34. Jeff Shields, President & CEO of the National Business Officers Association (NBOA), on Being a Native Digital Association
What does it mean to be a digital native association? How do you expand membership within member organizations? How do you support your members in a post-pandemic world?
In this episode of Associations Thrive, host Joanna Pineda interviews Jeff Shields, President and Chief Executive Officer, National Business Officers Association (NBOA). Jeff introduces NBOA, talks about his journey to becoming CEO at NBOA, and discusses how membership is roaring back post--pandemic. Jeff discusses:
How his relationship with the NBOA Board powers the association.
How NBOA was born a digital native. The…
The skinny
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