Are election billboards still wooing voters?
To some, election billboards might seem a bit old fashion, a symbol of a bygone political era, to others, a platform to vent their frustrations with politicians. A man has been arrested for allegedly defacing and removing election hoardings in Auckland's Takanini. So are billboards still an effective way to reach voters? Political marketing expert at the University of Auckland, Dr Edward Elder spoke to Lisa Owen.
The skinny
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