234. Weight Loss is a Symptom - What You're Really Solving

One week into the new year and you've probably been bombarded with diet ads. But here's the truth no one says out loud: The food isn't the problem.

In this episode, you'll discover:

Why weight loss is a symptom — not the root problem

The client story that exposes what's actually driving overeating

The "gunman story" that explains why unmet needs escalate everything

The four fundamental human needs your overeating may be trying to meet

Why diets fail: you accidentally become your own enemy

The bullseye model: separating actions from needs

How to skip behavior battles and go straight to the…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.