
- 1:32down
- 1:32Macy's.
- 1:33I've
- 1:33just
- 1:33never
- 1:34bought
- 1:34into
- 1:34that
- 1:34idea.
- 1:35So,
- 1:35so,
- 1:36so
- 1:36that's
- 1:36why
- 1:36I'm
- 1:37kind
- 1:37of
- 1:37not
- 1:37surprised
- 1:37by
- 1:38this.
- 1:38Sure,
- 1:38sure.
- 1:39Then
- 1:39two,
- 1:40and
- 1:40this
- 1:40is
- 1:40the
- 1:41more
- 1:41important
- 1:41point
- 1:41here.
- 1:42It
- 1:42tells
- 1:43me
- 1:43that
- 1:43they
- 1:43don't
- 1:44have
- 1:44a
- 1:44new
- 1:45path
- 1:45to
- 1:45growth
- 1:46upon
- 1:46which
- 1:47they
- 1:47can
- 1:47rely
- 1:48with
- 1:48any
- 1:48great
- 1:48certainty
- 1:49right
- 1:49now.
- 1:49And
- 1:49that
- 1:50is,
- 1:50that
- 1:50is
- 1:50freaking
- 1:51scary.
- 1:51I
- 1:51think
- 1:52everything
- 1:53they've
- 1:53been
- 1:53telling
- 1:53the
- 1:53media
- 1:54and
- 1:54the
- 1:54analyst
- 1:54community
- 1:55could
- 1:55soon
- 1:55blow
- 1:56up
- 1:56in
- 1:56their
- 1:56face.
- 1:57And
- 1:57while
- 1:57Macy's.
- 1:58Here's
- 1:58the
- 1:58other
- 1:58point.
- 1:59While
- 1:59Macy's
- 2:00is
- 2:00reporting
- 2:01supposedly
- 2:02good
- 2:02news
- 2:02about
- 2:02their
- 2:03bold
- 2:03new
- 2:04chapter
- 2:04strategy
- 2:04in
- 2:05their
- 2:0550
- 2:05stores.
- 2:06Like
- 2:06I'm
- 2:06always
- 2:07skeptical
- 2:07when
- 2:07I
- 2:07hear
- 2:08about
- 2:0850
- 2:08store
- 2:08tests
- 2:09because
- 2:09the
- 2:10entire
- 2:10executive
- 2:10team
- 2:11is
- 2:11right
- 2:11around
- 2:12those.
- 2:12The
- 2:12entire
- 2:13store
- 2:13operations
- 2:13team
- 2:14is
- 2:14right
- 2:14around
- 2:14those.
- 2:14They're
- 2:15getting
- 2:15the
- 2:15resources
- 2:15to
- 2:16be
- 2:16successful.
- 2:17Yeah,
- 2:17yeah.
- 2:17They're
- 2:17going
- 2:18to
- 2:18work
- 2:18in
- 2:18the
- 2:18short
- 2:18term
- 2:18but
- 2:19at
- 2:19some
- 2:19time,
- 2:19at
- 2:20some
- 2:20point
- 2:20those
- 2:21types
- 2:21of
- 2:21pilots
- 2:21revert
- 2:22back
- 2:22to
- 2:22the
- 2:22mean.
- 2:23And
- 2:23so
- 2:23that's
- 2:23why
- 2:24I'm
- 2:24just
- 2:24like,
- 2:24wow,
- 2:24I
- 2:24don't
- 2:25see
- 2:25you've
- 2:25got
- 2:25a
- 2:25lot
- 2:25here
- 2:26going
- 2:26on,
- 2:26Tony
- 2:27Spring.
- 2:27And
- 2:27so
- 2:27I'm,
- 2:27I'm
- 2:28very
- 2:28skeptical
- 2:28again
- 2:29about
- 2:29your
- 2:30growth
- 2:30trajectory
- 2:30and
- 2:31whether
- 2:31department
- 2:31stores
- 2:31are
- 2:31still
- 2:32going
- 2:32to
- 2:32exist.
- 2:32Yeah,
- 2:33it's
- 2:34like
- 2:34having
- 2:3450
- 2:34flagship
- 2:35stores.
- 2:35Right?
- 2:36It
- 2:37is.
- 2:37I
- 2:37mean
- 2:37it
- 2:37is
- 2:37that,
- 2:38that's
- 2:38the
- 2:38thing.
- 2:38If,
- 2:38if
- 2:38you
- 2:39know
- 2:39retail
- 2:39like
- 2:40we
- 2:40do,
- 2:40like
- 2:41yes,
- 2:41these
- 2:42are
- 2:42going
- 2:42to
- 2:42be
- 2:42successful
- 2:43because
- 2:43by
- 2:43crook
- 2:44or
- 2:44by
- 2:44nook
- 2:44or
- 2:44whatever
- 2:44the
- 2:45hell
- 2:45the
- 2:45expression
- 2:45is,
- 2:46Tony
- 2:46Spring
- 2:46going
- 2:46to
- 2:46make
- 2:47sure
- 2:48that's
- 2:48not
- 2:49right.
- 2:49I
- 2:49know,
- 2:49but
- 2:50by
- 2:50hooker,
- 2:51by
- 2:51crook,
- 2:51that's
- 2:51what.
- 2:53Yeah,
- 2:54right.
- 2:54Tony
- 2:54Spring
- 2:55is
- 2:55going
- 2:55to
- 2:55make
- 2:55sure
- 2:55that
- 2:56these
- 2:56things
- 2:56work
- 2:56because
- 2:57his
- 2:57reputation
- 2:57depends
- 2:58on
- 2:58it.
- 2:58Right.
- 2:59So,
- 2:59so,
- 3:00so
- 3:00yeah.
- 3:00So,
- 3:01I
- 3:01mean,
- 3:01I
- 3:01don't
- 3:01know.
- 3:01But
- 3:02yeah,
- 3:02it
- 3:02diverts
- 3:03media
- 3:03attention.
- 3:04It
- 3:04diverts
- 3:05media
- 3:05attention.
- 3:06I
- 3:06mean,
- 3:06no,
- 3:06I,
- 3:06I
- 3:07guess
- 3:07my
- 3:07whole
- 3:07point
- 3:08is
- 3:08that
- 3:08I,
- 3:08I
- 3:09actually
- 3:09think
- 3:09this
- 3:09is
- 3:10the
- 3:10most
- 3:10sensible
- 3:10thing
- 3:10that
- 3:11they
- 3:11can
- 3:11do.
- 3:11I
- 3:11mean,
- 3:12I
- 3:12think
- 3:12that
- 3:12what
- 3:13Tony
- 3:13Spring
- 3:13is
- 3:14doing
- 3:14is
- 3:14trimming
- 3:14the
- 3:14fat
- 3:15here.
- 3:15Like
- 3:15this
- 3:15is
- 3:16just.
- 3:16Macy's
- 3:17is
- 3:17making
- 3:17sensible
- 3:18move.
- 3:19You
- 3:20got
- 3:20to,
- 3:20you
- 3:20got
- 3:20to
- 3:20start
- 3:20shutting
- 3:21some
- 3:21of
- 3:21these
- 3:21down
- 3:22because
- 3:22they're
- 3:22having
- 3:22a
- 3:22huge
- 3:23impact
- 3:23on
- 3:23the
- 3:23bottom
- 3:24line.
- 3:24And
- 3:24you
- 3:25know,
- 3:25our
- 3:25sources
- 3:25that
- 3:26we've
- 3:26talked
- 3:26to
- 3:26at
- 3:26Macy's,
- 3:27you
- 3:27know,
- 3:27like,
- 3:27like
- 3:28it
- 3:28was
- 3:28mentioned
- 3:28in
- 3:28the
- 3:28article,
- 3:29like
- 3:29a
- 3:29lot
- 3:29of
- 3:29these
- 3:30malls
- 3:30are
- 3:31the
- 3:31only
- 3:31mace,
- 3:32like
- 3:32the
- 3:32only
- 3:33store
- 3:33that's
- 3:33still
- 3:34in
- 3:34a
- 3:34dead
- 3:35or
- 3:35dying
- 3:35mall
- 3:36and
- 3:36no
- 3:36one's
- 3:37going
- 3:37to
- 3:37come
- 3:37there.
- 3:37There's
- 3:37no
- 3:38other
- 3:38reasons
- 3:38to
- 3:38get
- 3:39them
- 3:39there.
- 3:39So
- 3:40it
- 3:40just
- 3:40doesn't
- 3:40make
- 3:40sense.
- 3:41It's
- 3:41a
- 3:41bad
- 3:42experience
- 3:42because
- 3:43like
- 3:43I
- 3:43think
- 3:43you
- 3:44said
- 3:44in
- 3:44a
- 3:44conversation
- 3:45we
- 3:45were
- 3:45having
- 3:45here,
- 3:45like
- 3:45there's
- 3:46nobody
- 3:46that
- 3:46wants
- 3:46to
- 3:47work
- 3:47there.
- 3:47Like
- 3:47it's
- 3:48just,
- 3:48it's,
- 3:48it's
- 3:49a
- 3:49bad
- 3:49experience.
- 3:50It's
- 3:50sour
- 3:51with
- 3:51the
- 3:52brand
- 3:52immediately.
- 3:53So
- 3:53I
- 3:53think
- 3:54there
- 3:54and
- 3:54it
- 3:55makes
- 3:55sense.
- 3:55And
- 3:56you
- 3:56know,
- 3:56honestly
- 3:56Chris,
- 3:57I
- 3:57kind
- 3:57of
- 3:57give
- 3:57them
- 3:57kudos
- 3:58for
- 3:58shutting
- 3:58down
- 3:58these
- 3:59small
- 3:59format
- 3:59stores
- 4:00because
- 4:00I
- 4:00think
- 4:00a
- 4:00lot
- 4:01of
- 4:01other
- 4:01retailers
- 4:02would
- 4:02have
- 4:02kept,
- 4:03I
- 4:04think
- 4:04they
- 4:04would
- 4:04have
- 4:04tried
- 4:04to
- 4:05push
- 4:05it.
- 4:05And
- 4:05you're
- 4:05100%
- 4:06right.
- 4:06Like
- 4:07small
- 4:07format
- 4:08Macy's.
- 4:08I
- 4:09don't
- 4:09hate
- 4:09the
- 4:09idea
- 4:10but
- 4:10it
- 4:10can't
- 4:10just
- 4:10be
- 4:11Macy's
- 4:12shoved
- 4:12into
- 4:12a
- 4:13smaller
- 4:13box.
- 4:13And
- 4:13I,
- 4:14that
- 4:14was
- 4:14the
- 4:14big
- 4:14problem
- 4:15for
- 4:15me
- 4:15was
- 4:16that
- 4:16there's
- 4:16a
- 4:17glut
- 4:17of
- 4:17inventory.
- 4:18Like
- 4:18it
- 4:18just,
- 4:19it
- 4:19the,
- 4:20you
- 4:20know,
- 4:20the
- 4:20sales
- 4:20experiences
- 4:21weren't
- 4:22consistent.
- 4:22Like,
- 4:22it
- 4:22just,
- 4:23it
- 4:23didn't
- 4:23make
- 4:23sense.
- 4:24So
- 4:24I
- 4:24think
- 4:25I'm
- 4:25actually,
- 4:26I'm
- 4:26kind
- 4:26of
- 4:26impressed.
- 4:27I'm
- 4:27going
- 4:27to
- 4:27give
- 4:27me
- 4:27a,
- 4:28give
- 4:28Tony
- 4:28Spring
- 4:28a
- 4:29little
- 4:29bit
- 4:29of
- 4:29a
- 4:29boost
- 4:30here
- 4:30and
- 4:30say
- 4:30like
- 4:30this
- 4:31is
- 4:31a
- 4:31very
- 4:31Amazon
- 4:32move
- 4:32of
- 4:32them.
- 4:32Like,
- 4:33this
- 4:33isn't
- 4:33working.
- 4:33We're
- 4:34cutting
- 4:34it
- 4:34out.
- 4:34Even
- 4:34though
- 4:35we
- 4:35invested
- 4:35a
- 4:35bunch
- 4:35of
- 4:35money,
- 4:36we
- 4:36told
- 4:36everybody
- 4:37we
- 4:37were
- 4:37going
- 4:37to,
- 4:37this
- 4:38was
- 4:38our
- 4:38strategy.
- 4:39Like
- 4:39we
- 4:39can't
- 4:39make
- 4:40money
- 4:40off
- 4:40the
- 4:40backstage
- 4:41stores.
- 4:41The
- 4:42small
- 4:42format
- 4:42Macy's
- 4:43isn't
- 4:43working.
- 4:43Like,
- 4:44they're
- 4:44going
- 4:45to
- 4:45have
- 4:45to
- 4:45try
- 4:46to
- 4:46course
- 4:46correct
- 4:46and
- 4:47make
- 4:47those
- 4:48tough
- 4:48decisions
- 4:48right
- 4:49now
- 4:49if
- 4:49they
- 4:49want
- 4:49to
- 4:49survive
- 4:50as
- 4:50a
- 4:50brand.
- 4:51So,
- 4:51yeah,
- 4:52not
- 4:52surprised,
- 4:53I
- 4:53guess.
- 4:53Yeah,
- 4:54you're
- 4:54right.
- 4:54You're
- 4:54right.
- 4:54It's
- 4:55kind
- 4:55of,
- 4:55it's
- 4:55probably
- 4:55a
- 4:56smart
- 4:56move,
- 4:56but
- 4:56it's
- 4:56not
- 4:57a
- 4:57move
- 4:57that
- 4:57makes
- 4:57me
- 4:57feel
- 4:58any
- 4:58better
- 4:58about
- 4:58the
- 4:59trajectory.
- 4:59That's,
- 5:00that's,
- 5:00that's
- 5:01100
- 5:01agree.
- 5:02Yeah,
- 5:02like
- 5:02there's,
- 5:03there's
- 5:03got
- 5:03to
- 5:03be
- 5:03more
- 5:04going.
- 5:05I,
- 5:05I
- 5:05still,
- 5:06like,
- 5:06I
- 5:06think
- 5:07that
- 5:07there,
- 5:08you
- 5:08know,
- 5:08I
- 5:09really
- 5:09think
- 5:09that
- 5:09Macy's
- 5:10just
- 5:10needs
- 5:10to
- 5:10sit
- 5:11down,
- 5:11take
- 5:11a
- 5:11hard
- 5:12look
- 5:12at
- 5:13what,
- 5:13what
- 5:13the
- 5:14future
- 5:14of
- 5:14Macy's
- 5:15needs
- 5:15to
- 5:15be
- 5:15and
- 5:16then
- 5:16start
- 5:16acting
- 5:17on
- 5:17it
- 5:17and
- 5:17even,
- 5:18even
- 5:18start
- 5:18consolidating
- 5:19I
- 5:19think
- 5:19some
- 5:19of
- 5:20the
- 5:20larger
- 5:20Macy's
- 5:21footprints
- 5:21too,
- 5:22to,
- 5:22to
- 5:22really
- 5:23makes
- 5:23the
- 5:23most
- 5:24economical
- 5:24sense
- 5:25what
- 5:25the
- 5:25new
- 5:26customer
- 5:26wants.
- 5:26It's
- 5:27interesting
- 5:27too
- 5:27because
- 5:27he
- 5:28came
- 5:28out
- 5:28yesterday
- 5:28and
- 5:28said,
- 5:29he
- 5:29said,
- 5:29I
- 5:30think
- 5:30on
- 5:30stage
- 5:30at
- 5:30nrf,
- 5:31even
- 5:31he
- 5:31said,
- 5:31like
- 5:31we
- 5:32believe
- 5:32in
- 5:32having
- 5:32three
- 5:33brands.
- 5:33He
- 5:33doesn't
- 5:33want
- 5:33to
- 5:34spin
- 5:34them
- 5:34off.
- 5:34You
- 5:34know,
- 5:34he
- 5:35wants
- 5:35it
- 5:35when,
- 5:35when.
- 5:36And
- 5:36I
- 5:36actually
- 5:36think
- 5:36we've
- 5:37talked
- 5:37about
- 5:37before,
- 5:37but
- 5:37I
- 5:37think
- 5:37Bloomies
- 5:38as
- 5:38a
- 5:38smaller
- 5:39strategy
- 5:39makes
- 5:39a
- 5:39ton
- 5:39of
- 5:40sense.
- 5:40But.
- 5:41Yeah,
- 5:41but
- 5:42the
- 5:42other
- 5:42point
- 5:42I
- 5:42make
- 5:42too,
- 5:43and
- 5:43before
- 5:43we
- 5:43move
- 5:43on
- 5:43is
- 5:44we
- 5:44interviewed
- 5:44Joe
- 5:44Call,
- 5:45their
- 5:45head
- 5:45of
- 5:46assets
- 5:46protection
- 5:47and
- 5:47great
- 5:47guy,
- 5:48learned
- 5:48a
- 5:48ton.
- 5:49So
- 5:49brilliant,
- 5:50great
- 5:50interview.
- 5:51To
- 5:51hear
- 5:51his
- 5:51perspective,
- 5:52particularly
- 5:52on
- 5:52putting
- 5:52products
- 5:53behind
- 5:53glass
- 5:53was
- 5:53really
- 5:53interesting
- 5:54to
- 5:54listen
- 5:54to.
- 5:54But
- 5:55the
- 5:55thing
- 5:55I
- 5:55got
- 5:55listening
- 5:56to
- 5:56him,
- 5:56I
- 5:56was
- 5:56just
- 5:56like,
- 5:57man,
- 5:57department
- 5:58stores
- 5:59are
- 5:59just
- 5:59so
- 6:00hard
- 6:00and
- 6:01so
- 6:01outdated.
- 6:01You've
- 6:02got
- 6:02multiple
- 6:03entrances,
- 6:03you've
- 6:03got
- 6:03a
- 6:04guard,
- 6:04you've
- 6:04got
- 6:05split
- 6:05levels
- 6:05at
- 6:06most
- 6:06of
- 6:06these
- 6:06stores.
- 6:07Like,
- 6:07it's
- 6:07just,
- 6:08it's
- 6:08just
- 6:09the,
- 6:09it's
- 6:09just
- 6:09kind
- 6:09of
- 6:10the
- 6:10dinosaur
- 6:10in
- 6:10a
- 6:10lot
- 6:10of
- 6:11ways.