Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#382: Building Customer Enagement with April Mullen, Braze
Braze recently released its 2023 Customer Enagement Review, and there are a number of interesting insights found with in it, relating to the customer experience.
Today we’re going to talk about 3 of the key insights within this report, and to help me discuss this topic, I’d like to welcome April Mullen, Senior Director of Content Strategy at Braze.
RESOURCES
Link to 2023 Customer Engagement Review: https://ter.li/1pe3xx
Braze website: https://www.braze.com
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
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The skinny
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