Latest / Craft Brewery Financial Training Podcast
Talking Beer, Numbers, and Distribution Strategy with Doug Veliky
A CFO who became a head of marketing, eliminated millions in debt, and then built a company to fix distribution blind spots—Doug Veliky’s journey is a masterclass in making beer businesses sturdier and smarter.
We dig into the decisions that actually move the needle: building an internal audit team at Reyes that focused on real compliance risk, redesigning systems at Revolution to produce market-level P&Ls, and consolidating a spaghetti bowl of loans into a revolving line that turned heavy debt into daily cash efficiency.
That financial clarity paved the way for a bold move—buying the…
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