Latest / Home Care Powered By AUAF / How to Choose a Home Care Agency in Chicago: 10 Questions Families Should Ask
Transcript
- 0:00SPEAKER_01: Welcome to the Home Care Powered by A UAF podcast.
- 0:03SPEAKER_00: Glad to be here, diving into this one.
- 0:05SPEAKER_01: Yeah.
- 0:05SPEAKER_01: So imagine this.
- 0:06SPEAKER_01: Your dad just had a really bad fall.
- 0:08SPEAKER_01: Or, you know, maybe a loved one just received a really difficult diagnosis.
- 0:12SPEAKER_01: Oh man, yeah.
- 0:13SPEAKER_01: And suddenly your brain goes straight into survival mode, right?
- 0:17SPEAKER_01: You are totally exhausted, you're operating on pure adrenaline, and you realize, wait, I have to hire a total stranger to come into their home by next Tuesday to help take care of them.
- 0:27SPEAKER_00: It's incredibly overwhelming.
- 0:29SPEAKER_01: It is.
- 0:30SPEAKER_01: How do you make sure you aren't making this massive dangerous mistake?
- 0:34SPEAKER_01: Because when you are in that highly emotional state making huge logistical decisions, well, it is just incredibly easy to rely on a gut feeling to get through the day.
- 0:43SPEAKER_00: Aaron Powell It really is, yeah.
- 0:44SPEAKER_00: I mean, it's the absolute definition of flying blind in a storm.
- 0:48SPEAKER_00: We naturally want to trust our intuition, especially when it comes to family.
- 0:51SPEAKER_00: But intuition alone just isn't enough when you are essentially hiring an organization to take responsibility for a vulnerable person's physical safety and their emotional well-being.
- 1:01SPEAKER_00: You really can't just go with, you know, whoever sounded the friendliest on the phone.
- 1:04SPEAKER_01: Aaron Ross Powell Exactly.
- 1:05SPEAKER_01: And that is exactly what we are focusing on today.
- 1:08SPEAKER_01: Our mission for this deep dive is to equip you, the listener, with a specific objective toolkit.
- 1:14SPEAKER_00: Yeah, a survival guide, basically.
- 1:15SPEAKER_01: A literal survival checklist for that exact moment.
- 1:18SPEAKER_01: So we are pulling from two incredibly valuable sources today.
- 1:22SPEAKER_01: First, there's this highly practical checklist article titled What to Ask Before Hiring a Home Care Agency in Chicago.
- 1:29SPEAKER_01: And that's written by Rana Botani.
- 1:31SPEAKER_00: That's a good resource.
- 1:32SPEAKER_01: It really is.
- 1:33SPEAKER_01: And second, we are looking at the background details of home care powered by AUAF, which is this really well-established agency in the Chicagoland area.
- 1:42SPEAKER_01: We are basically using them as a case study to see how these concepts actually apply in the real world.
- 1:47SPEAKER_00: Because you need real examples.
- 1:49SPEAKER_01: Right, to make sure you do not miss crucial details during that critical first phone call with an agency.
- 1:54SPEAKER_00: Aaron Powell Because in a crisis, you don't need vague reassurances, you know?
- 1:58SPEAKER_00: You need data.
- 1:59SPEAKER_00: You need a structured way to compare agencies side by side fairly without all that emotional fog clouding your judgment.
- 2:06SPEAKER_00: Batania's checklist provides exactly that objective criteria.
- 2:11SPEAKER_00: I mean, it turns you from a panic family member into basically an executive hiring manager.
- 2:17SPEAKER_01: Okay, let's unpack this.
- 2:18SPEAKER_01: Before we even get into the specific types of care a senior might need, we have to establish the non-negotiable baseline.
- 2:26SPEAKER_01: Like we have to figure out exactly who we are inviting into a loved one's home.
- 2:29SPEAKER_01: So where do we even start?
- 2:31SPEAKER_00: Well, you start before you sign anything.
- 2:33SPEAKER_00: And honestly, before you even discuss scheduling, you have to ask the foundational questions like is the agency actually licensed in Illinois and do they carry insurance?
- 2:41SPEAKER_01: Right.
- 2:42SPEAKER_01: Because hiring a home care agency without checking their licensing and insurance, I mean, that is like hiring a contractor to rip open your roof without checking their credentials.
- 2:49SPEAKER_00: Exactly.
- 2:50SPEAKER_01: Except this is infinitely more important because it involves actual human safety.
- 2:54SPEAKER_01: You can't just take a sleek, nicely designed website's word for it, right?
- 2:58SPEAKER_00: You really can't.
- 3:00SPEAKER_00: Because anyone can buy a nice website template these days.
- 3:03SPEAKER_00: What you really want to look for is a paper trail of accountability.
- 3:07SPEAKER_00: And that brings us to the next mandatory question on the checklist, which is background checks.
- 3:12SPEAKER_00: Oh, yeah.
- 3:13SPEAKER_00: And the phrasing here is critical.
- 3:15SPEAKER_00: You must ensure that every single caregiver passes a background check before being placed in a home.
- 3:23SPEAKER_00: Not concurrently, you know, not within their first 30 days of employment, but before they ever step through the front door.
- 3:28SPEAKER_01: Wait, let me push back on that for a second.
- 3:30SPEAKER_01: Aren't background checks legally mandatory anyway for this kind of work?
- 3:34SPEAKER_01: Like, why do I need to burn time on a phone call asking an agency if they're doing something the law already requires them to do?
- 3:41SPEAKER_00: What's fascinating here is that families often make that exact assumption.
- 3:45SPEAKER_00: They think, well, they're a legitimate business, so obviously they've done their due diligence.
- 3:49SPEAKER_01: Right, you'd assume so.
- 3:50SPEAKER_00: But the depth of those checks, and more importantly, the timing of those checks, that can vary wildly depending on how strictly an agency polices itself.
- 3:58SPEAKER_00: Some poorly run agencies might actually place a caregiver in a home while the background check is still pending, just to fill a shift.
- 4:05SPEAKER_00: You're kidding.
- 4:06SPEAKER_00: No, it happens.
- 4:07SPEAKER_00: So you have to actively ask to ensure their internal policies strictly forbids that.
- 4:12SPEAKER_01: Wow.
- 4:12SPEAKER_01: Okay.
- 4:13SPEAKER_01: That is terrifying, but it makes total sense.
- 4:15SPEAKER_01: So you want to look for longevity and strict adherence to state rules.
- 4:19SPEAKER_01: And looking at our case study, home care powered by AUAF, they have been a licensed agency of the Illinois Department on Aging the IDA for over 30 years.
- 4:29SPEAKER_00: 30 years is a long time in this industry.
- 4:30SPEAKER_01: It is.
- 4:31SPEAKER_01: And they abide by the requirements of the Illinois Community Care Program.
- 4:34SPEAKER_01: I imagine surviving in this highly regulated industry for three decades, uh, it doesn't happen by accident.
- 4:40SPEAKER_00: It definitely doesn't.
- 4:41SPEAKER_00: And part of building that kind of long-term infrastructure is adapting to the actual people you are serving.
- 4:47SPEAKER_00: Which brings us to another marker of a truly established, well-resourced agency, and that's their linguistic reach.
- 4:55SPEAKER_00: Because communication is the absolute bedrock of care.
- 4:58SPEAKER_01: Oh, this stood out to me in the AUAF source material.
- 5:02SPEAKER_01: Their staff doesn't just speak English and Spanish.
- 5:04SPEAKER_01: They have built a roster of caregivers fluent in an incredible array of languages.
- 5:10SPEAKER_00: Yeah, it's pretty extensive.
- 5:11SPEAKER_01: It's spanning from Assyrian, Arabic, and Polish to Russian, Ukrainian, and Persian.
- 5:16SPEAKER_01: But help me understand the mechanics of this.
- 5:18SPEAKER_01: Why is that so crucial?
- 5:19SPEAKER_01: Obviously, it's nice to speak someone's native language, but is it just like a customer service perk?
- 5:24SPEAKER_00: No, it is far more than a perk.
- 5:26SPEAKER_00: It is a fundamental safety issue.
- 5:28SPEAKER_00: Think about how the human brain works, especially regarding the cognitive decline that sometimes accompanies aging, like with dementia or Alzheimer's.
- 5:36SPEAKER_00: Seniors often revert to their native languages as their short-term memory fades.
- 5:40SPEAKER_01: Oh wow, I didn't think about that.
- 5:41SPEAKER_00: Yeah, they might completely lose the ability to speak or understand English, even if they've spoken it fluently for 50 years.
- 5:49SPEAKER_01: So if a caregiver is trying to ask about pain levels or, I don't know, explain what a medication is for, and there's a language barrier, that's not just inconvenient, that could lead to a massive medical mistake.
- 6:00SPEAKER_00: Exactly.
- 6:01SPEAKER_00: Having a caregiver who can speak that native language is obviously a massive comfort to the client, but it also ensures accurate health reporting.
- 6:09SPEAKER_00: When you see an agency offering that many languages, it shows they haven't just set up some generic staffing pool.
- 6:14SPEAKER_01: Right.
- 6:15SPEAKER_00: They have built the operational infrastructure to properly vet, hire, and manage a highly diverse workforce that meets the actual demographic reality of the Chicagoland area.
- 6:25SPEAKER_01: That is such a crucial insight.
- 6:26SPEAKER_01: Okay, so once you've established that an agency is legally sound, insured, and thoroughly vetting their staff, you've essentially built the foundation.
- 6:35SPEAKER_01: The next step is determining how this agency actually fits into your loved one's daily life.
- 6:39SPEAKER_00: Right.
- 6:48SPEAKER_00: Botani's checklist explicitly warns against accepting a generic template.
- 6:53SPEAKER_00: Care is just not one size fits all.
- 6:56SPEAKER_01: So if I'm calling an agency, how do I prevent them from just handing me a cookie cutter template?
- 7:01SPEAKER_01: Do I need to come to the table with my own blueprint?
- 7:03SPEAKER_00: You absolutely do.
- 7:04SPEAKER_00: Families have some homework to do before they ever pick up the phone.
- 7:07SPEAKER_00: You need your own personal care checklist.
- 7:09SPEAKER_01: Like what kind of things?
- 7:10SPEAKER_00: You have to know your loved one's daily routine, their specific physical needs, the exact medication schedule, and any unique safety concerns around their specific house.
- 7:21SPEAKER_00: Does dad wander at night?
- 7:23SPEAKER_00: Does mom need help transferring from a wheelchair to the shower?
- 7:26SPEAKER_00: Gotcha.
- 7:26SPEAKER_00: You have to hand the agency this blueprint so they can tell you if their services actually align with your reality.
- 7:32SPEAKER_01: Because these agencies offer a pretty wide spectrum of things, right?
- 7:35SPEAKER_01: Looking at AUAF's lists, they provide everything from personal care and medication reminders to lighthousekeeping, laundry, meal preparation.
- 7:43SPEAKER_00: And errands, companionship.
- 7:45SPEAKER_01: Right.
- 7:46SPEAKER_01: They even have private sitters.
- 7:48SPEAKER_00: It's a very comprehensive menu.
- 7:50SPEAKER_00: But if you don't clearly define what you need from that menu up front, you risk paying for services you just don't require.
- 7:57SPEAKER_00: Or conversely, you risk your loved one lacking the essential physical support they actually need to stay safely in their home.
- 8:06SPEAKER_00: Which leads to one of the most crucial operational questions on the checklist.
- 8:10SPEAKER_00: Which is how does the agency decide which caregiver to send to your house?
- 8:14SPEAKER_01: Okay, this is the part that always gives me anxiety.
- 8:16SPEAKER_01: Do they just look at a spreadsheet and send whoever happens to be free on a Tuesday morning?
- 8:21SPEAKER_01: Because I feel like you are bringing a total stranger into a vulnerable person's most private space.
- 8:26SPEAKER_00: Yeah.
- 8:27SPEAKER_00: And if an agency operates just by looking at an availability spreadsheet, that is a massive red flag.
- 8:32SPEAKER_00: Caregiver matching should be treated almost like an organ transplant.
- 8:35SPEAKER_01: Wait, an organ transplant?
- 8:37SPEAKER_00: Think about it.
- 8:38SPEAKER_00: It's not just about finding an available kidney, right?
- 8:41SPEAKER_00: It is about finding a biological match.
- 8:44SPEAKER_00: If you put a high-energy, incredibly chatty caregiver into the home of a quiet, introverted senior who really values their privacy, the senior's environment is going to reject them.
- 8:56SPEAKER_01: Oh, that makes total sense.
- 8:58SPEAKER_00: It will cause immense stress, even if that caregiver is technically wonderful at their job.
- 9:03SPEAKER_00: Matching has to be based on personality, temperament, and specific experience.
- 9:08SPEAKER_01: That is a brilliant way to look at it.
- 9:10SPEAKER_01: Because if my parent has specific mobility issues, a caregiver who only has experience with meal prep and running errands, well, they aren't going to be a safe fit, no matter how clean their background check is.
- 9:20SPEAKER_00: Precisely.
- 9:21SPEAKER_00: And while we are talking about scheduling logistics, there is a major financial trap that families fall into during this exact phase of the conversation.
- 9:29SPEAKER_01: What's that?
- 9:29SPEAKER_00: They get so caught up in the matching process that they completely fail to ask about the minimum number of hours required per visit.
- 9:36SPEAKER_01: Walk me through what that actually looks like.
- 9:37SPEAKER_01: Why would an agency even require minimum hours?
- 9:40SPEAKER_00: Well, from the agency's perspective, they have to retain their staff.
- 9:44SPEAKER_00: It is very hard to keep a good caregiver employed if you're only giving them one hour shifts with, you know, an hour of driving in between.
- 9:52SPEAKER_01: Sure, they need to make a living.
- 9:53SPEAKER_00: Exactly.
- 9:54SPEAKER_00: So many agencies mandate that a caregiver must be booked for, say, three or four hours at a minimum per visit.
- 10:01SPEAKER_00: But let's say you only need someone to drop by for an hour at lunchtime to heat up a meal and give a medication reminder.
- 10:08SPEAKER_00: If the agency has a four-hour minimum, you are going to be billed for four hours of work every single day.
- 10:13SPEAKER_01: Oh wow.
- 10:14SPEAKER_01: You really need to know that before the first invoice arrives and completely blows up your monthly budget.
- 10:19SPEAKER_00: Exactly.
- 10:20SPEAKER_00: That is why this checklist is so vital.
- 10:23SPEAKER_00: It forces you to ask the unglamorous logistical questions.
- 10:27SPEAKER_01: Okay, so let's say you've done everything right.
- 10:28SPEAKER_01: You've checked the licenses, you've handed over your blueprint, you've navigated the minimum hours, and you found the absolute perfect caregiver match.
- 10:36SPEAKER_01: The reality is, life happens.
- 10:38SPEAKER_01: Even the best caregiver in the world will inevitably get a flat tire or get the flu or have a family emergency of their own.
- 10:44SPEAKER_00: Which brings us to the what-ifs.
- 10:46SPEAKER_00: What happens when the carefully constructed plan goes completely off script?
- 10:51SPEAKER_01: Right.
- 10:51SPEAKER_01: And the first thing you need to know is who's actually managing that script.
- 10:55SPEAKER_01: The checklist says you must ask, will I have a designated, consistent point of contact, or am I just dealing with whoever happens to answer the phone at the front desk when I have a concern?
- 11:04SPEAKER_00: That's huge.
- 11:05SPEAKER_01: Because imagine trying to explain your dad's complex dementia triggers to a totally new 19-year-old receptionist every Tuesday.
- 11:13SPEAKER_00: It is not just frustrating.
- 11:15SPEAKER_00: I mean, it leads to critical details falling through the cracks.
- 11:18SPEAKER_00: You need a dedicated care manager who actually knows your case file.
- 11:22SPEAKER_00: Furthermore, you need to know proactively how the agency communicates changes.
- 11:27SPEAKER_01: Like what kind of changes?
- 11:28SPEAKER_00: If a caregiver is running late, or if they notice a sudden change in the senior's health, how is the family notified?
- 11:34SPEAKER_00: Clear communication protocols established early on prevent massive headaches and potential tragedies later.
- 11:40SPEAKER_01: And then there is the most frequently forgotten item on the entire checklist, which is backup coverage.
- 11:46SPEAKER_01: Picture the scenario.
- 11:48SPEAKER_01: It is 7.0 AM on a work day.
- 11:51SPEAKER_01: You are rushing to get your kids to school, you have a huge presentation at work, and the assigned caregiver calls off sick.
- 11:58SPEAKER_01: What is the actual tangible plan?
- 12:01SPEAKER_01: Can the agency send a replacement and how quickly?
- 12:04SPEAKER_00: Yeah, a good agency has a deep enough bench of staff to handle call-offs without leaving the senior stranded or forcing the family member to suddenly have to take a day off work.
- 12:13SPEAKER_01: Here's where it gets really interesting, though.
- 12:15SPEAKER_01: Botani's checklist brings up a very specific, almost uncomfortable scenario that I never would have thought to ask about.
- 12:21SPEAKER_01: Which is what happens if a caregiver is injured while working in your home?
- 12:25SPEAKER_01: Say they are carrying a laundry basket down the basement stairs and they slip and break their ankle.
- 12:29SPEAKER_00: It's a very real possibility.
- 12:31SPEAKER_00: Homes are full of hazards.
- 12:32SPEAKER_01: Right.
- 12:33SPEAKER_01: So if that agency isn't properly insured, like we talked about in the very first baseline section, could the family suddenly be facing a massive legal or liability nightmare?
- 12:43SPEAKER_01: Could they be personally sued for medical bills?
- 12:45SPEAKER_00: Aaron Powell Yes, the financial liability is a huge factor.
- 12:48SPEAKER_00: But if we connect this to the bigger picture, asking about caregiver injuries isn't just about protecting your own wallet, it fundamentally affects the continuity of care for the senior.
- 12:58SPEAKER_01: How do you mean?
- 12:59SPEAKER_00: Well, if the caregiver is injured, they're gone.
- 13:02SPEAKER_00: Who steps in?
- 13:03SPEAKER_00: How does the agency handle that transition?
- 13:06SPEAKER_00: An agency that hesitates or gives a vague answer to this question is waving a massive red flag about their internal crisis management.
- 13:14SPEAKER_01: It really exposes how deep their operational planning goes.
- 13:17SPEAKER_01: Okay, so we've built this bulletproof plan.
- 13:19SPEAKER_01: We have bilingual caregivers matched perfectly to personality types, we have rock solid backup protocols for sick days, and we are legally protected.
- 13:27SPEAKER_01: But as I'm listening to this, my wallet is starting to sweat.
- 13:31SPEAKER_00: Naturally.
- 13:31SPEAKER_01: Because who actually pays for this level of infrastructure?
- 13:34SPEAKER_01: We have to talk about the bottom line financial and geographical logistics.
- 13:38SPEAKER_00: Transparency upfront is the absolute only way to navigate this.
- 13:42SPEAKER_00: Families must ask for the hourly rates clearly, including those minimum hour requirements we discussed, and explicitly ask if there are any hidden or extra fees.
- 13:50SPEAKER_01: Like weekend rates.
- 13:52SPEAKER_00: Exactly.
- 13:52SPEAKER_00: Do they charge more for weekends?
- 13:54SPEAKER_00: What about holidays?
- 13:55SPEAKER_00: Is there a higher rate?
- 13:57SPEAKER_00: If the senior's care needs increase over time.
- 14:00SPEAKER_01: And we have to talk about how this is actually paid for because the terminology in this industry is notoriously confusing.
- 14:06SPEAKER_01: The source text makes a very specific distinction between Medicaid and Medicare.
- 14:11SPEAKER_01: If a loved one might qualify for long-term care support through Medicaid, you have to ask if the agency participates in state programs.
- 14:19SPEAKER_00: Yes, this is absolutely critical.
- 14:21SPEAKER_00: Using AUAF as the example again, they participate in the Illinois Community Care Program.
- 14:26SPEAKER_00: We mentioned this earlier, but just to clarify what that actually is, it's a state program funded by Medicaid, designed specifically to provide in-home services to seniors, basically to prevent them from having to move into a nursing home prematurely.
- 14:38SPEAKER_01: Right.
- 14:39SPEAKER_00: The article explicitly notes that this is billed and covered entirely differently than home health care.
- 14:43SPEAKER_01: So what does this all mean for you, the listener?
- 14:46SPEAKER_01: It sounds like mixing up non-medical home care versus medical home health care could leave a family with an unexpected and massive bill if they just blindly assume Medicare covers everything.
- 14:55SPEAKER_01: How common is that confusion?
- 14:57SPEAKER_00: Oh, it is arguably the most common pitfall in the entire process.
- 15:00SPEAKER_00: Families hear the word care and they assume it's universally covered by their seniors' existing Medicare plan.
- 15:07SPEAKER_00: But Medicare typically only covers short-term, medically necessary care that errs prescribed by a doctor.
- 15:13SPEAKER_01: So like bringing in a physical therapist for a few weeks after a hip replacement.
- 15:17SPEAKER_00: Exactly, the clinical stuff.
- 15:19SPEAKER_00: Non-medical home care, the daily assistance with meals, bathing, laundry, and companionship that agencies like AUAF provide to keep people living independently is often paid out of pocket, recovered by long-term care insurance, or by specific state Medicaid programs like the community care program, if the client qualifies financially.
- 15:38SPEAKER_00: Have to ask the agency what programs they accept on that very first call.
- 15:42SPEAKER_01: That distinction alone is worth its weight in gold.
- 15:44SPEAKER_01: And speaking of logistics, you also have to confirm their actual service footprint.
- 15:50SPEAKER_01: Because, well, it doesn't matter how great an agency is on paper or how many programs they accept if they can't reliably get to your house in a snowstorm.
- 15:58SPEAKER_00: Exactly.
- 15:59SPEAKER_00: You want to look for localized infrastructure.
- 16:01SPEAKER_01: And what does that mean in practice?
- 16:03SPEAKER_01: Because reading the AUAF source, they serve a massive swath of the region.
- 16:08SPEAKER_01: Whether you are in Chicago proper or up in Evanston and Skokie, or way out in the western suburbs like Schaumburg, Arlington Heights, or Streamwood, they cover it.
- 16:17SPEAKER_01: But they don't just dispatch people from one centralized call center downtown, right?
- 16:21SPEAKER_00: No, and that is the key difference.
- 16:23SPEAKER_00: They maintain specific physical offices embedded in places like Lincolnwood, Schaumburg, and Chicago to anchor that coverage.
- 16:30SPEAKER_01: And why does that matter so much?
- 16:32SPEAKER_00: Because when a massive lake effect blizzard hits the area, a caregiver who lives two towns over can still safely make it to your dad's house.
- 16:39SPEAKER_00: A localized footprint means caregivers aren't spending hours in transit across the entire metro area, which translates to better reliability, less burnout for the staff, and dramatically faster backup coverage for the family.
- 16:52SPEAKER_01: Having physical offices spread out like that proves they have the organizational capacity to back up the promises they make on their website.
- 16:58SPEAKER_01: It is all interconnected.
- 17:00SPEAKER_01: And honestly, that brings us full circle to the true value of Rana Batani's checklist.
- 17:04SPEAKER_00: It really does.
- 17:05SPEAKER_01: Bringing this 10-point checklist to that very first phone call is an absolute game changer.
- 17:11SPEAKER_01: It takes an incredibly emotional, overwhelming, adrenaline-fueled decision and transforms it into a structured, objective interview process.
- 17:20SPEAKER_01: You aren't just begging for help on the phone, you are acting as an executive hiring manager for your loved one's life.
- 17:25SPEAKER_00: Absolutely.
- 17:26SPEAKER_01: It gives you, the listener, the power and the confidence to advocate fiercely and effectively.
- 17:32SPEAKER_00: This raises an important question for families making that call.
- 17:35SPEAKER_00: How does the person on the other end of the line react to your checklist?
- 17:39SPEAKER_00: A reputable, established agency like AUAF, with their three decades of experience, will actually welcome these questions.
- 17:48SPEAKER_01: Yeah, they shouldn't be dodging them.
- 17:49SPEAKER_00: Exactly.
- 17:50SPEAKER_00: They want an informed client, they will gladly explain their background checks, their nuanced matching process, and their rigorous backup plans because they are proud of the systems they have built.
- 18:01SPEAKER_01: Right.
- 18:01SPEAKER_01: And that leaves us with a final thought to ponder based on the source text's warning about vague answers.
- 18:08SPEAKER_01: Think back to our opening idea about flying blind in a storm.
- 18:12SPEAKER_01: If you call an agency and the representative acts annoyed by your questions, or they try to rush you off the phone when you simply ask to explain their backup plans or insurance policies, what does that tell you about how they're going to communicate with you when there is an actual emergency?
- 18:26SPEAKER_00: Nothing good, that's for sure.
- 18:28SPEAKER_01: Exactly.
- 18:29SPEAKER_01: If they can't patiently handle a structured interview when they are actively trying to win your business, they certainly cannot handle the turbulence of a real life crisis.
- 18:37SPEAKER_01: Let their reaction to the checklist be the ultimate instrument that guides your choice.