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Latest / Fire Footwear: Sneakers Talk (with Matt Frates)

An Authentic Look at My 2025

The end of 2025 is here, and while it was a great one for sneakers and the community, it was not the greatest year for Matt personally. Matt dives in a little to the uncertainty of the early part of his year, and how that was reframed to a new direction for 2026, and beyond.

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The skinny

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