
#024 - Predicting The Future Of AI In Business With Forrester's James McQuivey
James McQuivey PhD is VP, Research Director at Forrester Research. Forrester is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth.James tracks and predicts behavior change, whether among consumers or employees. In his tenure at Forrester, he successfully forecast the rise of online shopping in 1998 and more recently predicted the arrival of Amazon’s Echo platform before it existed. His models succeed because he focuses on an…
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