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Transcript

America’s #1 Club Owner Reveals What Entrepreneurs Are Doing Wrong (The $60M Blueprint) · Earn Your Leisure

• 0:00
  Speaker 1: You're the number one club on in America.
• 0:02
  Speaker 2: I think the thing that people in America don't realize
• 0:05
  Speaker 2: there's no money like the Black dollars. Dream used to
• 0:08
  Speaker 2: do eight thousand people all night. That's why Gilbert's party
• 0:12
  Speaker 2: was a million dollar party because we sold four hundred
• 0:14
  Speaker 2: thousand in bottle service tape.
• 0:16
  Speaker 1: Why did you even get into hospitality?
• 0:18
  Speaker 2: Did the Washington Hilton that's when they give the correspondence
• 0:21
  Speaker 2: then at a minimum ten thousand people, and they said,
• 0:25
  Speaker 2: you'll never.
• 0:25
  Speaker 1: Do a party here.
• 0:26
  Speaker 2: Gang. We couldn't get nobody out six seven in the morning.
• 0:29
  Speaker 2: How much would we bring average Friday night? There's one
• 0:31
  Speaker 2: point fifty a good Friday night, it's three fifty. But
• 0:34
  Speaker 2: I got artists. Screen was lit. But my problem with
• 0:37
  Speaker 2: Dream is that I was doing an artist every week.
• 0:41
  Speaker 1: I was dependent on the artists too. You said nobody
• 0:43
  Speaker 1: spends money like black people on night life. What about brunch?
• 0:46
  Speaker 2: The super Bowl party wasn't amazing, but the branch was
• 0:49
  Speaker 2: seven hundred and eighty people. This is the black dollars
• 0:53
  Speaker 2: and it's black accident. It's all the money, and I'm
• 0:56
  Speaker 2: up here and all my people down there.
• 0:58
  Speaker 1: It ain't right.
• 0:59
  Speaker 2: I'm bring and all my people along with me. When
• 1:01
  Speaker 2: I did the podcast with you all, I was telling
• 1:04
  Speaker 2: you probably the most impactful interview I've done in my career.
• 1:11
  Speaker 2: That's real, he wrote.
• 1:12
  Speaker 1: I heard a shot at Troy talk about the tax letters.
• 1:15
  Speaker 1: We talk about science.
• 1:17
  Speaker 3: When we talk in a language that is common to
• 1:19
  Speaker 3: the people that's from the communities that we grew up with.
• 1:21
  Speaker 1: You all are the bright spot, thank Rwerdship for Black Americans.
• 1:27
  Speaker 1: This is the knowledge that actually matters.
• 1:30
  Speaker 2: I plaud both of you for this, Saint.
• 1:33
  Speaker 1: Isn't it a country issue.
• 1:35
  Speaker 3: It's not an American issue, It's a world issue.
• 1:37
  Speaker 1: We tend to earn leisure, all right, gush, welcome back,
• 1:48
  Speaker 1: ey l. We are in DC and we at the
• 1:51
  Speaker 1: legendary Park on fourteenth. Yeah, and when we're a legend,
• 1:57
  Speaker 1: when we're a legend, actually is very red, actually being
• 2:00
  Speaker 1: establishment and talked to the owner of the establishment. And
• 2:02
  Speaker 1: that's actually what we're currently doing right now. Mark Barnes,
• 2:05
  Speaker 1: somebody who's a legend in the nightlife game. You know,
• 2:09
  Speaker 1: we have a mutual friend called Lou Talker.
• 2:11
  Speaker 2: So Tucker everybody knows. Everybody knows that Toli put it together.
• 2:15
  Speaker 1: But he also says something he said that you're the
• 2:18
  Speaker 1: number one club own in America.
• 2:23
  Speaker 4: So he was telling the truth is but you say
• 2:26
  Speaker 4: I've done the numbers, and I guess since you go
• 2:30
  Speaker 4: up against everybody else, there's taw group, which I applaud
• 2:35
  Speaker 4: them for what they've done.
• 2:37
  Speaker 2: But I think the thing that people in America don't
• 2:42
  Speaker 2: realize there's no money like the black doll, and this
• 2:49
  Speaker 2: is the black doll and it's black excellence.
• 2:54
  Speaker 1: That's the fair, except for people that don't know. We're
• 2:56
  Speaker 1: in the District of Columbia, DC. So part is a
• 3:00
  Speaker 1: fourth story with a patio in the back of establishment.
• 3:03
  Speaker 1: That's a restaurant, that's a club. You have brunch, it's like.
• 3:08
  Speaker 2: It's an event center.
• 3:09
  Speaker 1: It's an event center.
• 3:10
  Speaker 2: It's the whole week we got it's in the owner
• 3:12
  Speaker 2: of the Furst. Yeah. Two weeks after that, we got
• 3:15
  Speaker 2: what's the square at it?
• 3:16
  Speaker 1: For fifteen thousand square three fifteen thousand square foot establishment
• 3:20
  Speaker 1: and you and you own the real estates. I don't
• 3:23
  Speaker 1: you don't want to say, I don't, Okay, I don't.
• 3:26
  Speaker 1: I couldn't.
• 3:27
  Speaker 2: The guy wouldn't sell it, Okay, I wish I did. Yeah,
• 3:30
  Speaker 2: And that is an important piece of people looking to
• 3:34
  Speaker 2: do something. But I think the location that I do
• 3:39
  Speaker 2: have has helped the situation. You know, I don't know
• 3:44
  Speaker 2: that if Park wasn't on this is fourteenth Street is
• 3:48
  Speaker 2: basically three ninety five ninety five south right dumps right
• 3:54
  Speaker 2: into this, So you couldn't get a better I'm coming.
• 3:57
  Speaker 1: Straight up location essentially located.
• 4:00
  Speaker 2: Located, I'm two blocks in the White House.
• 4:02
  Speaker 1: And before this you had Club Love. I got to
• 4:05
  Speaker 1: give the whole, the whole history. So club Love legendary,
• 4:10
  Speaker 1: legendary club dream. Club Love turned into club Dream, Dream
• 4:14
  Speaker 1: turned in the turned into club Love. Yes, I only
• 4:17
  Speaker 1: court Love. I only thin I Court.
• 4:19
  Speaker 2: Dream, I mean, and I guess there's things that is
• 4:23
  Speaker 2: really known for Gilbert Arena's birthday. But Dream was it
• 4:34
  Speaker 2: when when we decided to change to love because we
• 4:37
  Speaker 2: had already been through a million of some people, and
• 4:42
  Speaker 2: you know, it was it was just a lot. It
• 4:45
  Speaker 2: was a lot, and we became love and everybody all
• 4:47
  Speaker 2: to be dreamed to me, It'll be dreaming me forever.
• 4:50
  Speaker 2: Two years into love. It Oh, it's love. It's all love.
• 4:53
  Speaker 2: It's all love.
• 4:56
  Speaker 3: You left out the part I mean obviously, being located
• 4:58
  Speaker 3: so close to the amount of politicians that come in.
• 5:01
  Speaker 2: Oh, I mean concresional back Hall because is obviously held here.
• 5:05
  Speaker 3: But like there's nobody who hadn't been the No, that's
• 5:08
  Speaker 3: what I'm saying.
• 5:08
  Speaker 2: Everybody close, everybody's been here, but.
• 5:11
  Speaker 1: I gotta paint the pictures of people that have not
• 5:13
  Speaker 1: been to DC. I got to really emphasize how much
• 5:17
  Speaker 1: the legacy from Park is legendary. But then the club
• 5:22
  Speaker 1: Dream Love Era.
• 5:23
  Speaker 2: Dream used to do eight thousand people a night.
• 5:25
  Speaker 1: I remember, I was dead, Like I said, I remember,
• 5:27
  Speaker 1: I used to go to school in Baltimore, so I
• 5:28
  Speaker 1: remember coming to Howard Holme, coming and coming to DC.
• 5:31
  Speaker 1: So you've been a fixture in the night life over
• 5:34
  Speaker 1: thirty years, Staple, Yes, right.
• 5:36
  Speaker 2: Thirty five years. Because before that I started by doing
• 5:39
  Speaker 2: other people's clubs and we weren't black people, weren't downtown,
• 5:47
  Speaker 2: allowed into the nice spots. So what they would do,
• 5:50
  Speaker 2: but I couldn't get a night, so I got Happy Hours.
• 5:54
  Speaker 2: I said give me five to ten. You're not doing nothing.
• 5:58
  Speaker 2: And I would go into the white spots and I
• 5:59
  Speaker 2: said give you five to ten. And then they realized
• 6:02
  Speaker 2: I was doing more money from five to ten than
• 6:04
  Speaker 2: they were doing from ten to three. But my problem
• 6:08
  Speaker 2: was the nightlife business. Back then, they they thought that
• 6:15
  Speaker 2: they were the gods. I gots the bartenders, the security
• 6:18
  Speaker 2: and everybody. And I went into these clubs and I
• 6:22
  Speaker 2: was like, why are you're bartenders treating people like shit?
• 6:26
  Speaker 2: Why you're security roughing people off? Why your bathroom's dirty?
• 6:30
  Speaker 2: And they said, we want to see you do that
• 6:33
  Speaker 2: when you get a place. Well I did it in
• 6:34
  Speaker 2: their place.
• 6:35
  Speaker 1: First.
• 6:35
  Speaker 2: I bought my own bathroom attendant. I bought my bathroom,
• 6:39
  Speaker 2: I mean, my bartenders. I went to with my grill.
• 6:46
  Speaker 2: But at that point it was called Houston's. Everybody knows
• 6:49
  Speaker 2: Houston's has an amazing training program. I got a shout
• 6:53
  Speaker 2: out to them because I tried to model after with Hillstone,
• 7:00
  Speaker 2: which is the parent company, or Houston's has done and
• 7:04
  Speaker 2: again it always makes it so interesting to me that
• 7:09
  Speaker 2: people can't model things that are already great. There's just
• 7:17
  Speaker 2: so many things, like I think the greatest thing going
• 7:21
  Speaker 2: is Unreasonable Hospitality. It's a book that anybody in the
• 7:26
  Speaker 2: hospitality business should read and what it says and what
• 7:30
  Speaker 2: it explains. You can mess up a steak, you can
• 7:33
  Speaker 2: mess up a meal, what you're going to leave with
• 7:38
  Speaker 2: is how did they fix it and how did they
• 7:41
  Speaker 2: make you feel? And that's what the most important thing
• 7:45
  Speaker 2: is when you are in the hospitality business and people
• 7:49
  Speaker 2: don't realize that, how do you make the customers feel
• 7:53
  Speaker 2: that supportant? That's import It's important how to go out
• 7:57
  Speaker 2: when you're in New York. Where do you go? You
• 7:58
  Speaker 2: ain't gonna take your wife or anybody to a place
• 8:02
  Speaker 2: that you gotta go go get in the back of line, right.
• 8:05
  Speaker 2: The treatment is important.
• 8:07
  Speaker 1: The treatment, Hey come here, come on? Are you called from?
• 8:11
  Speaker 2: Now?
• 8:11
  Speaker 1: On my way?
• 8:12
  Speaker 2: I'm good.
• 8:13
  Speaker 3: And that's what I told you as soon as we
• 8:14
  Speaker 3: were here for homecoming last year. The first thing I
• 8:17
  Speaker 3: said when I got home, I said, we gotta go
• 8:18
  Speaker 3: back to love. She's like what I said, No, no, no,
• 8:20
  Speaker 3: you got mean. I'm sorry, we gotta go. After saying
• 8:24
  Speaker 3: we gotta go see Park. You gotta go to Park,
• 8:25
  Speaker 3: and she's like, wow. Number one, the maca chee is incredible.
• 8:29
  Speaker 3: You know, just on't need anybody's maca cheek. But I'm like,
• 8:30
  Speaker 3: the maca cheese is incredible. But the ambiance feeling black excellence,
• 8:34
  Speaker 3: seeing it, watching people how they conduct themselves into space,
• 8:38
  Speaker 3: and it's four floors. In every floor is a hundred
• 8:42
  Speaker 3: people packed, and outside when you leave, there's another hundred
• 8:47
  Speaker 3: people trying to get in.
• 8:48
  Speaker 1: And I'm like, I was like a five hundred.
• 8:50
  Speaker 3: It's like that's happening on a routine basis. So the
• 8:53
  Speaker 3: treatment is important, the ambiance is important, But.
• 8:56
  Speaker 2: How did you even get into hospitality? So when when
• 9:00
  Speaker 2: I was nineteen, I had my own and well, my
• 9:03
  Speaker 2: father was in the restaurant business, his whole thing, and
• 9:11
  Speaker 2: my mom. My mom and him didn't work together, but
• 9:14
  Speaker 2: my mom worked for other companies. She worked for the
• 9:17
  Speaker 2: United Mine Workers. But my mom was amazing at getting
• 9:21
  Speaker 2: things done. My father, though instilled in us, I don't
• 9:27
  Speaker 2: care what you do, be the best at it. And
• 9:31
  Speaker 2: my mom was just great at everything she did. She
• 9:35
  Speaker 2: was a real worker. My father knew what it should
• 9:39
  Speaker 2: be like. Unfortunately he didn't make it as well as
• 9:44
  Speaker 2: I did in the hospitality business. And I think there
• 9:48
  Speaker 2: were different challenges at his time and even the challenges
• 9:54
  Speaker 2: that I run up against in this day and time.
• 9:56
  Speaker 2: I'm number one by twofold of liquor selles and by
• 10:00
  Speaker 2: in DC. But there's a difference and who wants you
• 10:06
  Speaker 2: to win and who don't and it's sad, but we
• 10:16
  Speaker 2: got charped. Y'all know where we're at. You know what's
• 10:18
  Speaker 2: happening in this world and people it is. I so,
• 10:22
  Speaker 2: my mom's white, my father's black, and I used to
• 10:24
  Speaker 2: be one of those naysay black people need to just
• 10:28
  Speaker 2: need to get the act together, blah blah blah, this,
• 10:30
  Speaker 2: that and the other. And I realized after being in business.
• 10:35
  Speaker 2: I learned it the first year, first two years, I
• 10:38
  Speaker 2: don't care how well you do. It's not a level
• 10:41
  Speaker 2: playing till you know. It ain't gonna be easy no
• 10:46
  Speaker 2: matter what.
• 10:46
  Speaker 1: Used to deliver flowers.
• 10:48
  Speaker 2: I used to be a lot of Republic Gardens, So yes,
• 10:51
  Speaker 2: Republic Gardens was my first place. So I was doing everybody.
• 10:54
  Speaker 2: And so how I got into the business. Me and
• 10:58
  Speaker 2: a guy named Jeff Burrows, where he was a good
• 11:01
  Speaker 2: friend of mine, Young Jeff little right, music guy, everything,
• 11:07
  Speaker 2: the guy. We were in New York City and he
• 11:09
  Speaker 2: was telling me who Andre Herrel and Russell Simmons were
• 11:12
  Speaker 2: across the room. He was like, that's why I want
• 11:14
  Speaker 2: to work with blah blah blahlah. You know he's going
• 11:17
  Speaker 2: off with you might as well be giving me a
• 11:19
  Speaker 2: calculus equation because it didn't make no difference. I didn't drink,
• 11:25
  Speaker 2: I ain't never tried to drug in my life, don't
• 11:27
  Speaker 2: know ten words of any song, and I ain't got
• 11:29
  Speaker 2: an aunceer rhythm. I got it all from my mom's
• 11:32
  Speaker 2: side on that. You know what I'm saying, I just
• 11:35
  Speaker 2: it ain't me. I was the kid that my sisters
• 11:38
  Speaker 2: made fun of me. You know, when we were coming out,
• 11:40
  Speaker 2: I was the show. They just said that they could
• 11:43
  Speaker 2: get a laugh. But anyway we get in. And I
• 11:47
  Speaker 2: had thrown this one party one time at what is
• 11:53
  Speaker 2: now the Waldorfer Story. Before that was Trump Hotel. Before
• 11:58
  Speaker 2: that it was post office what was it called. It
• 12:05
  Speaker 2: was the post office here in DC, but they used
• 12:08
  Speaker 2: to rent it out and everything. And I threw this
• 12:09
  Speaker 2: party one Christmas Christmas party and they had like two
• 12:13
  Speaker 2: thousand people. Damn okay. And so this girl that introduced
• 12:18
  Speaker 2: us to Andre and Russell, when she got to me,
• 12:20
  Speaker 2: she was like, Jeff Burrow, if he wants to get
• 12:22
  Speaker 2: into the music business, and this and the other, and
• 12:24
  Speaker 2: then she was like and they were like, well what
• 12:26
  Speaker 2: do you do? And she interjected because she didn't want
• 12:29
  Speaker 2: me to tell him that I own a messenger company.
• 12:32
  Speaker 2: She said, Oh, he throws parties. Okay, I'm going with it,
• 12:37
  Speaker 2: you know what I'm saying. So they were like, what
• 12:39
  Speaker 2: kind of parties? And Russell was like, what do you mean?
• 12:43
  Speaker 2: What kind of parties? I said, the dopest parties in
• 12:46
  Speaker 2: the world. And he was like, Nigga, you might see
• 12:50
  Speaker 2: Barbara Streis saying, sitting on the pool at my at
• 12:53
  Speaker 2: edge of the pool at my party. You know that
• 12:55
  Speaker 2: he's going on. He's like, I said, Nigga, I shit
• 12:57
  Speaker 2: on any party. He's like, he said, shit me. Next
• 13:00
  Speaker 2: week we come in there for the hip hop conference
• 13:02
  Speaker 2: at Howard. He said, you can write your own check
• 13:05
  Speaker 2: in the music business. Do whatever the fuck you want.
• 13:08
  Speaker 2: You throw up better party than me. I said done.
• 13:12
  Speaker 1: And I was supposed to be going to.
• 13:13
  Speaker 2: LA with my wife and family the next week and
• 13:18
  Speaker 2: we end up. I called my wife. We were y'all
• 13:21
  Speaker 2: heard of Nails. Is that before y'all tied and New
• 13:23
  Speaker 2: York Neils was the flat spot or the spot period
• 13:30
  Speaker 2: in New York back then. And so we were at
• 13:33
  Speaker 2: Nails and I'm on the phone, and you know, we
• 13:35
  Speaker 2: had gotten into conversations who had the biggest balls, you know,
• 13:38
  Speaker 2: the whole thing mee Andre and Russell. And Andre comes by
• 13:41
  Speaker 2: and he was like, who are you talking to? Because
• 13:43
  Speaker 2: I'm on a pay phone.
• 13:44
  Speaker 1: Man.
• 13:45
  Speaker 2: We ain't got no phones back then, we ain't got thoses.
• 13:47
  Speaker 2: And I said, all I'm talking to my wife. I'm
• 13:50
  Speaker 2: telling him were throwing a party. So he snatched his phone.
• 13:53
  Speaker 2: He was like, let me tell you something. If this
• 13:55
  Speaker 2: nigga don't have the best party I ever seen in
• 13:57
  Speaker 2: my life, it's gonna be a problem. So she get
• 14:01
  Speaker 2: back on the phone. She said, nigga, you wanna throw
• 14:02
  Speaker 2: parton you. She's like, forgive me. Were throwing the party?
• 14:07
  Speaker 2: I said? She said where? I said, at the house,
• 14:10
  Speaker 2: at your house, at my house. And I lived in
• 14:13
  Speaker 2: Southeast Washington, Okay, Hillcrest. So we called the caterer that
• 14:23
  Speaker 2: did our wedding, and we called the a tech company,
• 14:27
  Speaker 2: and I tinted my whole backyard. Re mind you, there's
• 14:32
  Speaker 2: no Instagram, no blah blah blah. And to a point
• 14:38
  Speaker 2: that was good. But to a point it wasn't good
• 14:42
  Speaker 2: because it was up to me to let the world
• 14:45
  Speaker 2: know who Andre Herral and Russell Simmons. Right now. You know,
• 14:48
  Speaker 2: Andre was really winning them because he had I'll be shure,
• 14:52
  Speaker 2: heavy d Mary J. Blige, father mc joe, to ce
• 14:58
  Speaker 2: like he was, but that I'll be sure back then
• 15:01
  Speaker 2: was that was it? So I just had and the
• 15:06
  Speaker 2: thing that I had going back then, receptionists were the
• 15:12
  Speaker 2: baddest of the bad at these big corporations. You know,
• 15:16
  Speaker 2: you had the beautiful women at the front. That's and there.
• 15:19
  Speaker 2: I had four hundred accounts. So everybody at every company,
• 15:25
  Speaker 2: if you had a council, work for my messenger company.
• 15:29
  Speaker 2: So everybody at every law firm, at everything, architecture company, everybody,
• 15:36
  Speaker 2: and all the batter ticks in DC we knew because
• 15:39
  Speaker 2: they were receptionists also works then to So I got
• 15:44
  Speaker 2: my one of the graphics companies that I delivered stuff
• 15:50
  Speaker 2: on me to do me a little flyer and everything,
• 15:53
  Speaker 2: and I went around to them. But back then it
• 15:57
  Speaker 2: was fax machines. So I would call one person and
• 16:02
  Speaker 2: they would say, I was like taxing your names. We
• 16:04
  Speaker 2: got these millionnaire guys coming in and they're gonna do
• 16:07
  Speaker 2: a party at my house. The height was there thirteen
• 16:12
  Speaker 2: hundred people on the guest list for my house. It's nose.
• 16:16
  Speaker 2: It wasn't that, it wasn't. But the backyard was on
• 16:19
  Speaker 2: tremong us, The tent was done. It was free food,
• 16:23
  Speaker 2: it was liquor. But this guy just told me I
• 16:25
  Speaker 2: could write a million dollar check, you know what I'm saying.
• 16:27
  Speaker 2: And I was like, okay, this is it. Still to
• 16:33
  Speaker 2: this day, I don't think there's been a party. Even
• 16:36
  Speaker 2: Gilbert was the closest thing to come to that. That
• 16:40
  Speaker 2: that party at my house. It didn't matter. You might
• 16:44
  Speaker 2: as well been at the granny because that's how dope
• 16:47
  Speaker 2: it was.
• 16:47
  Speaker 1: Why was it? It wove the volve just the girls
• 16:49
  Speaker 1: wolves up to.
• 16:50
  Speaker 2: Everybody, every flyer motherfucker. And then Andre and them showed up.
• 16:55
  Speaker 1: So they was impressed.
• 16:56
  Speaker 2: They was impressed. Doctors, Rose Royce's everything. You know. We
• 17:01
  Speaker 2: parked all the cars and shit, you couldn't get eight
• 17:03
  Speaker 2: blocks down.
• 17:04
  Speaker 1: The police came.
• 17:05
  Speaker 2: They were like, man, I can't shut this party that
• 17:08
  Speaker 2: I ain't never seen nothing like this, you know. And
• 17:11
  Speaker 2: of course, me being the kind of cornball I am,
• 17:14
  Speaker 2: somebody started smoking weed, probably Russell. I canceled the party.
• 17:18
  Speaker 1: You know, I was the anti You cut the end
• 17:21
  Speaker 1: of the party.
• 17:21
  Speaker 2: I ended. It's about two o'clock, okay, and I'm like,
• 17:25
  Speaker 2: somebody smoking weed, Oh my god, this is you know
• 17:28
  Speaker 2: because I'm the anti guy. Uh, and so I stopped
• 17:33
  Speaker 2: the party. But everybody believe it's time for it to
• 17:35
  Speaker 2: be over. Anyway, it's people all out front of the street.
• 17:40
  Speaker 2: Police keep coming, but they keep We just take them
• 17:42
  Speaker 2: into the party and they're like, ah, damn, can you
• 17:45
  Speaker 2: just turn it just a little bit, change it for
• 17:47
  Speaker 2: a little bit. But it was phenomenal. After that, I
• 17:51
  Speaker 2: was like, I don't need these guys to do a party.
• 17:56
  Speaker 2: I did a party, but remember that party cost me
• 17:58
  Speaker 2: twenty five thousand. That was just I'm gonna lay this money.
• 18:01
  Speaker 2: That was seed money. Next party I did at a
• 18:07
  Speaker 2: place on twenty first Street. I can't even remember the
• 18:12
  Speaker 2: I can't remember, but it was this marble place, held
• 18:15
  Speaker 2: about three thousand people. It was great, but I was
• 18:18
  Speaker 2: going up against these guys that only needed like two
• 18:21
  Speaker 2: hundred and fifty and they were the guys. It was
• 18:25
  Speaker 2: a monsoon that night. Well, anyway, the night when Russell
• 18:28
  Speaker 2: and Andrea are leaving the first party, Russell said to Andre,
• 18:34
  Speaker 2: he said, go ahead and get on your knees. Suck
• 18:37
  Speaker 2: that nigga's dick, he said, cause you ain't never gave
• 18:40
  Speaker 2: no party like this. He said, we ain't never been
• 18:43
  Speaker 2: to nothing, and basically they were on. They were on,
• 18:50
  Speaker 2: you know, they were on board and everything and it
• 18:53
  Speaker 2: was it was it. So then Andre was like, you
• 18:56
  Speaker 2: need to and that's when Puff was just coming into
• 19:00
  Speaker 2: play with Andre and he was like, I need you
• 19:03
  Speaker 2: to do something with my man. Y'all need to do
• 19:05
  Speaker 2: something together. So anyway, I did a party for Howard
• 19:09
  Speaker 2: graduation with Puff, not none that wasn't with Puff. Puff
• 19:13
  Speaker 2: didn't come into Howard homecoming me and him. And that's
• 19:17
  Speaker 2: when Lou and Lou. Lou was getting me because I
• 19:21
  Speaker 2: was actually working with Andre, helping him get records played
• 19:25
  Speaker 2: here and Lou was like my boss. And Lou was
• 19:29
  Speaker 2: always tending me out here. He was like, you can
• 19:34
  Speaker 2: do the party, but I got to get these records played.
• 19:36
  Speaker 2: If I got to do your job, you got to
• 19:37
  Speaker 2: pay me. But he did the job. He did what
• 19:40
  Speaker 2: I needed to do.
• 19:43
  Speaker 1: And we did. It worked.
• 19:44
  Speaker 2: But then I did the party that had the monsoon.
• 19:47
  Speaker 2: I had thirty three hundred. I was lucky it was
• 19:49
  Speaker 2: a monsoon because I wouldn't. It would have been twice
• 19:52
  Speaker 2: as big as it was. Then we did the Washington Hilton.
• 19:57
  Speaker 2: That's when they where they give the correspondence then, and
• 20:03
  Speaker 2: that was at a minimum ten thousand people, and they said,
• 20:09
  Speaker 2: you'll never do a party here. Gang. We couldn't get
• 20:11
  Speaker 2: nobody out six seven in the morning, people still doing it.
• 20:14
  Speaker 2: It's how a graduation. Nobody wants to go anywhere. It's
• 20:17
  Speaker 2: the last day. You got ten thousand people. I didn't
• 20:20
  Speaker 2: shut everything down so then, but I wasn't stealing. That's
• 20:27
  Speaker 2: what people don't realize. You're not making money when you're
• 20:30
  Speaker 2: doing this because you don't understand how the hotel's gonna
• 20:33
  Speaker 2: beq and how their costs are going to come in.
• 20:35
  Speaker 2: They just you know, costs coming in every which way.
• 20:38
  Speaker 2: And I wasn't making money. I was doing the numbers.
• 20:41
  Speaker 2: I was investing in myself, but it wasn't money yet.
• 20:44
  Speaker 2: I mean, I'm sure with your first festival, it was like,
• 20:47
  Speaker 2: damn this cost us here. We got this in you
• 20:52
  Speaker 2: constantly everyone gets better. Yeah, it's a learning experience. It's
• 20:55
  Speaker 2: a learning experience. And there were a lot of learning experiences,
• 21:01
  Speaker 2: and the costs were just going up. And the one
• 21:06
  Speaker 2: thing I learned is that I never want my place
• 21:10
  Speaker 2: based on my event, based on an artist, because then
• 21:15
  Speaker 2: they got you by the ball and That's what we
• 21:16
  Speaker 2: did with Dream. But the price just kept going up,
• 21:20
  Speaker 2: and every week we had to do a new artist
• 21:22
  Speaker 2: because people would be like, I'm going wait. They wanted
• 21:25
  Speaker 2: to wait until there was going to be an artist there.
• 21:28
  Speaker 3: The price to rent this write out, no, the price
• 21:31
  Speaker 3: to book to book the art gotcha.
• 21:33
  Speaker 2: They just they were like, you need me now. When
• 21:38
  Speaker 2: I built well, then I went into having I was like,
• 21:43
  Speaker 2: I need to get weekly parties. So I went in
• 21:46
  Speaker 2: the weekly and went into people's places. I was just
• 21:49
  Speaker 2: disturbed about the way they would run their places. You
• 21:53
  Speaker 2: couldn't go to them, you couldn't bring real corporate people
• 21:57
  Speaker 2: to them. You know, the places were dirty and this
• 21:59
  Speaker 2: that other. And I said, when I got my own,
• 22:05
  Speaker 2: when I got Republic Gardens, I did it perfect. I
• 22:08
  Speaker 2: did it right.
• 22:09
  Speaker 3: Is that the point when you just figure out how
• 22:11
  Speaker 3: to monetize this thing?
• 22:13
  Speaker 1: And like, what what were the things?
• 22:14
  Speaker 2: It was?
• 22:14
  Speaker 1: Really?
• 22:15
  Speaker 2: I was making money when I was doing the weekly thing. Yeah, but.
• 22:24
  Speaker 1: We weren't in control because it's somebody else's establishment.
• 22:29
  Speaker 2: It's one in someone else's establishment. But now it takes
• 22:35
  Speaker 2: so much work. Back then, you know, flying flying fright,
• 22:38
  Speaker 2: Like there wasn't no TikTok. You know boot, you know
• 22:43
  Speaker 2: you want your restaurant to be. You get one person
• 22:46
  Speaker 2: come in in. Now you can't even handle the business.
• 22:48
  Speaker 2: It is the right person says this is the place
• 22:51
  Speaker 2: to be. Yeah, And I try to explain to people.
• 22:58
  Speaker 2: So I've always had this way I run things. If
• 23:04
  Speaker 2: I said to you, I want you to give me
• 23:05
  Speaker 2: a penny every day for thirty days, but every day
• 23:09
  Speaker 2: I want you to double that pain one cent, two cent,
• 23:13
  Speaker 2: four cent, eight cents, sixteen cent, thirty two percent doubles
• 23:17
  Speaker 2: every day for thirty days. And I said, if you
• 23:19
  Speaker 2: could bring me that penny every day for thirty days
• 23:22
  Speaker 2: double on time. At the end of thirty days, I'll
• 23:26
  Speaker 2: give you a million dollars. Would you do that? Mm hmm,
• 23:28
  Speaker 2: Now you want no, I don't. Well, yeah, it's gonna
• 23:32
  Speaker 2: cost me. It's gonna be tough to do after.
• 23:34
  Speaker 1: You can't do it, yeah, because you would have given me.
• 23:37
  Speaker 2: I did the meth on ten million, seven hundred and
• 23:39
  Speaker 2: thirty thousand, thousand dollars. So the key is to any business.
• 23:44
  Speaker 2: For any business, if you can get one person to
• 23:49
  Speaker 2: leave your place and tell two people that is amazing,
• 23:54
  Speaker 2: then you want you don't need nobody else. You don't
• 23:58
  Speaker 2: need no artists or you have won and you want
• 24:03
  Speaker 2: people to come because the place is right, not because
• 24:08
  Speaker 2: there's going to be someone else there, because the other
• 24:10
  Speaker 2: person is then in control with you. And that was
• 24:14
  Speaker 2: That's where a lot of these places have their challenges.
• 24:17
  Speaker 2: Instead of investing, and that's forty thousand dollars more in
• 24:22
  Speaker 2: one night in your staff, make them, let them make
• 24:26
  Speaker 2: the money, let them make people want to come back.
• 24:29
  Speaker 2: It's anything. If I were a real estate if you
• 24:35
  Speaker 2: bring me two people, I'm gonna pay your house note.
• 24:39
  Speaker 2: They're gonna buy houses. It's the same concept. But I'm
• 24:43
  Speaker 2: gonna have my plumber together, my contractor together, my electrician together,
• 24:49
  Speaker 2: my RUFA together, my landscape person. So that you're going
• 24:52
  Speaker 2: to all use these people that are going to do perfect.
• 24:56
  Speaker 2: And the first thing you're gonna say is, oh, just
• 24:59
  Speaker 2: call Mark whatever it is you need for your house.
• 25:02
  Speaker 2: You want to buy a house. He gonna find the
• 25:03
  Speaker 2: lone person. He's gonna find everything for you. Who's going
• 25:07
  Speaker 2: to get you perfect. He gonna find them out. Fucker
• 25:10
  Speaker 2: that's gonna straighten your credit out. But so it's a
• 25:13
  Speaker 2: one stop shot. So who you're gonna call off the
• 25:15
  Speaker 2: real estate there shoot me. And all I need of
• 25:18
  Speaker 2: you to do is tell two people, and then those
• 25:20
  Speaker 2: two people tell four, then they tell eight, then they
• 25:23
  Speaker 2: tell sixteen, and you're thirty two. It's you're winning. You
• 25:27
  Speaker 2: can't handle your you can't handle it after thirty two weeks.
• 25:33
  Speaker 2: It's crazy money. But people they shortcut the bathroom's attorney.
• 25:41
  Speaker 2: They gonna save money on the cleaners. I shampooed my
• 25:44
  Speaker 2: carpet every night. You'll smell nothing in there, and people
• 25:48
  Speaker 2: gonna come to brunch if the stinks is uh, I
• 25:52
  Speaker 2: don't know what they're doing down in the kitchen. You know,
• 25:54
  Speaker 2: everybody says, oh my god, you can't have a restaurant
• 25:56
  Speaker 2: in DC without rats.
• 25:58
  Speaker 1: You can.
• 25:58
  Speaker 2: You just gotta put ring camera behind your couches. You
• 26:01
  Speaker 2: got to know what's in your building. You got to
• 26:03
  Speaker 2: go after them. You can't have to ask for anything,
• 26:08
  Speaker 2: because if you do, before they tell two people that
• 26:12
  Speaker 2: you're good, they'll tell ten people that you're bad. So
• 26:18
  Speaker 2: five times quicker than you can go out, you will
• 26:20
  Speaker 2: come down. And that's what the challenge is with most people.
• 26:24
  Speaker 2: I'm doing.
• 26:25
  Speaker 1: That's the fact that's a good game, because that's like
• 26:27
  Speaker 1: the low multiplication referrals. Yeah, that's when I was a
• 26:30
  Speaker 1: financial advisor. I was always trying to get referral. That's
• 26:32
  Speaker 1: how I was taught.
• 26:33
  Speaker 2: That's it.
• 26:33
  Speaker 1: That's the easiest way to go.
• 26:34
  Speaker 2: Seek and all you got to do is be good
• 26:36
  Speaker 2: at your game. Pick up that phone. I hit people
• 26:38
  Speaker 2: all the time to say, oh, they don't pay me
• 26:40
  Speaker 2: enough to work on weekends or pick up my phone
• 26:42
  Speaker 2: when I'm on.
• 26:45
  Speaker 1: That's not for them.
• 26:47
  Speaker 2: That's for you. Anything you do when I ask somebody
• 26:51
  Speaker 2: to dress well or do something, that's for you. I
• 26:54
  Speaker 2: had a guy to come in here. I wuldn't even
• 26:55
  Speaker 2: take his interview. White got corny. Look at motherfuckers, I was,
• 27:01
  Speaker 2: I did not take it. I sent another manager, and
• 27:04
  Speaker 2: the other manager is he's a good guy, but he
• 27:08
  Speaker 2: just kind of like he don't really care. He goes
• 27:12
  Speaker 2: out talks to the guy. I said, just give it. Though.
• 27:16
  Speaker 2: He comes like down. I said, nigga, didn't I tell you, fucker.
• 27:19
  Speaker 2: Twenty minutes later he comes there. He said, I think
• 27:24
  Speaker 2: you want to talk to him that. I don't really
• 27:27
  Speaker 2: believe his judgment anyway, but I said, he was like no,
• 27:31
  Speaker 2: He said, you can take fifty dollars out of my
• 27:33
  Speaker 2: check if you don't think he's good to talk to outter.
• 27:35
  Speaker 2: So I said, okay, I'll go up there. Based on that,
• 27:37
  Speaker 2: I go up down and talk to him. I'm still
• 27:40
  Speaker 2: not come this, but I told the guy, I said,
• 27:45
  Speaker 2: I'll try you at twenty dollars an hour. When I
• 27:50
  Speaker 2: tell you, this corny looking white boy was the baddest
• 27:58
  Speaker 2: everything ever with all the black people. When he left here,
• 28:06
  Speaker 2: the Attorney General had asked him to work for in
• 28:09
  Speaker 2: every fuckingbody else. He left here to go to Austin, Texas.
• 28:17
  Speaker 2: Guess what. His wife was twice as good as him,
• 28:21
  Speaker 2: and they wanted to take her from the Fairmount Hotel
• 28:24
  Speaker 2: here downe to Austin, Texas so that she could run that.
• 28:28
  Speaker 2: But he was the baddest thing that ever came through
• 28:30
  Speaker 2: these stores his name, and there wasn't one employee. He
• 28:35
  Speaker 2: never had a problem. He did have one customer that
• 28:37
  Speaker 2: he couldn't get. She was just a bad apple, but
• 28:41
  Speaker 2: just one. In the whole time. I could go go
• 28:44
  Speaker 2: handle that tape, go handle that tape, and he was
• 28:49
  Speaker 2: just amazing. I try to explain to people in any business,
• 28:56
  Speaker 2: they're the people that do great And then there's the
• 29:00
  Speaker 2: people that don't care. Now there's three areas, don't care,
• 29:07
  Speaker 2: good and great. Good is the enemy of great because
• 29:11
  Speaker 2: you know they got the potential to be great. And
• 29:14
  Speaker 2: you're like, come on, man, I got a girl. I
• 29:18
  Speaker 2: want to pay a whole one hundred and sixty thousand
• 29:21
  Speaker 2: to run the whole stand. But she don't want me
• 29:24
  Speaker 2: to call her after seven on Sunday and before five
• 29:29
  Speaker 2: on Thursday. She wants four days off when instead of
• 29:34
  Speaker 2: the one hundred and sixty, she could probably be making
• 29:36
  Speaker 2: two fifty. But she's good with the hundred. And that's
• 29:44
  Speaker 2: why good is the enemy of great, because she's like,
• 29:49
  Speaker 2: I don't want to be great. I don't want to
• 29:50
  Speaker 2: work that hard.
• 29:53
  Speaker 1: It's good enough not to get scolded, but it's not
• 29:57
  Speaker 1: really what it needs to be.
• 29:59
  Speaker 2: It's up. I'm so tired of people telling me I
• 30:04
  Speaker 2: want to own my own If I work for myself,
• 30:07
  Speaker 2: you are working for yourself. That guy that, that white guy,
• 30:13
  Speaker 2: he could go anywhere and get into he left here
• 30:15
  Speaker 2: and when he went in to construction, when he got
• 30:17
  Speaker 2: down in Austin, and I still rave about him every day.
• 30:23
  Speaker 2: The most amazing thing to walk through these doors. You're
• 30:30
  Speaker 2: gonna have to cut this. This digger don't walk.
• 30:39
  Speaker 3: I want to know, turn around real quick, because this
• 30:42
  Speaker 3: guy walks in with a glass of wine.
• 30:46
  Speaker 1: He just walks in with a castle walk. I said, that's.
• 30:50
  Speaker 2: That's oh my god. Theseiggas must we'll go find the
• 31:07
  Speaker 2: way that always always good. They're going good. Anything going, yeah, man?
• 31:13
  Speaker 2: So then but anyway, keep going, make it great.
• 31:18
  Speaker 5: Mention my name. We didn't say your name twenty times.
• 31:25
  Speaker 5: Uh hey, cat said, can you tell them to get
• 31:31
  Speaker 5: from mortars?
• 31:32
  Speaker 2: Please? Thank you?
• 31:35
  Speaker 1: But it's the life is real simple.
• 31:43
  Speaker 2: Do you want to own your own? Do you know
• 31:46
  Speaker 2: what I do?
• 31:47
  Speaker 1: But do you know I work eight days a week.
• 31:51
  Speaker 3: Talk about that because people think they want that life,
• 31:55
  Speaker 3: because you may think.
• 31:57
  Speaker 2: They want to be they can't look good. No, no,
• 32:01
  Speaker 2: they they don't understand what it took. But when I
• 32:08
  Speaker 2: borrowed that money, when I had to borrow that money
• 32:11
  Speaker 2: at thirty two percent to build dream, Okay, so I
• 32:14
  Speaker 2: went in.
• 32:14
  Speaker 1: To talk about that, talk about okay, so.
• 32:17
  Speaker 2: I have a republic guard. I got Republic guards. These
• 32:19
  Speaker 2: white boys had a place they couldn't make it work
• 32:22
  Speaker 2: up on U Street that was the neck of the
• 32:25
  Speaker 2: black neighborhood.
• 32:26
  Speaker 1: U Street needed to be bought back.
• 32:28
  Speaker 2: Ben's Chili Bowl was right down the street.
• 32:30
  Speaker 1: You know.
• 32:30
  Speaker 2: It was trying to do that turn into white, to
• 32:35
  Speaker 2: the gentrification you know thing up there and everything. And
• 32:41
  Speaker 2: so I went up there and they couldn't make any well.
• 32:45
  Speaker 2: The first night they see the black people come in
• 32:47
  Speaker 2: their place and it was a good crowd and everything.
• 32:50
  Speaker 2: They were like, Mark, this ain't what we can do,
• 32:52
  Speaker 2: but we're gonna sell you our least. We're gonna give
• 32:56
  Speaker 2: you the place and everything. The problem was they had
• 33:00
  Speaker 2: on that dive bar like. That's dream No, that's Republic Arden.
• 33:05
  Speaker 2: It was dive bar like. And I was like, and
• 33:08
  Speaker 2: they had a slumlord and he wasn't doing nothing to
• 33:12
  Speaker 2: the place. And when I went in there, you know,
• 33:14
  Speaker 2: I bought all these people. We packed from head to toe.
• 33:18
  Speaker 2: And the next day they were like, this should be
• 33:20
  Speaker 2: your place. We're gonna sell it to you, and they
• 33:23
  Speaker 2: gave me a good price, and I said, that's a
• 33:27
  Speaker 2: me I wanted. You know, I'm gonna do it. But
• 33:31
  Speaker 2: I got two things into it and it wasn't up
• 33:35
  Speaker 2: to my step two weeks into it, and I was like,
• 33:37
  Speaker 2: I gotta gut this place right quick. But I didn't
• 33:40
  Speaker 2: have the money and to do it. And then I
• 33:43
  Speaker 2: did this. I had this thing called Blossoms that was
• 33:49
  Speaker 2: it was crazy. Actually I went from Spy Club to
• 33:53
  Speaker 2: the rents to Blossoms and Blossoms was something I did
• 33:58
  Speaker 2: on Saturdays only. And I swear to God, it didn't
• 34:01
  Speaker 2: matter what Saturday it was. It was like God would
• 34:03
  Speaker 2: turn his stick it off. It was born raining because
• 34:06
  Speaker 2: it was indoor outdoor. As a matter of fact, that
• 34:07
  Speaker 2: God to partner with me at Spy Club. He said,
• 34:15
  Speaker 2: hold on, you're telling me that they're gonna pay money
• 34:18
  Speaker 2: to go just across that line, but they can see
• 34:20
  Speaker 2: it from right here. He said, now you go ahead
• 34:22
  Speaker 2: and do it. And I said, all right. I said,
• 34:25
  Speaker 2: but you lost money with me on this other thing
• 34:26
  Speaker 2: we're gonna do, so you ain't anybody Blossoms shock. I
• 34:32
  Speaker 2: mean everybody flew in town. And I used though one
• 34:34
  Speaker 2: of those remember those searchlights, those big spotlights they used
• 34:37
  Speaker 2: in Hollywood, and they God, I would have there and
• 34:40
  Speaker 2: everybody would see the light and they couldn't wait till
• 34:42
  Speaker 2: they got in town. They just followed the light and everything.
• 34:45
  Speaker 2: And every Saturday night, three four thousand people just trying
• 34:49
  Speaker 2: to get it. It was just crazy. Well, when I
• 34:52
  Speaker 2: got Republic Gardens, I gouted it and I was using
• 34:56
  Speaker 2: the money from Blossoms. And then I had this beach party.
• 35:02
  Speaker 2: Well I thought it was crazy. It was crazy looking,
• 35:05
  Speaker 2: it was crazy out my pockets too, but it cost me.
• 35:08
  Speaker 2: I lost eighty thousand. But again, you're only as good
• 35:13
  Speaker 2: as your last party. So I had to make everybody
• 35:15
  Speaker 2: think it was the greatest thing ever. You know, everyfe
• 35:17
  Speaker 2: I thought I made a million dollars. The people that
• 35:20
  Speaker 2: was working on Republic Gardens were like, oo, good, he
• 35:22
  Speaker 2: made some money last night. No, they I just lost
• 35:24
  Speaker 2: eighty thousand. And you know, but you got to keep
• 35:27
  Speaker 2: it going. So of course you borrown from here, you're
• 35:31
  Speaker 2: getting them from that person. We got Republic Gardens redone open,
• 35:37
  Speaker 2: Republic Gardens became it. It was my son's I think
• 35:41
  Speaker 2: eleventh birthday party, and we were tired of the slumlord
• 35:45
  Speaker 2: that we had. He used to do everything. We had
• 35:47
  Speaker 2: all star at Republic Gardens. We had a parking lot,
• 35:51
  Speaker 2: had five thousand people, Jay Z R. Kelly and somebody
• 35:56
  Speaker 2: else all on stage. It's crazy, and I mean it's
• 36:01
  Speaker 2: just phenomenal in the parking lot.
• 36:04
  Speaker 1: But this landlord.
• 36:06
  Speaker 2: He's bringing dumpsters, blocking the alley, just stupid things. Anything
• 36:11
  Speaker 2: he can do. So we're going out to Annapolis and
• 36:15
  Speaker 2: I'm telling my wife. I was like, we got to
• 36:17
  Speaker 2: get our own place. We gotta do something. We gotta
• 36:19
  Speaker 2: get out of there. And I'm just driving down New
• 36:23
  Speaker 2: York Avenue and I'm like, like, that building right there,
• 36:27
  Speaker 2: it's for sale. She was like, Okay, we're in the
• 36:31
  Speaker 2: worst neighborhood in all of DC. That's what Ivy City was.
• 36:36
  Speaker 2: It was literally the worst at that time. She says.
• 36:42
  Speaker 1: I said, call the number.
• 36:45
  Speaker 2: She said to me, she said, your friend is going
• 36:47
  Speaker 2: to meet you there tomorrow and talk to you about
• 36:50
  Speaker 2: the building. God named George Basilico. He meets me. I
• 36:54
  Speaker 2: walked through the building. This place is so dilapidated and
• 36:59
  Speaker 2: messed up. They use it for police dogs to search
• 37:01
  Speaker 2: for drugs, to train them. I mean, it was. It's
• 37:05
  Speaker 2: just the worst building ever. The floor is dirty. It
• 37:08
  Speaker 2: used to be a Kodak factory forty fifty years ago,
• 37:13
  Speaker 2: you know what I'm saying, Like it was it just
• 37:15
  Speaker 2: just a warehouse that was just the lapidated. So then
• 37:20
  Speaker 2: I said to him, I said, what do you want
• 37:21
  Speaker 2: for the building, we do the walk through. He said,
• 37:25
  Speaker 2: I want a million dollar. I said, I'm gonna pay it.
• 37:28
  Speaker 2: I said, you just got to take the note back.
• 37:30
  Speaker 2: I'm gonna give you ten thousand dollars a month between
• 37:33
  Speaker 2: now and next year, and this time next year, I'll
• 37:36
  Speaker 2: pay you for the building. He said, okay, he was
• 37:40
  Speaker 2: getting ten grand for I didn't even you know, try
• 37:43
  Speaker 2: to work no deal with them. I wanted the building, now,
• 37:46
  Speaker 2: mind you. My boy called red God rest his soul.
• 37:50
  Speaker 2: I had to go borrow the first seventeen thousand dollars
• 37:52
  Speaker 2: to get this one to put down on the building
• 37:54
  Speaker 2: because I didn't have And then I went around to
• 37:59
  Speaker 2: all all the work spots where you get the people
• 38:04
  Speaker 2: that you know, the day labor people, And that's where
• 38:07
  Speaker 2: I got all my people. Home depot, Home home debot.
• 38:10
  Speaker 2: We had a place called Weenie Beanie out here that
• 38:13
  Speaker 2: I used to Shelton bro get the truck in. Yeah, yeah,
• 38:16
  Speaker 2: the truck and they fighting to get in. But I'm
• 38:18
  Speaker 2: taking twenty thirty guys every.
• 38:20
  Speaker 1: Good old days. Can't do that anymore.
• 38:23
  Speaker 2: No, two thousands. That was two thousand, I mean two
• 38:27
  Speaker 2: thousand and one, twenty dollars a day. That true nah, nah,
• 38:30
  Speaker 2: we was getting they was getting ten dollars an hour.
• 38:32
  Speaker 2: They was getting ten dollars an hour, and we were
• 38:35
  Speaker 2: paying them, you know, right there. And I had a
• 38:38
  Speaker 2: brother in law that was Spanish that had left my
• 38:41
  Speaker 2: sister and she didn't even know he was living with
• 38:43
  Speaker 2: me at the time. But he was the key because
• 38:49
  Speaker 2: he's sposed to be. He spoke the language, you know,
• 38:52
  Speaker 2: and even when I'd be caussling them out, he'd be like,
• 38:54
  Speaker 2: They'd be like, what do you say? He loves to work, y'all,
• 38:59
  Speaker 2: y'all just say what they say. So he just kept
• 39:03
  Speaker 2: the peace. He got to go on and everything. Anyway.
• 39:06
  Speaker 2: I thought it was gonna cost me a million five
• 39:10
  Speaker 2: six million dollars later who burrowed it?
• 39:13
  Speaker 1: And I got a group called Politicady for work to
• 39:16
  Speaker 1: renovate the whole to.
• 39:18
  Speaker 2: Renovate the whole thing. I was working off a demo
• 39:20
  Speaker 2: permit at first, but I wasn't half assed and none
• 39:27
  Speaker 2: of the work. I only wanted the best because I
• 39:30
  Speaker 2: said that they come after me. I want to be
• 39:32
  Speaker 2: perfect already. You didn't traditional mind thinks I'm going to
• 39:37
  Speaker 2: a bath to get this. There was no I started
• 39:40
  Speaker 2: the next day. It took me one hundred and eighty
• 39:44
  Speaker 2: dumpsters to empty all the stuff that was in the building.
• 39:49
  Speaker 2: One hundred and eighty dumps I mean, like, you can't
• 39:52
  Speaker 2: even I made my man. The guy had a dumpster company.
• 39:55
  Speaker 2: I know, I made his month. Baby. I was just
• 39:57
  Speaker 2: filling these dumpsters left and right. And then there was
• 40:02
  Speaker 2: no architecture drawings. I said, we're gonna put the bar
• 40:04
  Speaker 2: right here. We're gonna move a bar over here. We're
• 40:07
  Speaker 2: gonna do this here. This part took me three times longer,
• 40:14
  Speaker 2: and its four dream was four times the size of
• 40:17
  Speaker 2: this building. Because permitting, permitting, permitting, doing this, doing.
• 40:22
  Speaker 1: That, doing that.
• 40:23
  Speaker 2: But the city I had the city behind me. I
• 40:27
  Speaker 2: had the higher ups there, and they came down on
• 40:31
  Speaker 2: me and they were like, you got to get your
• 40:32
  Speaker 2: ship right. You got to get these permits right. You
• 40:35
  Speaker 2: gotta get But they they embraced it. The neighborhood embraced it.
• 40:40
  Speaker 2: They wanted something better, and they saw that I was
• 40:43
  Speaker 2: doing something that that became dream, That became dream.
• 40:48
  Speaker 1: So you had so you borrowed six.
• 40:50
  Speaker 2: Million dollars, six million dollars at thirty two percent.
• 40:53
  Speaker 1: He borrowed six million dollars thirty two percent from from
• 40:56
  Speaker 1: like a hard money lender, their hard money lenners, and
• 40:58
  Speaker 1: they gave it to you six million dollars one or
• 41:00
  Speaker 1: it was a million. Group gave me two point five.
• 41:03
  Speaker 2: So first of all, you got the million dollars first
• 41:06
  Speaker 2: on the building. I had to get him to move
• 41:10
  Speaker 2: to second place, behind the guy that was giving me
• 41:13
  Speaker 2: the two point five million. Then I had to get
• 41:19
  Speaker 2: another one after that, and I had to get the
• 41:22
  Speaker 2: two point five to move the second place to owner
• 41:24
  Speaker 2: of the building to move the third place. And then
• 41:26
  Speaker 2: someone else gave me another two point two million, and
• 41:31
  Speaker 2: then I got another seven hundred thousand from friends. So
• 41:35
  Speaker 2: I was six million dollars in And were.
• 41:38
  Speaker 1: You making money at that time before it even opened?
• 41:41
  Speaker 2: That's before it opened. But it only took me six
• 41:44
  Speaker 2: months to build a fifty four thousand square foot building.
• 41:50
  Speaker 2: Six months six.
• 41:51
  Speaker 1: Months, that's how big that was.
• 41:52
  Speaker 2: Yeah, are you sleeping at this hung like? I mean, oh,
• 41:55
  Speaker 2: I can imagine. Then the hold of home seven hundred
• 41:58
  Speaker 2: thousand dollars over drawing is what woke you up every day?
• 42:02
  Speaker 1: What was your was your monthly?
• 42:03
  Speaker 2: Payback was your monthly but I really wasn't paying back.
• 42:07
  Speaker 1: It was deferred it was deferred.
• 42:09
  Speaker 2: It was everybody was deferring everything they saw. Nobody had
• 42:13
  Speaker 2: a problem. And then they tried to get me to
• 42:17
  Speaker 2: open it with just the first floor, and I was like,
• 42:20
  Speaker 2: it's not going to be dream if it's not the
• 42:24
  Speaker 2: whole thing. So I got them to believe, and I
• 42:28
  Speaker 2: got them to believe, and everybody got them to believe.
• 42:30
  Speaker 2: And the guys like, you know, the last guys to
• 42:33
  Speaker 2: give me the money, they were like, well, I know
• 42:34
  Speaker 2: I can tell this with two point five no matter why,
• 42:36
  Speaker 2: I'm gonna get my money. They were all, you know,
• 42:38
  Speaker 2: everybody else was behind them, but everybody believed in it. Now.
• 42:42
  Speaker 2: The guys that gave me the second money, they had
• 42:45
  Speaker 2: a white guy that was in there, and they were like,
• 42:47
  Speaker 2: he's staying here till we get our money back. Well,
• 42:50
  Speaker 2: of course, everybody that came to the building called the
• 42:52
  Speaker 2: white guy on the bill. You know what I'm saying, Well,
• 42:55
  Speaker 2: you got it for a million? Did it praise for
• 42:57
  Speaker 2: a MILLI? Or was it praise for much more? They
• 42:59
  Speaker 2: did weren't to praise for it was a dumpster. It
• 43:02
  Speaker 2: was a dumpster.
• 43:02
  Speaker 3: After you renovated, he's looking at like, oh, he did
• 43:04
  Speaker 3: a good job. That's at least two point five right, gotcha.
• 43:06
  Speaker 2: Well, remember but he's after he's got it, he's now
• 43:11
  Speaker 2: not he's after five million dollars. Now. He then gone
• 43:15
  Speaker 2: to third place on the building. So this guy was
• 43:19
  Speaker 2: just a good guy. He really believed in me.
• 43:23
  Speaker 1: So how you get it up and running? And then
• 43:25
  Speaker 1: how much money you start?
• 43:26
  Speaker 2: Like how how quick you got to remember I had
• 43:28
  Speaker 2: my first liquor order was a quarter million dollars.
• 43:31
  Speaker 1: Looker order for you to get the whole bars at
• 43:34
  Speaker 1: all the bars.
• 43:35
  Speaker 2: The next week, I needed another quarter million dollars and
• 43:38
  Speaker 2: they wanted their money right there.
• 43:40
  Speaker 1: To where'd you get that money from?
• 43:42
  Speaker 2: You borrowed it from somebody else.
• 43:44
  Speaker 1: So using a whole like eight million dollars, yep, that's
• 43:46
  Speaker 1: why you got that friend, more like seven million. So
• 43:49
  Speaker 1: when did you start actually making money?
• 43:52
  Speaker 2: It wasn't until the second year because you got to
• 43:54
  Speaker 2: remember all the payments. Then as soon as people see
• 43:56
  Speaker 2: you making money, they want the money. They want that money.
• 43:58
  Speaker 1: Well, I mean you was making enough money start paying
• 44:00
  Speaker 1: people back?
• 44:01
  Speaker 2: I was, but I didn't know how to run a
• 44:03
  Speaker 2: staff of three hundred and fifty people, you know what
• 44:07
  Speaker 2: I'm saying, Like I don't know what payroll is for
• 44:10
  Speaker 2: three hundred and fifty people.
• 44:12
  Speaker 1: There was we had. Remember those tubes that Home Depot had.
• 44:17
  Speaker 2: They used to put the money in and shoot them up,
• 44:19
  Speaker 2: and you shoot them up to the aufice the wire.
• 44:22
  Speaker 2: That's the dumbest shit in the whole world. I spent
• 44:23
  Speaker 2: one hundred thousand dollars on those tubes because I thought,
• 44:27
  Speaker 2: you know, we gotta watch out that somebody gonna rob us.
• 44:29
  Speaker 2: What's happening here? I mean, everything was a problem in
• 44:33
  Speaker 2: the neighborhood. They loved me, but they hated me. They said,
• 44:37
  Speaker 2: you can't park, you can't start any of your events.
• 44:40
  Speaker 2: No for six because we need to get home from work.
• 44:42
  Speaker 2: But they didn't want to get home from work. They
• 44:43
  Speaker 2: would leave their cars at work and they'd be in
• 44:46
  Speaker 2: there selling their driveway spots for fifty and one hundred dollars.
• 44:50
  Speaker 2: Because you got to remember, there was no uber back there.
• 44:53
  Speaker 2: There wasn't none of the stuff that we got. People
• 44:55
  Speaker 2: wasn't going. This ain't New York City. There's no taxi
• 44:59
  Speaker 2: moving around like that in DC. So everybody was driving. Oh,
• 45:05
  Speaker 2: parking was my money though, parking. All I wanted was
• 45:09
  Speaker 2: parking and.
• 45:10
  Speaker 6: Coachat how much was Kacha fifteen thousand a night fifteen
• 45:16
  Speaker 6: parking with another fifteen to twenty thousand the night cash cash, But.
• 45:20
  Speaker 2: I was paying taxes.
• 45:26
  Speaker 1: So he's getting forty thousand night off of parking and coaching.
• 45:29
  Speaker 2: Gilbertarina's party parking did fifty thousand dollars.
• 45:34
  Speaker 1: We're gonna get to that. We don't get together with
• 45:35
  Speaker 1: that another. So okay, so you up and running now,
• 45:38
  Speaker 1: and now you really start to hit your stride.
• 45:40
  Speaker 2: I'm hitting the stride. But now at first, remember the
• 45:45
  Speaker 2: big club, I mean y'all in New York. But y'all
• 45:47
  Speaker 2: was still a little young for knowing stuff about the tunnel.
• 45:50
  Speaker 1: Yeah, that was before my time. I know, I know
• 45:52
  Speaker 1: about it, but i'll it closed. As we were getting
• 45:55
  Speaker 1: I was like, right they were doing.
• 45:57
  Speaker 2: The tunnel became the tunnel into our general. See once
• 46:01
  Speaker 2: you what happened is once the tunnel went black, that
• 46:07
  Speaker 2: was the money.
• 46:08
  Speaker 1: Oh ship, hold on, what is this.
• 46:10
  Speaker 2: There's a difference between black money and white money and
• 46:13
  Speaker 2: a night. And there's no club that says they gonna
• 46:16
  Speaker 2: start out black.
• 46:18
  Speaker 1: H They're not. They just they not.
• 46:21
  Speaker 2: Gonna do it. They they they they're going to get
• 46:27
  Speaker 2: the white money. They think, they think white money is it?
• 46:34
  Speaker 2: Friday night was my white knight, Saturday night was, I mean,
• 46:38
  Speaker 2: Friday night was my black knight. Saturday night was my
• 46:41
  Speaker 2: white night at Dream. Friday night was doing a quarter million,
• 46:47
  Speaker 2: Saturday Night was maybe during eighty. You just can't get it.
• 46:53
  Speaker 2: It's the difference and nobody understands it. Do you want
• 46:57
  Speaker 2: an Emen Markets or do you want Walmart? Well seeing
• 47:01
  Speaker 2: co check drinks bottle service, so you're saying its bottle service.
• 47:06
  Speaker 2: But I didn't even know back then.
• 47:08
  Speaker 1: So there's more money with the black Oh it crushes
• 47:12
  Speaker 1: nowadays there are no clubs that stay white. So talk
• 47:18
  Speaker 1: about all right, there's no club to stay white because
• 47:21
  Speaker 1: black people spend more money on nightlight than white people.
• 47:23
  Speaker 2: Yes, that's what I'm saying. That's the people spend money
• 47:27
  Speaker 2: on drugs inside the club, inside that club lesly allegedly.
• 47:32
  Speaker 1: Alleged, but that's what I saying. So winning there I
• 47:36
  Speaker 1: can even say.
• 47:37
  Speaker 2: You can say allegedly except that I would do twenty
• 47:40
  Speaker 2: five hundred.
• 47:41
  Speaker 1: White people here at part.
• 47:44
  Speaker 2: When I opened, I didn't want to handibalize love, so
• 47:48
  Speaker 2: I said we're gonna I bought this white boy in
• 47:50
  Speaker 2: from Vegas. We're gonna tell everybody you own the joint
• 47:54
  Speaker 2: when I opened, When I opened part, you own the joint.
• 47:57
  Speaker 2: That is a lot of said. We're doing twenty five
• 47:59
  Speaker 2: hundred people on night. I'm doing forty fifty thousand dollars.
• 48:04
  Speaker 1: I'm like.
• 48:06
  Speaker 2: Twenty dollars that I'm watching bartenders, I'm watching the staff.
• 48:10
  Speaker 2: I'm like skimming this. How the fuck are y'all stealing
• 48:13
  Speaker 2: my money?
• 48:13
  Speaker 1: Just fine beer. That's where we get to two on
• 48:15
  Speaker 1: the fifty cameras, Yeah and so, and then the black people,
• 48:18
  Speaker 1: how much they doing so? So?
• 48:21
  Speaker 2: Then I decided here that I was going I did
• 48:25
  Speaker 2: a black party on a Thursday. On a Thursday, I
• 48:29
  Speaker 2: did seventy five. I only got twelve hundred people. On Friday,
• 48:36
  Speaker 2: I'm doing forty five. Something's wrong with this equation.
• 48:42
  Speaker 1: I'm doing twenty five hundred people.
• 48:44
  Speaker 2: I said, we're gonna try the black thing on Friday.
• 48:48
  Speaker 2: I went up from forty five to one hundred and
• 48:51
  Speaker 2: thirty five. What you doing? That's gonna be Friday, Saturday,
• 48:55
  Speaker 2: and Sunday. It's gonna be Friday.
• 48:57
  Speaker 1: Since Jesus, there's no question at this time is food
• 49:04
  Speaker 1: even involved yet?
• 49:05
  Speaker 2: The food is always involved fool's in. So hold on,
• 49:08
  Speaker 2: hold on, hold on, So let me explain to you
• 49:09
  Speaker 2: what happened. I missed a step here. I hated I
• 49:17
  Speaker 2: loved doing happy hour five to ten at other people's club.
• 49:21
  Speaker 2: I was done by ten o'clock and I had already
• 49:24
  Speaker 2: got everybody drunk and killed everybody else's I destroyed.
• 49:29
  Speaker 1: The club life. The late night.
• 49:31
  Speaker 2: After you drink, you've been partying for five hours. I
• 49:35
  Speaker 2: used to do. I would be like penny drinks for
• 49:39
  Speaker 2: the first hour, because see, this is what you gotta
• 49:41
  Speaker 2: remember us. It don't matter.
• 49:43
  Speaker 1: Once you in there, you're not gonna stop.
• 49:47
  Speaker 2: You're not gonna stop. And once you can't get to
• 49:50
  Speaker 2: the bar, you can't get drinks. You know, the guys
• 49:53
  Speaker 2: were coming with their piggy banks. I'm buying the bar,
• 49:55
  Speaker 2: throwing the pennies, fell over the bar, you know, all
• 49:58
  Speaker 2: that stupid stuff and everything. But if I open at
• 50:04
  Speaker 2: five and the penny drinks in at seven, because people
• 50:08
  Speaker 2: you know, in line getting in there to go to work,
• 50:11
  Speaker 2: the first drink is paying for whatever the liquor costs.
• 50:16
  Speaker 2: Back then, it was twenty five cents that the liquor
• 50:19
  Speaker 2: was costing the rink now it's seventy five cents to
• 50:22
  Speaker 2: a dollar, a dollar and a half. Now you know
• 50:24
  Speaker 2: what I'm saying, man, unless you drinking do.
• 50:26
  Speaker 1: So what liquor cost a dollar and a half for
• 50:28
  Speaker 1: a drink?
• 50:29
  Speaker 2: Well, when you were buying drinks for seven dollars and
• 50:31
  Speaker 2: fifty cent that's yeah. So like like right now it's
• 50:35
  Speaker 2: like twenty dollars a drink, twenty dollars a drink. But
• 50:39
  Speaker 2: you buy a bottle of don Refo for forty dollars, right,
• 50:44
  Speaker 2: you get eighteen drinks let's say fifteen. Okay, so that's
• 50:47
  Speaker 2: three dollars a drink, right right, that's inflation. That's inflation.
• 50:53
  Speaker 2: But now when people say, now the pre game is
• 50:56
  Speaker 2: crazy now, and it's especially in this younger audience. But
• 51:01
  Speaker 2: we can get back with that. Let's go back to
• 51:04
  Speaker 2: where you want to go back to Dream?
• 51:06
  Speaker 1: How we got in there? And yeah, how'd you get
• 51:09
  Speaker 1: dream with lip?
• 51:10
  Speaker 2: But my problem with Dream is that I was doing
• 51:13
  Speaker 2: an artist every week.
• 51:16
  Speaker 1: I was dependent on the artists.
• 51:19
  Speaker 2: Because we went when when my numbers hit fifty five
• 51:23
  Speaker 2: hundred people in one night, I went crazy. I got
• 51:28
  Speaker 2: forty managers. I'm like, what the fuck are y'all doing
• 51:31
  Speaker 2: y'all bullshitting da da da dah. We have to ask
• 51:34
  Speaker 2: and fifty five hundred people, and I'm cussing people outs.
• 51:39
  Speaker 2: And the biggest problem is I didn't know how to
• 51:41
  Speaker 2: clean carpets. So why do I got carpet? I learned
• 51:47
  Speaker 2: this at Republic Ardens. So I'm in Republic Gardens and
• 51:53
  Speaker 2: I got hard with floors, beautiful hard with floors. I'm
• 51:57
  Speaker 2: replacing the hard with floors. And the wood don't come
• 52:00
  Speaker 2: in in time, but I've already stripped them out. So
• 52:02
  Speaker 2: I go into my man's carpet shop. I said, give
• 52:04
  Speaker 2: me some carpet. It's just gonna be there for two weeks. Man,
• 52:08
  Speaker 2: this bar in the back room that I put the
• 52:11
  Speaker 2: carpet in is killing it.
• 52:14
  Speaker 1: Oh women, it's easier to stand on.
• 52:17
  Speaker 2: Women can stand up twice as long on carpet as
• 52:21
  Speaker 2: they can concrete. But what's the problem with carpet? So
• 52:27
  Speaker 2: now you ain't gonna have no slipping fall? It thinks
• 52:32
  Speaker 2: you gotta learn how to clean it. What carpet should
• 52:35
  Speaker 2: you have? That juice is sitting down there? This is
• 52:38
  Speaker 2: what I try to tell people. You have a party
• 52:41
  Speaker 2: at your house, seven your friends, right, they destroy it
• 52:46
  Speaker 2: not destroy, but they fuck up something. They're gonna fuck
• 52:48
  Speaker 2: up something. They're gonna fuck up something. These ain't my friends.
• 52:52
  Speaker 2: They that'sy hummus, your white gut hair. Yeah, how much
• 52:58
  Speaker 2: care come up with them? A lot a lot of hair.
• 53:03
  Speaker 1: That's one. I don't know how many girls you got
• 53:05
  Speaker 1: in your house.
• 53:07
  Speaker 2: Two girls, and there's a lot of hair in the
• 53:09
  Speaker 2: goddamn vacuum clean that's.
• 53:11
  Speaker 1: Two people, and you cutting the hair out of the
• 53:14
  Speaker 1: vacuum cleaner.
• 53:18
  Speaker 2: When you get the weeds involved. I got five thousand
• 53:22
  Speaker 2: coming through a week, are you kidding? I got I
• 53:28
  Speaker 2: keep eight vacuum cleaners in the shop and eight vacuum
• 53:32
  Speaker 2: cleaners in the building, so I can just trade out
• 53:36
  Speaker 2: all eight. Even though my man can clean them, they
• 53:39
  Speaker 2: still tell these vacuum cleaner up. The problem is bus
• 53:42
  Speaker 2: boys don't care what it is. They'll vacuum it up,
• 53:47
  Speaker 2: the v up. They will vacuum anything. They will vacuum.
• 53:52
  Speaker 1: Throw up up.
• 53:54
  Speaker 2: And no matter how much you try to teach people,
• 53:57
  Speaker 2: is that so you got? I had to go Vegas.
• 54:00
  Speaker 2: I was like, how the fuck do they clean their carpets?
• 54:04
  Speaker 2: I'm sitting up all night watching these motherfuckers clean the carpet.
• 54:08
  Speaker 2: The problem with carpet is you can shampoo it as
• 54:11
  Speaker 2: much as you want. What happens when you leave your
• 54:14
  Speaker 2: closing the washing machine. It's got it if you don't
• 54:19
  Speaker 2: dry it. So now I have to figure out that
• 54:23
  Speaker 2: you gotta dry your carpet or it's gonna stink. And
• 54:28
  Speaker 2: you gotta have the right type of carpet. You gotta
• 54:30
  Speaker 2: have to rub it back so that that doesn't sit
• 54:32
  Speaker 2: in the back of the carpet. So you gotta do
• 54:35
  Speaker 2: all of these things because I don't want to lose
• 54:37
  Speaker 2: my carpet. Because carpet's ten times better. The room is warm,
• 54:43
  Speaker 2: it feels good already. You don't mean nothing else. But
• 54:49
  Speaker 2: people don't stand all this. So it's learning all of
• 54:53
  Speaker 2: these pieces of the puzzle. Now it does take twice
• 54:56
  Speaker 2: as long to close your place down. You know, other
• 54:59
  Speaker 2: places they cleaning, They trying to mop the floor and
• 55:01
  Speaker 2: this and that. But people are stupid and cheap. You
• 55:04
  Speaker 2: gotta change your map hereds every week, even on the floors.
• 55:07
  Speaker 2: You there, or you get thirty mile war just through
• 55:10
  Speaker 2: the way. They cost two dollars and fifty cents. It's
• 55:14
  Speaker 2: just like people give bad sodas for great drinks? Why
• 55:19
  Speaker 2: am I not gonna use simply lemonade to go along
• 55:23
  Speaker 2: with the dou say or whatever else you want to
• 55:27
  Speaker 2: put in that? You got a great lemonade drink you
• 55:30
  Speaker 2: want to drink? You like simply lemonade? Do you love it?
• 55:33
  Speaker 2: If I put that at your table, You're gonna pour
• 55:35
  Speaker 2: that liquor twice as quick.
• 55:37
  Speaker 1: Simply lemonade only cost you three dollars.
• 55:40
  Speaker 2: That bottle cost you three fifty four hundred in Miami.
• 55:44
  Speaker 1: It cost you seventy fifty When you don't when you
• 55:47
  Speaker 1: said that you was relying on artists, how'd you fix that?
• 55:51
  Speaker 2: I said, I'm gonna spend more money in customer service.
• 55:57
  Speaker 2: I don't want no more artists. I'm not doing no
• 56:00
  Speaker 2: artists for no reason. If they come in here, it's
• 56:04
  Speaker 2: because someone else paid for it. I'm not doing no artists.
• 56:08
  Speaker 2: And I want the event, the building, the customer service.
• 56:12
  Speaker 3: I want people to love. The people at park pakes
• 56:19
  Speaker 3: sense so at the at his peak before dream turns
• 56:23
  Speaker 3: to love?
• 56:24
  Speaker 1: Now is it?
• 56:25
  Speaker 2: Black? Friday said, how much would we bring?
• 56:28
  Speaker 1: Is college night? Yeah?
• 56:30
  Speaker 2: Thursday Friday on Thursday? Yeah, okay, I got this international guy.
• 56:35
  Speaker 2: They were doing college stuff. Blah blah blah.
• 56:40
  Speaker 1: They killing it.
• 56:43
  Speaker 2: We're doing fifty at the bar and seventy five at
• 56:46
  Speaker 2: the door Friday night. A good Friday, average Friday night
• 56:52
  Speaker 2: is one fifty. A good Friday night is three fifty.
• 56:57
  Speaker 2: But I got artists, and I got extra security, and
• 57:02
  Speaker 2: I got extra police, and I got a drunk tank
• 57:05
  Speaker 2: that's full with people customer careson.
• 57:10
  Speaker 1: So for it.
• 57:11
  Speaker 2: Okay, Literally fifty people lined up. We had a triodge.
• 57:16
  Speaker 2: We signed every single person in to the trioge. We
• 57:22
  Speaker 2: had a book, every single thing for every and we
• 57:26
  Speaker 2: ran that from the day we opened to the day
• 57:29
  Speaker 2: I lie. Why do you believe it was too much?
• 57:34
  Speaker 2: I got caught up in the uh in the two
• 57:36
  Speaker 2: thousand seven eight, had too many properties I owned drink,
• 57:42
  Speaker 2: I had too many. I needed to get out of
• 57:44
  Speaker 2: that financial prices. Yeah, and and the numbers had dropped
• 57:49
  Speaker 2: down to twenty and three thousand unless I had the
• 57:53
  Speaker 2: right artists, and then this life is not conducive to
• 58:01
  Speaker 2: any type of relationship. It just thinks. It's just not.
• 58:14
  Speaker 2: It's not conducive to any type of relationship. You know
• 58:17
  Speaker 2: what I'm saying, Like your job is to be friends
• 58:21
  Speaker 2: with every beautiful woman in the place. You know what
• 58:26
  Speaker 2: I'm saying.
• 58:27
  Speaker 1: It's like Saint Patrick, Jean, what's his name, James, James,
• 58:30
  Speaker 1: Saint Patrick. You like the real life James Saint Patrick.
• 58:33
  Speaker 2: Oh, I'm sorry. You know he ain't watched Power, you know,
• 58:36
  Speaker 2: Power fifty cent show. It just is not conducive. Well,
• 58:43
  Speaker 2: I'm not the real life because I ain't got nothing
• 58:45
  Speaker 2: to do with That's all that. I liked it. But
• 58:50
  Speaker 2: the whole that wasn't what the FBI d eight though
• 58:55
  Speaker 2: my bank I took it was a fourth of July weekend.
• 58:59
  Speaker 2: We had seven hundred thousand cash we took to the bank.
• 59:04
  Speaker 1: What year was that?
• 59:06
  Speaker 2: That was twenty two, I mean two thousand and two,
• 59:10
  Speaker 2: two thousand and two after, not eleven.
• 59:12
  Speaker 1: Yeah, so you took seven hundred thousand dollars to the bank, to.
• 59:15
  Speaker 2: The bank, seven hundred thousand dollars cash, and then we
• 59:17
  Speaker 2: have yeah, well cause not like it was the year after,
• 59:22
  Speaker 2: because you're two thousand and one. And that because that's
• 59:23
  Speaker 2: where they changed the thinking was that And and so
• 59:27
  Speaker 2: the guys who Power Fuel, who had given me the money,
• 59:31
  Speaker 2: they knew they were counting all the money I didn't give.
• 59:33
  Speaker 2: Fuck you know what I'm saying, like, y'all count the money.
• 59:35
  Speaker 2: You know, we know it's there, and we took the
• 59:38
  Speaker 2: seven hundred thousand. They called da FBI, everybody on me.
• 59:44
  Speaker 2: They came in there. They want to go to the bank.
• 59:46
  Speaker 2: They want to see all the videotapes and everything with
• 59:49
  Speaker 2: the one thing that I got, Like in here, there's
• 59:51
  Speaker 2: two hundred and fifty counts. I'm going to tell you
• 59:55
  Speaker 2: where your purse is, where your wallet is, who pickpocketed
• 59:59
  Speaker 2: you in anything?
• 1:00:00
  Speaker 1: The one thing Park is going to do.
• 1:00:03
  Speaker 2: We had cameras at drink, but we got more here
• 1:00:06
  Speaker 2: than we had a drink. Uh, so we could see everything.
• 1:00:10
  Speaker 2: We were like, come watch the videos, come see you.
• 1:00:12
  Speaker 2: You count the people to come in there. They literally
• 1:00:15
  Speaker 2: sat in there for squad weeks, thirteen weeks then and
• 1:00:18
  Speaker 2: just went through everything they want to go through, go through.
• 1:00:21
  Speaker 1: That was hell or dream dream. So you so, all right,
• 1:00:24
  Speaker 1: so your exit dream, you get hit the financial crisis,
• 1:00:28
  Speaker 1: you recalibrate, and then the bankruptcy, and then you come
• 1:00:32
  Speaker 1: back to Park. Yes, that's the that's the second wave
• 1:00:36
  Speaker 1: of it.
• 1:00:37
  Speaker 2: But at that point, I'm like, I'm never doing an
• 1:00:39
  Speaker 2: artist again. I'm done with artists. Artists kill me. They
• 1:00:44
  Speaker 2: want the money. I can't do that, even though at
• 1:00:50
  Speaker 2: the beginning, after two thousand and ten, I think it
• 1:00:55
  Speaker 2: was we never did artists. At the beginning, we were
• 1:00:57
  Speaker 2: doing we did everybody here too.
• 1:01:00
  Speaker 1: So you just it's just straight straight parties, yep.
• 1:01:04
  Speaker 2: And I do have a couple of groups who've come
• 1:01:08
  Speaker 2: up now, but you do the brunch thing too. So
• 1:01:11
  Speaker 2: but before I didn't do Bright Lord, so the bright
• 1:01:14
  Speaker 2: saved it.
• 1:01:14
  Speaker 1: But before let's bow, let's talk about this bottle service era.
• 1:01:20
  Speaker 1: When did the bottle service era hit? Because we saw
• 1:01:22
  Speaker 1: it hit in New York, we saw it hit Miami.
• 1:01:24
  Speaker 1: When did it hit DC? And how did that drastically change?
• 1:01:27
  Speaker 2: It hit?
• 1:01:28
  Speaker 1: It hit Dream? It hit Dream.
• 1:01:32
  Speaker 2: But I didn't know what was going on. There was
• 1:01:36
  Speaker 2: door money, there was parking money, and there was ko chap.
• 1:01:40
  Speaker 2: I wouldn't even think, girl, y'all go ahead tell me
• 1:01:43
  Speaker 2: at the end of the night, what y'all did in
• 1:01:44
  Speaker 2: bottle service.
• 1:01:45
  Speaker 1: Instead of that, I wasn't even really interested in it.
• 1:01:49
  Speaker 2: And the thing was, if you with the girl in
• 1:01:52
  Speaker 2: charge of the bottle service, you with a god. Well,
• 1:01:56
  Speaker 2: first of all, anybody who worked at Dream was a god.
• 1:02:03
  Speaker 1: I mean, because they opened the doors to get it.
• 1:02:07
  Speaker 2: People, ain't you were in the most powerful place in
• 1:02:10
  Speaker 2: the country at the time. The ideos meetings were about
• 1:02:15
  Speaker 2: how are these motherfuckers selling so much? And how can
• 1:02:17
  Speaker 2: we get other people to do it?
• 1:02:19
  Speaker 1: How much nigge was you selling.
• 1:02:23
  Speaker 2: One hundred k? We were take a hundred one hundred
• 1:02:26
  Speaker 2: ks drops pallets they would just take they I was
• 1:02:29
  Speaker 2: selling so much.
• 1:02:30
  Speaker 1: Absolute They flew me down private.
• 1:02:34
  Speaker 2: Plane, gave me a house and sent me to the Masters.
• 1:02:43
  Speaker 2: When they called me and said we got tickets for
• 1:02:45
  Speaker 2: you to the Masters, I was like, what the fuck
• 1:02:47
  Speaker 2: is that?
• 1:02:47
  Speaker 1: I know?
• 1:02:48
  Speaker 2: I don't know nothing about golf. And they were like,
• 1:02:50
  Speaker 2: it's the super Bowl of Golf. And I was like,
• 1:02:53
  Speaker 2: I don't want them. They were like you want these
• 1:02:56
  Speaker 2: fucking tickets? Run and said They said, can you call
• 1:02:59
  Speaker 2: just one person and that plays golf and asked us
• 1:03:02
  Speaker 2: I called my boy, this boy, Jack Murray White Boy.
• 1:03:05
  Speaker 2: I was like, what's this master Ship?
• 1:03:08
  Speaker 1: He was like, oh my god, what the fuck you mean?
• 1:03:11
  Speaker 2: I was like, these motherfuckers want to give me tickets
• 1:03:12
  Speaker 2: to the master And they said I want to go?
• 1:03:14
  Speaker 2: Do I want to go?
• 1:03:14
  Speaker 1: He was like, yeah, I want to go.
• 1:03:16
  Speaker 2: I said, you want to go with me. He was like,
• 1:03:18
  Speaker 2: you're damn right, I want to go. And he was
• 1:03:20
  Speaker 2: in charge of radio at Radio one. I was selling
• 1:03:24
  Speaker 2: all the radio, so you know, I took my boy
• 1:03:26
  Speaker 2: and everything. You know, we went down there. I still
• 1:03:29
  Speaker 2: didn't get talking. You know, it just wasn't my thing.
• 1:03:31
  Speaker 2: You know what I'm saying. I got on an early
• 1:03:33
  Speaker 2: plane coming back. Okay, I'm standing there with VJ singing
• 1:03:37
  Speaker 2: and all that golf.
• 1:03:38
  Speaker 1: Just say shout so all right. So but when the
• 1:03:42
  Speaker 1: bottle service hit, you didn't fully understand it that It.
• 1:03:45
  Speaker 2: Was like I didn't.
• 1:03:46
  Speaker 1: So it's like Neo Brown, like he didn't fully understand
• 1:03:49
  Speaker 1: what the crack was until he wan. You had to
• 1:03:52
  Speaker 1: at some point you do. No, no, eventually, no, no, no.
• 1:03:55
  Speaker 2: That's why Gilbert's party was a million dollar party because
• 1:03:59
  Speaker 2: we saw four hundred thousand and bottle service table.
• 1:04:02
  Speaker 1: Let's just get to that party because you keep talking
• 1:04:04
  Speaker 1: about it. Was it a million or two million?
• 1:04:05
  Speaker 2: It was a million. It wasn't talking about the party,
• 1:04:08
  Speaker 2: it was a million. So Gilbert comes to me, it
• 1:04:11
  Speaker 2: was marking task back.
• 1:04:12
  Speaker 1: This This is when he was he was with the ratchet.
• 1:04:15
  Speaker 1: He before the ratchet up, after the ratchet. I don't
• 1:04:18
  Speaker 1: think Gilbert really was the racket. I mean, he's the man,
• 1:04:23
  Speaker 1: he was the man.
• 1:04:24
  Speaker 2: But but but he wasn't the man, and I didn't.
• 1:04:28
  Speaker 2: So when I did at Republic Gardens, it was marked.
• 1:04:32
  Speaker 2: It was marking task. So when I went to Dream
• 1:04:37
  Speaker 2: it was marking tas. We did these parties together. But
• 1:04:40
  Speaker 2: because again I'm sixty two and I was getting older,
• 1:04:43
  Speaker 2: and I was like, who wants to go party with
• 1:04:46
  Speaker 2: the with the dad? You know what I'm saying. So
• 1:04:49
  Speaker 2: I would always try to bring in the younger motherfucking
• 1:04:52
  Speaker 2: crowds and keep relevant when I got When we got there,
• 1:05:00
  Speaker 2: gil Tak used to play ball, so he knew all
• 1:05:04
  Speaker 2: the ballplayers. He knew all he knew the street, and
• 1:05:06
  Speaker 2: I knew the corny side. So he brings Gilbert in
• 1:05:10
  Speaker 2: and he said, he said to me, he said, Gilbert
• 1:05:12
  Speaker 2: want to do this? I said, who's Gilbert? Because I
• 1:05:15
  Speaker 2: wasn't up on it. I just was it. So he
• 1:05:21
  Speaker 2: comes down there. He talked to So, I said, you
• 1:05:25
  Speaker 2: want a birthday party? Or do you want a birthday
• 1:05:28
  Speaker 2: party that nobody will ever forget? He said, well, what's
• 1:05:33
  Speaker 2: the difference? I said, birthday party gonna cost you twenty
• 1:05:35
  Speaker 2: five thousand, oneerday, never gonna forget. It's gonna cost you
• 1:05:39
  Speaker 2: a quarter million. He said, I want one day, never
• 1:05:43
  Speaker 2: gonna forget. I said, if you want to write the check, baby,
• 1:05:46
  Speaker 2: I want to take it. He said, I want.
• 1:05:49
  Speaker 1: So then my biggest problem is.
• 1:05:52
  Speaker 2: I can't half ass nothing. I can't. It's gotta be right,
• 1:05:56
  Speaker 2: it's got to be done perfect. So I said, I'm
• 1:05:58
  Speaker 2: gonna spend this whole quarter million could show myself off
• 1:06:02
  Speaker 2: to make it the baddest thing.
• 1:06:05
  Speaker 1: We did.
• 1:06:05
  Speaker 2: This invitation. It was a great Gilbert Arenas. It was
• 1:06:11
  Speaker 2: the Arenas Express and it looked just like an American
• 1:06:15
  Speaker 2: Express card and it had Gilbert's picture you know that
• 1:06:20
  Speaker 2: what do you call it centorium or what the guy
• 1:06:23
  Speaker 2: that they American Express got in the middle of their car. Anyway,
• 1:06:26
  Speaker 2: but it had his face on it. It was the
• 1:06:30
  Speaker 2: sickest shit. So then he said, I want to get Poff.
• 1:06:34
  Speaker 2: He said, I want to get the game. I want
• 1:06:37
  Speaker 2: to get Ti, I want to get who else was
• 1:06:40
  Speaker 2: it Buster the Rhymes? I think it was like five
• 1:06:45
  Speaker 2: artists and.
• 1:06:47
  Speaker 1: He had everybody there.
• 1:06:49
  Speaker 2: So now you getting this black card Arenas experience that
• 1:06:55
  Speaker 2: came in this thing. Just you know how American Express
• 1:06:58
  Speaker 2: sing you their car. It looked just like a marieric.
• 1:07:00
  Speaker 2: I can Express. Niggas was going in the stores dropping
• 1:07:02
  Speaker 2: them down, you know, and everything. But every card had
• 1:07:06
  Speaker 2: every single person's name on that special special invite. Eight
• 1:07:11
  Speaker 2: thousand cards we made. We bought the machine. We had
• 1:07:15
  Speaker 2: two machines running day and night. People begging the body invitations.
• 1:07:19
  Speaker 2: We're like, it's invite only blah blah blah, this, that
• 1:07:22
  Speaker 2: and the other. Gilb was giving me two hundred names
• 1:07:24
  Speaker 2: a day. You know what I'm saying, need these? We
• 1:07:27
  Speaker 2: dropping them off to him. His girls aroun at when
• 1:07:31
  Speaker 2: I tell you. But this is January fifth. We're planning
• 1:07:38
  Speaker 2: for coache We're gonna check eight thousand coats US forty
• 1:07:42
  Speaker 2: thousand dollars. I'm gonna make in coach check. Tell me
• 1:07:46
  Speaker 2: what the problem was. It was hot, it was sixty
• 1:07:50
  Speaker 2: five degrees and the ice culture was mealthy. But I
• 1:07:56
  Speaker 2: was in heaven because we had to open us. We
• 1:08:00
  Speaker 2: into the whole street and I'll give y'all so pictures
• 1:08:04
  Speaker 2: of this and stuff like that. We tinted the whole street.
• 1:08:07
  Speaker 2: It was the most amazing thing. We had crap games
• 1:08:12
  Speaker 2: card games, everything. Gilbert then said, I'm flying a plane
• 1:08:16
  Speaker 2: from la He paying for all these artists. We do
• 1:08:20
  Speaker 2: four hundred thousand dollars and bottle service tables before we opened.
• 1:08:26
  Speaker 2: The first two hours was open bar and the food
• 1:08:30
  Speaker 2: was amazing. You got eight thousand people coming. I didn't
• 1:08:35
  Speaker 2: have a table for Ti, so I had to give
• 1:08:37
  Speaker 2: him the fourth floor bar with the bartenders. Because it
• 1:08:41
  Speaker 2: was a big bar. I said, you just back here
• 1:08:43
  Speaker 2: this year, bottle service tape like it was, and every
• 1:08:50
  Speaker 2: single floor was ridiculous. Now we were going supposed to
• 1:08:55
  Speaker 2: do the artists inside. We built a stage outside. My
• 1:08:59
  Speaker 2: man shout out to my man. He paid twenty thousand
• 1:09:01
  Speaker 2: for a table and because he wanted to be right
• 1:09:05
  Speaker 2: next to the art I mean the stage while they
• 1:09:07
  Speaker 2: was performed, and he wasn't up and they never came inside.
• 1:09:10
  Speaker 2: He don't let me. He don't let me forget that
• 1:09:13
  Speaker 2: he did. You know, you're only twenty thousars to this day.
• 1:09:16
  Speaker 1: But we sold everything.
• 1:09:19
  Speaker 2: The whole place was the most ridiculous thing that you'd
• 1:09:22
  Speaker 2: ever seen, but it was really the perfect part. Fifty
• 1:09:25
  Speaker 2: thousand in parking. Gilbert drove his Lamborghini into the party
• 1:09:34
  Speaker 2: because we tended the whole street and he drove right
• 1:09:37
  Speaker 2: into the middle of the party. He's in zeous. Yes,
• 1:09:42
  Speaker 2: it was phenomenal. When I tell you, they were talking
• 1:09:45
  Speaker 2: about Chennie Smith was like, do you see this? Do
• 1:09:48
  Speaker 2: you He's on Sports Center? Do you see this? You
• 1:09:52
  Speaker 2: see this invitation? I mean it was. It was the
• 1:09:56
  Speaker 2: most amazing thing ever. And everybody then knew dream worldwide.
• 1:10:04
  Speaker 2: I mean it was. It was a three page spread
• 1:10:06
  Speaker 2: in the Washington Post. You know what I'm saying, like,
• 1:10:09
  Speaker 2: oh my god, this party, pictures of him. It was.
• 1:10:13
  Speaker 2: It was just nothing like it.
• 1:10:14
  Speaker 1: Now, I didn't know.
• 1:10:15
  Speaker 2: Gilbert had a different agenda. He was trying to get
• 1:10:19
  Speaker 2: his cloud out with Adidas and everybody, and you know,
• 1:10:23
  Speaker 2: get his votes for All Star and everything.
• 1:10:26
  Speaker 1: It worked.
• 1:10:27
  Speaker 2: But when I tell you it worked, he was hitting
• 1:10:31
  Speaker 2: three pointer game winning child.
• 1:10:32
  Speaker 1: I mean, when I tell you.
• 1:10:34
  Speaker 2: It was the perfect storm for that party, it was
• 1:10:39
  Speaker 2: nothing ever like it. Nothing.
• 1:10:43
  Speaker 1: And you made four hundred thousand in bottle service, and
• 1:10:46
  Speaker 1: now he had already given me two fifty. I mean
• 1:10:49
  Speaker 1: four hundred thousand in bottle service.
• 1:10:52
  Speaker 2: Probably made another one hundred and fifty at the bar.
• 1:10:56
  Speaker 2: I don't know how much niggas made trying to sell
• 1:10:59
  Speaker 2: their invitations. You know what I'm saying. You know, Mike, Mike,
• 1:11:03
  Speaker 2: I need two more these names on it. You know,
• 1:11:06
  Speaker 2: everybody wanted their name.
• 1:11:08
  Speaker 1: When you said you didn't understand the bottle service, was
• 1:11:11
  Speaker 1: it the idea of people just buying a bottle or
• 1:11:14
  Speaker 1: the idea that they would pay this.
• 1:11:16
  Speaker 2: Much for a bottle? The problem was I couldn't pay
• 1:11:20
  Speaker 2: attention to inside because there were eight thousand people trying
• 1:11:25
  Speaker 2: to get in the outside. So I didn't even I'm like,
• 1:11:28
  Speaker 2: I don't care. I gotta figure this out. And then
• 1:11:34
  Speaker 2: the problem with those shoots to the money is that
• 1:11:37
  Speaker 2: you got to have somebody counting the money when it
• 1:11:39
  Speaker 2: goes in, and then somebody the other in or like
• 1:11:41
  Speaker 2: in those bank movies that you see, the money can
• 1:11:44
  Speaker 2: just go minser and nobody knew it. It wasn't setting
• 1:11:47
  Speaker 2: up stealings going over Oh still, So I'm telling you
• 1:11:51
  Speaker 2: the stealing is that all time? Huh everybody and you
• 1:11:55
  Speaker 2: know it. But I'm it's like you just going into
• 1:12:00
  Speaker 2: if you started doing the oil business business tomorrow, somebody
• 1:12:03
  Speaker 2: just gave it to you. You don't know where they're
• 1:12:05
  Speaker 2: stealing from you. It's just too big it's too much.
• 1:12:10
  Speaker 2: There's too much money coming through, you know, and the banks.
• 1:12:13
  Speaker 2: We're switching up where we're dropping off the bank because
• 1:12:15
  Speaker 2: you don't want to get robbed, you know, because the
• 1:12:18
  Speaker 2: bankers that's making twenty five or fifteen dollars an hour.
• 1:12:22
  Speaker 1: Back then, they pillow talking.
• 1:12:25
  Speaker 2: Goddamn, I had to count three hundred thousand a day,
• 1:12:27
  Speaker 2: or I had to count one hundred and fifty thousand,
• 1:12:29
  Speaker 2: you know what I'm saying. So you got we had
• 1:12:31
  Speaker 2: the police following us to the bank on the big weekends.
• 1:12:35
  Speaker 2: The police would just sit there all night. I'd have
• 1:12:37
  Speaker 2: a rotat just so we wouldn't get robbed.
• 1:12:41
  Speaker 1: She was getting robbed internally, absolutely, how much date, How
• 1:12:46
  Speaker 1: do you think he was getting robed for?
• 1:12:47
  Speaker 2: I think they were taking ten percent of everything, and
• 1:12:51
  Speaker 2: that's a lot of money. That's thirty thousand a week,
• 1:12:53
  Speaker 2: you know, forty fifty thousand a week. Everybody was winning
• 1:12:57
  Speaker 2: and everybody was happy. How do you change that? Do
• 1:13:01
  Speaker 2: you decide to pay them more or it's just something.
• 1:13:04
  Speaker 2: Oh they're gonna pay. They don't matter how much. It
• 1:13:05
  Speaker 2: don't matter how much you give them. They said donna take,
• 1:13:08
  Speaker 2: They're gonna take. It's cash it's going somewhere. But that's
• 1:13:11
  Speaker 2: changed now.
• 1:13:12
  Speaker 3: Oh yeah, right, we don't gonna say it cash now,
• 1:13:15
  Speaker 3: talk about that game.
• 1:13:16
  Speaker 2: The credit card companies are still in there. Four percent
• 1:13:19
  Speaker 2: from you, you know what I'm saying. So if you
• 1:13:21
  Speaker 2: make for on your thousand, they taken sixteen thousand every week,
• 1:13:26
  Speaker 2: sixteen thirty.
• 1:13:27
  Speaker 1: Mine's always taken.
• 1:13:28
  Speaker 2: I'm saying sixteen four percent or ten percent. I'm gonna
• 1:13:33
  Speaker 2: take the four percent if you get to your poe.
• 1:13:35
  Speaker 2: So what they don't give it to your police? Oh yeah,
• 1:13:38
  Speaker 2: now I don't know about that, but you know.
• 1:13:40
  Speaker 1: And then even when the problem.
• 1:13:43
  Speaker 2: Was, if it wasn't rough weekend, you still gotta pay it.
• 1:13:48
  Speaker 2: Everybody's like, fuck, you pay me. They want you to win.
• 1:13:52
  Speaker 2: You've been winning, you know.
• 1:13:54
  Speaker 1: And it's just so many other distractions. We'll talk about this.
• 1:14:00
  Speaker 1: You said nobody spends money like black people all night life.
• 1:14:02
  Speaker 1: What about brunch? Oh my god, brunch. I've seen the
• 1:14:05
  Speaker 1: first hand you brunches power homecoming? That was crazy? How
• 1:14:10
  Speaker 1: a homecoming? What are you talking about? Every week? Super Bowl?
• 1:14:16
  Speaker 1: All this was super Bowl.
• 1:14:17
  Speaker 2: People are doing what on Super Bowl?
• 1:14:19
  Speaker 1: They're going to their friends' houses and everything.
• 1:14:22
  Speaker 2: The super Bowl party wasn't amazing, but the brunch was
• 1:14:25
  Speaker 2: seven hundred and eighty people.
• 1:14:30
  Speaker 1: Brunches. What's the science for the brunch? You got a
• 1:14:32
  Speaker 1: few hots. I didn't learn. I didn't learn anything, Yo,
• 1:14:37
  Speaker 1: Louliere about to get escorted out of head.
• 1:14:41
  Speaker 2: I didn't learn anything. I can tell them. I can
• 1:14:46
  Speaker 2: give them ABCD. Do you can think that Houston's Restaurant
• 1:14:52
  Speaker 2: hides anything that they do? You can see everything they
• 1:14:55
  Speaker 2: do right, every single thing they do. You can see.
• 1:15:00
  Speaker 1: No one can duplicate it. Why is it? No one
• 1:15:06
  Speaker 1: has a useless I mean, it's the same thing with
• 1:15:10
  Speaker 1: Michael Jordan. You know his workout, you see you can
• 1:15:12
  Speaker 1: see his workout, but you're still not gonna be Michael Jordan.
• 1:15:14
  Speaker 1: You're not gonna be Michael Jordan. So I can tell
• 1:15:16
  Speaker 1: you to what's that? What's the signs with the break
• 1:15:18
  Speaker 1: because we've been told like is to have a few
• 1:15:20
  Speaker 1: items like.
• 1:15:22
  Speaker 2: No, no, no, mm hmm. The key to everything is
• 1:15:29
  Speaker 2: the service, unreasonable hospitality. That's it.
• 1:15:37
  Speaker 1: Food gotta be good. Food costs you don't have to
• 1:15:40
  Speaker 1: how don't give a fuck about food cost? You don't
• 1:15:41
  Speaker 1: care about food cost.
• 1:15:42
  Speaker 2: I don't care about because your weekend it's all you
• 1:15:45
  Speaker 2: can eat. It's all.
• 1:15:46
  Speaker 1: You'll never eat more.
• 1:15:47
  Speaker 2: And you make exactly okay, And and if you do,
• 1:15:51
  Speaker 2: I'm happy to feed you. Okay. You give good mimosas.
• 1:15:57
  Speaker 2: You don't buy the worst cheap liquor. You buy good champagne.
• 1:16:02
  Speaker 2: You give them something or perseco or whatever it is.
• 1:16:06
  Speaker 2: You give them something that tastes amazing. If they want,
• 1:16:10
  Speaker 2: I'm using blueberry lemonade to make mimosas. They're loving it.
• 1:16:16
  Speaker 2: Everybody don't want orange juice. I'm using good orange juice.
• 1:16:22
  Speaker 2: Like people don't get give them great, they'll come back.
• 1:16:28
  Speaker 2: I need you to do what go tell your wife.
• 1:16:31
  Speaker 2: We got to go to brunch.
• 1:16:33
  Speaker 1: So that's it.
• 1:16:37
  Speaker 3: So about the food, the service, the ambiance, because one
• 1:16:41
  Speaker 3: of the things we talked about over here was the
• 1:16:43
  Speaker 3: excellence and the level of excellence. And even when we
• 1:16:45
  Speaker 3: went outside, people away. It's just a level of maturity professionalism.
• 1:16:49
  Speaker 2: That you see. And that's why talk about that. And
• 1:16:52
  Speaker 2: unfortunately that is why you have to kind of like
• 1:17:03
  Speaker 2: if you look at TikTok right now, there's a whole
• 1:17:06
  Speaker 2: bunch of stuff on there. Mark don't play. I'm not
• 1:17:10
  Speaker 2: gonna play. You're still in a dinner a restaurant. I
• 1:17:17
  Speaker 2: want you to dance, I want you to sing every song.
• 1:17:20
  Speaker 2: I don't want that. We're not talking on the tables, right.
• 1:17:25
  Speaker 1: I don't.
• 1:17:25
  Speaker 2: I don't. I don't want the turk and I don't
• 1:17:28
  Speaker 2: want the craziness. I want the true runch experience where
• 1:17:34
  Speaker 2: everybody in the room is singing.
• 1:17:36
  Speaker 7: But to me, DJs a is stupid because they should
• 1:17:42
  Speaker 7: own the crowd, viz, own the crowd. That's why i'm
• 1:17:52
  Speaker 7: these DJs. They don't practice, they don't go home.
• 1:17:55
  Speaker 2: And the biggest challenge here is I got all the
• 1:17:58
  Speaker 2: Allen Evison's you know what, they the greatest players in
• 1:18:03
  Speaker 2: the world. But guess what, they don't want to go
• 1:18:07
  Speaker 2: to practy. That's my man. Yeah, but when you.
• 1:18:14
  Speaker 1: Didn't know it all, they think they know it all.
• 1:18:17
  Speaker 2: They know it all. Yeah, they know it all. Three
• 1:18:21
  Speaker 2: of the greatest people that I ever had work for me.
• 1:18:24
  Speaker 2: I had to let go because I'm out. They think
• 1:18:29
  Speaker 2: it's for me. It's not for me.
• 1:18:32
  Speaker 1: But when you but so you're doing a brunch.
• 1:18:34
  Speaker 2: From what time or what from eleven to five?
• 1:18:37
  Speaker 1: From eleven to five, then the club opens up, then
• 1:18:40
  Speaker 1: you go to dinner here heah, from what time from
• 1:18:44
  Speaker 1: five to ten, from five to ten, yeah, and then
• 1:18:47
  Speaker 1: the club opens up from ten to three.
• 1:18:50
  Speaker 2: So but the real money makers he got a member,
• 1:18:53
  Speaker 2: ain't them?
• 1:18:54
  Speaker 1: What's the real money maker?
• 1:18:55
  Speaker 2: The real money makers are when the corporate people want
• 1:18:59
  Speaker 2: to come in here and they look at your vena
• 1:19:00
  Speaker 2: and they're like, Wow, this is clean, this is beautiful,
• 1:19:03
  Speaker 2: and then you give them the best party that they
• 1:19:05
  Speaker 2: have ever had. If you think I'm good as I
• 1:19:10
  Speaker 2: can give our people the greatest service. Oh my god,
• 1:19:15
  Speaker 2: what I can do for this corporate people. I feel
• 1:19:19
  Speaker 2: like we.
• 1:19:19
  Speaker 3: Teamed one day and it was like Delaware rented out
• 1:19:23
  Speaker 3: the space. I was like what they were like, Yeah,
• 1:19:25
  Speaker 3: all the representatives they took over those space.
• 1:19:27
  Speaker 1: No, no, no, what's the revenue look like for the corporates? Huh?
• 1:19:32
  Speaker 2: I got three this month coming out, each one of
• 1:19:35
  Speaker 2: them paying anywhere from one hundred and twenty to one
• 1:19:38
  Speaker 2: hundred and ninety thousand for.
• 1:19:40
  Speaker 1: Tonight to night. And those are the easiest thing in
• 1:19:42
  Speaker 1: the world.
• 1:19:43
  Speaker 2: Three four hours, all the food, all the drink, no
• 1:19:49
  Speaker 2: problems at all. How are the margins? So because they
• 1:19:52
  Speaker 2: somebody was those margins, Yeah, are crazy?
• 1:19:57
  Speaker 1: All the typical because it's not a lot of people.
• 1:20:01
  Speaker 2: There are a lot of people towards it. Crazy Margins
• 1:20:04
  Speaker 2: because you don't have no security, you don't have no problems.
• 1:20:07
  Speaker 2: They don't tear the place up. It's corporate.
• 1:20:11
  Speaker 3: Typical night Margins is dinner because the death restaurant spaces.
• 1:20:15
  Speaker 3: I mean those sometimes on a Thursday night.
• 1:20:18
  Speaker 2: Yeah, if I make twenty thousand, i'm breaking eating even
• 1:20:23
  Speaker 2: maybe loser. Friday night, I'm doing seventy five to one hundred.
• 1:20:30
  Speaker 2: After sixty I'm making money. Okay, Saturday, I'm trying to
• 1:20:39
  Speaker 2: do one to one seventy five. I'm not worried about
• 1:20:44
  Speaker 2: no food costs. Honestly. I tell my people my crab suits.
• 1:20:50
  Speaker 2: People get tired of eating the crab in my craft suit.
• 1:20:53
  Speaker 1: So much crabs.
• 1:20:54
  Speaker 2: There's so much crabs.
• 1:20:56
  Speaker 8: It's I wanted to be just like that. I want
• 1:20:59
  Speaker 8: you to go tell people you gotta have this fucking
• 1:21:01
  Speaker 8: craft soup. There used to be a place here. It
• 1:21:05
  Speaker 8: was down in Southwest.
• 1:21:07
  Speaker 2: They had the best sheet craft soup I've ever had
• 1:21:10
  Speaker 2: in my life. You couldn't eat it but two days,
• 1:21:14
  Speaker 2: maybe once a week because it was too rich, it
• 1:21:17
  Speaker 2: was too good. You know what I'm saying. When you talking, Oh,
• 1:21:21
  Speaker 2: I did forget. I tried to go back, and I
• 1:21:23
  Speaker 2: forgot again. The key to everything is my food. Other
• 1:21:29
  Speaker 2: places aren't starting until what CLOBs don't hot. You won't
• 1:21:35
  Speaker 2: get the club until there's somebody in there. Right eleven
• 1:21:38
  Speaker 2: twelve one in New York. You know what I'm saying.
• 1:21:42
  Speaker 2: So you're messing out.
• 1:21:44
  Speaker 1: I'm catching you at five o'clock cause they're coming to eat.
• 1:21:47
  Speaker 2: They coming to eat, and they don't leave, and my
• 1:21:50
  Speaker 2: brunch is about to become My dinner is about to
• 1:21:53
  Speaker 2: come to the same thing as my brunch. That's what
• 1:21:55
  Speaker 2: I walked.
• 1:21:56
  Speaker 3: Is there a timetable on the bruch, like you can't
• 1:21:58
  Speaker 3: be here an hour and a half.
• 1:22:00
  Speaker 2: That's what you think? Two hours was too much? They
• 1:22:02
  Speaker 2: would twisted.
• 1:22:02
  Speaker 1: So a lot, a lot of a lot of restaurant
• 1:22:04
  Speaker 1: tours say that I will let you.
• 1:22:07
  Speaker 2: Stay for two hours sometimes if your tables, but when
• 1:22:11
  Speaker 2: we sold them, we're doing eight nine hundred thousand. I
• 1:22:14
  Speaker 2: gotta I gotta keep doing, and it's hard. It's the
• 1:22:17
  Speaker 2: hardest thing is to get it. They'll say we'll pay double,
• 1:22:20
  Speaker 2: we'll got balls, and I'll be like, you lit over.
• 1:22:25
  Speaker 2: I'm just over serving me now.
• 1:22:28
  Speaker 1: So what you make that known when they come in, like, look,
• 1:22:31
  Speaker 1: you go only stay down there.
• 1:22:32
  Speaker 2: It's a contract.
• 1:22:33
  Speaker 1: When a lot of restaurant tours that I know don't
• 1:22:38
  Speaker 1: like night life, they shy away from that. They're like, look,
• 1:22:41
  Speaker 1: it's only problems. Is trouble, people get stabbed shot. They
• 1:22:44
  Speaker 1: don't because a lot of restaurants go tonight life when
• 1:22:47
  Speaker 1: their restaurants starts struggling. But a lot of restaurant tos
• 1:22:50
  Speaker 1: I they were like, I just want to keep it clean.
• 1:22:52
  Speaker 1: It's over at midnight eleven o'clock. Like I don't want
• 1:22:55
  Speaker 1: to go into night life. You do both. You do
• 1:22:57
  Speaker 1: restaurants at night life.
• 1:22:59
  Speaker 2: I do and in that.
• 1:23:02
  Speaker 1: So and so, what's your thoughts on that philosophy that
• 1:23:05
  Speaker 1: night life is too much trouble.
• 1:23:09
  Speaker 2: I think it's all going to end once we get
• 1:23:12
  Speaker 2: the facial recognition for everybody else.
• 1:23:16
  Speaker 1: They had that in London. Yeah, because in London we
• 1:23:19
  Speaker 1: went to you know, you gotta turn your hat around
• 1:23:22
  Speaker 1: to go on to the or turn it around taking
• 1:23:24
  Speaker 1: it off as understandable because it's like you don't want
• 1:23:26
  Speaker 1: hats and the establishment. But it's like why would you
• 1:23:28
  Speaker 1: wake it? Why wear it to the back. They didn't
• 1:23:30
  Speaker 1: realize that they had the facial record so they can
• 1:23:32
  Speaker 1: scan your face. So we want to go to membership,
• 1:23:35
  Speaker 1: but right now you're not that membership. So you've been
• 1:23:38
  Speaker 1: in thirty years, You've seen everything? Is it? How have
• 1:23:42
  Speaker 1: you been able to snowy novel.
• 1:23:43
  Speaker 2: That I would have made it without brunch? There's nothing
• 1:23:49
  Speaker 2: like brunch. Nothing. The formula that I've gotten for brunch
• 1:23:57
  Speaker 2: is everything to me. And the key to that is service.
• 1:24:02
  Speaker 1: But how are you able not to have major problems
• 1:24:05
  Speaker 1: at night? Shooting stabbings like that's a lot of let's
• 1:24:09
  Speaker 1: knock on woods because it can happen anywhere. Demographic are you?
• 1:24:18
  Speaker 2: Is it?
• 1:24:19
  Speaker 1: Dress code? Is the music? Because somebody somebody, somebody's everyone's
• 1:24:22
  Speaker 1: every we interview, we interview, you know Jimmy from the
• 1:24:24
  Speaker 1: Bronx Jimmy Cafe. Yeah, so he said something that was interested.
• 1:24:28
  Speaker 1: He said, I said, how do you control type of
• 1:24:32
  Speaker 1: energy that's in the club. It used to be a
• 1:24:33
  Speaker 1: dress code, as the old dress codes anymore? He said,
• 1:24:35
  Speaker 1: it's the music. He said, you play a certain music,
• 1:24:38
  Speaker 1: you're going to attract a certain demographics. If you purposely
• 1:24:41
  Speaker 1: play a different type of music, or even if you
• 1:24:43
  Speaker 1: see it's some level of friction. You tell it, DJ
• 1:24:45
  Speaker 1: Switch the music like his thing was the music dictates
• 1:24:50
  Speaker 1: the energy.
• 1:24:54
  Speaker 2: I think it does. But I think you have to
• 1:24:57
  Speaker 2: go for a clientele. And I think in the next year,
• 1:25:05
  Speaker 2: well I know in the next six months, I'm going
• 1:25:08
  Speaker 2: to membership.
• 1:25:09
  Speaker 1: For this, hope, for this, for everything. What was that?
• 1:25:12
  Speaker 1: What does that look like? What does the membership model
• 1:25:15
  Speaker 1: look like? For part?
• 1:25:18
  Speaker 2: Okay? So right in there we do Let's say we
• 1:25:20
  Speaker 2: do five thousand people a week. Yeah, five percent of
• 1:25:23
  Speaker 2: those people are a's or what a's.
• 1:25:27
  Speaker 1: As like highest quality? Okay, that means you spin a client,
• 1:25:32
  Speaker 1: a client and a.
• 1:25:33
  Speaker 2: Client, twenty percent of these, sixty percent of c's, fourteen
• 1:25:40
  Speaker 2: percent of these, and one percent is if you don't
• 1:25:45
  Speaker 2: one f can just screw up the whole building. Just
• 1:25:47
  Speaker 2: enough with he just another he got a problem, fucking up,
• 1:25:51
  Speaker 2: he fuck it up. If I just take the a's
• 1:25:56
  Speaker 2: in the BS every week, that's twenty five percent. Twenty
• 1:26:02
  Speaker 2: five percent of five is twelve hundred and fifty people.
• 1:26:07
  Speaker 2: If I went and offered those people and then tell
• 1:26:11
  Speaker 2: me this, where's your favorite place.
• 1:26:12
  Speaker 1: To go to? My favorite place? Restaurant, cloud anywhere in America? Yeah,
• 1:26:19
  Speaker 1: the part okay, but if you lived here, like what's
• 1:26:24
  Speaker 1: convenience soulhouses convenient something like that.
• 1:26:26
  Speaker 2: That's my But listen to this. If they said you
• 1:26:29
  Speaker 2: don't go to soho house because you also get a
• 1:26:31
  Speaker 2: bill from them every month, you gotta spend some my
• 1:26:33
  Speaker 2: at you other you do this other that. But if
• 1:26:36
  Speaker 2: you said you could get a membership for one hundred
• 1:26:41
  Speaker 2: dollars a month and you could get up to three
• 1:26:46
  Speaker 2: drinks every day for free with that one hundred dollars
• 1:26:51
  Speaker 2: a month membership, how quick would you buy that membership?
• 1:26:55
  Speaker 1: But that's what's going to include three anytime you come,
• 1:26:58
  Speaker 1: buy anytime you come, and you get three. So if
• 1:27:00
  Speaker 1: I get is is that even profitable?
• 1:27:04
  Speaker 2: Let me tell you how profitable it is. If you
• 1:27:09
  Speaker 2: say you can get three drinks and these are all
• 1:27:13
  Speaker 2: members now, member, you want to be here?
• 1:27:14
  Speaker 1: Worth now?
• 1:27:15
  Speaker 2: Because it's what all a's and d's high Clarentel high
• 1:27:19
  Speaker 2: in clientel.
• 1:27:20
  Speaker 1: Okay.
• 1:27:23
  Speaker 2: So if I go twenty weeks at twelve hundred and
• 1:27:26
  Speaker 2: fifty people a week all a's and b's, that's twenty
• 1:27:29
  Speaker 2: five thousand people. That means at the beginning of a month,
• 1:27:35
  Speaker 2: if they all pay me one hundred dollars a month,
• 1:27:37
  Speaker 2: I taken two point five million. That's six million dollars,
• 1:27:45
  Speaker 2: I mean, six hundred thousand a week before I sell
• 1:27:51
  Speaker 2: any bottle service or food.
• 1:27:54
  Speaker 1: But that's the right I say that they're different people.
• 1:27:57
  Speaker 1: It might be the same people every week though too.
• 1:27:59
  Speaker 2: That's twenty five thousand people that I'm going to give
• 1:28:03
  Speaker 2: a membership too. That can also for a price, bring
• 1:28:10
  Speaker 2: a friend along with them, but they're gonna have to
• 1:28:13
  Speaker 2: get a membership or different teer membership. I want them
• 1:28:17
  Speaker 2: to get a membership, and they are going to be
• 1:28:18
  Speaker 2: different tier membership. But again, the average restaurant isn't taking
• 1:28:24
  Speaker 2: in two point four million dollars a month. Neither I
• 1:28:31
  Speaker 2: Right now, I'm taking in one point five to one
• 1:28:36
  Speaker 2: point eight a month, twenty million a year.
• 1:28:39
  Speaker 1: Okay, So.
• 1:28:43
  Speaker 2: If I can now go to two point five six
• 1:28:46
  Speaker 2: hundred thousand dollars, and that's with all the brunch and
• 1:28:51
  Speaker 2: all the bottle service tables right now. But if I
• 1:28:54
  Speaker 2: knew I had that money coming in at the beginning
• 1:28:55
  Speaker 2: of the month, I can hire even more customer service.
• 1:29:00
  Speaker 2: It's people and it's what only what I want, and
• 1:29:08
  Speaker 2: it's all facial recognition. Then you put the Netflix model
• 1:29:14
  Speaker 2: in on it, and you say I'm going to go
• 1:29:18
  Speaker 2: buy up four little spots, so you not stopped just
• 1:29:20
  Speaker 2: coming the park, and for twenty five dollars more a month.
• 1:29:26
  Speaker 2: So I'm now getting two hundred dollars a month. You
• 1:29:30
  Speaker 2: can go to all four of the spots. So now
• 1:29:33
  Speaker 2: I'm taking in five million, sixteen million dollars a year
• 1:29:38
  Speaker 2: before I sell one drink, a piece of food, all brush,
• 1:29:43
  Speaker 2: all bottle service table. No, that's the Marbel. And I
• 1:29:48
  Speaker 2: can tell everybody about it, and they won't do it
• 1:29:52
  Speaker 2: because everybody shows people what they do and people just
• 1:29:56
  Speaker 2: can't do it. For fact, that is a fact people
• 1:30:02
  Speaker 2: can't do.
• 1:30:03
  Speaker 9: You can tell people exactly what you're doing, they can't
• 1:30:06
  Speaker 9: do what you do. Sure now there'll be somebody to
• 1:30:13
  Speaker 9: come close to it, and it may be somebody who
• 1:30:15
  Speaker 9: does do it better.
• 1:30:17
  Speaker 2: But I've told hundreds of people this Mordel, and nobody
• 1:30:21
  Speaker 2: does it. Nobody does what I do. The key is, though,
• 1:30:27
  Speaker 2: you can't be greedy either. It's like destroying a country
• 1:30:32
  Speaker 2: when the top. If I have all the money and
• 1:30:34
  Speaker 2: I'm up here and all my people down there, it
• 1:30:38
  Speaker 2: ain't right. I'm bringing all my people along with me.
• 1:30:42
  Speaker 2: Let's go y'all.
• 1:30:43
  Speaker 1: Have you seen a decrease in revenue from people not
• 1:30:45
  Speaker 1: drinking alcohol as much as not used to be? You know,
• 1:30:48
  Speaker 1: grew thirteen percent because you know about that stat I do,
• 1:30:51
  Speaker 1: and the.
• 1:30:51
  Speaker 2: Twenty two billion dollars worth of liquor that's sitting in reserve.
• 1:30:55
  Speaker 1: But it's not affecting you.
• 1:30:57
  Speaker 2: I grew thirty.
• 1:30:58
  Speaker 1: Yet you have an older audience to no, I don't.
• 1:31:01
  Speaker 1: You don't have old audience that can I tell you
• 1:31:04
  Speaker 1: what the real.
• 1:31:04
  Speaker 2: Problem is out here? What Don Julio Repo? They are
• 1:31:08
  Speaker 2: selling a lot of that. You know.
• 1:31:11
  Speaker 10: I go through sixty to one hundred cases a week. Tequila, tequila, tequila.
• 1:31:19
  Speaker 10: I ain't never seen nothing like Don Julio Repo.
• 1:31:21
  Speaker 2: Though I saw the Rock days, the Great Goose Days,
• 1:31:28
  Speaker 2: the Hennessy Day on what shot?
• 1:31:30
  Speaker 1: I don't seen everything. They all want shots.
• 1:31:34
  Speaker 3: There's nothing, yeah like Don Julio Repo. There's one thing
• 1:31:38
  Speaker 3: that a sex shot. It affects everybody. He talked about
• 1:31:41
  Speaker 3: it before we started whether most people don't think about that, and.
• 1:31:46
  Speaker 2: So can I tell you? This is the first year
• 1:31:49
  Speaker 2: in the last five years I've worried, Oh I had
• 1:31:54
  Speaker 2: weather really affects me? I try to tell people. People say, oh,
• 1:31:58
  Speaker 2: I want to owe my own. See, the biggest challenge
• 1:32:00
  Speaker 2: that people have is I want to own my own.
• 1:32:05
  Speaker 2: Before you say you want to own your own, come
• 1:32:08
  Speaker 2: in here and learn everything I do. Learn what the
• 1:32:11
  Speaker 2: insurance is, Learn what the challenges are of things, learn
• 1:32:15
  Speaker 2: about every do everything at a job. I wish that's
• 1:32:19
  Speaker 2: the only thing. I jumped in it. And I didn't
• 1:32:21
  Speaker 2: know the finance side. I didn't know everything about the money.
• 1:32:28
  Speaker 1: Never got a line of credit.
• 1:32:32
  Speaker 2: Never. But the whole thing is is that you gotta
• 1:32:36
  Speaker 2: hire good people and you gotta now no matter how
• 1:32:41
  Speaker 2: you try. But I try to tell people you got
• 1:32:46
  Speaker 2: to live the way you want your people to be.
• 1:32:49
  Speaker 2: A dream. We had three hundred employees and okay, so
• 1:32:52
  Speaker 2: now we got the guy, I got boot y'all, I
• 1:32:54
  Speaker 2: got TVs, I got you know, three hundred employees. Everybody
• 1:32:58
  Speaker 2: got something. I'm not letting you sell nothing stolen. I'm
• 1:33:03
  Speaker 2: not buying nothing stolen. I'm not aching nothing. When the
• 1:33:07
  Speaker 2: liquor people come and they say, you know, I got
• 1:33:09
  Speaker 2: one of these they fell off the truck, I said,
• 1:33:11
  Speaker 2: you want me call them and telling them they fell
• 1:33:12
  Speaker 2: off your truck, because next week you're trying to steal
• 1:33:17
  Speaker 2: my looking walk the cases in and accidentally walk the
• 1:33:21
  Speaker 2: case out.
• 1:33:22
  Speaker 1: Oh I thought I over gave.
• 1:33:24
  Speaker 2: It to you. You know this, that and the other.
• 1:33:27
  Speaker 2: But I don't think people understand what it takes to
• 1:33:35
  Speaker 2: make it work. I can't duplicate myself. I really wish
• 1:33:39
  Speaker 2: I could, because then I'd have five of these and
• 1:33:42
  Speaker 2: be sitting on the beach. There are challenges, you know,
• 1:33:46
  Speaker 2: keeping yourself relevant no matter what. It's hard, no matter
• 1:33:52
  Speaker 2: what you're doing podcast today in a minute, if you
• 1:33:56
  Speaker 2: don't have the right guess, the right people, the right thing.
• 1:33:59
  Speaker 2: You got to keep what's excited, what makes it good?
• 1:34:03
  Speaker 2: Who's really given the right information. That's what it's about.
• 1:34:09
  Speaker 2: What makes this work? You know, it's like what makes
• 1:34:12
  Speaker 2: this country work? I think where everybody else thinks the
• 1:34:18
  Speaker 2: AI is going to take these jobs. It's gonna take
• 1:34:21
  Speaker 2: these jobs, but it's gonna teach He's kids in them
• 1:34:24
  Speaker 2: in When I tell you you're going to be able
• 1:34:26
  Speaker 2: to have an iPad that figures out, you know, just
• 1:34:30
  Speaker 2: like you talked to Groncle, you talk to one of
• 1:34:32
  Speaker 2: these other things. Now they got different voices that they're
• 1:34:34
  Speaker 2: gonna find a voice that you want to talk to
• 1:34:38
  Speaker 2: something that you want to hear, just like they understand
• 1:34:41
  Speaker 2: your algorithms. And you know, the kids that want to
• 1:34:43
  Speaker 2: watch fights, they send them fights. What does that World Star?
• 1:34:47
  Speaker 1: Right? The kids?
• 1:34:48
  Speaker 2: Everything that comes up on my algorithm is AI everything,
• 1:34:53
  Speaker 2: every AI commercial, Dad everything I want because that's what
• 1:34:57
  Speaker 2: I'm watching. I'm believing that it's listening to me and
• 1:35:02
  Speaker 2: knows what I want. I don't even I've never seen
• 1:35:05
  Speaker 2: except on other people's phones. This Wolf Star stuff, I'm
• 1:35:09
  Speaker 2: not watching that.
• 1:35:11
  Speaker 1: Before we before we let you talk about working with
• 1:35:13
  Speaker 1: your your Your son works with yourret he does.
• 1:35:16
  Speaker 2: None of my my daughter was on bar Rescue. My
• 1:35:20
  Speaker 2: son works with me.
• 1:35:21
  Speaker 1: How's that?
• 1:35:23
  Speaker 2: It's challenging. I want him to do more. But you
• 1:35:28
  Speaker 2: got to remember growing up in a house. And the
• 1:35:37
  Speaker 2: thing is is that at one point you're Mark's son.
• 1:35:41
  Speaker 2: Then at one point it became your Chase is dad.
• 1:35:47
  Speaker 2: But he's taking the back seat. He wanted to go
• 1:35:51
  Speaker 2: I got, you know, make his own path and everything,
• 1:35:53
  Speaker 2: and he's doing what he does. Work with me still
• 1:35:56
  Speaker 2: helps out. I wish it was more, but you know,
• 1:36:00
  Speaker 2: you go through that. You know, parents and kids and everything.
• 1:36:03
  Speaker 2: None of my daughter, my daughters both work in the
• 1:36:05
  Speaker 2: same business. One works in Chicago and one works in
• 1:36:08
  Speaker 2: New York. And my other daughter is marketing and she's
• 1:36:11
  Speaker 2: out of Toronto. So but you know, it's it is challenging,
• 1:36:18
  Speaker 2: you know. I'm not easy to work with anyway, as
• 1:36:22
  Speaker 2: animated as animated as I am here. And my biggest
• 1:36:28
  Speaker 2: problem is I want a joke and play, but I
• 1:36:33
  Speaker 2: want work and I'm these nuts. I got cards that
• 1:36:38
  Speaker 2: say these nuts literally, and we play a game. Everybody
• 1:36:43
  Speaker 2: gets a card at the beginning of the night and
• 1:36:46
  Speaker 2: if I make you say who, then you got to
• 1:36:48
  Speaker 2: get into your card the person that ends up with
• 1:36:50
  Speaker 2: the most cars, just to try to break the ice
• 1:36:54
  Speaker 2: on some of the things we do, you know. And
• 1:37:00
  Speaker 2: Ark is a Staples, so we do try to attract everything.
• 1:37:07
  Speaker 2: So it's hard. I think it's going to grow even bigger.
• 1:37:13
  Speaker 2: I think I think AI is going to change the
• 1:37:16
  Speaker 2: world like people can't believe, and I think people don't understand.
• 1:37:21
  Speaker 1: We agree well appreciation some My brother tell the people
• 1:37:25
  Speaker 1: what to follow and uh, yeah, when you're gonna roll
• 1:37:27
  Speaker 1: out the are you gonna roll out the membership?
• 1:37:30
  Speaker 2: This chambership first, we got the park games coming, Yeah,
• 1:37:35
  Speaker 2: what is that? In the next two or three weeks.
• 1:37:38
  Speaker 1: What is that? What is that?
• 1:37:39
  Speaker 2: So you know you've heard the Beast Games. Yeah, and
• 1:37:43
  Speaker 2: we want to put competitions out there. We think it's
• 1:37:46
  Speaker 2: going to be a big thing for the right now,
• 1:37:50
  Speaker 2: we're doing a seventy twenty thousand for second place, fifty
• 1:37:53
  Speaker 2: thousand for first. We have to invite you and then
• 1:37:56
  Speaker 2: then you got to be invited. The app guy that
• 1:37:59
  Speaker 2: I got this making this other this guy is amazing.
• 1:38:03
  Speaker 2: He also made the membership app. But then, you know,
• 1:38:08
  Speaker 2: we want to move these prisites up to like Beast
• 1:38:11
  Speaker 2: Gains one hundred two hundred, you know, and we want
• 1:38:16
  Speaker 2: to make it a competition like nothing anybody's ever seen.
• 1:38:19
  Speaker 2: The guy who did Beast Gains is I'm sleep one
• 1:38:23
  Speaker 2: night and I just roll over and I'm watching and
• 1:38:26
  Speaker 2: somehow and it's on my TV, and I'm like, what the.
• 1:38:29
  Speaker 1: Hell is this stuff?
• 1:38:30
  Speaker 2: You know, but have you seen that first the first
• 1:38:34
  Speaker 2: two episodes of season one.
• 1:38:35
  Speaker 1: Or just seen clips?
• 1:38:37
  Speaker 2: You got to watch it. There's nothing like that. It's
• 1:38:43
  Speaker 2: just amazing to watch those first two episodes. I'm telling
• 1:38:48
  Speaker 2: you should watch them. And I know that's pushing somebody
• 1:38:51
  Speaker 2: else up, but that it is. It's competition. He was
• 1:38:56
  Speaker 2: smart with it, but he lost twenty million I think
• 1:38:59
  Speaker 2: on the first one. But now he's on the third one.
• 1:39:02
  Speaker 2: And again like Coachella, I think they were losing ten, fifteen,
• 1:39:07
  Speaker 2: twenty million when they first started out. I hope they're
• 1:39:10
  Speaker 2: making money now. I don't know what their real numbers are,
• 1:39:12
  Speaker 2: but I would imagine that they are.
• 1:39:14
  Speaker 1: It's like Fanatic vests.
• 1:39:16
  Speaker 2: Also they sir, yep, but I don't know much about
• 1:39:19
  Speaker 2: Fanatics tests. Well, it didn't make any money, no, it
• 1:39:23
  Speaker 2: lose admittedly, say he's lost seventeen million last year. Oh okay,
• 1:39:28
  Speaker 2: but I mean.
• 1:39:30
  Speaker 1: Tell me to call me. I got to wait for
• 1:39:32
  Speaker 1: him to make money.
• 1:39:35
  Speaker 2: When I tell you, the key to everything is that
• 1:39:41
  Speaker 2: penny equation.
• 1:39:44
  Speaker 11: When people leave your thing, what you do? They gotta
• 1:39:51
  Speaker 11: go tell two people and it moves so quick like that.
• 1:39:58
  Speaker 2: When we get off camera, I got other one.
• 1:40:00
  Speaker 1: But yeah, thank man, all right, my brother, Well it's
• 1:40:04
  Speaker 1: been a pleasure man, thanking for the hospitality. Peters greatly
• 1:40:07
  Speaker 1: appreciated my brother.
• 1:40:09
  Speaker 2: Thank you.
• 1:40:10
  Speaker 1: It's a rat