Latest / Chief Creative Podcast
The 79% Problem: Why You're Over-Servicing Clients (And Losing Money) | EP. 143
Your team keeps asking the same questions about client preferences, and you keep answering from memory. Every interruption costs you 5-20 minutes of focused work. By the end of the week, you've spent 10+ hours being a human database instead of doing creative work.
According to Function Fox, 79% of creative agencies over-service clients without proper documentation. But the real cost isn't just free work—it's the cognitive load of remembering unique preferences for every client without a system.
WHAT YOU'LL LEARN:
Why undocumented client preferences make you the bottleneck for every decision…
The skinny
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