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When Personal Story Becomes Product: Professional Risk, Market Confusion, and the Future of Divorce Coaching

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The loudest stories are getting the clicks, but are they serving clients? In this episode, we dig into a growing trend in divorce coaching—marketing that centers personal divorce and betrayal narratives—and examine how story-first positioning blurs boundaries, preloads expectations, and weakens trust with clients and referral partners.

Lived experience can spark a calling, yet without training, supervision, and clear standards of practice, narrative becomes a substitute for competence instead of context for care.

We share a…

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