Direct to consumer prescription drug advertising w/ University of Auckland Associate Professor David Menkes: 11th August, 2026
he Advertising Standards Authority has recently forced billboards for the weight-loss drug Wegovy to change after it was decided that the fine print on the ad was too small to properly inform viewers. The decision by the advertising authority has revived discussions about direct-to-consumer prescription drug advertising in New Zealand. The United States and New Zealand are the only OECD countries that allow this form of advertising, and the practice has regularly drawn criticism from doctors and researchers. In 2023, the Labour government at the time introduced the therapeutic products law…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.